Mastering the Podcaster Mindset
Mastering the Podcaster Mindset is THE podcast for indie podcasters who are looking to grow their show, build an audience, improve their podcasting craft, and make a little money from their podcast.Our multiple award-winning hosts give you, the indie podcaster, the tools you need to maximize your creativity and breakthrough mindset barriers surrounding your podcast. You will get tips and insider secrets we have learned to raise the power of your content and the quality of your sound. This podcast focuses on strategies that will help you to:-Grow your podcast audience-Monetize your podcast- even with a small podcast a...
S2 E54 · Wed, June 28, 2023
Streamlined Workflows and Studio-Quality Content: Insider Tips from SquadCast
Guests Zach and Rock from SquadCast join us to discuss the importance of optimizing post-production workflows and how podcasters can streamline their content creation process. They dive into various topics, including the need to balance quality and efficiency, the benefits of audience engagement, and the value of investing in podcasting as a craft. The episode also highlights SquadCast's role as a remote recording software and their commitment to simplifying the production process for creators. Chapter Timestamps and Keywords: 1. (00:04) Momentum towards publishing sooner and optimizing post-production workflows 2. (07:18) Balancing quality and efficiency in podcast production 3. (14:36) The benefits of audience engagement in the workflow 4. (20:52) Investing in podcasting as a craft and realistic expectations for creators 5. (28:10) SquadCast's role in simplifying the production process for podcasters This episode provides valuable insights and practical tips for podcasters looking to improve their post-production workflow and enhance their audience engagement. Our conversation sheds light on the evolving landscape of podcasting and the importance of investing in tools and processes that empower creators to focus on producing top-quality content. Whether you are a beginner or an experienced podcaster, this episode offers valuable takeaways for enhancing your podcasting journey. Connect with SquadCast: www.squadcast.fm Other episodes you will enjoy: One Million Downloads Per Week...Say Whaaat??!?!! Monetizing Your Podcast- What Money Mindset Do You Have?
S2 E53 · Mon, May 29, 2023
Mastering the Business of Podcasting: Season 2 Trailer
Welcome to Season 2 of MPM! Season 2 is going to be focused on Mastering the Business of Podcasting! You asked and we listened. The episodes we got the most feedback on last year were the episodes that looked at ways to monetize your podcast and have our podcast be a key part of your brand. This season we are going to dive deeper into the many ways that your podcast can be a key part of your brand. We are talking to experts like: Arielle Nissenblatt about Marketing Your Podcast, Jennifer Navarette about Web3 and Podcasting 2.0, Zach & Rock from SquadCast about automations that can help your workflow, Jess Kupferman about building a community, and so many other experts that have their podcast as a key part of their business. We also want to bring you along on our monetization journey and how we are building our brand and our business with our podcast. Some exciting things have been happening over here at KaSa Media- and we have learned important lessons along the way that we think will help you to think creatively about how your podcast can be a vital part of your business! As you know, we have a membership group to support podcasters . This thriving community is growing and we are adding more levels to this membership group! In talking with our community, we learned that there are people who would be served by joining a micro-membership and there are people that would like a higher-level business focused membership. We are adding both of those in the next month and we cannot wait to tell you about it! Our lessons we learn will help you to start a successful membership as well. We stopped offering our key course…this was a hard decision but a very important one. Our key program- Launching & Leveraging Your Podcast for Accelerated Success was a 10 week program- and it was wonderful!!!! Yet- our focus has changed and shifted and it was important for us to remain focused. We are now creating a low-cost, evergreen program to help people launch their podcasts. We can’t wait to tell you what we learn from that process! Finally, we have leaned into David’s audio/visual expertise and Tiphany’s professiona
S2 E52 · Mon, January 16, 2023
Growing Our Podcast Audience and other Big 2023 Goals
New Year, new goals! As we start a new year it is so powerful to plan what the focus for the new year will be. David & Tiphany give you a behind the scenes "look" at what our podcasting goals for 2023 are. Fun back story: Mastering the Podcaster Mindset podcast was created in 2021 as a way to support our podcast students and our membership group. We noticed that the people in our community had many questions that needed to be answered and we felt a podcast was a terrific way to answer those questions. With that purpose, we never marketed this podcast outside of that group. YET...the Mastering the Podcaster Mindset audience continued to grow and grow! So for 2023 we are experimenting with some growth strategies to see if we can continue to grow our podcast audience. We are: Starting a YouTube Channel Becoming more regular with blogging Promoting the Podcast on social media outside of just our Facebook community Focusing on live meetups and conferences to make in-person connections Other episodes you will enjoy: Benefits of Attending Podfest Expo - we love this episode! It was recorded with a few members of our Mastering the Art of Podcasting Membership group and really shows the benefits of attending a podcast conference. 5 Ways to Nurture a Tiny Podcast Audience - We love this episode because we believe so strongly in creating strong community connections. Intuitive Podcasting with Expert Guest Laura Powers - we love this episode because it is one of our early Mastering the Podcaster Mindset expert interviews and we were really sick with covid during this interview. Laura Powers is an incredible guest and gave our audience excellent advice. Come visit our website: www.kasamediapro.com Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group DM us on IG: @ podcastermindset
S1 E51 · Sun, December 18, 2022
One Million Downloads Per Week...Say What?!?!?! with guest Katie Krimitsos
How do you move from being in tears at the effort of recording your podcast intro to ONE MILLION downloads per week on your podcast network? This week we talk to Katie Krimitsos, the founder of Women's Meditation Network & co-founder of Podfest Expo. When Katie began podcasting, she was in tears with the almost insurmountable fear of recording the intro to her first podcast. With incredible mindset work, determination, creativity, and support from her family- Katie has been able to grow her podcast network to 8 shows (with another coming soon) and a thriving podcast business. Katie shares her struggles, triumphs, and insights that helped her meteoric podcast growth. Katie is beyond inspiring! Our big lessons from Katie: Mindset- put yourself in new & uncomfortable situations…believe in your dream & vision SEO Title- if you create a title that is easy to find, SEO specific, then more people will find you when they search Use download data to inform your next steps Episodes talked about in this podcast: Naming Your Podcast with Clarity & Purpose What's the Down-low on Podcast Downloads? You can find Katie here: www.womensmeditationnetwork.com Instagram: @ womensmeditationnetwork Instagram: @katiekrimitsos Facebook: Women's Meditation Network Other episodes you will enjoy: #1 Way to Monetize Your Podcast (part 1) #1 Way to Monetize Your Podcast (part 2) Setting Personal Metrics for Success (that have nothing to do with downloads)
S1 E50 · Thu, December 08, 2022
Number 1 Way to Monetize Your Small Podcast- Let's Take a Vacation! (Part 2)
