Are you an independent consultant who’s ready to grow your business into a predictable revenue stream while working on your own terms? The Grow Your Independent Consulting Business is a podcast that shares the blueprint to make your consulting business goals a reality. Each week, Business Coach, Melisa Liberman, brings you solo insights or informative guest interviews that will help you to accomplish your Independent Consultant Business goals. She shares specific tools, actionable strategies, and techniques that successful independent consultants use to create the predictable, sustainable, and impactful independent consulting business you may not even realize is possible.
Thu, February 20, 2025
One of the primary focuses for consulting business owners is generating high-quality leads. What’s the secret to being effective at generating high-quality leads in a way that’s also sustainable and repeatable? The secret to effective and sustainable lead generation is based on what phase your consulting business is in. In this episode, Melisa shares how independent consultants should approach lead generation based on the phase your business is in. She explains how to choose the best strategy and warns consultants about common mistakes that could derail your lead generation efforts. Melisa gives actionable next steps through specific examples in every business phase so you can end the episode inspired and ready to tackle lead generation as an independent consultant. If lead generation feels like a challenge or your goal is to grow your independent consulting business, the practical advice shared here will give you the tools and inspiration to succeed. Tune in to learn how to build a lead generation system that works, no matter what phase of business you are in. Full show notes: https://shownotes.melisaliberman.com/episode-206/ Key Topics Covered: Choosing the Best Strategy - Follow Melisa’s three steps for choosing the best lead generation strategy for your business phase. Mistakes to Avoid - Discover the three common red flags that could derail your lead generation efforts. Learn what is “enough” and the importance of leveraging data to measure success. Examples By Business Phase - Learn effective lead generation strategies for every business phase from launching a new consulting business to sustainable growth and scaling. Is your goal to master lead generation as an independent consultant? Make sure to listen to episode 206 to find out how. FOR MORE RESOURCES SPECIFIC TO THE INDEPENDENT CONSULTANT — Companion Resource : Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality. Download the first three chapters at https://www.melisaliberman.com/book Work with Melisa : Apply for a Coaching Exploratory call at consultmelisa.com LinkedIn : linkedin.com/in/melisa-liberman Website : melisaliberman.com/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 13, 2025
In this episode, Melisa sits down with Miles Everson, CEO of MBO Partners, a leading marketplace that connects independent consultants with enterprise and mid-sized businesses. Melisa and Miles dive into the key qualities of successful consultants, sharing insights about common mistakes to avoid and strategies for staying competitive in the fast-evolving independent market. Miles also gives listeners a sneak peek into his book, Free Birds Revolution , where he uncovers the six forces shaping the future of work and how consultants can position themselves to thrive. Adopting a Mission Mindset As independent consultants, adopting a mission mindset can be a powerful way to stay motivated and driven. Having a clear mission keeps you focused and helps differentiate you in the marketplace. By framing your work as solving a specific problem or fulfilling a mission for your clients, you align your efforts with their goals, creating real value and impact. Mistakes Independent Consultants Should Avoid Avoid justifying why you're working as an independent consultant. Client conversations should focus on the value you're delivering and the results you're achieving, not the method you use to execute your work. Keep your attention on the success you’re creating for your clients and the impact you're making. Overview of Free Birds Revolution: The Future of Work and the Independent Mind Miles shares insights from his book, including the six forces shaping the future of work and the qualities that make independent consultants successful. He connects the topics in his book to a trend highlighted in the State of Independence study by MBO Partners, showing how the independent workforce drives demand for specialized platforms and solutions that streamline business operations. Is your goal to differentiate yourself as an independent consultant with enterprise and mid-sized businesses? Make sure to listen to episode 205 to find out how. Full show notes and more information: https://shownotes.melisaliberman.com/episode-205/ Check out Miles’ book, Free Birds Revolution: The Future of Work and the Independent Mind Review the 2024 State of Independence study conducted by MBO Partners. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 06, 2025
Mastering relationship marketing can lead to significant revenue opportunities in your business. You might think it either comes naturally to you, or it doesn’t. That’s not the case. You can learn and improve your relationship marketing skills, as a path to grow your consulting business. In today's episode, Melisa is joined by Sara Macauley, principal consultant and owner of Kindred Strategic, a consultancy that works with oil, gas, renewable energy, and software companies to grow their businesses. Sara's expertise in relationship marketing goes beyond just connecting with potential clients—it's about transforming those connections into meaningful, revenue-generating relationships. In this episode, Sara shares her approach to building relationships that avoids a hard sell and, instead, focuses on truly helping others. Melisa and Sara explain how you can use these strategies to build a strong network and grow your business. If you're an independent consultant looking to take your networking and client relationships to the next level, this episode provides actionable insights and real-world examples that you can apply to your independent consulting business. Key Topics Covered: What is Relationship Marketing? Relationship Marketing Strategies Relationship Marketing for Lead Generation Are you ready to optimize your relationship marketing efforts to grow your independent consulting business? Make sure to listen to episode 204 to find out how. Full show notes and more information: https://shownotes.melisaliberman.com/episode-204/ Companion Resource: 🔗Today’s Companion Resource is The Consultant’s 14-Point Business Health Assessment. You can take the assessment by visiting: www.icassessment.com FOR MORE RESOURCES SPECIFIC TO THE INDEPENDENT CONSULTANT — Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - melisaliberman.com/book Watch my YouTube Podcast Channel - youtube.com/channel Connect with me on LinkedIn - linkedin.com/in/melisa-liberman Check out my Website - melisaliberman.com/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.</
Thu, January 30, 2025
If you're an independent consultant, the idea of taking time off—whether it's for maternity leave, a sabbatical, or just a much-needed break—probably raises some big concerns. Is it even possible to step away? Will your business still be there when you come back? In this episode, I’m talking with Anuska Chhaya, the founder of Chhaya Consulting, who recently navigated maternity leave after the birth of her second child. She shares her firsthand experience of balancing a new baby with a growing consulting business, and how she successfully managed to take time off without derailing her business. We dive into the tough questions: How do you build resilience into your business model to ensure it survives (and thrives) while you're away? What systems do you need in place to keep things running smoothly? And most importantly—how do you take time off without wondering if your business will still be standing when you return? Whether you're planning for maternity leave, a sabbatical, or any other type of extended time off, Anuska’s advice offers valuable insights for independent consultants in any field who want to ensure their business remains strong and sustainable, no matter how long they’re away. Key takeaways include: How to create processes that can support your clients during periods of limited capacity The challenges (and surprising benefits) of stepping away from your business The three essential planning phases for taking extended time off So, what would happen to your business if you had to step away for a while? Could you truly afford to take that break—and would your business still be there when you come back? Tune in to episode 203 to hear practical advice and real-world strategies that will help you answer these questions and feel confident about taking time off when you need it. Full show notes: https://shownotes.melisaliberman.com/episode-203/ Companion Resource: 🔗 Today’s Companion Resource is The Consultant’s Yearly Planning Guide. Download it at https://www.melisaliberman.com/plan FOR MORE RESOURCES SPECIFIC TO THE INDEPENDENT CONSULTANT — Anushka’s Consulting Business: https://www.chhayacpa.com/ Coaching: Interested in working with Melisa? Visit consultmelisa.com to apply for a Coaching Exploratory call, Book: "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - melisaliberman.com/book YouTube Podcast Channel - youtube.com/channel LinkedIn - <a h
Thu, January 23, 2025
As independent consultants, we're all on a journey of growth and learning. It's easy to feel isolated when things don't go as planned, but the truth is, we all face setbacks in our business. In the second episode of her series on lessons learned from 200 podcast episodes and 12 years in business, Melisa shares her experiences working as an independent consultant and coach. She highlights the challenges independent consultants commonly encounter and offers practical insights for avoiding the same mistakes she made. Whether you're just starting out or running a successful consultancy, Melisa's candid reflections will help you streamline your path to building a sustainable independent consulting business. To dive deeper into building a lasting consulting business, check out episode 201, where Melisa reveals five more valuable lessons she’s learned as an independent consultant. Key Topics Covered: Why These Lessons are Relevant Lessons 6-10 Steps to Put Into Action Are you ready to reach your consulting goals and build a sustainable business in 2025? Make sure to listen to episode 202 to find out how. Full show notes and more information: https://shownotes.melisaliberman.com/episode-202/ Companion Resource: 🔗Today’s Companion Resource is The Consultant’s 14-Point Business Health Assessment. You can take the assessment by visiting: www.icassessment.com FOR MORE RESOURCES SPECIFIC TO THE INDEPENDENT CONSULTANT — Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - melisaliberman.com/book Watch my YouTube Podcast Channel - youtube.com/channel Connect with me on LinkedIn - linkedin.com/in/melisa-liberman Check out my Website - melisaliberman.com/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 16, 2025
Making the leap from a corporate job to becoming an independent consultant is a big step—and it can feel overwhelming. Building a thriving consultancy takes time, and like any entrepreneur, you'll face challenges, make mistakes, and experience growing pains along the way. In this first episode of a two-part series, Melisa reflects on 12 years of consulting and 200 podcast episodes, sharing five valuable lessons to help you navigate the ups and downs of building a sustainable independent consulting business. Whether you're just starting out or ready to scale your consulting business, Melisa's insights will help you overcome common challenges and avoid mistakes many consultants face. If you're serious about growing your business in 2025, this episode is packed with practical tips to boost your confidence and set you up for success. Key Topics Covered: How this Applies to You 5 Lessons Learned Steps to Put Into Action Is your goal to build a consulting business that lasts? Make sure to listen to episode 201 to find out how. Full show notes and more information: https://shownotes.melisaliberman.com/episode-201/ Companion Resource: 🔗Today’s Companion Resource is the book, Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality. Download the first three chapters at https://www.melisaliberman.com/book FOR MORE RESOURCES SPECIFIC TO THE INDEPENDENT CONSULTANT — Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - melisaliberman.com/book Watch my YouTube Podcast Channel - youtube.com/channel Connect with me on LinkedIn - linkedin.com/in/melisa-liberman Check out my Website - melisaliberman.com/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 09, 2025
Welcome to a special milestone episode—#200! Are you limiting your potential as an independent consultant? You might be surprised at what’s truly possible for you—whether it’s doubling your income, hitting $1M in revenue, or building a consulting business that fulfills you in ways you never imagined. In this episode, Melisa dives into why understanding what’s possible is critical for independent consultants who want to achieve more. She shares five real-life success stories from her clients, illustrating how expanding their vision unlocked incredible results—from remarkable revenue growth to creating a more balanced, meaningful business. If you’re unsure what’s possible for your business—or you’re ready to push past your current limits—this episode is your guide to shifting your mindset, embracing opportunity, and taking the next big leap. Key Topics Covered: Why knowing what’s possible is the foundation of consulting business success 5 real-life consulting business models that will inspire you A framework to embrace possibility and set bold goals Don’t let doubt or uncertainty hold you back. Tune in to episode 200 for practical insights, inspiring stories, and actionable steps to unlock your full potential as an independent consultant. Start exploring what’s possible—episode 200 is not to be missed! Full show notes and more information: https://shownotes.melisaliberman.com/episode-200/ Companion Resource: 🔗 Today’s Companion Resource is The Consultant’s Yearly Planning Guide. Download it at https://www.melisaliberman.com/plan MENTIONED IN THE EPISODE: Episode 186. How a Consulting Buyer Thinks About Engaging Independent Consultants with Ran Harpaz the CEO and Founder of Lettuce.co - https://shownotes.melisaliberman.com/episode-186/ Episode 132 – The Path To $1M For The Independent Consultant - https://shownotes.melisaliberman.com/episode-132/ FOR MORE RESOURCES SPECIFIC TO THE INDEPENDENT CONSULTANT — Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - melisaliberman.com/book Watch my YouTube Podcast Channel - youtube.com/channel Connect with me on LinkedIn - linkedin.com/in/melisa-liberman Check out my Website - melisaliberman
Thu, January 02, 2025
For many independent consultants, entering a new year can feel like starting over. While starting over can initially feel exciting, it can quickly sabotage your business if you’re not careful. In this episode, Melisa points out the dangers of thinking you’re starting over and shares actionable strategies to break the start-over cycle. This is an important concept for your business beyond the start of a new year. This “starting over” cycle applies to a new year and also to key inflection points in your business, such as launching your business and adding new service offerings. Key Topics Covered: What is the Start Over Cycle Impact of the Start Over Cycle How to Avoid the Start Over Sabotage What would it mean for your consulting business to never feel like you are starting over? Make sure to listen to episode 199 to find out. Full show notes and more information: https://shownotes.melisaliberman.com/episode-199/ Companion Resource: 🔗 Today’s Companion Resource is The Consultant’s Yearly Planning Guide. Download it at https://www.melisaliberman.com/plan FOR MORE RESOURCES SPECIFIC TO THE INDEPENDENT CONSULTANT — Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - melisaliberman.com/book Watch my YouTube Podcast Channel - youtube.com/channel Connect with me on LinkedIn - linkedin.com/in/melisa-liberman Check out my Website - melisaliberman.com/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 26, 2024
Understanding key trends can be the difference between staying ahead or falling behind in your consulting business. In this final episode of 2024, Melisa Liberman breaks down the six essential trends that will shape independent consulting in 2025, helping you position your business for greater success. You'll learn why these trends matter and get practical strategies to leverage them in your business. If you want to stay competitive and grow your consulting practice in 2025, this episode provides your strategic roadmap. In This Episode: Why the growing number of independents creates opportunity How AI and automation impact consulting businesses The increasing focus on business longevity Future of work trends affecting consultants The rise of consultant-specific software solutions Why consultants are building consortiums Listen now to position your consulting business for success in 2025. Companion Resource: 🔗 Today's Companion Resource is The Consultant's Yearly Planning Guide. Download it at https://www.melisaliberman.com/plan Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-198/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 19, 2024
Planning for 2025 can be the difference between another year of incremental growth and transformational success in your consulting business. In this episode, Melisa Liberman breaks down the five essential steps to make 2025 your best year yet, helping you move beyond basic goal setting to create real, sustainable growth. You'll learn why traditional planning approaches often fail independent consultants and get a practical framework for setting yourself up for success. If you're ready to make 2025 different from years past, this episode provides your roadmap. In This Episode: How to set vision-aligned goals that actually motivate you Why establishing your baseline is crucial for growth A practical framework for breaking down your plan How to anticipate and overcome obstacles proactively Essential steps to ensure consistent follow-through Listen now to unlock the potential of strategic planning for your consulting business. Companion Resource: 🔗 Today's Companion Resource is The Consultant's Yearly Planning Guide. Download it at https://www.melisaliberman.com/plan Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-197/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 12, 2024
Are you making a common sales mistake that's costing you clients and credibility? In this episode, Melisa Liberman reveals why letting potential clients take the lead in your sales process undermines your expertise and provides practical strategies to position yourself as the trusted advisor from the first conversation. You'll learn why many independent consultants fall into this trap and get actionable steps to take control of your sales process. If you find yourself constantly responding to client requests rather than leading the conversation, this episode will transform your approach to consulting sales. In This Episode: The impact of letting clients lead your sales process Three key prerequisites for taking control of your sales conversations Three mindset shifts that foster successful client interactions Practical examples of consultant-led sales processes Five steps to implement these strategies immediately Listen now to unlock the potential of leading your consulting sales process with confidence. Companion Resource: 🔗 Today's Companion Resource is Chapter 10 - Become Someone Who Loves to Sell Without Being Salesy. Get my ebook for free at consultingbusinessbook.com Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-196/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 05, 2024
Managing your consulting pipeline effectively can be the difference between feast-or-famine and predictable revenue. In this episode, Melisa interviews Gosia Fitzgerald, co-founder and CFO of OnePageCRM, who shares insider knowledge on how successful consultants track and convert leads without getting overwhelmed by complex systems. You'll learn why many independent consultants struggle with pipeline management, common mistakes to avoid, and practical solutions that work specifically for independent consultants. If you've been tracking leads in spreadsheets or wondering if you need a CRM, this episode provides clarity and actionable steps forward. In This Episode: Why traditional CRMs often fail independent consultants The three key elements of effective pipeline management How to know when you're ready for a CRM system Real examples of successful follow-up strategies Practical tips for implementing a simple lead tracking system Listen now to unlock the potential of effective pipeline management in your consulting business. Companion Resource: 🔗 Today's Companion Resource is the OnePageCRM Configuration Guide for Independent Consultants. Get it free when you sign up through Melisa's affiliate link here - https://www.onepagecrm.com/crm-solution/consulting/?via=5d1ff0 Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-195/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 28, 2024
Do you find yourself waiting to feel confident until you land the next client or hit a certain revenue goal? This common "chicken and egg" effect keeps many consultants stuck in a cycle of self-doubt. In this episode, Melisa Liberman breaks down why waiting for external validation is holding you back and provides practical tools to build authentic confidence that drives results. In This Episode: Why confidence matters more than experience or credentials The dangerous cycle of waiting for external validation Where true confidence really comes from The BE-DO-HAVE framework for authentic confidence A practical tool to implement confidence on demand Listen now to unlock the secret to building unshakeable confidence in your independent consulting business. 🔗 Today's Companion Resource is "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality." Download it at MelisaBook.com . Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-194/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 21, 2024
Taking control of your consulting business results can be the difference between stagnation and growth. In this episode, Melisa Liberman breaks down why consultants often feel powerless against external factors and provides a practical framework to regain control of your business outcomes, regardless of economic conditions or market timing. You'll learn how to identify where you're making excuses, develop an ownership mindset, and get actionable steps to take back control of your results. If you've been feeling at the mercy of external circumstances, this episode is your roadmap to renewed business confidence. In This Episode: The common reasons consultants feel out of control Why your brain seeks evidence to support limiting beliefs The real impact of external factors vs internal mindset A powerful tool for taking 100% responsibility Three steps to implement more control immediately Listen now to unlock the potential of taking full ownership of your consulting business results. Companion Resource: 🔗 Today's Companion Resource is the Consultant's Business Health Check Assessment. Take it at icassessment.com to establish your baseline and identify key areas for optimization. Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-193/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 14, 2024
Inbound lead generation can be the difference between a thriving consulting business and a stagnant one. In this episode, Melisa Liberman breaks down the essential strategies to attract leads who actively seek out your expertise, so you can spend more time on meaningful work and less on chasing down potential clients. You’ll learn the prerequisites to drive inbound leads effectively, develop the right mindset, and get actionable steps you can start implementing today. If you’ve been wanting to bring in more business without the constant hustle, this episode is your roadmap. In This Episode: The definition and importance of inbound leads for consultants Three key prerequisites for creating a sustainable inbound lead generation system Five mindset shifts that foster successful inbound strategies Practical examples of inbound lead generation tailored to consultants Five steps to put these strategies into action immediately Listen now to unlock the potential of generating inbound leads for your independent consulting business. Companion Resource: 🔗 Chapter 9 “Your Lead Generation System to Uncover High Quality Opportunities” from my book, available here . Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-192/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 07, 2024
In this episode of Grow Your Independent Consulting Business , Melisa Liberman dives into a transformative mindset shift—treating your business as your own best client. She shares some practical steps and strategies that independent consultants can adopt to ensure they prioritize their business growth and maintain consistency in their operations. Key Topics Covered: Why you should view your business as one of your clients. The four major benefits of applying this mindset. Tactical and logistical ways to onboard and engage with yourself as a client. Real-life case studies showcasing this practice in action. Strategies for balancing personal workload and prioritizing your business. Actionable steps to implement these insights into your consulting routine. Listen now to learn how adopting this perspective can help you manage your business more effectively and achieve your long-term goals. Companion Resource: 🔗 Private coaching with Melisa to help you with Strategy, Processes, Mindset, and Accountability. Book at consultMelisa.com or learn more by visiting consultingbusiness.coach . Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-191/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 31, 2024
