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Mickie Kennedy is an expert at helping small businesses, authors, and startups increase their visibility and credibility. Mickie founded eReleases 22+ years ago after realizing that small businesses desperately need a press release service they can actually afford, giving them access to the media and to a national newswire – all with a personal touch. Mickie lives in Baltimore County, Maryland where he joined me on the Mic to explain how cost-effectively his firm helps business owners to get coverage in mainstream media. He also shares some really useful tips on why it's useful to be contrarian and why it's important not to write about your own company.

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