In part 2 of our discussion on the number 1 way to monetize your podcast (even with a small podcast audience) we are discussing two terrific ways to monetize: Planning a retreat Running a mastermind A retreat is a focused vacation that you, the host plan for your guests. The retreat has a focus such as relaxation, rejuvenation, connection, business growth etc... A big bonus of planning a retreat is that on top of making some money- you also get a free vacation! A mastermind is a bit like a course but more focused with a like-minded group of people that want to dive deeper into solving a problem or growing their business. Masterminds are often high-ticket offers. If you would like help monetizing your podcast, come join our Mastering the Art of Podcasting Membership Group ! The membership group is a group of like-minded people that are focusing on growing their audience, honing their podcasting craft, and monetizing their podcast. Other Episodes in this series: #1 Way to Monetize Your Podcast (Part 1) Monetizing Your Podcast: What Money Mindset Do You Have? 6 Ways to Monetize Your Podcast When You have a Small Audience Come visit our website: www.kasamediapro.com Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group DM us on IG: @ podcastermindset
S1 E49 · Thu, November 24, 2022
#1 Way to Monetize Your Podcast & Our Favorite Monetization Method (Part 1)
Many "experts" will tell you that you need thousands of downloads before you can even think of monetizing your podcast. We respectfully disagree. Giant download numbers were never anything we found we needed to have our podcast start making us money. New podcasters and podcasters with smaller shows just need to be creative. We like focusing on these things when thinking about monetizing your podcast: Building strong, authentic connections with your audience Learning what your audience needs and wants from you Creating content that brings value to your audience If you focus on those things and have a creative, curious mindset- monetizing is pretty darn easy! The number one way we found to monetize a podcast is...... creating a course, masterclass, membership and/or retreat. This topic is so rich that we decided to break it up into two parts. Part 1 is all about: Memberships Courses Would you like to know more about how to start a membership or course? Just reach out to us on the contact form on our website and we will be happy to help you: www.kasamediapro.com Other episodes you will enjoy: 6 Ways to Monetize Your Podcast When You Have a Small Audience Monetizing Your Podcast: What Money Mindset Do You Have? Leveraging Other People's Podcasts to Grow Your Podcast Audience with guest Melanie Benson Referred to in this episode: Stu McLaren- Membership Expert: Join his Facebook Community This podcast was produced by: KaSa Media Productions Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ” Get the Gu
S1 E48 · Thu, November 03, 2022
How Legal (or Illegal) is Your Podcast? with Guest Gordon Firemark, The Podcast Lawyer (Part 2)
This is part 2 of a 2 part interview. Continuing our conversation with Gordon Firemark. Entertainment lawyer, Podcast law expert, and one of the best voices in the industry. Gordon has been a podcaster for more than a decade and is known as The Podcast Lawyer. We ask him 3 big podcast legal questions: Q1- Do you need a guest release? Q2- Podcasts about personal life, personal stories about traumatic events- do they have to worry about libel when sharing personal story? Ex: Amber Heard & Johnny Depp… Q3- Can I read books on my podcast? And Gordon gives us his most important bits of legal advice: Be professional- 1) set it up like a biz…agreements, LLC 2) have agreements/contracts with whoever you are working with or laws will assume you are joint owners 3) Trademark your title- be distinctive in your title, descriptiveness in title won’t allow for trademark 4) Monetizing- clearly document relationships with customers and partners. Vague & ambiguous leads to disagreements/lawsuits- always use precise & clear language Check out Gordon's Links: podcastrelease.com (free podcast guest release form) podcastlawbook.com (my ebook) Podcastlawforms.com (legal templates for podcasters) easylegalforpodcasters.com (how and why to course on getting legal structures in place for maximum success) Other Episodes You Will enjoy: What is the Biggest Legal Mistake Podcasters Make? Part1 of Gordon Firemark Podcasts are a Lifestyle Brand with Caila Litman Podcasts are a Lifestyle Brand (part 2) with Caila Litman Contact us: Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @<a href='https://www.instagram.com/podcastermindset/' rel='noopener noreferrer' target='_
S1 E47 · Wed, October 19, 2022
What is the Biggest Legal Mistake Podcasters Make? Part 1 with guest Gordon Firemark, The Podcast Lawyer
Entertainment lawyer, Podcast law expert, and one of the best voices in the industry, Gordon Firemark is known as The Podcast Lawyer. Gordon shares with us the biggest mistake new podcasters make and gives us sound legal advice for avoiding this mistake. This is Part 1 of a 2 part interview Our takeaways: Gordon realized there wasn’t much information out there about the legal aspects of podcasting so he wrote a book about it Gordon's big advice....Don’t play copyrighted music on your podcast Guess what...your Podcast is a business- even if it is a hobby Biggest legal misconception about podcast law- copyright law Big rule- don’t use other peoples stuff! Fact check- don’t rely just on what your guest is saying Other Episodes you will enjoy: Intuitive Podcasting with Guest Laura Michelle Powers Don't Be Afraid of the Big Bad Tax Wolf with Guest Jeni Thomas 3 Ways to Avoid the Ultimate Podcasting Nightmare Get the Guide “Leveraging Your Podcast” to learn how to monetize your podcast: Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Produced & Edited by: KaSa Media Productions
S1 E46 · Sat, October 01, 2022
How Has Podcasting Impacted Your Life?
Happy International Podcasting Day! Today Tiphany & David reflect on how podcasting has dramatically changed their lives in this past year! From learning new things about each other, quitting the day job, starting a media production company, speaking on the Keynote stage at Podfest expo, and landing a TED Talk...everything has changed for us! How has podcasting changed your life? Be sure to let us know! Other episodes you may enjoy: Women in Podcasting Discuss "because of my podcast..." 8 Lessons Learned From Posting a Podcast Episode Every Single Day Setting Personal Metrics for Success that Have Nothing to Do with Downloads Listen to Tiphany's podcast: Radical Audacity in Love & Life Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset ----- Produced by: KaSa Media Productions Edited by: Tiphany Kane & David Sais (The Sexy Sound Guy)
S1 E45 · Thu, September 01, 2022
The Power of Curiosity & a Small Niche with Capsho's Deirdre Tshien
Deidre Tshien is a successful entrepreneur who has started several businesses, including a dessert bar, a burger restaurant, and a coaching business. She is also the founder of Capsho, a program that generates AI-generated show notes. Tshien's businesses have been successful, but she has also faced challenges, including an employee stealing from her. Despite these challenges, Tshien has remained resilient and curious, always looking for new opportunities. In 2020, she was perfectly positioned to help other businesses grow their online presence, and she discovered that finding a niche was the fastest way to grow her business. In this episode, you will learn the following: 1. How Deidre Tshien went from working in banking to starting her own dessert bar and burger restaurant business 2. How Deidre Tshien's curiosity and tenacity allowed her business to take off after she and her husband moved to New York and started an agency helping ecommerce brands and boutiques grow their business online 3. How Deidre Tshien's business was able to weather the challenges of 2020 by pivoting to online offerings Resources: Try capsho for free! www.capsho.com Join Capsho's Giant Grow My Show Giveaway This episode was recorded on Riverside.fm- sign up here Other episodes you'll enjoy: Setting Personal Metrics for Podcast Success (that have nothing to do with downloads) 10 Ways to Authentically Connect to Your Podcast Audience 3 Ways to Avoid the Ultimate Podcasting Nightmare Connect with us: Join our FREE Facebook community Get the Guide “Leveraging Your Podcast” to learn how to monetize your podcast DM us on IG: @podcastermindset ------- Edite
S1 E44 · Fri, August 12, 2022
Monetizing Your Podcast: What Money Mindset Do You Have?