In this episode of Grow Your Independent Consulting Business , Melisa Liberman digs into creating and managing excess demand for your independent consulting business. She covers why generating more demand than you can handle is a powerful strategy that allows you to build a business that’s both scalable and sustainable. Melisa walks through her “Excess Demand Protocol,” designed to help you navigate demand challenges and turn them into opportunities for growth, increased pricing, and greater client selectivity. In This Episode: Defining "Excess Demand" and its role in consulting success Why more demand than you can handle is a positive business strategy Five strategies to increase demand in your pipeline Introducing the “Excess Demand Protocol” for strategic demand management Methods for leveraging subcontractors, referrals, and short-term contracts Mindset shifts to handle excess demand confidently Take your consulting business to the next level by understanding how to strategically manage demand, increase your consulting value, and ensure your business meets your flexibility and revenue goals. Companion Resource: 🔗 Read Chapter 9 of “Grow Your Consulting Business” - Your Lead Generation System to Uncover High Quality Opportunities: consultingbusinessbook.com Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-190 Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 24, 2024
Are you struggling with turning contacts into consulting leads? This is a common issue for many independent consultants who struggle to move a conversation from a general connection into a valuable business opportunity. In this episode, Melisa Liberman shares her BLCS tool to help you take control of your pipeline and unlock more consulting opportunities. Melisa breaks down the common mindset blocks that hold consultants back from making this shift, along with practical steps to break through these barriers. If you’ve been stuck in the friend zone with potential clients or unsure how to advance your conversations, this episode will give you the tools and confidence to turn contacts into leads effectively. In This Episode: How to define and differentiate between contacts, leads, and opportunities in your consulting business. The importance of overcoming the “friend zone” when networking. Understanding the BLCS tool and how it can help you bridge contacts into leads. Four mindset barriers preventing consultants from moving contacts into leads. How to develop a pipeline formula that provides more predictability and peace of mind. Listen to the full episode for actionable insights on how to generate more leads and build a predictable pipeline for your consulting business with confidence. Companion Resource: 🔗 Read Chapter 9 of “Grow Your Consulting Business” - Your Lead Generation System to Uncover High Quality Opportunities: consultingbusinessbook.com Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-189/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 17, 2024
Are you ready to take your consulting business to the next level? In this episode, Melisa Liberman shares a powerful mindset shift that can help you make more money, land better engagements, and set yourself up for long-term success: thinking of yourself as the managing partner of your independent consulting business. Melisa explains into what it means to adopt the managing partner mindset, how it can change the way you prioritize your time, and the strategies that will help you generate more fulfilling client relationships. This mindset will allow you to maximize your impact, elevate your business, and build long-term, profitable client engagements. In this episode, you’ll learn: The game-changing impact of adopting a managing partner mindset in your business How to shift your priorities and manage your time like a managing partner Eight key attributes to help you run your consulting practice more effectively A real-life case study of a consultant who successfully implemented this approach If you're ready to make more money and run a more effective business, don't miss this episode. Resources: Consultant’s Business Health Check - icassessment.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-188/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 10, 2024
Are you struggling with taking on non-ideal clients as an independent consultant? In this episode of the "Grow Your Independent Consulting Business" podcast, Melisa Liberman breaks down actionable steps to help you avoid signing non-ideal clients, even when it’s tempting to accept work for cash flow. You will hear about four essential tools to filter your clients better and protect your consulting business from regret. Melisa also shares strategies for dealing with the emotional and financial costs of working with clients who don’t align with your vision or compensation floor. Finally, learn how to gracefully exit non-ideal client engagements without damaging your business or reputation. In This Episode: How to set clear boundaries and floor pricing to avoid non-ideal clients The role of emotional intelligence in client selection Confidence-building techniques to help you turn away bad fits Developing alternatives for when you feel stuck with a client but need the cash flow Exit strategies to gracefully move on from bad engagements Don’t miss this episode if you want to strengthen your client qualification process and keep your consulting business on track. Resources: Consulting Offer Assessment - https://consultingoffer.expert "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-187/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 03, 2024
Can you successfully balance fractional work while building a sustainable business of one? In this episode, Melisa Liberman sits down with Ran Harpaz, CEO of Lettuce, to explore the unique dynamics of running a solo consulting business while taking on fractional roles. With a background in tech and startups, Ran shares invaluable insights from his experience working both as an independent consultant and as a leader building tools to support solopreneurs. Ran discusses how fractional consultants can build long-term business success, why flexibility is a competitive advantage, and how to shift from a freelancer mindset to that of a business owner. He also dives into how Lettuce helps consultants simplify their operations, making work-life balance easier to achieve. In This Episode: How Ran’s consulting experience shaped his approach to hiring fractionals. Why fractional roles can be the key to long-term success in consulting. The importance of embracing flexibility as a solopreneur. How to transition your mindset from freelancer to business owner. Scaling your business without adding a full-time team. How Lettuce simplifies operations and helps solopreneurs manage their businesses more effectively. If you’re navigating the world of fractional consulting and want to build a business that thrives in the long term, this episode is packed with actionable strategies. Marketplaces for Fractional Talent: https://www.a.team/ https://catalant.com/ https://www.upwork.com/ From this episode: Lettuce.co Lettuce Tax Calculator Lettuce Free Business Assessment Power to the Solopreneur video Follow Lettuce on LinkedIn Connect with Ran on LinkedIn Resources: Consulting Offer Assessment - https://consultingoffer.expert "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-186/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. <a
Thu, September 26, 2024
Are you paying too much in taxes as an independent consultant? You might be leaving money on the table without even realizing it. In this episode, Melisa is joined by Gabrielle Tanaglia, a seasoned fractional CMO and head of marketing at Lettuce, who shares invaluable insights about tax savings strategies, building a sustainable consulting business, and how to leverage AI tools to streamline operations. Gabrielle dives into her own experiences, from overpaying taxes to discovering how an S-Corp can save you thousands of dollars each year. She explains how Lettuce simplifies tax management for consultants and discusses how to structure your business for both financial efficiency and work-life balance. In This Episode: Overpaying taxes? Gabrielle’s story of how she learned about the benefits of an S-Corp and the financial transformation that followed. Learn how structuring your business as an S-Corp can help you save on self-employment taxes. Hear how Gabrielle uses AI to scale her marketing efforts, making work more efficient and impactful. How tools like Lettuce can take the pain out of managing your independent consulting business. How Gabrielle approaches project work, transitioning clients from short-term projects to long-term, high-value engagements. If you’ve been looking for ways to optimize your taxes, grow your consulting business, and use AI tools to make your life easier, this episode is a must-listen. Listen now to learn how to maximize tax savings and build a sustainable consulting business! From his episode: Lettuce.co Lettuce Tax Calculator Lettuce Free Business Assessment Butterhead music video Power to the Solopreneur video Follow Lettuce on LinkedIn Gabrielle Tenaglia's LinkedIn Resources: Consulting Offer Assessment - https://consultingoffer.expert "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-185/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. <a href='https://www.melisaliberman.com/coaching-for-con
Thu, September 19, 2024
Do you ever think about what it would mean to design your consulting business to be an employer of choice—for yourself? Often, we think about employer branding in terms of large organizations, but it’s just as important for independent consultants and small boutique firms. In this episode, Melisa Liberman explores how to intentionally design your business so that you are creating an environment that offers competitive compensation, work-life balance, and meaningful opportunities for growth. Melisa shares actionable strategies that you can use to ensure your business supports your personal and professional life as if you were an employer of choice. In This Episode: Learn how to treat your independent consulting business as an employer of choice and how that can impact your success. Discover the 6 key components to make sure your business offers everything you need for fulfillment and success. Melisa shares a story about an independent consultant who went from autopilot mode to an intentional approach, radically improving her business. How to design a business that compensates you fairly, provides a work environment you love, and embodies a positive company culture. Why you need to think about your consulting business in terms of long-term sustainability, growth, and work-life balance. If you want to create a business that truly supports your personal and professional goals, this episode will provide you with the tools to make that a reality. Listen now to start building a consulting business that is your dream job. Resources: Ep. 162. Transform Your Solo Consultancy into a Center of Excellence (COE) - Link Ep. 090. Corporate Retreat for the Independent Consultant - Link Consulting Offer Assessment - https://consultingoffer.expert "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-184/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 12, 2024
Have you been overlooking important clients in your consulting business? It's common for independent consultants to provide valuable services to clients and not "count" them for their business. In this episode, Melisa Liberman dives deep into how recognizing overlooked clients —whether it’s side gigs, unpaid work for a spouse, or volunteer positions— can transform your consulting practice. Melisa shares personal experiences, including how recognizing her own overlooked clients changed her approach to client management and improved her business. By the end of this episode, you’ll learn how to identify these hidden clients, realize the value they bring, and apply this newfound understanding to improve your business operations and work-life balance. In This Episode: Are you offering unpaid advice, volunteer work, or helping out a spouse with their business? Discover the hidden costs of overlooking these clients and the benefits you can unlock by recognizing them. Melisa shares real-life examples of these scenarios, including how recognizing her husband and a nonprofit board as clients helped her manage her time and resources more effectively. Two questions to put this into action: 1. What work are you already doing that you’re not counting? 2. What benefits would you experience if you started counting it? If you’re looking to get more out of your consulting business and better manage your time, this episode is a must-listen. Listen now to uncover the clients you’ve been overlooking and see how recognizing them can benefit your business. Resources: Consulting Offer Assessment - https://consultingoffer.expert "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-183/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 05, 2024
Why are some consultants able to charge an effective rate of $500+ per hour while others are stuck at $120 or $200 or $250? Many independent consultants face the challenge of increasing their rates, feeling constrained by industry norms or self-imposed personal limitations. In this episode, Melisa Liberman dives deep into the mindset shifts and practical strategies needed to raise your consulting fees and break through your pricing ceiling. She introduces a powerful tool—your pricing set point—to help you rethink how much you charge and why. Whether you're billing hourly, daily, project-based, or value-based, this tool can help you elevate your effective rate. In This Episode: What to do if you’re struggling to raise your rates and are feeling stuck at your current pricing level. Unpack the key differences that enable certain consultants to command higher fees. Melisa shares a tool to help you identify and adjust your mental pricing set point. John's journey from being stuck at $150/hour to confidently charging $275/hour and beyond. Practical steps to help you increase your rates and build a more profitable consulting business. If you're ready to break through your pricing ceiling and increase your consulting rates, this episode will provide you with the tools and mindset shifts you need to succeed. Listen now to learn how to elevate your consulting business and increase your rates now. Resources: Full show notes and more information: https://shownotes.melisaliberman.com/episode-182/ "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality " by Melisa Liberman - https://www.melisaliberman.com/book Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 29, 2024
Wondering if you and your partner can build a thriving consulting business together? Running a consulting business as a couple comes with its own unique challenges and opportunities. It’s normal to worry about balancing your personal and professional lives, especially when you’re also trying to niche down and grow a sustainable practice. In this episode, Melisa Liberman sits down with Stephen Dummit and Olivia Leigh of Tradewinds Leadership to discuss how they navigated these challenges. They share their journey from generalists to niche experts and how they balance their relationship while running a successful boutique consulting firm. In This Episode: Struggling to find your niche while worrying about turning away potential clients? How Stephen and Olivia moved past their concerns to create a stand-out brand. Practical tips from Stephen and Olivia on maintaining a healthy relationship while growing a business together. Discover how to move from feeling “salesy” to building genuine relationships that lead to long-term clients. Insights into creating a consulting practice that aligns with your values and lifestyle goals. If you’re wondering whether you and your partner can successfully build a consulting business or if you’re struggling to find your niche, this episode will provide you with the insights and strategies you need to succeed. Listen now to discover how to navigate the challenges of running a consulting business as a couple and create a sustainable, fulfilling practice. Resources: "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-181/ Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 22, 2024
Are you questioning the sustainability of your consulting business? It's common for independent consultants to second-guess their decision to pursue a solo business, especially when the ups and downs of running a business feel like such a big responsibility. In this episode, Melisa Liberman tackles the emotional and mental challenges independent consultants face when trying to grow their businesses. She dives deep into the mindset needed to overcome hurdles and find the resilience to push forward, even when the journey gets tough. In This Episode: Does this sound familiar? It's important to know that second-guessing is a normal part of running your consulting business. How to handle the question "Should I go back to full-time corporate?" in a way that doesn't sabotage your business A 3-part framework to decide if running a consulting business is worth it If you're struggling to maintain momentum in your consulting business and questioning if your business is sustainable, this episode will provide you with the tools and insights you need. Mentioned in this Episode: Take the Consultant's Business Health Assessment - https://icassessment.com Resources: Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality by Melisa Liberman at ConsultingBusinessBook.com Full show notes and more information: https://shownotes.melisaliberman.com/episode-180/ Want help achieving your consulting business goals? Melisa can help. Visit consultmelisa.com to apply for a consultation and discuss how her coaching can support your growth. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 15, 2024
Are you overlooking a valuable service offering in your independent consulting business? In this episode, Melisa Liberman discusses a commonly ignored service offering that independent consultants should consider adding to their portfolios. If you're struggling to find ways to increase revenue and stand out as an independent consultant while also making a meaningful difference in your clients' lives, you'll definitely want to listen carefully to this episode. Melisa addresses the common misconceptions and obstacles that prevent consultants from offering this valuable service, and shares compelling reasons why it may be the perfect fit for your business. IN THIS EPISODE: Discover the service that could add more flexibility and revenue to your consulting practice Learn about the prerequisites and qualifications needed to offer this service effectively Understand the benefits of incorporating this offering, both for your clients and your business Explore three strategic ways to package and sell this service to your target audience If you've been searching for a fulfilling way to leverage your expertise, create lasting change, and grow your consulting business, this episode will provide you with the insights and inspiration you need to take action. Don't miss this opportunity to expand your service offerings and make a profound impact on your clients' success. RESOURCES - Evaluate and optimize your consulting service offerings by getting the Consultant's Offer Scorecard - https://assessments.melisaliberman.com/consultingoffer - Full show notes and more information: https://shownotes.melisaliberman.com/episode-179/ - Want help achieving your consulting business goals? Melisa can help. Visit consultmelisa.com to apply for a consultation and discuss how her coaching can support your growth. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 08, 2024
Do you find yourself accepting any client that comes your way, even if they're not the right fit? Do you talk yourself into taking on clients despite red flags? If you're an independent consultant who wants to land more ideal clients and take on more high-paying and fulfilling work, this episode is a must-listen. IN THIS EPISODE: - Discover a common mistake consultants make in their sales process, a mistake that often leads to underearning and less fulfilling engagements - Learn how a structured qualifying process can help you come across as more confident, in demand, and trustworthy - Understand the long-term impact of focusing on ideal clients over generating income from non-ideal clients - Melisa will introduce a powerful tool to help you make informed decisions about which clients to take on If you've been struggling to consistently land ideal consulting clients, this episode will provide you with a tool to help you be more effective in your consulting sales process. RESOURCES Full show notes and more information: https://shownotes.melisaliberman.com/episode-178/ Want help achieving your consulting business goals? Schedule a call with Melisa: https://consultmelisa.com/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 01, 2024
Are you feeling overwhelmed, stressed, or unfulfilled in your consulting practice? In this episode, Melisa Liberman discusses the concept of emotional debt and how it can negatively impact your consulting business results. IN THIS EPISODE: You will understand the concept of emotional debt and its impact on your consulting business. Be able to recognize the signs of accumulated emotional debt, such as increased stress and decreased joy. How emotional debt can affect your capacity, the types of work you take on, and the long-term sustainability of your practice. This is NOT about having a positive mindset. It's about understanding and handling your emotions effectively to prevent them from negatively impacting your business. Tune in to this episode to understand the concept of emotional debt, how to overcome self-sabotaging behaviors, and tools to create a more sustainable and rewarding consulting business. RESOURCES Full show notes and more information: https://shownotes.melisaliberman.com/episode-177/ Want help achieving your consulting business goals? Schedule a call with Melisa: https://consultmelisa.com/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 25, 2024
Are traditional goal-setting methods working for your consulting business? In this episode, Melisa Liberman dives into the challenges faced by independent consultants in setting and achieving sustainable goals. She reveals how typical goal-setting can lead to self-sabotage. Then, she shares a tool you can use to avoid building an underperforming, unsustainable, unpredictable, and/or plateauing consulting business. IN THIS EPISODE: Learn why traditional goals can lead to self-doubt Understand the “compound goal” tool. Including its 4 components Learn how to set goals such that you don’t have to choose between making money and having work-life balance Get insights from a case study that shows you how to implement this “compound goal” tool in your business If you're facing challenges in setting and achieving your consulting business goals, this episode will guide you to a more sustainable and lucrative approach. RESOURCES: Check out Chapter 4 - Your Business Vision and Goals inside of Melisa’s book "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-176/ Want help achieving your consulting business goals? Schedule a call with Melisa: https://consultmelisa.com/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 18, 2024
Struggling to Quantify the Value of Your Expertise as an Independent Consultant? Do you want to move into value-based pricing but don’t know where to start? In this episode, Melisa Liberman digs into a case study that reveals the common challenges independent consultants face when trying to quantify their expertise’s value. If you’re stuck in the cycle of time-based pricing, fear you’re underpricing, or worry your clients won't agree on the value, this episode is a must-listen. Melisa tackles these challenges head-on and opens up a behind-the-scenes look at how one corporate client navigated their own complexities in choosing the right consultant, shedding light on the false beliefs and solutions that can apply directly to your consulting business. IN THIS EPISODE: Common challenges independent consultants face when implementing value-based pricing Melisa will walk you through a case study where she describes the exact process an independent consultant used to transition from hourly-based pricing to value-based pricing How shifting the client’s focus from minimizing costs to optimizing benefits made all the difference in their decision-making process If you've been grappling with how to set your prices based on the value of your expertise, rather than time spent, this episode will provide you with practical strategies and questions to help you and your clients see the full impact of your work. Don't miss this chance to transform your consulting pricing approach and elevate your consulting business. RESOURCES "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Independent Consultant's Pricing Assessment - https://assessments.melisaliberman.com/pricing Full show notes and more information: https://shownotes.melisaliberman.com/episode-175/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 11, 2024
