The UpFlip Podcast

79. How to Make $7.3M/Year Blogging About Your Hobby

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July 10, 2023 6:00am

39m

Kevin Espiritu turned his expertise in web design and passion for gardening into a $7.3 million a year online business. He shares how to start an online business with huge growth potential in this interview. 

Kevin started Epic Gardening as a side project while working in marketing at his friend’s startup, Scribe Media. After leaving that role, he quickly built that side hustle into his full-time job, growing revenue by 300% per year for three years straight. This set Epic Gardening up to start selling physical products in 2019, just in time for the pandemic—and when interest in gardening skyrocketed world-wide among people stuck at home. 

Today, Kevin talks through how he built his site from scratch and grew it into a 7-figure business. He’ll explain what he learned from his past work in marketing and web design that helped him hit the ground running with Epic Gardening, along with the strategies and tools he uses to manage his business today. You’ll also hear about what missteps he’s made along the way, what he learned from them, and how other entrepreneurs can avoid making those same mistakes in their new online business. 

Resources:

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Connect with UpFlip:

For more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.

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