What is your money mindset when it comes to monetizing your podcast? Do you have a survival mindset: "I need to make enough to cover the basic production expenses?" "What can I cut back on?" "I can't afford to have anyone help me edit my podcast." Or do you have a thriving mindset: "I am so excited to experiment with all the ways to monetize my podcast." "If I get someone to help me with the editing, then I get to focus on creating." Before we can discuss all the ways to monetize a podcast, we have to have an abundance mindset so that we can be creative and have fun monetizing our podcasts. Other episodes you will enjoy: Leveraging Other People's Podcasts to Grow Your Podcast with Guest Melanie Benson 6 Ways to Monetize Your Podcast When You Have a Small Audience Podcasts are a Lifestyle Brand with guest Caila Litman Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Thank you to our Sponsors: Riverside.fm Focusrite- Vocaster 2: email us at hellopro@kasamediapro.com to find out how to purchase the Vocaster 1 or Vocaster 2
S1 E43 · Sat, July 23, 2022
Leveraging Other People's Podcasts to Grow Your Podcast Audience with Melanie Benson
Do you feel like you're putting in all the work but not seeing the results you want? Have you been told to "just put yourself out there" but feel like you're just spinning your wheels? If any of this resonates, this episode is for you. You'll learn In this episode you will learn: 1) How to use other people's podcasts to leverage opportunities for business growth 2) The importance of mindset in achieving success 3) The power of influence and being a ripple maker Melanie Benson is a person who loves to help others grow their business by guesting on other people's podcasts. She has been doing this for eleven years and has learned a lot along the way. One of the most important things Melanie has learned is that mindset is everything. If you don't have the right mindset, you will never reach your full potential. Resources: Download Melanie's 7 Step Framework to Add 6 Figures by Leveraging Other People's Audience: MelanieBenson.com/PodcasterMindset Thank you to our sponsor Focusrite. The new Vocaster One and Vocaster Two is an interface where you can plug your mics in, plug the interface into your computer, your tablet, your phone, and get recording no matter where you are at. Other episodes you'll enjoy: 3 Ways Perfectionism Is Holding You Back From Podcasting Success Authentic Conversations & Connections with guest Hilary Russo 5 Ways to Nurture a Tiny Podcast Audience Connect with me: Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset ---------------- Produced by: KaSa Media Productions Edited by: David Sais (The Sexy Sound Guy) Loved this episode? Leave us a review and rating here
S2 E42 · Wed, July 13, 2022
6 Ways to Monetize Your Podcast When You Have a Small Audience
We love the topic of monetizing a small podcast! This episode will cover 6 ways to monetize a small podcast and kicks of our monetization series. Each week for the next month, we will be dropping episodes that give you great information on how to monetize a small podcast in creative ways. Here are the 6 ways to monetize: 1) Set up a Patreon or Buy Me a Coffee account 2) Advertising (psst...this is our least favorite way) 3) Affiliate links 4) Sponsorships 5) Products & Services 6) Sell your course, retreat, mastermind, membership Which of these 6 are you most curious about? Would you like to try our podcasting membership group for only $1 for your first month? Use this link to sign up for the $1 trial We use Riverside.fm to record our remote interviews and get studio quality sound. Click here to learn more about Riverside.fm Click here to sign up for Buzzsprout podcast hosting services Thank you to our sponsor, Focusrite and their new interface made especially for podcasters- the Vocaster One and Vocaster Two. Contact David Sais at davidsais@kasamediapro.com to learn more about the Vocaster. Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset ------- Produced by: KaSa Media Productions, LLC Edited by: David Sais (aka: The Sexy Sound Guy)
S1 E41 · Tue, June 28, 2022
What If There Are Already Too Many Podcasts About My Topic?
What if there are already too many podcasts about my topic? This question was asked in our Mastering the Art of Podcasting Membership group by a new podcaster that was worried about the podcast market being saturated. This conversation prompted an experiment. What if we gave everyone the same topic and asked you to record a mini-episode about that topic? We assigned the topic of "chocolate chip cookies" to prove our point: We all come to a topic with different backgrounds, life experiences, a variety of interests, and vastly differing viewpoints. Enjoy this fun episode that is the result! Contributing Podcasters: Kimmy Wheeler: Attitude of Play podcast (coming soon) Regina Argentin: (Podcast coming soon) Bri Campano: Clever Conversations Marina Kristel: The Voice Therapist Robin Glickstein: Mindfull Conversations Thank you to our sponsor, Focustite. The Focusrite Vocaster is the easiest way to bring studio quality sound to your podcast. The Vocaster has: Loopback feature Auto Gain, to set levels quickly and easily; Enhance, to get your voice sounding its best in one click; and connections for your phone, camera and so much more. Focusrite interfaces sit at the heart of more studios than any other. Now, let your voice be heard like never before. Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset _________ Produced by: KaSa Media Productions, LLC Edited by: David Sais (The Sexy Sound Guy)
S1 E40 · Tue, June 21, 2022
Top Tips for Recording When Your Normal Recording Space is Too Noisy
Today David & I sat down to batch record several podcast episodes and as soon as we started recording the following things happened: The community gardeners decided to trim the bushes right outside the window with very loud power tools The next door neighbors had workers on their balcony with jackhammers! The trash truck came by to collect trash We quickly realized that all of our recording plans were now up in flames. Thankfully, David had gear to be able to record remotely. he gathered all the gear together and we walked down to the lake to record in the sunshine. Our gear: Zoom F8N Field Recorder Shure beta57a supercardioid Neumann KMS-105 supercardioid Thank you to Focusrite for sponsoring this podcast. The Vocaster One and Vocaster Two are also amazing interfaces that make recording remotely simple and fun. To learn more about the Vocaster- click this link. Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset ----------- Edited by: David Sais (The Sexy Sound Guy) Produced by: KaSa Media Productions
S1 E39 · Sat, June 18, 2022
The Greatest Song Ever Sung (Poorly) Member Spotlight with Ed Cunard
Our Member Spotlight this month is Ed Cunard. Ed is one of the hosts of the podcast, The Greatest Song Ever Sung (Poorly) which is a podcast about Karaoke. Ed is a really fun person to have in our membership community. Ed is an expert in sales & networking and brings his expertise and enthusiasm to our community in such a fun way! This fun episode really shows his personality. Our episode takeaways: Systems & Protocols are very important to keeping the work flow from being overwhelming. Ed's personal metrics for success: Am I a credible source? Can I help others? Are people responding? Ed's advice for new podcasters: You are an expert somewhere- you have knowledge & expertise from some part of your life Ed's Favorite Podcast: I’m a sophisticate & so can you- Tom Waits Episode Listen to Ed's Podcast: Greatest Song Ever Sung Poorly Previous Mastering the Podcaster Mindset podcast that was discussed in this episode: Podcasts are a lifestyle Brand episode 1 & episode 2 Contact Ed: Twitter: Sung Poorly Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset --------- Podcast produced by: KaSa Media Productions Edited by: David Sais, The Sexy Sound Guy