Want to set a strong foundation for your consulting business? In this episode, part two of a 2-part series, Melisa walks you through the steps to land clients. This episode goes back to basics. If you're new to consulting, it will help you launch your consulting by setting a strong foundation. If you're an established consultant, the episode will help you strengthen your client acquisition processes so you land clients more predictably. IN THIS EPISODE: Learn practical tactics for meeting potential clients and landing engagements. Find out how to balance the necessary time and mental energy to run your business while delivering valuable services to your consulting clients. Understand the crucial mindset shifts from employee to successful business owner and how it dramatically alters your business development, operations, and client relationships. Don't forget to subscribe, leave a review, and visit Melisa's website for additional resources to supercharge your consulting business. RESOURCES "Twelve Steps to Start a Successful Consulting Business" - Free ebook available at iclaunch.com Rate calculator for initial pricing strategy: ictoolkit.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-174 Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 04, 2024
Are you wanting to know the best way to start or relaunch your consulting business? In this episode (part one of a two-part series), Melisa covers the 10 essential steps to set you on the path to a successful consulting business. This episode dives into the first six critical steps. In This Episode: Uncover the initial struggles of putting your business on legal and operational footing. Melisa explains why you should focus on vital basics rather than the common distractions that “seem productive”, but aren’t. Understand the importance of articulating your unique value proposition to attract clients effectively. Learn why many consultants fail to shift from hourly work to value-based pricing and how to set rates that reflect your true value. Get critical tips for marketing your business on a shoestring budget. Don't forget to subscribe, and leave a review if you find the episode valuable. Episode Resources: "Twelve Steps to Start a Successful Consulting Business" - Free ebook available at iclaunch.com Rate calculator for initial pricing strategy: ictoolkit.com "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-173/ FOR MORE Don't forget to subscribe, leave a review, and visit Melisa's website for additional resources to propel your consulting business forward. Remember, next week's episode (173) will cover the remaining steps— don't miss it. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 27, 2024
Want to fill your consulting pipeline in 45 days? Want to go from a dry pipeline to landing more opportunities than you can handle? In this episode, Melisa Liberman invites Abbie DuBois to discuss how she made massive changes in her business over the course of 3 months, including filling her pipeline, landing direct clients, and learning to effectively juggle working on the business with working in the business. Not only does Abbie share her successes, she is transparent about the challenges she faced and how she overcame them. IN THIS EPISODE Fill a pipeline from empty using the "sprint" technique Abbie shares her journey of overcoming her fears of coming across as desperate or needy, and the strategies she used to secure two clients in just 45 days. How a powerful combination of strategy and mindset made all the difference for Abbie Discover the strategies Abbie used to set up conversations, create a thriving pipeline, and even turn down work when she had more demand than capacity. Abbie's strategy for balancing working on her business with working in her business Tune in to hear Abbie’s story of how she went from a completely dry pipeline to landing clients and securing high-value contracts—all by adopting a specific approach that you can start using today. RESOURCES - "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book - Full show notes and more information: https://shownotes.melisaliberman.com/episode-172/ FOR MORE Don't forget to subscribe, and leave a review if you find the episode valuable. For more resources, visit Melisa's website and take the next step toward filling your consulting pipeline. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 20, 2024
Want to generate leads by attending professional events but not sure how? Do you question the value of attending professional events as an independent consultant? Are you unsure how to maximize your time and investment when you're at these events, whether they are virtual or in-person? In this episode, Melisa addresses one of the most common dilemmas independent consultants face: is attending events really worth it, and how can you ensure that you're getting the most out of them? How do you turn events from awkward into productive? Networking Effectiveness: Do you leave events unsure of how to keep the conversation going with the people you've met? Follow-Up Failures: Are you finding it hard to successfully follow up with the contacts you’ve made, resulting in lost opportunities? Return on Investment: Have you spent money and time on events but are still questioning if they were worth the effort? What mistakes could you be making when you're attending professional events? Many independent consultants attend events without a concrete strategy, leading to wasted time and resources. This episode dives into why having a clear, intentional plan is crucial for event success. How do you maximize the ROI and ROT of the professional events you attend? Melisa reveals three essential strategies for event preparation, participation, and follow-up to ensure your time and investment pay off. Learn from real-world examples of independent consultants who turned event attendance into valuable leads and client relationships. Subscribe now and listen to this episode for actionable insights that will help transform your approach to professional events and elevate your business development game. Resources Full show notes and more information: https://shownotes.melisaliberman.com/episode-171/ "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 13, 2024
Do you find yourself being ghosted by potential clients? Does the silence after initial interest leave you feeling confused and questioning your ability to sell your consulting services? In this episode, Melisa sheds light on the perplexing and frustrating phenomenon of being ghosted, giving you the insights you need to navigate this common, yet challenging, part of consulting. Are You Struggling With: Mental Agony: Is being ghosted taking a toll on your mental and emotional well-being, leaving you drained and demotivated? Follow-Up Strategies: Have you been blind-sided by ghosting despite diligent follow-up and communication? Understanding Why: Are you constantly second-guessing what might have gone wrong and how to prevent it in future interactions? The Underlying Issue: Independent consultants often expend enormous mental and emotional energy trying to decode the silence, which can be both exhausting and unproductive. So How Do You Fix It? Melisa discusses practical strategies to handle and reduce the occurrence of ghosting by establishing clear communication and setting expectations upfront. Discover how to create a ghosting protocol that not only cushions the blow but also refines your business processes to mitigate its impact. Listen now to learn actionable steps and mental tools that can help you turn ghosting from a confidence crusher into a manageable aspect of your consulting business. Resources: "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-170/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 06, 2024
Feeling burned out and uninspired as an independent consultant? Are you constantly managing an overwhelming number of responsibilities without finding fulfillment or new challenges? In this episode, features guest Ashley Ryall who shares her experience taking a sabbatical as an independent consultant. In This Episode: When to take a sabbatical as an independent consultant Are you pushing through burnout and feeling disconnected from your work? Do you feel like your business is taking over your life? Ashley shares what led her to take a sabbatical. How to take a sabbatical as an independent consultant Do you question how you can make a sabbatical work financially? Are you unsure how to manage client relationships during an extended break? Ashley shares how to prepare for a sabbatical and how to get the most out of the time you're taking off. Melisa and Ashley discuss real-life strategies to: Plan and prepare for a sabbatical Communicate with clients to set up your sabbatical How to maximize the benefits of a sabbatical Resources: Connect with Ashley UntapSocial https://www.linkedin.com/in/ashleyryall/ "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-169/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 30, 2024
Do you feel overwhelmed by the multitude of tasks you juggle as an independent consultant? Are you constantly trying to optimize your processes but still find yourself struggling to achieve a work-life balance? In this episode, Melisa tackles one of the most pressing challenges faced by independent consultants: how to maximize the time you have available as a business owner. In This Episode: Take Back Your Control: Are you sinking hours into systems and processes that aren't actually necessary? Melisa introduces a powerful question that could revolutionize the way you manage your consulting business. Are You Struggling With: Proposal Writing: Are proposals eating up your time and yielding no results? Lead Generation: Is your lead generation process feeling like a never-ending uphill battle? Client Delivery: Are your client delivery responsibilities consuming all of your capacity? The Underlying Issue: Many independent consultants are stuck in a cycle of optimizing processes that may not even need to exist. This episode delves into how to identify and break free from this cycle. So How Do I Fix It? Melisa shares real-life examples of consultants who have drastically simplified their processes and reclaimed their time. Discover unconventional approaches that can transform your business. Resources: "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book Full show notes and more information: https://shownotes.melisaliberman.com/episode-168/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 23, 2024
Do you think you only need strategic advice for your independent consulting business? Think again. Many consultants believe they'll reach their goals if they're more consistent in executing their business development routines or are better able to articulate their service offerings and unique value proposition. It seems like having a clearer strategy and set of routines will be the answer to what helps them reach their goals. In Episode 167, Melisa Liberman challenges this notion, revealing why mindset is just as crucial as strategy and tactics in achieving consulting success. Often, independent consultants say, "I don't need mindset help; just tell me what to do." However, as work progresses, Melisa notices that mindset issues often arise, impacting their strategies and overall business success. Melisa will unravel the critical role mindset plays in not just achieving but surpassing your business goals. Melisa explains: How a fixed mindset can prevent consultants from realizing their full potential and how it intertwines with strategic execution. How mindset influences every business decision, from client interactions to setting and reaching goals. The profound impact of integrating mindset work into regular business practices. Convinced that mindset isn't an issue for you? Today, Melisa encourages you to reconsider, providing examples and practical advice on how subtle mindset shifts can lead to significant breakthroughs in your business. Don’t miss it! Full show notes and more information: https://shownotes.melisaliberman.com/episode-167/ Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 16, 2024
Is your goal to replace your corporate income as an independent consultant? It's common for consultants set revenue goals centered around what they were making in corporate or would be making in corporate had you stayed. You might not realize it but setting goals in this way can backfire for you as a consulting business owner. In Episode 166, Melisa Liberman addresses a common and critical error many independent consultants make: setting revenue goals based on their past corporate income or based on what they would be making had they stayed in corporate. Melisa discusses how this approach can inadvertently cap your growth potential and limit your business's success. In this episode, Melisa covers: Why is anchoring your revenue goals to your past corporate income risky The common pitfalls of this approach and how to avoid them How to set your revenue goals in a way that doesn’t backfire Tune in to learn how to avoid this common pitfall and set yourself up for success. Full show notes and additional information can be found here: https://shownotes.melisaliberman.com/episode-166/ Ready for coaching tailored to you as an independent consulting business owner? Let’s talk! https://www.melisaliberman.com/coaching-for-consultants Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 09, 2024
Are you struggling to get in front of decision-makers? Are you landing meetings with potential clients but then getting stuck because the people you're talking to don’t have a budget or decision-making authority. This is a common problem for independent consultants, but there are ways to make it easier. In this episode, Melisa Liberman discusses strategies for getting in front of the elusive decision-maker so you can effectively sell your consulting work. Melisa explains the importance of understanding both the 'why' and 'why not' of reaching out to decision-makers and provides insights into common obstacles that could be hindering your success. You will learn Melisa’s prerequisites for getting in front of consulting buyers, including strategic relationship building with influencers and creating compelling entry offers. Do you want to enhance your overall consulting lead generation strategy? Download the companion resource for this episode and read Chapter 9 of Melisa's book for a deeper understanding. Available at consultingbusinessbook.com . Full show notes and additional information can be found here: https://shownotes.melisaliberman.com/episode-165/ Ready for coaching tailored to you as an independent consulting business owner? Let’s talk! https://www.melisaliberman.com/coaching-for-consultants Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 02, 2024
Are you feeling behind in your consulting business? Beware, the “I’m behind” thought process can limit your business growth. It might feel like the truth, that you’re just stating a fact. But, it’s actually a dangerous mindset that’s important to watch out for as in independent consultant. In today’s episode, Melisa explains how your mindset can slow down or even halt your progress and success as an independent consultant. Then, Melisa shares two examples of consultants who felt behind on revenue and lead generation and how they were able to shift their mindset and overcome this feeling. She emphasizes the importance of regularly reviewing the facts, measuring success in your business, and redirecting your thought patterns. Melisa wraps up the episode with the “fix” you can leverage to feel behind. The fix is likely not what you’re expecting it to be. Click here for the full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 25, 2024
Are you a consultant who frequently hears “I’ll keep you in mind” at the end of a networking call? Networking is an effective strategy for building a consulting pipeline. But, many consultants struggle to convert networking calls into potential opportunities. In this episode, Melisa shares an actionable tool consultants can leverage to achieve concrete results from a networking call. Melisa empathizes with consultants who find themselves in networking conversations that lead nowhere beyond vague promises like "I'll keep you in mind." She offers a practical strategy to avoid dead-end calls and take control of networking outcomes. Melisa introduces the three-way mental model evaluation, a tool designed to help consultants analyze their thoughts about the person they're speaking with, their mindset during the call, and their approach to the networking process. Drawing from real-life examples and case studies, Melisa illustrates how the three-part evaluation can significantly improve the outcomes of networking calls. By taking responsibility for these interactions' results and implementing practical mental shifts, consultants will improve call conversions and generate more income. This comprehensive discussion gives consultants a must-have tool for transforming networking conversations into meaningful consulting opportunities. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 18, 2024
When you start thinking about your independent consulting business as a center of excellence, the level of impact, fulfillment, and growth provided to your clients can dramatically shift. You’re an expert and thought leader in your field. By thinking of your consulting business as a Center of Excellence, you can set yourself up to generate more inbound leads and offer higher-paying consulting services. In this episode, Melisa offers a detailed and actionable framework to help consultants transform their solo consultancy business into a Center of Excellence. Using real-life examples, Melisa clearly defines how the Center of Excellence concept and shares the benefits of implementing this concept into your independent consulting business. She outlines six critical elements for establishing a thriving Center of Excellence in a solo consultancy, emphasizing clarity, innovation, and client-centricity. Finally, Melisa concludes with an important warning and shares a series of questions to help consultants transform their independent consulting practice into a center of excellence. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 11, 2024
Every consulting business experiences peaks and valleys. One minute, you feel confident and successful; the next, you are ghosted by a new lead or lose a client and feel discouraged. The volatile nature of owning a consulting business might have you wondering if all the obstacles are worth it. In today's episode, Melisa shares her five-step formula for overcoming discouragement in your consulting business. She encourages consultants to embrace and normalize periods of discouragement and offers a practical guide for overcoming self-doubt and getting back on track to meet your goals. By proactively addressing discouragement, consultants can stop relying on landing a new client or closing a big deal to improve their mindset and boost confidence. Melisa provides a comprehensive framework for consultants to navigate and overcome feelings of discouragement, break the discouragement cycle, and replace negativity with motivation and momentum. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 04, 2024
Streamlining the lead generation process helps independent consultants build their consulting pipeline quicker and more effectively. In episode 159: Shorten the Consulting Sales Cycle by Offering a Diagnostic , consultants learned how offering a diagnostic will improve conversation rates by shortening the sales cycle. Today's episode continues the conversation by explaining how to leverage diagnostics to uncover client leads. Melisa's practical approach focuses on implementing diagnostics as a means to streamline the lead generation process for independent consultants. Melisa presents three compelling case studies illustrating diverse scenarios where diagnostics can be effectively leveraged to generate leads. These examples range from networking interactions and speaking engagements to follow-up strategies with past clients. By demonstrating how diagnostics can be integrated seamlessly into various business contexts, Melisa underscores its versatility as a powerful tool for consultants seeking to expand their client base. In closing, Melisa outlines a four-step implementation plan for effectively integrating diagnostics into a consulting business. From defining desired services and crafting diagnostics to offering them strategically to potential clients, Melisa provides actionable guidance for consultants looking to enhance their business development efforts. This episode equips independent consultants with practical insights, actionable strategies, and the tools and knowledge necessary to leverage diagnostics effectively in uncovering consulting leads and driving business growth. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 28, 2024
Are you an independent consultant looking to optimize your client acquisition process and drive business growth? Whether you have a gap in your consulting pipeline or are struggling to meet revenue goals, shortening the sales process will expedite business growth. Offering diagnostics as one of your consulting service offerings is an effective way to land clients more quickly. In this episode, Melisa outlines why diagnostics are valuable tools in a consultant's toolkit. Through relatable examples and practical insights, she illustrates how consultants can use diagnostics to uncover client challenges and offer actionable recommendations for improvement. By sharing real-life examples, Melisa underscores the versatility of diagnostics in different consulting contexts, demonstrating their potential to streamline client acquisition and deepen client relationships. Furthermore, Melisa emphasizes the importance of avoiding common mistakes by encouraging consultants to tap into their unique insights and experiences to develop customized diagnostics that resonate with their target clients. This episode provides a practical roadmap for consultants to implement diagnostics as a service offering. It includes steps to identify focus areas, outline best practices, and test diagnostic offerings with past clients. Through this approach, consultants can accelerate client acquisition, enhance their value proposition, and foster long-term client satisfaction. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 21, 2024
Independent consultants need easy ways to fill and improve the quality of their consulting pipelines. How can you build channel relationships so that other people refer ideal clients to you? In this episode, Melisa explains how to leverage channels to fill your consulting pipeline. Intentionally building relationships with third parties to generate leads for your business eases the burden of lead generation and enhances the quality of leads. Melisa begins with an overview of the fundamentals of channel strategy, emphasizing the alignment with organizations that cater to your target audience and offer complementary services. Through two insightful case studies, she illustrates how consultants can forge partnerships to receive consistent leads. Melisa also cautions against common mistakes consultants make when leveraging channel partnerships and how to avoid them. Finally, the episode concludes with a six-question framework to identify potential channel partners. Listen to discover how to leverage channels to fill your consulting pipeline. With a strategic approach and dedication to nurturing connections, consultants can unlock new opportunities, expand their reach, and achieve sustainable business growth in the competitive consulting landscape. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 14, 2024
An effective monthly plan will dramatically improve results and generate higher revenue for your consulting business. With that said, it’s important to note a key component that’s commonly missing from consultants' monthly plans. In this episode, Melisa emphasizes the importance of revisiting and refining goals for the year, tracking progress, and enhancing your monthly planning process. The discussion focuses on an often overlooked component—the "who" in your plan. In terms of your mindset and thinking, becoming aware of who you need to be is critical to achieving your goals. First, Melisa breaks down the typical monthly planning process for consultants, highlighting the common oversight in incorporating the "who" component. Next, she provides four specific examples to illustrate integrating this vital element into your monthly planning. Then, Melisa concludes by providing actionable strategies to implement the "who" component in your monthly planning. Running an independent consulting business requires more than just theory—it demands a practical and actionable mindset. Independent consultants can unlock predictable, effective, and lucrative results by setting clear goals, mapping out strategies, incorporating a robust "Who Plan," and reinforcing a positive mindset. Tune in to discover the missing link that could transform your consulting business. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 07, 2024
A robust and well-maintained pipeline is crucial for a consulting business's growth and success. However, many independent consultants go into default lead generation mode based on their immediate business situation. Lead generation should be consistent and follow a purposeful strategy to fill a consulting pipeline. In this episode, Melisa explores three distinct lead generation modes to help consultants fill and maintain their consulting pipeline. First, she offers insights into the negative results consultants get when approaching lead generation without intentionality. Then, Melisa details three recommended modes: Run/Maintain, Active, and Sprint. Melisa defines each mode, explains when to use it in your business, and shares real-life examples to successfully leverage each strategy. Melisa concludes with a five-question framework to help consultants define each of the modes in their businesses. This critical lead generation playbook encourages consultants to be more intentional about their consulting pipelines, reduce stress, and become confident in the growth of their business. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 29, 2024