S1 E38 · Tue, June 14, 2022
5 Different Viewpoints on the Benefits of Attending Podfest Expo
We had the pleasure of having several members of our Mastering the Podcaster Mindset community join us at Podfest Expo in Orlando just a few weeks ago. Podfest Expo is the largest podcasting conference in the world- in fact, they hold the Guiness Book of World Records!!! We had the honor of speaking multiple times at the conference and connecting with incredible people. This episode is a recap of our biggest take-aways from attending. Our guests this week: Debbie Messenger- Eat, Play, Laugh podcast Ed Cunard- The Greatest Song Ever Sung (Poorly) podcast Bri Campano- Clever Conversations with the Clever Biotch podcast Thank you to Riverside.fm for sponsoring our trip to Podfest Expo and for donating gifts for the Women in Podcasting raffle. Riverside.fm is the recording platform we used to record this group interview, in fact, we use Riverside.fm to record all of our remote interviews. Would you like to use Riverside.fm to get studio quality recording for your virtual interviews? Click on this link to get a special discount. Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset --------- Edited by: David Sais- The Sexy Sound Guy Produced by: KaSa Media Productions
S1 E37 · Thu, June 09, 2022
Podcasts are a Lifestyle Brand (part 2) with guest Caila Litman
Building a brand around your podcast that makes people feel seen, heard, and that they identify with is important. People want to be a part of the community you are creating. It makes them feel connected. When people feel connected, they feel like they have found their tribe. This is part 2 of our interview with Caila Litman. Click here to listen to part 1. Advice from Caila about creating a lifestyle brand: Start with “Do what inspires you, energizes you, lights you up Everyone is looking for new ways to be discovered by the individual- word of mouth is the number one way to grow- word of mouth can create a ground swell discoverability Publish to youtube- Youtube has great discoverability Podcast listeners more open, curiosity based, less worried about how perceived by the world Desire for community is high among podcast listeners- It is a passive form of engagement to be a member of the podcast community so it is very appealing. Overlap of community and advertising/sponsorships- storytelling ad reads (like listening from a friend- recommendations are remembered easier than random ads) Big audience does not mean quality audience Connect with Caila Litman: Twitter: cailatess LinkedIn: Caila Litman Read Caila's article here Connect with us: Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset ------- Edited by: David Sais, The Sexy Sound Guy Produced by: KaSa Media Productions, LLC
S1 E36 · Wed, June 08, 2022
Podcasts are a Lifestyle Brand like Lulu Lemon or McDonalds with guest Caila Litman
(Part 1 of a 2 part interview) Our guest this week is Caila Litman. Caila is a journalist, producer, Marketing & Brand Development Manager championing audio in the corporate world. Caila is passionate about the power of audio and has dedicated her career to promoting and educating people about podcasting. We read an article Caila wrote and immediately became fascinated with the concept. Caila wrote that podcasts are lifestyle brands. Here are a few takeaways from our conversation with Caila: Mindset: You have to believe that your podcast is a lifestyle brand so that you can create content and promote your podcast in such a way that people WANT to have you as part of their personal identity Millennial culture is dominated by social media and people signaling what they value by what they purchase & consume. What you consume & what you like is a big part of your identity- podcasts become part of that identity. As a podcaster, think about how you want to reach your audience like Lulu Lemon does- what do you want to present to the world/what do you care about/what is your personal brand? The whole idea of fitting in is not as valuable to the new generation- what do people really care about? How has society shifted? Read Caila's article: ARTICLE: https://soundsprofitable.com/update/good-data-back-to-basics Contact Caila: LinkedIn: https://www.linkedin.com/in/cailalitman/ Contact Tiphany & David: Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset
S1 E35 · Mon, April 25, 2022
Authentic Conversations & Connections with guest Hilary Russo
Our guest this week is Hilary Russo of the Hilistically Speaking podcast,. Hilary is an award-winning professor of broadcast journalism and she has years of being an award-winning TV journalist. Hilary talks with us today about her biggest mindset barriers she had to overcome and how she lands high-profile guests like Dan Buettner. Episode notes: Hilary's biggest Mindset challenge wasjust pressing record. Hilary's personal metrics for success: Engagement with listeners, hearing from listeners, reach out & reach back, human connection Impressive guests: Hilary reminds us that guests are not untouchable even the big name, high-profile guests. Read the Article: https://squadcast.fm/blog/15-interview-podcasts-you-should-tune-into/ Listen to Hilary's Episode with Dan Buettner Contact Tiphany & David: Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Join our Mastering the Art of Podcasting Membership Group
S1 E34 · Fri, April 15, 2022
Eat, Play, Laugh with our Member Spotlight guest: Debbie Messenger
Our very favorite episode of the month is our member spotlight episode. Our April Member Spotlight is Debbie Messenger. Debbie is a very loved member of our Mastering the Podcaster Mindset community. And we are so excited for you to meet her. Debbie is a teacher. The host of Eat, Play, Laugh podcast. She was one of our podcasting students and she is a member of our Mastering the Art of Podcasting membership group. And most recently, which we're so excited about, Debbie became an ambassador for the new students and our podcasting course. So she's our group ambassador. Connect with Debbie: Listen to Her Podcast: Eat, Play, Laugh with Debbie Messenger Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Join Mastering the Art of Podcasting Membership Group Learn more about our Podcast Editing Concierge Membership ---------- Produced by: KaSa Media Productions, LLC Edited by: David Sais (aka: The Sexy Sound Guy)
S1 E33 · Tue, April 12, 2022
Women In Podcasting discuss "Because of My Podcast..." (bonus episode)
In this bonus episode, you will get to listen to Jennifer Henczel, from the Women in Podcasting Show interview the women on the Podfest Expo Women in Podcasting panel. Tiphany has been selected to be one of the 10 women representing Women in Podcasting at Podfest Expo. In this episode, you will hear these podcasters answer the prompt “Because of my podcast…” On the panel: Jennifer Henczel (host),Martine Cadet, Melanie Benson, Kimmy Seltzer, Tiphany Kane, Michelle Elise Abraham & Marion Blinkoff. Be inspired by the opportunities they’ve created for themselves and others by showing up and using their voice. https://www.inspiredinfluencers.com/because-of-my-podcast-podfest/ Click this link to get 20% tickets to Podfest Expo Learn more about our Podcast Editing Concierge Service Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset _________ Produced by: KaSa Media Productions Edited by: David Sais (aka: The Sexy Sound Guy)
S1 E32 · Mon, April 04, 2022
3 Ways Perfectionism is Holding You Back From Podcasting Success