Selecting a business strategy that aligns with the maturity of your consulting business will accelerate growth and help you achieve success more efficiently. But how do you know if the plan you are implementing is too advanced or too simple for the stage of your business you are in? In this episode, Melisa underscores the necessity of aligning your business strategy with the stage of your business growth. She sheds light on the impact of misalignment, including wasted time, unnecessary expenses, and missed opportunities. Melisa leverages client examples to outline the effects of choosing the wrong strategy and makes recommendations to avoid similar missteps. The episode concludes with an actionable four-step framework to help consultants make well-informed decisions when finalizing their business strategy. Melisa's insights offer a practical approach for consultants struggling to grow their businesses effectively. Whether you are frustrated by a lack of results or fear the potential negative impact of change, this episode is a motivational guide to achieving consulting success. Tune in for actionable advice and critical perspectives to enhance your business strategy and propel your consulting business forward. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 22, 2024
Writing a book is a challenging undertaking. As an independent consultant, there are several reasons to become a published leader in your industry. From growing your prospective client list to building a reputation as a go-to expert, the benefits of writing and publishing a book are endless. In this episode, Melisa offers an in-depth review of lessons learned while writing and publishing a book. From her motivations behind writing a book to the triumphs and tribulations of the writing and editing process, she shares valuable insights for aspiring authors. Melisa begins by detailing the decisive moment she committed to writing a book, underscoring the importance of unwavering determination and the support gained from choosing an independent publisher. She candidly shares her struggles developing a unique concept, the power of writing sprints, and her laborious edit process. Finally, Melisa dives into book promotion and why authors should dedicate a year of marketing and promotion. This episode is an invaluable resource if you are an independent consultant considering writing a book to increase your brand reputation and visibility. Learn from Melisa's experience and get inspired to publish as a leader in your industry. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 15, 2024
Are you ready to unlock your full potential as an independent consultant and create a thriving consulting business? In the final episode of the podcast series, 14 Systems to Create a Thriving Consulting Business , Melisa highlights discernible patterns that differentiate prosperous consultants from those facing challenges. First, Melisa explores the importance of robust financial systems and suggests moving away from reactive financial management to proactive, routine-based practices. Then, she explains the necessity of balancing time spent working on the business with time spent on client delivery and how planning these activities ensures a healthy pipeline. These systems connect to mindset, a critical factor in achieving success. Melisa distinguishes between the mindset of a business owner and that of an employee, emphasizing the need for intentional mindset development and routine practices. The episode concludes with a motivational call to action, reminding consultants to challenge themselves, take risks consistently, and believe in their potential, reinforcing the belief that a thriving business is within reach. Through real-life examples and learned experiences, Melisa delivers the final piece of an actionable plan for independent consults to create a thriving business. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 08, 2024
What makes one consultant succeed more efficiently than another? There are 14 systems to grow a thriving consulting business. Each is pivotal in the success and development of an independent consultant. In today's episode, Melisa continues the conversation from Episode 151 by sharing the next five systems to grow a thriving consulting business. This segment is part 2 of the podcast series and highlights the importance of the following: Predictable lead generation A high-quality sales and proposal system Audience awareness Staying top of mind Leveraging client delivery as an asset Not only does Melisa explain the significance of each of these five systems, but she also guides consultants on how to implement them in their consulting businesses. Melisa draws from real-life examples and imparts valuable insights to empower consultants in building these fundamental systems within their practices. This episode serves as a comprehensive guide for consultants seeking to elevate their independent consulting businesses. Tune in to gain a nuanced understanding of the critical systems instrumental in fostering growth and success as an independent consultant. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 01, 2024
Every independent consultant has the talent and prerequisites to be successful. So what makes it easier for one consultant to grow a robust pipeline while another struggles to build their business? This episode marks the beginning of a series focused on 14 systems to grow and maintain a thriving consulting business. Listen to learn about the first five systems independent consultants need to establish to create a successful consulting business. Melisa emphasizes the need for a committed and detailed three-year plan and explains how consistent assessments help consults move the needle and grow their business. Then, she explores the importance of a compelling service portfolio, advocating for a specialized approach over a generalist one. She also reviews pricing methodology and offers insights about aligning pricing frameworks with value propositions. The episode concludes by underscoring the impact of a well-defined business model that integrates the first four steps of the framework. For independent consultants looking to grow their business, Melisa's insights offer a roadmap to transform struggles into success. Uncover the difference between reactive and proactive approaches, and learn why implementing these systems is the key to building a successful consulting business. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 25, 2024
As your independent consultant business evolves, implementing and testing new strategies is essential. But sticking to a new approach is challenging when you don't get immediate results. Should you pivot or persevere? In this episode, Melisa addresses a crucial topic for business owners: when to stick with a new strategy or make a pivot. By referencing a real-life example, she guides consultants through an actionable five-part framework emphasizing the need for a clear plan, defined hypothesis, unwavering commitment, and thorough evaluation. For consultants navigating the complexities of business growth, this episode provides a practical guide to making strategic decisions that can propel consulting businesses forward. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 18, 2024
Is the fear of pitching your consultant services holding you back from acquiring new clients? Selling services is challenging for many independent consultants. They want to necessitate their value but feel uncomfortable addressing prospective leads. So, consultants default to pitching as a selling tactic, causing unnecessary pressure on themselves and their potential clients. In today's episode, Melissa shares how framing your sales process as a pitch negatively impacts your ability to land new clients. She explains how shifting towards a more collaborative, solution-oriented, and client-centric approach is more effective. Drawing from real-life examples, Melisa dismantles the notion that consultants need to pitch, offering a refreshing perspective that empowers consultants to build trust, foster deeper relationships, and ultimately achieve more impactful results without the need for traditional pitching. This episode is a transformative guide for consultants seeking to revolutionize their sales approach and maximize their effectiveness in acquiring new clients. Click here for the full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 11, 2024
By sharing valuable expertise, independent consultants can create lasting impressions on potential clients and ultimately attract inbound leads. Despite its importance, many consultants struggle to maintain a consistent thought leadership strategy. It’s common to question your expertise and hit a block. The Basics of Thought Leadership: Get clear on the basics of thought leadership and how it’s a key component in building your brand and attracting clients. Common Challenges: Explore the struggles faced by consultants at various stages of their thought leadership journey. Five-Step Framework: Discover Melisa's straightforward framework to overcome a thought leadership block, when it happens. Real-Life Examples: Gain insights from relatable examples tailored for consultants at different stages in their thought leadership journey. This episode is a must-listen for independent consultants at any stage of their thought leadership journey. Whether you're just starting or looking to bring more consistency to your efforts, you'll find valuable insights and actionable strategies to enhance your thought leadership approach. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 04, 2024
In this episode, Melisa tackles a common challenge faced by many consultants—deciding when and if to part ways with a client. The dilemma of firing a client is a complex one that every consultant faces at some point. On one hand, there's the desire to make the client relationship work, not wanting to be seen as a quitter, and the revenue that the client brings in. But on the other hand, there's the toll it can take on your peace of mind and the potential harm to your overall business. It's a tough decision that requires careful consideration, weighing the short-term gains against the long-term consequences. Sometimes, parting ways with a client can lead to a healthier business and a better quality of life. It's all about finding that delicate balance. But when is it the right time to let go of a client? Drawing from personal experience, Melisa shares a robust framework to assist consultants in navigating this challenging decision. She delves into distinguishing clear reasons and navigating the gray areas, helping you understand your role in the client relationship and make strategic decisions. Whether you're currently grappling with this decision or preparing for the future, this episode offers valuable insights and actionable steps to elevate your consulting business. Click here for the full show notes and more information. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 28, 2023
Many independent consultants overlook the opportunity to productize their services because they think their work varies too much based on each client’s unique circumstances and requirements. While it’s true each of your clients is unique, that doesn’t mean you can’t turn your client delivery approach into a repeatable, productized solution. Productizing your consulting solutions benefits both you and your clients. In this episode, Melisa breaks down the process to productize your consulting services, and how you can do so without sacrificing the variety you want to have in your business and the customization and tailoring your consulting clients expect and value. Melisa shares two real-life case studies to bring this concept of productizing your consulting services to life. And, she gives seven questions to help you apply the episode to your consulting business. This episode will help you uncover opportunities to productize your consulting services, so you can charge more for your consulting work, give yourself the flexibility to engage subcontractors when and where you want to in your business, and so you stand out as the sought-after consultant for your consulting specialization. Click here for the full show notes and more information, including the Productized Consulting 101: A Guide for Independent Consultants article. Then, click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 21, 2023
As we approach the end of another year, it's that time to set goals for the upcoming year. Or, if you're catching this episode later, it could be time to establish or revisit your quarterly or monthly business objectives. If you’re implementing SMART goals or incremental-type goals in your business, you could be leaving opportunities on the table. In this episode, Melisa introduces an unconventional method for achieving your goals. This unique approach has proven to be a game-changer for consultants, propelling them past plateaus, breaking through perceived ceilings, and shattering upper limits to unlock results they once thought were unattainable. Melisa is excited to guide you through this process, providing a fresh perspective on goal-setting. Ready for a challenge? Join in to discover more. Click here for the full show notes and more information. And click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 14, 2023
An obstacle for independent consultants aiming to grow their business is the tendency to argue for limitations. What does this mean to argue for your limitations? Arguing for your limitations refers to situations where you justify and explain why something won’t work for you or your business. For example, you might justify your empty pipeline by thinking the economy is soft. Or, you might explain why you have a long sales cycle by thinking your industry is slower than others to make decisions. Or, you might justify that you don’t have time to focus on business development right now. You’re smart. You can find a lot of evidence to support these justifications. But, when you argue for your limitations, you make running your business harder than it needs to be. And, it takes longer to reach your goals. This episode emphasizes the importance of recognizing that these perceived roadblocks, obstacles, or industry norms are not fixed or insurmountable limitations. Listen in as Melisa discusses what it means to argue for your limitations, shares three examples to illustrate this concept, and helps you identify where you’re arguing for your limitations. Don’t miss the end when Melisa outlines steps to avoid making this mistake in your independent consulting business. Click here for the full show notes and more information. And click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 07, 2023
In this episode, Melisa shares a crucial first step for consultants aiming to exceed their business goals in the next year and next quarter. She explains how this often-overlooked step of an effective goal-setting process can lead to success, even if you're currently behind. Melisa guides listeners through a powerful three-step evaluation framework to set the stage for effective planning and goal-setting in the upcoming year, quarter, month, or week. This is a must listen episode to create the business results that you're wanting to achieve. Tune in for a practical approach to make the next year your best in your consulting business. Click here for the full show notes and more information. And click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 30, 2023
In this episode, Melisa shares a key ingredient for independent consulting success: forging your professional self-identity as a consultant. By actively shaping your self-identity, you open the door to fresh opportunities for your consulting business. You'll draw in the right projects, partner with clients who appreciate your full scope of skills, and set fees that mirror the strategic value you bring to the table. The insights Melisa shares with you today are not just information; they are a call to action. Take a moment to apply this episode to your own independent consultant identity so you can make marketing, selling, and running your business easier and more predictable. Click here for the full show notes and more information. And click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 23, 2023
In this episode, Melisa is excited to introduce Robert Reich. Robert is an entrepreneurial executive with 30+ years of experience creating and refining consumer and enterprise software solutions. He’s the managing partner of R2, a consulting firm that specializes in crafting AI solutions and strategically pinpointing areas for transformative change while cultivating organizational wisdom for informed, ethical AI adoption. Robert was named inventor on six patents, has served as an advisory board member with Silicon Flatirons an adjunct professor at the University of Colorado, and a mentor at Unreasonable Institute. In this episode, Melisa and Robert discuss the nuanced aspects of AI strategy, AI implementation, and the exciting potential of voice interface in technology. Then Robert shares his secret for building a strong reputation – positioning oneself as an expert through platforms like podcasts, blogs, or events. He also provides recommendations to consultants on how to leverage AI in their consulting service offerings. Don’t miss this episode, especially so you have the #1 step Robert recommends consultants take so you can leverage AI into their consulting business and client offerings. Click here for the full show notes and more information, including Melisa’s blog article - AI in Consulting: How to Future-Proof Your Consulting Business And click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 16, 2023
As an independent consultant, confidence is your secret weapon. Being willing to put yourself out there so potential clients know about you requires self-confidence. Selling yourself requires self-confidence. Building trust with clients requires self-confidence. But, the truth is, you won’t always feel confident as a consulting business owner or even as a consultant. Join Melisa in today's episode as she unveils three actionable approaches to restore and expand your self-confidence. These are the strategies that you can leverage to overcome a dip in confidence, whether it is created by something that happened in your business, your professional life, or even because you're doing something new like offering a new service or working with a new client. You can leverage these three strategies to create confidence ahead of time and get you where you want to go in your business more quickly and more effectively. Tune in as Melisa provides real-life examples and practical strategies, to equip you to navigate uncertainties, rebuild your confidence from within, and propel your consulting business beyond what you imagined is possible. Click here for the full show notes and more information. And click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 09, 2023
Many consultants complain they don’t have enough time for lead generation. Let’s not sugar-coat it. To be successful, you must take responsibility for your lead generation efforts and take proactive steps to address these underlying issues. Neglecting lead generation can jeopardize the existence of your consulting business. In this episode, Melisa helps you tackle your lack of time so you can overcome the lead generation excuses once and for all. This isn’t the typical advice you’re used to hearing about time management. Melisa provides you with a three-step plan for overcoming the challenge of not having time for your consulting lead generation. If you have been neglecting lead generation due to client commitments, extensions, and repeat business these practical steps will ensure that you have a consistent lead generation routine, even when it feels like you don’t have an extra moment to spare. Click here for the full show notes and more information. And click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 02, 2023
Growing a consulting business isn't easy. There’s a lot of responsibility on your shoulders. Sometimes you might even be questioning if it’s worth it. In today's episode, Melisa challenges consultants to answer the critical question: “What are you willing to do to be successful in your consulting business?” There are three specific things you need to be willing to do to grow a successful consulting business. Tune in as Melisa talks about these three types of willingness, including relatable client examples. The episode wraps up with an actionable framework to help you put Melisa's teachings into action. Click here for the full show notes and more information. And click here for more on coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 26, 2023
As an independent consultant, it’s common to think that you are your business. You aren’t your business. Just because you are the person operating the business, it doesn’t mean you are the business. Why does this distinction matter? When you think you and your business are one in the same, you take setbacks in your business personally and make decisions from a clouded perspective. Ultimately, it’s likely you'll sabotage yourself, your business, or both. In today’s episode, Melisa explores the importance of recognizing the separation between you and your consultancy. She highlights the problems you can create by thinking you are your business. And, she shares how to separate yourself as a person from your consulting firm. Tune in to discover Melisa's three-part framework, designed to help you think about what you’re doing from a business owner's perspective and ultimately move forward toward reaching your goals in a simple and lucrative way. Click here for the full show notes and more information. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 19, 2023
Why are some consultants more successful than others when it comes to lead generation? Even when they use the same lead generation strategy, consultants create vastly different lead generation results. Some consultants generate a thriving pipeline through networking while others don’t generate any leads. Some consultants create robust pipelines from cold outreach while other consultants don’t create a single lead. Some consultants build a repeatable pipeline from speaking while others do the same thing with no leads to show for it. If it’s not the strategy that makes the difference for consulting lead generation, then what is it? Why are some consultants so much more successful at building their pipeline than others? In today’s episode, Melisa highlights which lead generation techniques are working right now. She explains the three key differences in mindset, emotion, and skills that separate successful consultants from those struggling to build their pipelines. Melisa shares two real client case studies highlighting how these lead generation techniques can make a difference in your consultancy business. Finally, Melisa provides a framework to operationalize these lead generation strategies and max out your pipeline. Click here for the full show notes and more information. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 12, 2023
The consultant’s pricing upper limit is the ceiling you create for yourself and your consultancy business based on the way you think about your pricing. Often, independent consultants adjust their pricing based on what they believe the client is thinking. For example, you might price out an engagement at $50k and then worry the client will think it’s too high and so you talk yourself into pricing it at $35k. When you price your consulting services based on your assumptions about the amount your client is willing or able to pay, you self-impose limits on your fees. These aren’t limits set by your clients. These are limits you create for yourself because you’re worried about losing business. In today's episode, Melisa challenges the popular advice about how to maximize your consulting fees. Melisa shares that the #1 determinant of what you can charge is not what you’ve been taught it is. Melisa shares several real-life examples of how pricing was set in similar situations and for similar services so you can walk away with confidence about increasing your consulting fees. Click here for the full show notes and more information. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 05, 2023
Q4 can be a challenging time for independent consultants. You’re worried corporate clients aren't buying at year's end. You’re thinking you’re too busy because of everything you’re juggling during the busy holiday season and at year end. And, you might even be thinking of “throwing in the towel” on this year because you’re too far behind on your goals. If you have a non-productive mindset about Q4, you’ll leave opportunities on the table. You have the chance to think differently than your independent consulting peers, and to stand apart in Q4. Q4 can be one of the most lucrative quarters of the year if you don’t write it off. In today's episode, Melisa shares three common traps that keep independent consultants from maximizing their Q4 results. She debunks each situation that holds business owners back from selling effectively at year's end. Melisa also offers suggestions for overcoming these mindset traps so you can finish the year strong. So, if you’re an independent consultant who wants to make the most of Q4, this episode is for you. Click here for the full show notes and more information. And click here for more on Melisa’s coaching programs that are specifically designed to tackle the unique challenges independent consultants face. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 28, 2023