A perfectionist is someone who has a personality that strives for flawlessness. This is often accomplished through fixating on imperfections, trying to control situations, working hard, or being critical of the self or others. I personally am a recovering perfectionist. 3 Traits of Perfection that can hold you back: Setting unrealistic standards Focusing on RESULTS rather than the JOURNEY Fear of failure which can lead to procrastination & avoidance Podcasting is not for everyone, but if you feel called to create a podcast don’t let perfectionism stop you. Get started, do it messy, have fun, pivot, change, learn, fail, and grow. If you can embrace the process then podcasting can be fun, rewarding, expansive, and open new doors to opportunities you never knew existed before. Book Referenced: Brene Brown: Atlan of the Heart Episodes referenced: Chris Krimitsos, Episode 29 Personal Metrics for Success, Episode 19 Janine Durso, Episode 12 Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset __________ David's mic: Neuman TL103 Tiphany's mic: Blueberry by Blue ________ Produced by: KaSa Media Productions Edited by: David Sais (aka The Sexy Sound Guy)
S1 E30 · Tue, March 29, 2022
5 Ways to Nurture a Tiny Podcast Audience
Last week we interviewed Chris Krimitsos, the founder of Podfest Expo- the largest podcast conference in the world. He said something about having a small audience that really stuck with us… Chris Krimitsos said “You're lucky if you get 10 downloads a show out of the gate, right? I would look at that 10 downloads and think to myself, how can I love up on these individuals? So I could get to 15 or 20 downloads…” We are going to dig into that more today- how do we take a tiny audience, love on them & nurture them and grow that audience into a larger audience? Connect with listeners individually- Create content in response to your listener feedback Create an interactive social media space- Ask for your listeners to submit questions to guests that are coming on Seek your audience out Listen to our interview with Chris Krimitsos: Episode 29 Learn More about the Podcast Editing Concierge Membership click here We love our audience and would love to connect with you in person!!! Would you like to attend Podfest Expo? We have a few FREE tickets to share with our listener community. Podfest Expo will be in Orlando, Florida- so you can even take your family to Disney! click on this link to apply for a free ticket Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset __________ David's Mic: Neumann Tiphany's Mic: Blueberry by Blue __________ Produced by: KaSa Media Productions, LLC Edited by: David Sais (aka: The Sexy Sound Guy)
S1 E29 · Sat, March 26, 2022
Harnessing Power of Networking & Community as a Podcaster with guest Chris Krimitsos, founder of Podfest Expo
We are passionate about the power of a strong, engaged community. We are also passionate about harnessing the power of networking to grow your audience, grow your craft, and grow your knowledge. This week's guest is Chris Krimitsos, founder of Podfest Expo. Podfest Expo is the world's largest podcast conference- they even hold the Guinness Book of World Records for 2 years in a row!!! Today we talk to Chris about how Podfest Expo started as a grassroots event and grew to the "must-attend" event it is today. Our Takeaways: Podfest started organically to help the people he got started. Don’t close doors ahead of time- take the meeting and decide after. Listen to the community and design what they want. Give ownership to the community. Community comes first. Chris' advice to new podcasters comes from his book called “Start Ugly”. Start ugly and learn along the process- 1)get rid of failure concept- trial & error. Get an education about podcasting. 2)Biggest podcasters are not on their first concept- they pivot and grow. 3)Look at 10 downloads- how can I love on these individuals, nurture community and grow to 15. It is crucial that podcasters meet one & other. 1) connect with peers 2) see what is going on across the industry 3) trade shows to see what is happening across the industry. Would you like to attend Podfest Expo? We have a few FREE tickets to share with our listener community. We would love to meet you in person at the best podcasting event of the year. Podfest Expo will be in Orlando, Florida- so you can even take your family to Disney! 👉🏼We want to bring a listener to Podfest Expo- click on this link to apply for a free ticket Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset _________ David's mic: Neumann Tiph's Mic: Blueberry by Blue __________ Produced by: KaSa Media Productions Editited by: The Sexy Sound Guy (aka; David Sais)
S1 E28 · Tue, March 22, 2022
5 Best Techniques to Get More Podcast Reviews
Today we get to talk about the best techniques to get more podcast reviews. Reviews and ratings create visibility. The more visible you are, the more listeners you have the possibility of reaching. You’ll also become more visible to potential sponsors and advertisers. Platforms like Apple podcasts and Stitcher are controlled by algorithms, so your overall ranking and algorithm include rankings and reviews. Podcast reviews also influence social proof. Low ratings repel, and higher ratings attract. You need your cheerleaders to raise you up. When one person acknowledges your greatness, others naturally start to see it as well. It gives you a prequalified authority without having to prove it. The 5 techniques we’ve found helpful for getting more reviews are: Explore your mindset barriers Have a clear, direct call to action Ask friends, fans, & people in your network to leave reviews Shout out listeners that leave reviews Have a contest or giveaway Apps to leave ratings & reviews: Apple podcasts Castbox Podchaser Podcast Addict Stitcher Goodpods For a limited time, we are opening the doors to our membership group to you, dear listener. We have heard from you that you would like more support and community and we are here to help you with that. Click on this link to get the limited time discount on joining our Mastering the Art of Podcasting Membership Community. 👉🏼 Click here We are looking forward to supporting you on your podcasting journey! Have fun recording! Join our FREE Facebook community: https://www.subscribepage.com/podcastmindset_freegroup Get the Guide “The Biggest Mistake Podcaster Make and How to Avoid It”: https://landing.mailerlite.com/webforms/landing/m8c3s5 DM us on IG: @podcastermindset ________ Tiphany's Mic: Blueberry by Blue David's Mic: Shure SM57 A81WS windscreen ________ Produced by: KaSa Media Productions, LLC Edited by: David Dais (aka The Sexy Sound Guy)
S1 E27 · Thu, March 17, 2022
March Member Spotlight- Erin Hearts host of Self-Care for Survivors of Trauma
Today we get to spotlight one of our Mastering the Art of Podcasting Members, Erin Hearts. Erin is a complex-trauma survivor who is committed to learning how to take care of herself so that she can share her gifts with the world. Along with being a podcaster, Erin’s a teacher, musician, writer, and avid reader. Above all, she’s a lover of spirituality and her magnificent 9-year-old boy. Takeaways; Erin lit up when she started talking about the connections she was making and knowing she was reaching people. Erin's personal metric for success was to upload one episode a week for an entire year and she is already on episode 15. She is a single mom with a full-time job. Being able to stay committed to this goal has helped her confidence so much! Erin said she could not have stayed with her goal if she didn’t have the help and support of a community of podcasters. It warms our hearts to know that our Mastering the Art of Podcasting Membership has helped her to work towards her personal goals. You can find Erin: Instagram: @iheartserin Call Erin's podcast number: 951-502-0505 Would you like help setting goals for your podcast and support keeping those goals? Come join our Mastering the Art of Podcasting Membership group. Click here to join! Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset _______ Produced by: KaSa Media Productions Edited by: The Sexy Sound Guy (aka David Sais)
S1 E26 · Tue, March 15, 2022
Being a Member of a Podcasting Community will Help You to Grow Your Audience