Worrying about a soft market is a common concern for independent consultants. As a business owner, a slow down in contracts or a lack of new leads can bring on stress, doubt, and even panic. In today's episode, Melisa shares techniques and tools to help you navigate and respond in a soft market. A lull or slow down in business does not mean you must take a dreaded return to corporate. Your consultancy is a valid and viable business that can be nurtured through market challenges. Tune in to learn how to operationalize Melisa's framework so you’re able to turn a soft market into an advantage for your consulting business. Click here for the full show notes and more information. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 21, 2023
Do you dream of reaching $1,000,000 in your independent consulting business? So many consultants think one million dollars in 12 months isn't possible. We talk ourselves out of trying because it feels like it would be too much work and will compromise our work/life balance. In today's episode, Melisa shares how to earn $1,000,000 in revenue without overworking or sacrificing family life. When you start thinking of yourself as a $1,000,000 business owner, it is incredible how much that mindset shift changes what is possible. Melisa's 5-step method is easy to follow and implement in your operating procedures. Not only is her advice practical, but it leverages sustainable working practices so that achieving your revenue goal doesn't come at the cost of work/life balance. Are you ready to be the proud owner of a million-dollar consultancy? Tune in to follow Melisa's proven path to one million dollars. Click here for the full show notes and more information. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 14, 2023
Do you ever feel like a fraud or like you aren’t qualified to deliver the work you’re selling? You are not alone. Many independent consultants struggle with imposter syndrome. Melisa’s message in this episode might surprise you. She shares that experiencing imposter syndrome is good for you as a business owner. It means you’re challenging yourself. However, when imposter syndrome goes unmanaged, the underlying insecurities and self-doubt can be paralyzing and negatively impact your business, resulting in under-earning and underutilization. Today’s episode is a comprehensive guide to imposter syndrome for independent consultants. Melisa starts off by sharing high-level definitions of imposter syndrome the various ways imposter syndrome can impact your business. Melisa then walks you through the tools to manage and overcome your imposter syndrome. Click here for the full show notes and more information. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 07, 2023
Are you struggling with lead generation but not entirely sure why? It turns out there’s a surprising blocker. It’s not that you don’t have time for lead gen. It’s not that you don’t know how to generate leads for your consulting business. It’s likely some other reason. What is this common reason you’re struggling to generate leads? This blocker to prioritizing lead generation is that you won’t be able to handle the work if you generate leads. In today’s episode, I offer a solution to unblocking your lead generation pipeline: a virtual talent bench. A virtual talent bench is a curated list of individuals or companies that provide services and skills that overlap or are adjacent to your consultant offerings. Regardless of your goals for your business - to stay solo or expand to a small team - establishing a virtual talent bench is essential. Are you ready to learn how to leverage a virtual talent bench to unblock your lead generation so you can be more consistent? This episode is for you. Click here for the full show notes and more information. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 31, 2023
By offering retainers, you, as an independent consultant, can create recurring, high-profit, and consistent revenue for your business. There’s a misconception that it’s difficult to sell advisory retainers. So, if you’re like so many consultants, you know you want to offer advisory retainers but you don’t try. It feels daunting and ripe for rejection. I want to demystify this for you so you can start generating a pipeline of advisory leads and ultimately deliver work that is impactful for your clients and advantageous for you and your business. Specifically, I focus on how to generate leads for a consulting advisory retainer. Today’s episode is a continuation of the conversation about how to design a consulting retainer in episode 126 of this podcast. By the end of this episode, you will have a solid plan in place to start building out a pipeline of consulting retainer clients. Click here for the full show notes and more information. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 24, 2023
Every consultant has experienced this scenario: you’re making excellent progress with a potential client and have secured a verbal consulting agreement, only for the project to stall when it comes to final signatures. All of a sudden, you don’t hear back from the stakeholder. Emails and calls go unanswered, and you start to spiral. We know it can take time to finalize agreements at the corporate level, but it’s scary when a potential client seems eager about the work you proposed and then goes silent when it’s time to solidify the contract. These scenarios are impossible to avoid as a consultant. However, there are ways to navigate the process to make it easier for both you and the client. Today’s episode is about how to navigate these stalled consulting agreements. Join me as I share two real-life examples of stalled consulting agreements and how I helped these clients overcome feelings of self-doubt to regain control of the situation. Finally, I explain the formula to follow when a stall occurs and how to implement it into your business process. Click here for the full show notes and more information. Click here to take the Independent Consultant’s Scalability Assessment. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 17, 2023
You are an independent consultant. You solve problems for a living. So, of course, you can make anything work. However, allowing your automatic response to be "yes" is a pitfall that drastically impacts your consulting business operations, bottom line, and overall growth. Today's episode dives into the pitfalls of a “make-it-work” consulting business model. I discuss what it is, why you want to avoid this, and the impacts of piecing together a business instead of establishing clear protocols. And then, I share the alternative to a make-it-work business model and the steps for you to move forward. This topic is important because it will help you avoid burnout and streamline your business. The goal is to create a profitable independent consultant business that is simple to operate, creates impact for your clients, and sets you up for revenue growth without needing to sacrifice your flexibility. Click here for the full show notes and more information here. Click here to take the Independent Consultant’s Scalability Assessment. And click here for more on private coaching tailored to you as an independent consultant. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 10, 2023
You want to offer consulting retainers. But, you’re not sure where to start. You’re nervous that retainer clients will call you day and night, and you’ll end up scrambling to support their needs. On the other side, you worry the retainer clients won't engage you enough and they'll question the value you're providing. On top of it, you’re not sure how to sell a retainer. You’re not sure why and how much a client would pay for access to you. In today's episode, I share an easy three-part framework to help you design a retainer and implement it into your consultancy service portfolio so you can start to generate recurring revenue and long-term clients. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 03, 2023
Escaping a time-based pricing model is a common goal for independent consultants. Not only does hourly billing limit a client's perception of your value to their company, but it can also tempt you to overwork. Many independent consultants want to transition away from time-based billing but need help figuring out how to do it. In today's episode, I share a simple, 5-step process to adopt a new pricing model for your consulting business. Transitioning away from hourly or daily rates into a fixed-fee or value-based pricing model can feel intimidating. You don't want to lose a deal based on pricing. The 5 steps I share with you in this episode will help you combine a proven strategy and effective mindset to overcome obstacles that stop consultants from transitioning from time-based billing. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 27, 2023
CRM (customer relationship management) tools help you maximize your time, stay consistent with your business development activities, and balance supply and demand to keep your pipeline constantly flowing. So many independent consultants have questions about how to use and implement a CRM so they manage their business development processes effectively and efficiently. Today’s episode is designed to address frequently asked questions to demystify CRMs for consultants. You might be surprised, but the key to success isn’t about which software is best for your independent consulting business. Instead, I share how you can maximize how you think about using a CRM through the lens of a business owner so you’re able to make your CRM optimize your consulting lead generation, follow-up, nurturing, and consulting sales processes . This episode on how to select a CRM for your consulting business is part of the summer podcast series that offers bite-sized ways to dial in and tighten up your business consulting operations to make your work more impactful for you and your clients. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 20, 2023
Your network is one of the most powerful assets in your business. And we all have relationships in our network that we’ve neglected. It doesn’t matter why you’ve let communication lapse with someone, it’s powerful to reinvigorate those neglected relationships. You never know where a connection in your network might lead. I know it can be uncomfortable to reach out to people you have let slide off your radar for so long, but there is a simple 3-step process to rebuild and strengthen relationships with old contacts. Today I share a simple strategy to revive relationships you’ve neglected in your network so that you can put it to work for you and your independent consulting business. This episode is part of the summer podcast series focused on dialing in your consulting business operations. Each episode includes another strategy you can implement as a consulting business owner to make your time more impactful. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 13, 2023
In this episode, I dive into the critical topic of pricing and how to leverage value-based questioning to transform your consulting sales process, allowing you to command higher fees and showcase your professional skill set. Discover the simple yet impactful micro-adjustments you can make to your sales meetings to maximize their impact and increase your earning potential. By implementing these strategies, you'll be able to demonstrate your expertise from the outset and position yourself as a high-value consultant worth investing in. Specifically, I share the power of value-based questioning and the most effective mindset that will enable you increase the impact of your sales approach. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 06, 2023
Consistent lead generation is essential to building a sustainable independent consultant business. It’s easy to understand why business development is vital, so why do independent consultants commonly push this task to the back burner? We overlook lead generation because… We overcomplicate the process It's uncomfortable We don't have a straightforward process to make lead generation easy to complete Episode 121 drills down into how to simplify lead generation so you’re able to stay consistent regardless of how busy your schedule is. Tune in to learn four easy tools to implement into your business that make consistent lead generation a no-brainer. This episode is another installment of the summer podcast series focused on tightening business operations. Making small changes and adopting procedures like consistent lead generation will improve your confidence, grow your consulting pipeline, and increase the efficiency of your business. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 29, 2023
As an independent consultant, getting ghosted by a client feels like the worst thing that could possibly happen. You spend time and resources on discovery, research, and proposals that amount to nothing. You thought you had the deal in the bag. What happened? It’s time to conduct a retrospective. Today’s episode is about leveraging retrospectives to unlock continuous improvement so your independent consulting business is more efficient and successful. In this episode, I walk you through how to do retrospectives in your consulting business so you make the most of all the time you invest in generating leads, facilitating discovery, writing proposals, and negotiating with your consulting buyers. This topic is part of the podcast series focused on tightening your operating procedures. Making small changes or adding small operating procedures will tighten up your processes, improve your efficiency, and increase your value to clients. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 22, 2023
As an independent consultant, I can safely assume you’re responsive and professional. You provide timely responses to client requests. And, sometimes this responsiveness can backfire. It backfires when we give the potential client what they ask for without questioning it, especially when it comes to writing and sending over consulting proposals. It is crucial that proposals aren’t written too early. Not only do premature proposals cost us time and money, but they also extend the sales cycle and increase the chance of losing the deal. Today’s episode outlines the consequences of premature consulting proposals and how to improve your sales process to avoid this common consulting mistake. Whether you’re reacting to a client’s urgency or operating off of overconfidence and assumptions, these premature proposals often miss the mark as it relates to the solution you’re recommending and the pricing you’re offering. Avoiding writing a premature consulting proposal will improve your consulting sales process, increase client trust, and preserve your time. In this episode, I share how to know if you’re writing your consulting proposals prematurely and how to navigate the sales process so you’re in command and giving the client a value-driven proposal at the stage of the sales process that’s most effective for both you and the potential client. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 15, 2023
It’s common for independent consultants to put client testimonials on the back burner. You know you want to capture testimonials and case studies. You put them on your to-do list but they don’t become a priority. Without a standard operating procedure, there will never be a “good” time to ask a client for a testimonial. It gets pushed off and pushed off, and suddenly, it’s been too long, or the feedback no longer seems relevant. Powerful consulting client testimonials and case studies are crucial to growing an independent consulting business. Today I share a process for securing client testimonials in a way that is easy on you and the client. Are you ready to see how powerful consulting client testimonials will impact your business development process? Listen in to learn the best practices to implement testimonials in your consulting business and how testimonials benefit both you and the client. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 08, 2023
Generating a steady stream of new consulting opportunities is crucial to building a successful independent consulting business. Often we rely on marketplaces, networking, and past employers to generate leads. When you master the ability to land new clients independently, opportunities are endless. Today, I share the best strategy for getting your foot in the door with new consulting clients. Wherever you are in your business, this best practice is applicable. So whether you have a full roster, are already using a successful business development process, or are just starting, this strategy is the missing piece that will enable you to grow and maintain a steady consulting pipeline of new clients. Mastering this strategy means landing new clients without relying on anyone else but you. It gives you the flexibility to find and secure clients who need the skills and expertise you offer. This will enable you to break through the plateaus and false limits in your business. Are you ready to have a healthy pipeline for your consulting business? Tune in to learn the best strategy to get your foot in the door with new clients. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 01, 2023
In this episode, I reveal the pricing mistake almost every independent consultant makes while growing their business. When pricing out a consulting proposal, it’s common to think about what a client will be willing to pay and focus on how to hit that number. Most consultants are overly influenced by their assumptions about the client’s acceptance when it comes to pricing. And, as a result, they forget about their own business pricing requirements. In today’s episode, I Drill into the most common consulting pricing mistake so you can recognize where you could be making this mistake in your own business Give you three tools to fix this common pricing mistake and Help you overcome fear so you can shift your mindset from one of scarcity to one of abundance. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 25, 2023
I am excited to introduce Jon Younger Ph.D. on this episode. Jon is a thought leader in the consulting space as a long-term consultant, author, and expert in the Future of Work. Today Jon joins me in discussing the evolution of work for consultants. We look at both sides of the consulting equation. First, Jon talks about the four stages of freelancing and consulting and what success looks like in each of those phases for anyone who wants stability, predictability, and longevity as a consulting business owner. Then Jon shares the perspective of consulting buyers so you can learn how to stand out and be sought after as a consultant for your ideal clients. With over 45 years of experience as a consultant, educator, and author, I know Jon’s fresh take on succeeding as an independent consultant will resonate. I am honored to be able to share his engaging thoughts and research during this episode of the podcast. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 18, 2023
In this episode, I share a tool to help you solve problems or blocks that you’re having in your consulting business. This tool helps you unlock strategies you’ve hidden in the back of your brain and will eliminate the hesitation and resistance that have prevented you from implementing those strategies. This tool helps you to see where you might be going through the motions but not actually creating traction for yourself as an independent consultant. This game-changing business tool will help you unlock creative ways to solve problems, create a sense of urgency, pinpoint excuses, and identify logistical and mental blockers you don’t even realize are running under the surface of your thinking. I’m excited to share why this tool is so incredibly powerful and how it can work as a universal problem-solver in every area of your consulting business. Stay tuned to the end of the episode when I share three specific examples that demonstrate how to apply this tool in your consulting business when you want to: Ramp up lead generation Create urgency around finalizing contracts Adjust your consulting pricing models Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 11, 2023
You’ve landed a speaking gig, but now what? You want to make sure your speaking engagement creates leads for your consulting business. It’s important to carefully plan how you’re going to convert the audience members into leads for your consulting business, so you make the most out of the opportunity. This episode is part two of the series focused on leveraging speaking engagements to build your consulting buyer pipeline. In this episode, I cover how to convert scheduled speaking opportunities into viable consulting leads. Listen in as I share The key strategies to make the most of every speaking opportunity Step-by-step to implement the journey from audience member to consulting lead and Three specific examples for you to leverage when implementing a speaker funnel into your consulting business Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 04, 2023
One of the most effective methods of filling and maintaining a consistent consulting pipeline is speaking. Yet, many independent consultants overlook or avoid speaking. You might be thinking, “I’m not ready to be a public speaker” or “I don’t like public speaking.” Or, you might be thinking you need a portfolio, speaker’s reel, and other assets that feel time-consuming and challenging to create. Or, you might think it’s hard to find the right audience to speak to. These misconceptions hold too many consultants back from leveraging this effective lead generation tool. In today’s episode, I share with you a simple and effective process to book one speaking engagement per month. It is entirely possible for you to make a complete one-eighty and go from someone who’s avoidant of personal speaking to someone who uses it as an effective lead generation tool in your business. Listen in as I share the four steps to Create speaking opportunities Land speaking opportunities Identify and put the necessary prerequisites in place and Generate the mindset you need to be successful Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 27, 2023
Setting up consulting retainers with your clients is a great way to create more predictability and repeatability in your business. Whether you want to center your business around retainers or you want this to be another service offering in your portfolio, it will help you end the “feast-or-famine” cycle. In this episode, I'm going to walk you through the three steps to make this happen for yourself –either transition your business fully into a retainer or add retainers as another service in your service portfolio. Listen in as I share what is an advisory retainer is three examples of different types of advisory retainers how to design your own advisory retainer how to create your go-to-market strategy four ways to generate demand as part of your go-to-market strategy the most important component of your advisory retainer roadmap Click here for the full show notes and more information here. For more support, click here to learn about private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 20, 2023
Does running your independent consulting business feel heavy, unsustainable, or dull ? This is a normal part of doing business. If you want longevity in your consulting business, it’s important to build up the skills to r ecognize and shorten these cycles when your business feels hard or unsustainable. In this episode, I share how to recognize and diagnose the root causes of your business feeling hard, so you can address them and avoid the mistake of making changes that target the wrong problem . Listen in as I walk through Four (4) tools you can use when your business starts feeling hard Personal real-life examples that illustrate how to implement each of these tools Two (2) specific ways you can put this episode into action Click here for the full show notes and more information here. For more support, click here to learn about private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 13, 2023
A goal I hear so often from my independent consultant business owner clients is, “I want to be making more than I would have been making had I stayed in corporate.” For you, that could translate to making ~$500k in your independent consultant business. You might be far away from $500k, you might be past it, or you might be in a spot where a lot of consultants are, somewhere in the $200k and $300k range. You want to increase your revenue but you’re not sure how or if you’ll be able to find the time. In today’s episode, I share the specific path to $500k in your independent consulting business. Listen in for: Three tangible examples that describe how to generate $500k in your independent consulting business Five specific enablers you’ll need to put into place so you hit the $500k mark Two specific ways that you can put this episode into action Click here for the full show notes and more information here. For more support, click here to learn about private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 06, 2023
We’d all love to close 100% of the consulting engagements in our pipeline. Wouldn’t it feel so liberating if every one of your prospects signed a contract for a lucrative consulting project? The reality is that you won’t win every consulting opportunity. In this episode you’ll hear why losing consulting deals is not a problem. In fact, if you're not losing deals, it's highly likely that your business is not as healthy as it could be. It sounds crazy, but losing deals is something that needs to be talked about and turned into a benefit, rather than ignored and hidden. Listen in as I share What a lost consulting deal is (hint: a loss isn’t always a loss) The three very typical, damaging responses you could have to a lost deal The six strategies to turn lost deals into a benefit A very specific tool you can use to implement these strategies to turn a lost deal into a benefit for both you and your business. Click here for the full show notes and more information here. For more support, click here to learn about private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 30, 2023