Podcasting can be a very isolating activity. As the podcaster, we often sit alone in front of our computer - doing hours of research, staying on top of social media engagement, building our website, the list goes on. We sit alone behind our mic when we record hoping we are saying things in a way that will resonate with our audience. Often this process can make us feel alone, isolated, and unsure of what we are doing. These feelings of isolation can also build up to frustration- wondering if we are doing it all wrong. Imposter syndrome can kick in- is anyone even listening? Is my message resonating? So how do we continue to do this thing we love- podcasting…without feeling isolated, frustrated, or confused? We found the best way to alleviate all of these issues is to be an active member of a community of individuals with similar goals. Being an active, engaged member of a community like this can turn an isolating activity like podcasting into a connected and exhilarating venture.. Join our own Mastering the Art of Podcasting Membership group to be connected to a community of like-minded podcasters! Click this link to join Episodes referenced: Episode 22: Clever Conversations with Bri Campano Experts who Taught Masterclasses in the Membership Group: Jeni Thomas- Episode 24: Don’t Be Afraid of the Big Bad Tax Wolf Erin Ramsey- Episode 15: You’re Such a Podcaster _____ David's mic: Shure SM57 with A81WS windscreen Tiphany's mic: Blueberry by Blue ______ Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset _______ Produced by: KaSa Media Productions Edited by: The Sexy Sound Guy (aka David Sais)
S1 E25 · Mon, March 07, 2022
How Many Podcast Episodes do I Need to Record Before Launching? (The Pros & Cons of Batch Recording)
How many episodes should I have before I launch? This question gets asked so many times in every podcasting forum that we participate in and the number varies widely! There are people that say they have 20-30 episodes already recorded and ready to upload. There are people saying they record the same week or even day that they post a podcast episode. Batch recording is a term used to describe recording several podcast episodes at once. A “batch” is a group… like baking a batch of chocolate chip cookies. In summary: Batch recording in small batches is very helpful to keeping a systematized workflow and lowering the stress of uploading and staying consistent. But be aware that you are not batch recording so many episodes that you do not stay in alignment with your audience's pain points or your areas of interest. Especially in your first 6 months of podcasting, you will grow and change so much that it is important to stay nimble. General recommendation: when launching have your trailer and 2-3 episodes ready to upload so that when you launch people have a few episodes to listen to. From then, try keep at least 2 weeks ahead of schedule so that you do not have to stress about consistently uploading. Because as you all know, consistency matters. Join our Podcast Membership Community- click here for the link Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset ______ David's Mic: Shure SM7B Tiphany's Mic: Blueberry by Blue _______ Produced by: KaSa Media Productions Editied by: David Sais (aka: The Sexy Sound Guy)
S1 E24 · Sat, March 05, 2022
Don't Be Afraid of the Big Bad Tax Wolf (Setting Your Podcast Up for Tax Success) with guest Jeni Thomas
Did you know that you can set your podcast up as a corporation to give you maximum tax benefits? This week's podcast guest, Jeni Thomas is both a podcaster and a tax expert. She gives us some great tips for setting our podcast up as a business. Episode takeaways: Know the endgame for your podcast- is it a hobby or business? The IRS frowns on hobbies- cannot deduct expenses. So set your podcast up as a business from day 1. LLC or Corp?-LLC is business entity… SCorp is a tax classification- layer on top of the LLC SCorp has stand alone 1120s all income and expenses go through 1120s- K1 (like a W2) split profit…K1 goes on 1040 and taxed at regular tax rate Save expenses, receipts, mileage logs. Jeni recommends the Stride App. SCorp takes deductions- any biz costs…ex: podcast host, online recording, equipment, software, travel to conference (hotel, airfare, mileage, meals)- Red flags - stay away from meals & entertainment unless at a conference, home office Sponsorships- any income over $600 reported to IRS (1099 from the company) Be sure to give biz EIN# (not SS#) to sponsors LLC protects from legal suits- cannot come after you personally Have a separate bank account for everything to do with podcast Ok to take biz expenses out of personal account in the beginning. However, income needs to go into a business account from ad rev or sponsorships. Any $$ personally invested in your biz/podcast is considered a “loan from the shareholder” Take list of expenses to accountant- loan from shareholder…K1 comes off your taxable income or adds to your taxable income Pay yourself through corp- deduction- will pay SS Join our membership and get Jeni's tax masterclass! Join here IG: iamjenithomas , keriandjeni Pod: Honestly Unfiltered with Keri & Jeni Email: honestlyunfiltered@keriandjeni.com __________ Tiphany's Mic: Blueberry by Blue Jeni's Mic: Shure MV7 David's Mic: Shure SM7B __________ Produced by: KaSa Media Productions Edited by : David Sais (aka Sexy Sound Guy)
S1 E23 · Mon, February 28, 2022
Taking Your Podcast Listener on a Transformational Journey
“Our job is to inspire people to change their stories so that they can change their lives.” That story for the Podcaster and their listener is the transformational journey. David drew a small picture on our whiteboard with a stick figure (our listener), a bridge that is a fantastic blue line representation of the Golden Gate bridge in San Francisco (the journey), and a little house (where we want to take them). Transformational- make a thorough or dramatic change Listener transformational journey- imagine a path your listener is walking…. Where are they starting, where do you want them to end, what obstacles might they meet along the way? Listen to Episode 3 Brianne Davis Join the Mastering the Art of Podcasting Membership group Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset
S1 E22 · Thu, February 17, 2022
Clever Conversations with Our Member Spotlight guest Bri Campano
Our guest this week is Bri Campano aka The Clever Biotch. Bri is the host of Clever Conversations podcast. Bri was a podcasting student of ours that became a member of our podcast membership group and is now a highly valued contributing member of our KaSa Media Production family. EpisodeTakeaways: Giving speeches is easy…. Podcasts are vulnerable…Voice in her head that says “Nobody cares what you are saying. What do you have to say?” Barrier- breakthrough knowing that her words are important and she can make a difference Just do it! Have people around you- mentors, coaches, friends to support and let you know that what you are saying is important Bri did a podcast episode alone where she spoke from her heart and shared a message that made an impact for her. She had an incredible response from listeners because she opened up. Feedback from listeners is so powerful- if listeners' lives are being touched and I have made their day brighter that is more important than downloads. Bri doesn’t even check downloads!!! Bri's big surprise: Her calendar changed dramatically- now she has pre-interviews with amazing people and is doing a series of episodes with a dr about a medical procedure she is going through Another surprise: camaraderie & community! Friends that feel like family. Do it messy- do it crazy- you have to have a starting point- look how much I have grown and improved! Listen to Bri's Podcast: Clever Conversations Cleverconversationspodcast.com facebooks.com/groups/cleverconversations Tiktok & IG: @cleverbiotch __________ Davdi’s Mic: Shure Beta 57A Tiph Mic: Blue Blueberry __________ Edited by: The Sexy Sound Guy (aka David Sais) Produced by: KaSa Media Productions
S1 E21 · Mon, February 14, 2022
What's the Down-low on Podcast Downloads?