Ultimately, your goal in a discovery meeting is to fully understand your consulting prospect’s challenges and goals so you can recommend a compelling set of solutions. In this episode, I share a framework you can use to make your discovery meetings more valuable. Listen in as I share what a discovery meeting is (and what it isn't), the goals of a discovery meeting, what your mindset needs to look like to have a high-quality discovery meeting, several examples of what to do and what not to do in an effective discovery meeting, and then I wrap up with ten (10) questions that will get you started mapping out a higher value discovery meeting for you and for your potential clients. Click here for the full show notes and more information here. For more support, click here to learn about private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 23, 2023
Today we’re talking about making more money in your consulting business. One of the ways that you can make more money is by selling follow-on consulting work. Selling follow-on work is an area of opportunity for most independent consultants because most of us don’t have an intentional process to sell work to our existing clients. Having a strategic plan to sell, qualify, and sell follow-on work can be a tremendous revenue generator for your business. And, you know what you’re getting into with existing clients where you have an insider understanding of their culture. In this episode, I share how to finetune your mindset to set yourself up for success when selling follow-on work, the five specific strategies for selling the follow-on work to your existing or former clients, and an important tool that you can use immediately, to put a follow-on sales process into action in your consulting business. Click here for the full show notes and more information here. For more support, click here to learn about private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 16, 2023
Most independent consultants either avoid or overcomplicate value propositions because value propositions can feel confusing, complicated, or impossible to get right. Without a clear and compelling value proposition, you can be leaving a lot of money on the table and also making your consulting business harder than it needs to be. I'm excited to share some tangible next steps for you to continue evolving your value proposition and ultimately your business. Listen in as I walk through: The basics of your value proposition The blockers that are preventing you from creating the most impactful value proposition The 11 strategies to help improve your value proposition, build your reputation, strengthen your personal brand, and lead to you becoming sought after for what you do. Click here for the full show notes and more information here. For more support, click here to learn about private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 09, 2023
Today we're talking about doubling your consulting revenue. A fear that most consultants have about doubling their revenue is that by pursuing this goal, they’ll double everything else: their stress level, workload, and more. This doesn't have to be the case. In today's episode, I’ll help you understand the four steps to make more money with more fulfillment, more impact, more strategic projects, and more free time for yourself. Listen in as I walk you through the four powerful steps for doubling your consulting revenue. Be sure to listen until the very end, when I share very specific questions that will help you put all four of these components in place in your business. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 02, 2023
If you procrastinate on writing proposals for your consulting business, you’re not alone. Most consultants delay, avoid, and dread writing consulting proposals. It’s common to rush through, water down, and undersell your consulting proposals as a result of this procrastination. In today’s episode, I help you with the formula to conquer this procrastination. Listen in as I walk you through a process to identify the root cause of why you’re experiencing consulting proposal procrastination and the formula to overcome that procrastination so your proposals are more impactful and easier for you to draft. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 23, 2023
Today we’re welcoming back to the podcast, McLean Robbins. McLean is the Vice President of Enterprise Marketing at MBO Partners and an independent consultant herself. MBO partners is a company that helps connect independent consultants and micro business owners with enterprise client engagement opportunities. On an annual basis, McLean and her team conduct research that's called the State of Independence. McLean is graciously sharing the most recent study results, along with her perspective, so you know how to make these findings actionable for you and your business. If you’re looking to stand out as an independent consultant with your ideal enterprise clients and grow your consulting business in the next 12 months, this conversation is for you! Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 16, 2023
As an independent consultant, you represent both yourself and your business. In this episode, I focus on personal branding for independent consultants. This topic is commonly misunderstood, misapplied, or overlooked by consultants, yet it's an important foundational aspect for IC businesses so you build a reputation, become known for and sought after for what you do, and ultimately make business development much easier for your business. In this episode, I share how to Stand out as a consultant Become sought after for what you do Establish Your personal branding foundation (commonly overlooked) The 5 Questions to ask yourself to define and refine your personal brand Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 09, 2023
In this episode, I interview Brian Owens, a current coaching client, former corporate colleague, and past consulting client. I invited him onto this milestone episode, #100, so you can hear and experience the way he thinks about selling. He’s sold over $100 million dollars in services over the course of his career, and roughly $1B in software and services. He’s an expert at selling, and I wanted you to hear how he thinks about sales (sneak preview: he doesn’t consider it selling), selling, and himself as he’s selling. More specifically, Brian shares Why he doesn’t call himself a salesperson How he thinks about sales and selling Essential elements of his sales process and engagement strategy How to get past the gatekeeper and to the decision-makers and so much more. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 02, 2023
As you think about what's happening in our economy, you may feel concerned about the “poly-crisis” and how it can potentially impact your business. I want you to know that you don't have to be in survival mode this year, hunkering down and hoping that the recession ends soon. Instead, you can use this as a benefit for your consulting business. Listen in as I share the 3 consulting trends I'm already seeing in 2023 and how you can apply those trends to your business so you make 2023 your best yet. Click here for the full show notes and more information here. Click here to read the blog with all 5 Consulting Trends to Leverage for Your Success in 2023. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 26, 2023
I talk to so many independent consultant business owners who say their business is shifting from the work they intended to do, which is consulting, to more of a staff augmentation role. And, they don’t want to be stuck feeling like a pseudo-employee where they have less autonomy doing work that isn’t fulfilling or challenging. You may be having the same experience. So today, I want to share with you the three main reasons why you’re landing contracting roles instead of consulting engagements. I give you guiding questions with each one of these 3 reasons, to help you to overcome the root causes and shift into a sales and delivery mode where you’re so that you're operating like an autonomous firm that's partnering and collaborating, not being managed by your clients. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 19, 2023
Do you get stuck because you’re not sure how to turn a conversation into a potential consulting opportunity? You meet a new potential client and you’re not sure how to progress from the initial meeting into a discovery process, and ultimately to a signed engagement contract. In this episode, I share a tool you can use to convert more of your conversations (networking, people you meet at events, your existing network, etc.) into consulting opportunities by identifying and building out what is the most neglected and overlooked type of consulting offer. After you're aware of what this neglected consulting offer type is, you’ll be able to add it to your business development process, and ultimately improve the predictability of your consulting pipeline, improve your close rates, and increase the number of client follow-on engagements. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 12, 2023
In this episode, we are wrapping up with the 5th and final step of the 5-part planning for independent business success process — Create a Follow-Through System To Make Achieving Your Goals Inevitable. It’s easy to set goals for your business. Where many independent consultants get stuck is consistently following through to bring their goals to life. You get busy with your day-to-day delivery for clients. And, when you do have time, business development can feel like a necessary evil that you have to force yourself to do. It doesn’t have to be that way. Listen in as I share with you what I call the magic formula that will help you follow through with the actions required to make hitting your goals inevitable. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 05, 2023
In this episode, we dive into the 4th step of the 5-part planning for independent business success process — Embracing Obstacles. Listen in as I share why hitting obstacles in your business is healthy for growth in your business and as a CEO. The key to independent consulting success is to put yourself in a position to create and overcome obstacles, not avoid them. I walk you through a process to anticipate and plan for all the potential obstacles you’ll face, so the obstacles are built into your annual and quarterly business success plans and don’t take you by surprise or off course. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 29, 2022
This week we’re continuing with the 5-part series on planning for independent business success. In part 1, I shared a formula to assess the past 12-months of your consulting business so you have a clear and accurate baseline from which to set goals for the next 12-months. Part 2 was all about goal setting. I shared a unique approach you can take to set effective goals, specifically for your independent consulting business. Now it’s time for part 3 of the 5-part strategy — creating your 12-month action plan. In this episode, I share the YQMWD Method to create your 12-month action plan. You’ll learn to use the YQMWD so you set up your business routines and projects in a way that makes achieving your goals inevitable. So grab your assessments from step 1 and your big goal from step 2, and let’s create and break down your action plan for the year so that you can reach your goals. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 22, 2022
Last week, we took a deep dive into step one of the 5-part series, Planning for Independent Business Success. I shared a formula to assess the past 12 months of your business so you have a clear and accurate baseline from which to set goals for the next 12 months in your consulting business. This week, I share part 2 of the 5 part process, Goal Setting. There’s a unique approach you can take to set effective goals for your independent consulting business. Tune in as I share how to set goals for your business, for you as an owner, and 5 things you want to avoid as you're setting goals, specifically for an independent consulting business. Click here for the full show notes and more information here. And click here for more on private coaching tailored to you as an independent consulting business owner. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 15, 2022
It's planning season! As we prepare to turn the calendar over and welcome in a new year, I’m going to be sharing the 5-step strategy to plan for independent business success in the next 12 months. Over the next five weeks, I'm going to walk you through a five-part process you can use to plan for the best year you've ever had in your independent consulting business. This process will be broken down into bite-sized pieces, so that you can implement it in between episodes and really step into January with a fully comprehensive plan for you to have the most success in 2023. This week, we're going to review all five steps of this process and then take a deep dive into step one, assessing this past year to better understand where you are in your business right now. Click here for the full show notes and more information here. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.melisaliberman.com/coaching-for-consultants . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 08, 2022
If you find that your business isn't hitting the numbers and giving you the fulfillment, joy, and value you want then I encourage you to tune in to this episode. I’ve been working on new tools to simplify and make business more effective for my clients and this concept of micro-skills was born. It’s been so valuable in making it easier to be a successful business owner, and I want to share it with you. Listen in as I discuss what these micro-skills are, a three-step framework that you can use to select your chosen micro-skill, what to do after making the selection, and some real-life examples of how this concept works in practice so that you can do it in a very doable, non-overwhelming way that builds up this foundation, month over month, quarter over quarter to transform your business. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 01, 2022
In this episode, I share an incredible game changer I recently implemented in my business. I recommend this strategy for you, as I know for sure it will be a game changer for you too. What is this game changer? I had a four day solo corporate retreat and it brought so much clarity and rejuvenation to my business. So in this episode, I’m sharing all the behind-the-scenes. In this episode, I will share my experience with having a corporate retreat for my business, why you should have one for your independent consulting business, what not to do when you have one, and strategies that you can leverage to schedule, host, attend and take value from your own corporate retreat. Download the podcast companion checklist at https://www.melisaliberman.com/retreat-checklist Click here to get the full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 24, 2022
Relationships are the best way to fill your consulting pipeline. However, consultants frequently hit a challenge when they want to transition from a “networking” call into an opportunity. There are three common reasons your conversations aren't converting. In this episode, I will share what those three reasons are, examples of best practices to convert an opportunity and strategies to convert conversations into opportunities. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 17, 2022
As an independent consultant who’s juggling everything for your business. Everything is on your shoulders. It’s so common for independent consultants to experience burnout, either situational burnout or overall burnout. Burnout isn’t inevitable. It’s not part and parcel of being an independent consulting business owner. In this episode, I share the formula to overcome and prevent burnout and specific strategies to implement for yourself so you’re able replace the stress, doubt and worry with feeling in control and fulfilled as business owner. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 10, 2022
This is the time of year when pricing becomes a hot topic for you as a consulting business owner as you think about your pricing strategy and what you want it to look like moving into the new year. With so many pricing options out there to choose from, I want to present you with a risk-free pricing approach you can take as an independent consultant to ensure you’re not leaving money on the table and your pricing is commensurate with the value you're delivering to your clients. Regardless of whether you have a value based, hourly based, daily based, retainer based, or fixed fee pricing, this approach is something you can incorporate into your business and make it part of your repeatable operating system. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 03, 2022
Value-based consulting fees are where you base your consulting fees on the client’s perceived value (tangible and intangible) from the services you provide. Value-based pricing is a form of fixed fee pricing. You probably either have it in place, been thinking about putting it in place or you might be curious about value-based pricing and its benefits. This is a pricing concept that’s very widely discussed in our industry and one of the things I see so often is that there’s an underlying fear of value based pricing. And so I want to break it down for you in a way that can help you to overcome the fear of value based pricing, whether you decide to implement it or not. The concepts that I'm going to share with you today are very applicable and will help you to increase the quality of your sales process, regardless of the pricing model that you choose. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 27, 2022
When what you do comes naturally to you, it’s common to underestimate, overlook, or even completely miss the value, benefits, and impact you create for your clients. This results in common pricing mistakes that have a huge impact on your business. Understanding the effects of these pricing mistakes will help you decide on what to do when it comes to the overall growth and success of your business. Listen in as I share the seven specific consulting pricing mistakes we want you to avoid and what each of them are through some examples so that you can identify whether or not you're making these mistakes and make the necessary adjustments so that you can start making more money in your business. Click here to get full show notes and more information. For the Independent Consultant’s Pricing Assessment: https://www.ICpricing.com And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 20, 2022
Whether your business is slow or thriving, I highly encourage you to listen to this 2-part series on what to do when your business is slow. Last week in EP. 083 Why Your Consulting Business Is Slow , I shared the 4-root causes that are slowing down your consulting business. This week l am giving you four detailed examples of these root causes and the 4-step process you can use to overcome this “slow period” and really build a strong foundation for you as a business owner so you can regain momentum toward a successful independent consulting business. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 13, 2022
This may feel like a gut punch, but the REAL reason your consulting business is slow is YOU. You created the slow cycle in your consulting business and on today’s podcast, I walk you through why that’s true and how to turn this around to get back to a robust pipeline and ultimately a thriving business. Whether your business is slow or thriving, I highly encourage you to listen to this 2-part series on what to do when your business is slow. This week I am sharing the 4-root causes that are slowing down your consulting business. Then, listen to Episode 084 where l give you four detailed examples of these root causes and the 4-step process you can use to overcome this “slow period” and regain momentum toward a successful independent consulting business. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 06, 2022
In this episode, I interview one of my independent consultant clients, Maria Balcazar Tellez. Listen in as she provides invaluable insights from behind-the-scenes into how she’s running a successful independent consulting business. Maria shares how she's been able to transform from employee-based thinking into the CEO-level mindset required for a successful business owner, how she’s increased her pricing and her pricing decision-making process, what's led to her creating a well-known reputation for herself so she’s consistently sought after for the type of work she does, how she has intentionally transformed her business from burnout and overwhelm into passion and joy, and so much more. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 29, 2022
This may come as a surprise but believe it or not, for some IC business owners having a full pipeline is a source of anxiety. Without some intervention, it’s common to self-sabotage and kill the momentum that you've created in your independent consulting business. In this episode, I share how to handle the times when you’ve landed too much consulting business, or are on the verge of landing too much consulting business. I share insights into the business owner mindsets that work best when it comes to landing new client work, and then I'll give you practical examples on how to handle this situation. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 22, 2022
Last week, I talked about the three components of the successful IC business owners' routine, and this week I am giving you a deep dive into one of those components, which is the Quarterly Business Focus Project. Tune in as I outline this concept of a Quarterly Focus Project in more detail, so you can put it into practice in your own consulting business. In this episode, I share what The Quarterly Focus Project is and why you need one. I walk you through the 8-part anatomy of an effective Quarterly Focus Project so you have the exact formula to build out your focus projects. I also share two very tangible real-life examples of what you should and should not do with a Quarterly Focus Project so you know exactly how to put a successful business owner routine in place for you and your business. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 15, 2022
Having a routine is critical to your success as an independent consulting business owner. Routines help you Maximize your independent consultant business owner time Manage through conflicting priorities Balance working on your business with working in your business Ensure you’re proactively progressing toward your goals and business vision Cut down on being reactive and wasting time on business activities that don’t move the needle You know how important routines are. But, what should you include in your routine, to make it effective so you make the most of your time? In this episode, I share the three components of the successful consulting business owners' routine. Listen in to learn more. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 08, 2022
If you're thinking, “I'm bad at business development”, it’s imperative to tackle this head-on. You're running a business and you need to be able to sell. Otherwise, you don’t have a business. I am here to help you with this work by sharing everything you need to know about overcoming “being bad at business development.” It might be true that you’re bad at it, what should you do? You might be lying to yourself that you’re bad at business development. I’ll explain how to figure out if you are (unintentionally) lying and what to do about it. And finally, I share the 4-part remedy to overcome “being bad at business development.” Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 01, 2022
As an independent consultant, when you think about negotiations, one of two things occurs. You either try to do everything in your power to avoid negotiating because it feels so uncomfortable, or you end up rushing through the process, just trying to make it go away. In either case, what ends up happening is you're running a business that feels regretful since you've agreed to something that you wish you hadn't, or you question and self-doubt wondering what you may have left on the table. In this episode, I want to share with you the best approach to consulting contract negotiations so you can run a business where you replace the regret and second-guessing with a process that generates new business, where you feel fairly compensated, and where your clients are getting value. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 25, 2022
In this episode, I interview one of my independent consulting business owner clients, Jennifer Lemmert. Listen in as Jennifer shares her expertise in communication and how you can claim your own unique voice and branding so that you establish a reputation in your industry and are sought after for the type of services and impact that you offer. Jennifer also shares some behind-the-screen insights into her business. Specifically, she talks about the fear of failure that kept her stuck in her business, and how she was able to start tearing that down and rebuilding herself and her business in a more intentional way. Jennifer is a master of networking and shares her strategies around using networking for lead generation and building a bench of sub-contractors. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 18, 2022
You may be in a position where it feels like you have a pretty short window left to generate any impactful revenue for the remainder of this year, but there's no reason to write off this year. I want to talk with you about something that you can be implementing now to impact the rest of your year. I'm calling it the Quick Wins Business Development Strategy. The quick wins business development strategy will help you make a powerful impact on your business pipeline, your revenue for the remainder of the year, and really set yourself up for strong growth in the direction where you want to take your business over the next year. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 11, 2022
If you’re like most independent consultants, lead generation is not your favorite business activity. It feels awkward and uncomfortable. As a result, it’s common to procrastinate, defer and delay your business development routines. This inconsistency creates choppiness (or even a big, gaping hole) in your business development pipeline. Balancing lead generation with working on/in our business can be challenging. Today, we're going to fix this! Listen in as I share the 3 red herrings of why we defer lead generation, the 5 most common root causes of procrastination, and the 3-part lead generation procrastination remedy that you can implement for yourself. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 04, 2022
An economic downturn and its impact on your business might be the last thing you want to think about, but it’s important to take a critical look at various aspects of your business to ensure it thrives in tough times. And so today we're going to talk about what you can be doing to prepare for a potential recession or downturn in the economy. To help put you in the best possible scenario where you're actually able to turn a recession into a competitive advantage for yourself, I'm going to share with you several tangible strategies and tips both from my own experience running my consulting business, my coaching business, and also a software business startup during recession times so that you can apply those to your own business to ensure that you are recession-ready. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 28, 2022
“Giving Yourself Credit” is such a critical practice to succeed (and feel fulfilled) as a business owner. But, I notice time and time again that independent consultants (myself included at times) aren’t giving themselves credit for what they have accomplished and what they do know. Without giving yourself credit as a business owner, you end up self-sabotaging, plateauing, stalling, and feeling much less joy and fulfillment. And so in this episode, I share with you why this concept of giving yourself credit is so important to the success of your business and what it looks like when you’re not giving yourself credit. You’ll learn to identify where you’re not giving yourself credit in your business (blatantly and/or subtly) and how to turn it around so you improve the quality of your business decisions, truly feel and act like the CEO, and feel successful and in control. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 21, 2022
In this episode, I interview one of my podcast listeners turned independent consulting business owner coaching clients, LeAnne Lagasse. Listen in as LeAnne shares a broad range of insights and strategies including how she's created a very strong reputation where ideal clients think of her immediately when they need a consultant who does what she does, how she's created a clear, compelling consulting services offer, and ultimately how she's been able to price her consulting services using a value-based pricing approach rather than an hourly or time-based approach. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 14, 2022
If you think about it, taking a vacation as a business owner is making an investment. When you, as a business owner, go on vacation, you’re making two investments: (1) on the vacation itself and (2) an investment of your time, the time that you've decided to use for a vacation. You want to make sure that you maximize the time you’re taking off so that it can be as rejuvenating and as impactful as you want it to be. Today's topic will help you accomplish just that. I share the three vacation success strategies that you can leverage as an independent consulting business owner to maximize the return on your vacation and also mitigate the re-entry challenges it’s common to face when you return. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 07, 2022
It can be a challenging shift from being an employee with paid vacation to being an independent consulting business owner whose vacation time is unpaid. Taking a vacation as an IC business owner requires diligent planning and forethought, but it’s possible. And, not only is it possible – it is important for your physical and mental health. In this episode, I share the 3-part formula for taking vacation as an IC business owner without worrying about leaving money on the table. I want to make sure you follow through with taking time off, and that you don’t defer it like I see so many consultants doing. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 30, 2022
In this episode, I interview one of my independent consulting business owner clients, Susan K. Moore. Listen in as we discuss her journey as an IC business owner over the past 31 years. This certainly makes Susan a pioneer of the independent consulting industry and someone from whom we can gain valuable insights as she’s built a successful 7-figure business over multiple decades. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 23, 2022
When I meet with independent consultant business owners like you, one of the questions I ask them is, “tell me about your business plan?” How do they answer? It’s very common, whether it's someone who's been an independent consultant for six months or six years, for them to look at me like a deer in the headlights and admit that they don’t have a business plan. And I get it because I've been that business owner without a plan. That’s why in this episode I'm sharing a really simple way for you to create an effective business plan for your independent consulting business. This “bottom-up” approach to the business plan will ensure you’re crystal clear on the results you want to create and that you have a simple, yet powerful way to achieve those results. Click here to get full show notes and more information. And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 16, 2022
I often find that independent consultants are waiting for someone else to give them permission to increase their consulting fees. This hesitation likely originated in your corporate career when you had to wait for somebody to give you permission for something, whether it was a budget that gave you permission to spend money or someone in finance or sales had to bless it. Now you’re the consulting business owner. You are the person in charge. So my question to you is, who gives you permission to raise your consulting fees? Listen as I share the three prerequisites to raising your consulting fees. I can't wait to share this with you because it really is a formula to help you get to the place where you're not leaving money on the table in your consulting business. Get full show notes and more information here: https://www.melisaliberman.com/blog/66 And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 09, 2022
In this episode, I interview one of my independent consulting business owner clients, Nicola Kastner. Listen in as we discuss her journey as an independent consulting business owner and her unique perspective having launched an independent consulting business twice. Nicola generously shares all the lessons learned and what she's done differently the second time to create a much more sustainable, fulfilling, and predictable business for herself. We cover a lot of ground so I know this episode will be extremely valuable for you. Enjoy the conversation. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 02, 2022
When it comes to lead generation, I find that so many independent consultants are overcomplicating the process. Then, they’re ineffective with their lead generation activities. Listen in as I share with you the three must-haves that you’ll want to incorporate into your standard operating procedure (SOP) so that you've got a really effective, easily repeatable, and results-creating independent consulting lead generation routine. These three lead generation elements are so incredibly important. They’re the difference between having a feast or famine type of lead generation process versus a predictable, sustainable, healthy lead generation process for your independent consulting business. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 26, 2022
Having opportunities approach you, as an independent consulting business owner, can be exciting but also really difficult when it comes to making the best decision for you and your business. And, by opportunities I mean everything from new consulting client engagements, client extensions, client follow-on work, consulting partnering opportunities, teaming, and so on. The question becomes, how do you know which consulting opportunities to take on, and which opportunities to decline? I'm glad you asked because, in this episode, I will walk you through a process that I like to use both for myself and for my clients. It’s a 5-part framework that will help you to figure out whether or not to turn down an opportunity. And if you are going to turn down a consulting opportunity, how to do that without burning a bridge or feeling regret. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 19, 2022
Last week we discussed what's standing in the way of you making more money in your consulting business. If you haven't done so as yet, you'll want to go back and listen to EP. 061 - What's Standing In the Way of You Making More Money With Less Worry In Your Consulting Business . To summarize, the main thing that’s standing in your way of making more money in your consulting business is the way you're thinking about your business and your potential clients. In this episode, I will explain how you can uplevel your thinking from an employee-based mindset into a CEO-quality mindset. I provide you with the six thought components, the six C's, that you'll want to develop and optimize as an independent consulting business owner. When you improve these six areas of your business owner thinking you'll be more confident, capable, and in command as a business owner. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 12, 2022
Are you experiencing revenue plateaus in your IC business? Most consultants think that this cycle of feast or famine is caused by the market, the constraints that companies put on their spending, that we’re bad a sales or because we’re time-deprived meaning that we don't have enough time to work both in our business or on our business, etc. What I would love to share in this episode is that these external factors are not what is causing your ups and downs. They’re not causing your consulting revenue to plateau. They don’t create feast or famine. And quite frankly, these things are not preventing you from making more money with less worry in your IC business. Listen in to learn what is standing the way of you making more money with less worry in your consulting business so that you're consistently increasing your revenue without working more hours. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 05, 2022
If you hate everything to do with selling or think that you’re terrible at it, then this episode is for you. Listen in as I share the three most common mindset mistakes when it comes to selling your consulting services, how you can determine if you’re making these mistakes and then I'll pull it all together for you with a three-step process that you can implement to make sure you're avoiding these three mindsets mistakes when it comes to selling your consulting services. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 28, 2022
If you’ve ever thought, “I know what I do is valuable. I know I'm great at helping my clients solve problems, save money, innovate, and become more efficient. I know that I'm great at what I do as a consultant, but I am afraid that asking the clients for things, especially money, will make me look greedy.” Your subconscious thoughts about greed end up running your business. And when this happens, it creates a dynamic where you're underearning and overworking. In this episode, I share how your underlying beliefs about greed are impacting your business and what to do about it. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 21, 2022
A common question I get from independent consultants is “what’s a typical margin for a consulting business?” When an IC asks me this question, they’re thinking about it from a financial perspective. In today’s episode, I share another type of consulting margin that most independent consultants overlook…the life margin. My own fractional CFO brought the life margin concept to my attention, and on this episode, I’m paying it forward so that you include your life margin in all the decisions you make about your business model, capacity, and consulting offers. In the episode, I explain to you what life margin is, how to align your business model to your life margin goals, and then I'll give you a detailed case study showing how this all comes together so you can put it in place in your own business. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 14, 2022
We all know that lead generation is extremely important to the health of an IC business. Without lead generation, it’s challenging to maximize growth and revenue as an independent consultant. And so today, I share with you a powerful lead generation that leverages assessments to elevate your consulting lead generation. I’ll also share a software tool that will make this strategy incredibly easy to implement. Tune in to learn how you're able to use this lead generation strategy for your own solo consulting business, to generate leads and elevate the conversations that you're having with your ideal consulting prospects. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 07, 2022
Video marketing is using videos to promote and market your independent consulting services. Using video increases engagement on your digital and social channels educates your prospects and customers, and reaches your audience with a new medium. Video is a powerful lead generation tool and as you will hear from our guest today, RJ Parrish, “video is this huge opportunity for all of us, but there's still some friction and reluctance for a lot of people to use it and maybe today (on this episode) we might be able to break down some of those barriers.” The good news is that your audience will value the more simple and raw and authentic content. It doesn’t need to be highly polished. So if you want to learn how to leverage video in order to become sought after and known for what you do as an independent consultant, press play now for tips and strategies on how to get started and maximize your efforts for the biggest impact. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 31, 2022
For your Independent Consulting business to properly function, you need to have an accurate, efficient and repeatable set of back-office processes for invoicing, collection, bookkeeping, taxes, and insurance. Our guest today is Sara Conde. She has two decades of hands-on experience in the independent consulting world and she shares strategies and tips regarding your IC back office and the future of independent consulting. She shares an insightful behind-the-scenes perspective on what it means to run a consulting business versus to be a consultant and just have a business. This conversation will help you to get further into that business owner mindset that we talk about so frequently on this podcast. Press play to listen now. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 24, 2022
Ready to hire support for your consulting business but not sure where to start? In this episode, you will hear from Silas Kim, Co-founder, and CEO of Atlas Assistant Staffing and Recruiting agency. He shares when to hire a VA as well as how to hire, manage, communicate with and retain a VA. This episode is jam-packed with tips and advice to help ensure that your partnership with a virtual assistant is effective and productive. For additional support, you can also download the full VA Playbook: The Playbook to Leveraging a Virtual Assistant in Your Consulting Business at: https://www.melisaliberman.com/va Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 17, 2022
Juggling client delivery with advancing your business goals can be a big challenge for independent consultants. While there are many solutions to this challenge, I want to focus on one that I’ve found to be very effective. And that is hiring a Virtual Assistant or VA for your consulting business. Listen in as I share with you the nine mistakes that you should avoid when hiring a VA and also the six steps to hiring a VA so that you can effectively create more capacity for yourself to then focus on more revenue-generating tasks in your business. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 10, 2022
In this episode, I share the 5-step process to overcome undercharging as a consultant. I give you the 5 steps to stop undercharging as an independent consultant. And then, to bring it to life, I share two examples of how to apply these 5 steps, including (1) when you’re initially creating your consulting proposal and (2) when you’re pricing follow-on work for an existing client. This episode concludes a 3 part series about undercharging in your independent consulting business. In EP. 50 we discussed the five methods that you can use to determine if you are undercharging in your IC business. In EP. 51 we talked about the four reasons why you might be doing this and what to do about it. And in this EP I’ll share what to do now that you know where you’re undercharging and the root causes leading you to undercharge in your consulting business. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, March 03, 2022
In EP. 50 we discussed the five methods that you can use to determine if you are undercharging in your IC business. Assuming that you’re undercharging, which almost every consultant is in some way, we're going to talk about the four reasons why you might be doing this and what to do about it. Listen in to learn more about the four root causes that could be leading to you undercharging in your independent consulting business and how to identify them for yourself. And, watch out for next week’s episode (052), when I’ll share how to stop undercharging as a consultant. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 24, 2022
Almost every consultant I talked to is undercharging in some way. Undercharging can be blatant or subtle. No matter where you're at in that spectrum, whether you're unaware of what's possible, or you've literally been avoiding this, it's not a problem. There are five methods or tools that work really well to help you to figure out for yourself if you are undercharging as an independent consultant. Listen in to learn more about these five methods and how to apply them. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 17, 2022
Just as guardrails along the roadway keep drivers safer, business policies help you proactively create an experience that's representative of you, your values, and how you want to show up as a business owner and consultant for your clients. Today I want to share with you a mistake that I made in my business back in December. After working through the emotions of embarrassment and regret from making this mistake, I decided to look at the root cause. What I discovered was that I was missing several key business guardrails. Listen in to learn not only how to avoid making mistakes, but also how to reduce the amount of energy you waste on decision-making and analysis-paralysis in your consulting business. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 10, 2022
As an independent consultant, you might be wondering “when is the best time to implement a CRM solution for my consulting business?” “What is the best way to track my consulting pipeline?” And, “how can I make tracking my consulting pipeline and follow-ups easier?” My guest today, Reuben Swartz, shares that using a CRM is the best method to help independent consultants manage and grow their consulting practice. In fact, Reuben has created a CRM solution called Mimiran which is specific for solo, independent consultants. Listen in to learn more about when's the best time for an independent consultant to set up a CRM solution, examples of mistakes that are made when managing a pipeline, and some trends that he's seeing in the independent consulting world using the data from Mimiran. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, February 03, 2022
Work-life balance is a top goal for most independent consultants as we leave corporate. Instead of achieving work-life balance, we end up recreating the same imbalance we had in corporate. The only difference is that now we're the boss instead of someone else. One of the primary reasons is that we thought work-life would come automatically as part of the process versus something that we intentionally create for ourselves. So how do you intentionally create your desired work-life balance as a consultant? In this episode, I share with you the approach that has made all the difference for me in achieving that work-life balance once and for all. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 27, 2022
One of the reasons independent consultants leave traditional corporate jobs is to achieve a work-life balance. But then, what ends up happening in practice, is you get bogged down by the day-to-day and your schedule is constantly hijacked. The result is that you’re left feeling exhausted, overwhelmed, and unfulfilled. This is definitely not what you intended to create but it’s possible to correct this imbalance. Listen in as I share the 3 specific tools that you can implement to protect your work-life balance. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 20, 2022
What makes the difference between an independent consultant who has an endless flow of leads compared to the independent consultant who is struggling to create those leads, and to create that momentum in their consulting business? It’s not exceptional selling skills, a great personality, or that they have a great network. There is ONE difference between the independent consultant who has an overflowing stream of leads coming to them, versus the consultant who's struggling to figure out how to attract leads, how to create a pipeline, and how to get to the place where it no longer feels like a struggle. Listen in as I dive in and reveal what this difference-maker for lead generation is. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 13, 2022
As you work through your annual business plans, you’re probably looking for that competitive edge. You’re probably asking yourself “how can I decrease downtime in between projects, improve the profitability of my current projects and win new projects to drive additional revenue?” In this episode, I will provide you with a tool you can use to improve and sustain your business results for this year and beyond. Listen in as I share the business metrics that you should be tracking for your consulting practice in order for you to drive out more efficiency, more profitability, and to continue growing in your consulting business so that you make more money, make more impact, all while working less. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, January 06, 2022
Setting yearly goals isn’t always exciting. It can feel overwhelming and daunting. There’s one major adjustment that you can make to your planning process to create the feeling of inevitability for yourself and your business. Want to know more? Tune in as I share exactly how you can make achieving this year’s consulting business plan inevitable. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 30, 2021
If you're like me and you love planning, then this is a really exciting time as you close out the current year and start thinking about the new year and what you want to achieve. After all, if we don't know where we want to head, we're never going to get there. We all know this, but a lot of times, we let planning fall by the wayside. So on today's episode, I want to share a process with you that will help you to get very clear on your IC business vision so that you can achieve more than you ever have in the year to come including the trifecta, making more money, making more impact and working less. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 23, 2021
When it comes to your consulting business, do you have a regular routine of evaluating your results? As entrepreneurs, to know where you’re going, it’s important to look at where you’ve been. That's why year-end business reviews are so important. The year-end review is the difference between you having a successful year or you hitting a plateau. Conducting a year-end review process makes you aware of what you want to amplify, eliminate or adjust. Listen in as I share how to conduct a year-end review process that's both effective and fun for you and your business, as you move forward into the next year. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 16, 2021
Looking to grow your impact in the next 12 months? Then this conversation is for you! Today we’re joined by McLean Robbins. McLean comes to us with a well-rounded experience and vantage point as she is the Vice President of Enterprise Marketing at MBO Partners and an independent consultant herself. McLean interacts with independent consultants on a daily basis and meets with enterprise leaders regularly so she has gained first-hand insights from people who are buying the services that you sell. McLean shares insights that she's gathered through the State of Independence study, the longest-running comprehensive look at the independent workforce. McLean shares the study results, along with her perspective, so you know how to stand out and thrive as an independent in the current corporate landscape. Grab a notebook to take some notes because she's got lots of great nuggets to share. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 09, 2021