Downloads can be useful data point metrics for analyzing, reflecting, and applying what you have learned to improve your podcast. Here are ways podcasters tell us they use download data... The top answer in the poll we created was: Downloads tell me how engaged my listeners are Other feedback we received: Analyzes downloads to see when listenership falls off. The Podcast host can see what is working for the podcast audience and what isn’t working. Listens on each episode help to better understand what content is preferred by listeners and then create more content around those popular topics. Determine if your show is continually expanding reach, and providing content that resonates with the people listening. Downloads can also be a terrific data point to let you know if your growth strategies are making an impact or not. Word of caution: downloads should be one measure of this but not the only measure! If you have worked to create an engaged community- additional metrics can be feedback from listeners, survey data, reviews, direct messages from listeners… these data points can tell you more than just download numbers alone. Downloads numbers can be fickle- we saw our downloads significantly drop during a two-week period in the holidays. This drop had nothing to do with the quality of our shows and more to do with the seasonal busyness of our listeners. _________________________ David & Tiph’s Mic: Earthworks Icon USB Thank you Earthworks Audio for sponsoring our podcast __________________________ Join us at Podfest Expo! Here is the Podfest Expo discount link Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Join the Art of Podcasting Membership Group Podcasts mentioned in this episode: 10 Ways to Authentically Connect with Your Podcast Audience ( Episode 8 ) Ed Cunard- <a href='https://podcasts.apple.com/us/podcast/the-greatest-song-ever-sung-poorly/id1558723646' rel='noopener noreferrer'
S1 E20 · Wed, February 09, 2022
Intuitive Podcasting with Expert Guest Laura Powers
This week's expert podcast guest is Laura Powers. Laura is a celebrity psychic, author, public speaker, actress, singer and so much more. This phenomenal woman has 6 podcasts on different subjects from intuitive healing to music, to writing, and more. - Laura started podcasting 10 years ago. Our Takeaways: Laura is savvy and uses the fact that podcasting is a form of media to submit for press access to conferences and festivals, learning & networking, getting interviews for her podcasts Laura has a unique vision of podcasting. She begins a podcast when she has an area she want to learn and grow in! Laura had mindset issues like the rest of us: What do I have to share? Who am I to…? She experienced imposter syndrome and got over it by thinking of podcasting as being a platform for these other people….presenting someone else’s knowledge helped to build her own confidence. By doing this she built her own knowledge Laura sees podcasting as something that opens up doors in other media- TV, celebrity podcasts, celebrity clients…books +podcast creates great marketing for yourself Go for it! Aim high…keep moving forward! You can do anything! Connect with Laura: www.healingpowers.net | www.powershour.biz | www.laurapowers.net bookings@laurapowers.net Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset
S1 E19 · Mon, February 07, 2022
Setting Personal Metrics for Successful Podcasting (that have nothing to do with downloads)
As podcasters, it is easy to get caught up in using downloads as our metric for success. However, podcast download numbers are elusive and never totally satisfying. It is a data point that has a metric for success that is always moving and leaves us feeling dissatisfied. Chasing downloads can even make us forget why we created our podcast in the first place. Here are a few of our personal metrics for success: Improve our speech so that we naturally remove filler words (so, like, um, you know....) Reach out to "dream guests" Say Heck Yes! to opportunities that come our way from podcasting Become better interviewers to help facilitate and encourage our guests to share their knowledge and their stories Referenced in this episode: Mastering the Podcaster Mindset, Guest Amanda Chen, episode 7. Radical Audacity, guest Ashely Stahl, episode 41 ----------- Our mics this episode: Tiphany & David are both using the Earthworks Icon USB mic Thank you to Earthworks for sponsoring this podcast. ---------- Guest Editor: 11-year old Max Editor: The Sexy Sound Guy (aka David Sais) Produced by; KaSa Media Productions Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset
S1 E18 · Thu, February 03, 2022
Know Yourself & Trust Yourself as a Podcaster (The Power of a Collaborative Workgroup)
In our Mastering the Art of Podcasting Membership Group, one of our members was experiencing a block around the name of her podcast. While exploring this block together, we came to an important mindset discovery. Here is a sneak peek into a conversation we had during our last membership group collaborative work session. Takeaways: When we don’t trust our vision and our mission, we can often get derailed by what the “experts” think. The important work really becomes knowing and trusting yourself so that you can make decisions in alignment with your purpose. Understanding your topic and staying true to your topic is important. It is like this podcast, Mastering the Podcaster Mindset- has guests of all different genres & topics- but we have a unified message through all of them because we keep the topic focused on mindset and the art of podcasting. Working through mindset blocks in a collaborative group setting is so powerful! ________ Tiphany & David are both recording on Earthworks Icon USB mics ________ We created this membership to keep supporting people on their podcasting journey. If any listeners want to have a community to work through their podcasting challenges- we would love to have you join us! Just come on over to IG @ podcastermindset and DM us. We love connecting with you! Join our Mastering the Art of Podcasting Membership Group Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Mastering the Podcaster Mindset is produced by KaSa Media Productions Edited by: The Sexy Sound Guy (aka David Sais)
S1 E17 · Mon, January 31, 2022
3 Easy Ways to Avoid the Ultimate Podcasting Nightmare
Here is the ultimate podcasting nightmare.... you have an incredible interview with a dream guest and later found out that the interview didn’t get recorded! This nightmare actually happened recently for our podcast, Radical Audacity of Love and Life! Lucky for you listeners, today's episode has a couple of simple solutions to keep that situation from becoming a real-life nightmare. How Back-up Local Recordings Can Save your Episode A local recording is recorded on your computer rather than going through the internet to record. You may be recording on Zoom, Riverside, Squadcast etc. but make sure you record locally in one of these three ways: Turn on audacity/garage band on your computer before recording and ask your guest to do the same Record into an interface like the Zoom PodTrak P4 or Rhode Podcaster Use the software, Sonobus, to record locally with your guest Have you had this recording nightmare happen to you? DM us your nightmare recording stories on IG @podcastermindset - we just might share your story! The best story also gets a free 1:1 coaching session with Tiphany or a recording audit with David- be sure to send in your stories! Tiphany & David are both recording on Earthworks Icon USB mics Thank you Earthworks for supporting Mastering the Podcaster Mindset podcast. Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset
S1 E16 · Thu, January 27, 2022
Remember Your Listener! Part 5 of 5 in the Authentically Connecting with Your Podcast Audience Series
Today we finish our deeper dive into the 10 Ways to Authentically Connect with Your Podcast Audience. This episode is part 5 of 5. We discuss: Don't forget about your listener. Have a video feed to connect with your guest. Other episodes in this series: 10 Ways to Authentically Connect with Your Podcast Audience Introduction: Episode 8 Part 1- Creating Authentic Connections with Your Podcast Audience: Episode 10 Part 2- Feedback and Collaboration- Ways to Authentically Connect with Your Podcast Audience: Episode 11 Part 3- Growing Your Podcast by Authentically Connecting with your Podcast Audience: Episode 13 Part 4- Humor & Telling the Truth Help Build Authentic Connections: Episode 14 ______ Our mics for this episode: Tiphany & David are both using Earthworks Icon USB _______ Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset
S1 E15 · Wed, January 19, 2022
You're Such a Podcaster- with guest Erin Ramsey of You're Such a Catch Podcast
This week we speak to the fantastic Erin Ramsey, who is the host of the Your Such a Catch a Podcast. She's already in the third season of her terrific podcast and we consider her to be an expert experienced podcaster. Our takeaways: Her biggest mindset challenge was being ok with hearing her own voice. Erin is a master at authentically connecting with her audience Her personal metrics for success include feedback in the form of DMs, reviews & emails, and people asking to be guests on her show One word of advice: Just get started, let go of self-doubt & insecurities, don’t let imposter syndrome stop you, get help with the parts you need help with, don’t give up Listen to Erin on Tiphany's podcast: Episode 34 Listen to Tiphany on Erin's You're Such a Catch Podcast: Listen here Listen to 10 Ways to Authentically Connect with Your Audience: Episode 8 Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset
S1 E14 · Mon, January 17, 2022
Humor & Telling the Truth Help Build Authentic Connections with Your Podcast Audience- Part 4 of 5
Today we continue our deeper dive into the 10 Ways to Authentically Connect with Your Podcast Audience. This episode is part 4 of 5. We discuss: Showing your unique humor Always telling the truth to your audience Other episodes in this series: 10 Ways to Authentically Connect with Your Podcast Audience Introduction: Episode 8 Part 1- Creating Authentic Connections with Your Podcast Audience: Episode 10 Part 2- Feedback and Collaboration- Ways to Authentically Connect with Your Podcast Audience: Episode 11 Part 3- Growing Your Podcast by Authentically Connecting with your Podcast Audience: Episode 13 Listen to Tiphany's vulnerable episode on her Love & Life podcast- Listen here Listen to Erin on Tiphany's Love & Life podcast- Listen here ______ Our mics for this episode: Tiphany is using the Neumann TLM103. David is using the Samsun Q2U. _______ Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset
S1 E13 · Mon, January 03, 2022
Growing Your Podcast by Authentically Connecting with Your Podcast Audience- Part 3 of 5
This episode is part 3 of a 5 part series on diving deeper into the ways to authentically connect with your podcast audience. This is an important conversation because connecting with your audience is the most important way to grow your podcast! Today we discuss: #5: Take time to truly get to know your audience. #6: Offer your audience something new & unique they haven't heard somewhere else Listen to The episode with coaching client, Candice ( Episode 5 ), and Podcasting Member Spotlight, Janine ( Episode 12 ). Listen to the other episodes in this series: 10 Ways to Authentically Connect with your Podcast Audience ( Episode 8 ), Creating Authentic connections with Your Podcast Audience ( Episode 10 ), Feedback and Collaboration- Ways to Authentically Connect with your Podcast Audience ( Episode 11 ).