Spending the time to think strategically and purposefully is a critical component to the success of your consulting business. When you’re not making strategic thinking part of our success habits, you're basically acting like an employee would and waiting on your client to tell you what to do. The result is other people are managing your priorities and ultimately the strategy of your business. And so in this episode, we're going to dive into strategic thinking, which is one of the most, if not the most important success habits you could have as a business owner, to make sure that you are incorporating it effectively as you're running your business. Listen on to learn how to make your strategic thinking practice consistent and effective. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, December 02, 2021
I’m frequently asked questions about coaching such as “what is a coach”, “who needs a coach” and “what are the benefits of working with a coach?” As a coach myself who’s coached 100s of different people, and also as a client who has had my own coach for the last six years, I want to give you a well-rounded perspective of what it looks like to be coached from both of these points of view. You’ll get an understanding of the tangible and intangible benefits of working with a coach. And, if you’re considering a coach, I’d love to connect with you to discover what working together could look like. I invite you to schedule an Independent Consulting Success Blueprint session with me. This is a 1-hour call where we will start with an initial assessment to figure out where you are in your business and then based on that assessment we will take a deeper dive to identify your obstacles, how to overcome them and then outline a roadmap for you to progress toward your overall goal. For more details, go to https://www.melisaliberman.com/ic-blueprint . Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 25, 2021
As a coach, I’m honored to work with independent consultants to grow their businesses. As a coach, I see common themes and mistakes almost every IC makes in their business at some point. One of these themes I see across almost all ICs is under-earning. The issue with under-earning is that you can often look outside yourself for things to blame and for external justifications. However, as an independent consultant, you're creating your under-earning and you’re doing this in five very subtle ways that I want to share with you in this episode. Listen in to learn more. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 18, 2021
The world of an independent consultant can be lonely at times. A remedy for this loneliness can be found in a collaborative community. Collaborating with other independent consultants can ease the sense of isolation and help your business to become successful in many ways. My guest today, Will Bachman, was very aware of this fact and as a result, he founded Umbrex, a global community specifically for independent consultants that creates opportunities to build relationships with peers, share lessons learned, and collaborate. In this conversation, Will shares some valuable insights on how to build and grow your independent constant business. He also provides a very detailed step-by-step guide on how to successfully engage with a community like Umbrex to ensure mutual success. As a bonus, Will shares a discount code you can use to gain access to The Umbrex Guide to Setting Up Your Consulting Practice, a video course that covers everything you need to know to set up your own consulting practice: setting up your legal entity, getting insurance, building your virtual team, and finding consulting clients. 90 videos; over 30 downloadable tools, templates, or checklists; and more than 200 curated links to additional useful material. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 11, 2021
According to the U.S. Bureau of Labor Statistics, 4 million Americans quit their jobs in July 2021. Resignations peaked in April and have remained abnormally high for the last several months, with a record-breaking 10.9 million open jobs at the end of July. How can you use the Great Resignation to create consulting clients? Listen in to learn how you can use the Great Resignation to create client acquisition for your business. I will share with you three specific ways that you can leverage this movement to increase your pipeline and close those lucrative high-paying deals that you want to be working with. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, November 04, 2021
Our guest today is Brian Hoffmeyer, SVP Market Strategies at Beeline. Brian shares with us that right now they have “325 clients and 50 billion in spend running through their system every year.” That's a massive number. There is so much opportunity out there for independent consultants who know how to take advantage of it. Brian shares insights from his 17+ years working with the Fortune 1000 procurement and business teams who purchase contract labor and consulting. Listen in as Brian shares actionable tips and strategies that you can use to build and grow your IC business. Get full show notes and more information here . Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 28, 2021
Have you ever completed a business task like making a presentation or had a consulting call and afterward you were second-guessing yourself? Did you wish that you’d never revealed something, or that you could go back in time and undo the action that made you question yourself after the fact? This is called the “Vulnerability Hangover”. It’s a term coined by Dr. Brené Brown. She defines it as “the gut-wrenching feeling of shame and fear right after we undertake an emotional risk.” As consultants, this experience of the Vulnerability Hangover can be viewed as something to avoid. I want to offer that this is a good thing. It’s a way for you to grow past your comfort zone. Any time you put yourself out there and you experience this ‘hangover”, it’s a sign that you’ve embraced growth. In fact, I recommend that you purposefully create situations that make you experience the Vulnerability Hangover. The key is to plan ahead to (1) intentionally put yourself in situations that could create a hangover, and thus the more rapid growth of yourself as a business owner and (2) to know how you’ll handle it when it does happen, so you don’t allow it to slow you down. There are a few effective ways to do this. Listen in to learn more. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 21, 2021
There are five mistakes that I see independent consultants make with their service offerings that ultimately lead to low close rates and the feast or famine cycle. In this episode, I want to bring these 5 mistakes to your attention so you can address them. After you do, you’ll set yourself up to start earning more, continuously filling your pipeline, and ultimately feel more fulfilled in the work that you do because you're landing ideal clients you can’t wait to work with. This is the work that I help my client with. My clients are independent consultants like you who are running their own businesses and want to grow and create more income, more impact, and more independence for themselves. So if you are someone who wants help with that work, reach out and we can have a conversation. The easiest way to do that is at the website www.consultmelisa.com . Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 14, 2021
Are you approaching your consulting sales process based on what your prospects care about or based on what you have to offer? This is a very common deal-killing mistake that Independent Consultants make. The mistake is when you are approaching the sales process based on you assuming that a client needs what you have rather than what the client cares about. This mistake can end up killing your deals. In this episode, I will help you to identify if you are making this common mistake so that you can course-correct. Listen in as we take a deeper look at this deal-killing mistake and an alternative approach including 11 specific questions that you can use to figure out why a prospect should care about what you're selling, and not just assume that they should. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, October 07, 2021
Are you working as a consultant or as a contractor, a staff augmentation-type resource, in your consulting business? If you’re like many independent consultants, you’re trapped taking staff augmentation roles, and as a result, overworking, underpaid, and not making the level of impact that led you to consulting in the first place. Listen in as I share with you how to get out of the staff augmentation abyss and elevate into the business owner zone so that you create the business you desire. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 30, 2021
Are you ready to finish the year strong in your consulting business? Listen in as I share with you a tool that you can use to create consistent revenue in your consulting business. This tool can be used at any point in the year, but especially in Q4, so that you finish the year strong and build momentum as you move into next year. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 23, 2021
There are several critical differences between searching for a job and selling consulting services. In this episode, I walk you through two additional differences between a job search and your consulting business development process. After you recognize the differences, you’ll be able to position yourself more effectively, and in turn, land more lucrative and fulfilling consulting clients. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 16, 2021
Independent consultants who treat their business development process like a job search create a feast or famine situation in their consulting business. There are several critical differences between searching for a job and selling consulting services that I’ll dive into in this episode, so you can increase the income and impact you’re making in your independent consulting business. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 09, 2021
This episode is part six of the six-episode series that gives you a glimpse into the DOUBLE Method I created to help independent consultants double their revenue without working more. Today, I want to focus on the last one, which is the E in double, to ESTABLISH your ongoing business processes and routines. These processes and routines serve as a blueprint for your IC business, to ensure you meet your business goals without sacrificing your personal life. Listen in as I share the six must-have systems you need to establish a scalable and predictable business that consistently meets or exceeds its business goals. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, September 02, 2021
If you hate selling, you’re not alone. Most independent consultants would rather get a root canal than work on business development and selling their services. Yet selling is a necessary part of building an impactful and revenue-generating business. If you're stuck in this quandary of hating sales but knowing you need to sell in order to succeed as an independent consultant, this episode is for you. I share three strategies you can use to sell like a pro, even if you hate sales. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 26, 2021
Today we're going to talk about the one success strategy that most independent consultants are not even aware of. As a consultant, you’re good at helping clients solve problems and you’re usually knee-deep in projects and facing deadlines. And, in the meantime, it’s easy to overlook this one thing. You might be surprised when you hear what it is. But, it’s absolutely necessary and important for the long-term success and longevity of your consulting business. Listen in to learn more. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 19, 2021
For most independent consultants, lead generation feels hard, time-consuming, and slow. But lead generation doesn’t have to be a struggle. You can make it easier by avoiding the three most common lead generation mistakes that I will share with you in today's episode. These mistakes are causing you to underearn, and I want to help you make sure that stops today. In today’s episode, I’ll help you diagnose why you don’t have any (or as many) leads as you need to sustain and grow your IC practice by diving into these three common mistakes. You’ll learn to identify the three mistakes, understand the impact if you’re making them, and uncover what to avoid the mistakes going forward. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 12, 2021
Are you taking consulting work that comes to you even if it's below your targeted rate because you don't want to leave money on the table? To avoid operating in this desperation mode, you need to create a compelling consulting offer. A compelling consulting offer is a powerful message, something that evokes interest that satisfies a need or a want of your ideal client. The purpose of a compelling offer is to attract demand for your business so you’re not dependent on other people to sell what you do. With this type of offer, you can get in the driver's seat of your business and become known for and eventually sought after for your expertise. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, August 05, 2021
Are you at the mercy of your business, feeling forced to choose between taking time off and leaving billable money on the table? Do you feel like you should maximize the billing that you've got on a project because you never know what next year is going to bring? Does it feel impossible to get out in front of your business and that you’re stuck in a reactionary cycle? Listen in as I share the first pillar of my Double Method for Independent Consultants, a strategy you can use to get out in front of your business so that you're not at the mercy of it anymore and double your revenue without working more. This needs to be the guiding force for what you're doing as a business owner. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 29, 2021
Most consultants think the most important skill they need is selling or negotiating. No, your success as a business owner is directly tied to how well you manage your negative emotions. Is that surprising? It was for me. In this episode, I’m sharing with you exactly why managing negative emotions is so crucial, and how you can manage through and continue working in spite of the negative emotions. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 22, 2021
It happens to all of us where at some point in your business, your immediate network doesn't have work for you, or they don't have work you want to be doing. And you also get to a point where you don't want to rely on recruiters or agencies or brokers anymore. You’re then faced with the challenge of creating new consulting client opportunities for yourself. And, you’re ready to take on higher-value consulting work now that you've exhausted this low-hanging fruit. So how do you meet new potential clients? I was once in this position just like you are, and this is where I fell into a powerful (and simple) strategy that I want to share with you today. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 15, 2021
When you were an employee, you mastered the techniques and strategies to get your ideas approved, to convince stakeholders to follow your recommendations, and to keep the organization moving forward. As an independent consultant, it’s important to recognize that the strategies and tactics you leveraged when you were an employee won’t work the same way and can even backfire on you. Today I want to offer you a way to step out of the employee mindset so that you can let go of the spoken and unspoken corporate rules of the game that you lived by in the past. It's time to take control of your IC business. You can start by becoming aware of how playing the corporate game is creating obstacles for your business and how to avoid them. Listen in to learn more. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 08, 2021
Today I will share with you the critical business question that you should ask to set yourself up for success in the second half of the year, so you finish the end of the year strong. In the episode, I help you ask ONE CRUCIAL question to categorize your business results for the 1st half of the year. Then, I help you understand what action plan to put in place based on your answer. I finish the episode with the two goal traps to avoid and 3 success strategies to make sure you hit (and even exceed) your business goals for this year. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, July 01, 2021
As an Independent Consultant, it’s important to refresh the way you think about money so you don’t fall into the trap of underearning and overworking. It’s a shift from the old employee mindset to a business owner mindset in the way you think about money. Gone are the days where you wait on approval to spend money or where you spend it with the expectation of getting reimbursed. You are the business owner and CEO. It's all up to you now. Listen in to learn how to avoid the employee mindset money traps and make the shift to the business owner mindset to help you to grow your business further and faster. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 24, 2021
Being an Independent Consultant is very different from being an employee. Quitting your job and starting your own consulting business is only half the battle. You need to prepare to be a business owner, and this includes preparing your mind by shifting from employee thinking to a business owner. If you hold on to the employee mindset, you limit your vision and soon sabotage your success. Here are 3 ways to drop the employee mindset around time and start managing your time like a successful IC business owner. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 17, 2021
When your Independent Consulting business is growing quickly, it's important to have tools and processes in place that enable scaling. Lay a strong foundation wherever you are in your IC business so that you scale from solid ground and avoid re-work later. Listen in as I share with you six tools that will scale, to ensure that your IC business can continue to grow smoothly and without roadblocks. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 10, 2021
Productivity tools can create efficiencies in a number of areas across a business, including task management, strategy and planning, note-taking, and communication. These efficiencies ultimately save you time that you can then invest in other areas of your life or business. The right selection of tools is key to improving productivity and efficiencies in your IC business. Listen in as I share the six time-saving tools that I use in my own business and exactly how I use them for maximum productivity and efficiency. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, June 03, 2021
Do you feel obligated to check client emails, texts, and voicemails at all hours? Do you feel frustrated with your clients for placing unreasonable demands on your time? If you answered yes to any of these questions, you need to revisit your boundaries. Establishing and enforcing client boundaries is critical for an independent consultant. Oftentimes we avoid doing this because we fear upsetting, or even losing, the client. This sets a precedent that can lead to bigger problems down the road. Listen in as I share three steps that you can use to establish client boundaries and three strategies to avoid the possible pitfalls. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 27, 2021
Last week in EP. 010 4 Reasons Your Consulting Pipeline is Dry , I shared with you four specific reasons why your pipeline is empty. On this week’s episode, I share the four strategies to implement, to fix your dry consulting pipeline and turn your dry spell into a steady stream of leads. Press play to learn how. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 20, 2021
Is your pipeline dry? Have you been focused on delivering to clients and not spending time on business development, and you’re worried you’ll have a gap in revenue (and income)? Most independent consultants think their pipeline is dry because they don’t have time to do both business development and client delivery simultaneously. Lack of time is not the reason your pipeline is empty. In today’s episode, I’m sharing the four specific reasons why your pipeline is drying up and will help you never be in this situation again. As a bonus, I've created a free resource called the 26-Minute Lead Generation Method that you can use as a part of your larger strategy to ensure that your pipeline is a steady stream of opportunity. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 13, 2021
Are you attracting the type of consulting clients you want to serve? If not, there’s a good chance you haven’t clearly defined your ideal client. And, when you don’t know who you’re trying to attract, they won’t know you’re the go-to consultant to help solve their problems. Whether you’re a new IC business owner or have been around for years, this episode will help you define your ideal client and get crystal clear on who they are and how you can serve them best. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, May 06, 2021
So you’ve booked the first call with your ideal client, now what? You want to ensure that the call is as effective as possible, and to do so you need a crystal clear and specific gameplan. Fortunately, creating a strong gameplan doesn’t have to be time-consuming or complicated. It’s as simple as identifying and avoiding the common mistakes made on the first call with your ideal prospective client and implementing my 5-part formula for making the first call with your ideal prospective client productive and easy. Listen in as I share a formula you can use to be successful in the first call with your ideal prospective client, to engage at a higher level. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 29, 2021
Once you know where to find your ideal prospective client, the next logical step is for them to agree to schedule the first call with you. Listen in as I share a formula that you can use to motivate your ideal prospective client to book the first call with you, and how to make the first call with an ideal prospective client valuable. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 22, 2021
One of the most intimidating aspects of becoming an independent consultant is the fear of not getting any clients. Well, I am here to tell you that finding and signing clients is very possible and it doesn’t have to be a painful and frustrating process. Listen in as I share a really doable, effective, and simple way to find your ideal consulting clients in just 30 minutes a day. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 15, 2021
Deciding to grow your business is a natural next step, and isn’t limited to hiring staff, multiplying the number of clients you have, and taking on more complexity. Instead, you can increase your revenue, profits, and amount of free time without shifting your business model. Listen in as I share the 9 ingredients that you need to accomplish time flexibility, money, and the impact that you want to be making. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 08, 2021
After leaving corporate to work as a consultant, are you now wondering if you made the right decision and if the grass is really greener on the other side? Listen in as I share a simple framework you can use to determine if it’s time to return to corporate or continue working as an independent consultant. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Thu, April 01, 2021
Join me on this episode to dive into client dependency, the scenario where you’re relying on only one client, or one prospective client, for your revenue. I’m sharing why client dependency is a problem (beyond the obvious risk), how to find the root cause of why you’re depending on one client, and how to diversify your business (even if you think you don’t have time. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Wed, March 24, 2021
This podcast is for you if you’re an Independent Consultant and You’re worried you won’t be able to maintain a steady flow of clients (and income) You’re struggling to balance working on your business, while also delivering client work You haven’t shifted from thinking as an employee to thinking as a business owner and CEO Welcome to the Grow Your Independent Consulting Business Podcast. I’m Melisa Liberman, a fellow IC, and a business coach. On this podcast, I teach you to become a consistently booked Independent Consultant without becoming a pushy salesperson or working 24x/7. Ready to create a pipeline of desirable clients and fulfilling projects that creates a steady stream of income? Let's get started! Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Wed, March 24, 2021
Most ICs think the quality and helpfulness of their network and the economy are the biggest barriers to landing new clients. While these can be challenges, there are three primary barriers that you may not have considered. Today I want to discuss the three barriers that are hindering you from landing your next consulting client and how to overcome them. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
Wed, March 24, 2021
Finding time for new business development can be difficult for many Independent Consultants. There always seems to be another priority or a pressing client deliverable. If you're not making time to renew your pipeline, you are most likely stalling your growth and longevity. In this episode, I’ll share with you three concrete and practical strategies for finding time for business development, even if you are oversubscribed. Click here to get full show notes and more information. Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.
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