S1 E12 · Wed, December 29, 2021
Overcoming Mindset Barriers with Guest Janine Durso host of Kill the Unicorns Podcast- Member Spotlight
We are excited to kick-off our monthly Member Spotlight with the amazing Janine Durso host of the Kill the Unicorns Podcast. Janine Durso has been part of our community from day 1 of our podcasting journey. Janine was the 2nd guest on Tiphany's Love & Life After Divorce podcast, she took our first podcasting course and she is a founding member in our Art of Podcasting Membership Group. Janine's favorite podcast episodes: Episode 2 & Episode 7 Listen to Janine's Podcast: Kill the Unicorns Podcast We hope you find inspiration in the story of her podcasting journey! Our mics for this episode: Tiphany's Mic: Blue Blueberry David's Mic: Presonus PD-70 Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Https://www.instagram.com/podcastermindset/
S1 E11 · Mon, December 27, 2021
Feedback & Collaboration- Ways to Authentically Connect with Your Podcast Audience- Part 2 of 5
We continue our deep dive into 10 Ways to Authentically Connect with Your Podcast Audience. If you would like to listen to the episode that summarizes all 10 ways to connect- listen to Episode 8 here. If you would like to listen to part 1, which dives deeper into the first 2 ways to authentically connect with your audience- listen to episode 10 here. For part 3 we dive deeper into #3 which is all about FEEDBACK: Ask for feedback from your audience, listen to the feedback and reflect on it and share the feedback with your audience. We also discuss #4- Post user-generated content and create partnerships with your listener community. We would love to hear from you! Let us know how you gather feedback and what partnerships you have created with your community. Our mics for this Episode: Tiphany- Blueberry by Blue David- Shure Beta 57A Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Https://www.instagram.com/podcastermindset/
S1 E10 · Mon, December 20, 2021
Creating Authentic Connections with Your Podcast Audience- part 1 of 5
Today we begin a 5 part series where we dive deep into the 10 Ways to authentically connect with your audience that we introduced last week in Episode 8 . In part 1 of the 5 part series, we look at the first 2 ways to authentically connect with your audience. Let Your Personality Shine Let people connect with the real you, your mission, and your values. An example of this is podcast guest Brianne Davis of the Secret Life podcast, Episode 3 and guest on Tiphany's Love & Life podcast, episode 59 Show your human side- hobbies, volunteer projects, family time, illness (like when we got covid) have a sense of humor Don't over-edit and take out all your imperfections. Imperfections are endearing. An example of this is Tiphany's podcast guest, Erin Ramsey of You're Such a Catch Podcast, episode 34 . Erin snorts when she laughs and we all love it! Authenticity means not pretending to be someone you are not If you are not the expert, don't pretend to be one. An example is our guest, Amanda Chen of the 100 Masked Men Project, episode 7 If you are an expert, show humility Don't position yourself as the hero that can save your listener's problems Our mics for this episode: David- Shure SM57 with A81WS windscreen Tiphany- Shure SM7B Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset
S1 E9 · Wed, December 15, 2021
2 Women Geeking Out about Mics, XLR & Interfaces with Jennifer Henczel
Tiphany was recently interviewed for a podcast by Jennifer Henczel. Jennifer is the host of the Women in Podcasting Show. And she had a few questions for Tiphany regarding mics and their different uses. Tiphany also talked a little bit about interfaces and since that's something we haven't really discussed with you guys before we thought you could benefit from hearing a bit of their conversation. Hope you enjoy. The interfaces we use: PodTrak P4 MOTU M4 Tiphany's mic for this episode: Blueberry by Blue Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Follow Tiphany on IG: @ tiphanykane Follow David on IG: @ davidsais.sound Https://www.instagram.com/podcastermindset/
S1 E8 · Mon, December 13, 2021
10 Ways to Authentically Connect with Your Podcast Audience
This Monday Quickie is all about how to authentically connect with your podcasting community. Let your personality shine Authenticity means not pretending to be someone you are not Ask for feedback from your audience, listen to the feedback and reflect on it, share the feedback with your audience. Post user-generated content Take the time to truly get to know your audience. Offer your audience something new & unique that they have not heard somewhere else. Show some humor Always tell the truth- even when it is difficult and painful. Don’t forget about your listeners. Try to speak in ways that make them a part of the conversation. Use video or some visual of a listener. Tiphany & David's Mic setup: We sat side by side and used Rode NT5 Cigar Mics overhead Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Https://www.instagram.com/podcastermindset/
S1 E7 · Wed, December 08, 2021
Miss Amanda Chen & The Hundred Masked Men Project
Our expert podcaster guest this week is Amanda Chen. Amanda is a journalist. She's writing a memoir. She is an entrepreneur that helps other female entrepreneurs. And Amanda has done a really exciting project called 100 Masked Men where she does anonymous interviews with men. Amanda shares the lessons she learned from this ambitious project. Our takeaways: Set your own success metrics that have nothing to do with downloads The true gift of podcasting is the people you will meet and the way your circle opens The idea of immediate success needs to be dialed down Start!!! Buy a good mic Listen to Amanda's Interview on Love & Life: listen here Mics we recorded on in this episode: David: Neumann TLM103 Tiphany: Shure SM7B You can find Amanda here: Instagram: @ missamandachen Website: www.missamandachen.com Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset
S1 E6 · Mon, December 06, 2021
Choosing Your Podcast Name with Clarity and Purpose
Choosing a name for your podcast can be daunting. In this episode, we discuss why clarity & purpose are so important when choosing the name for your podcast. You want your audience to connect with you and to understand what your podcast is about. You want a name that will take your listener on the journey with you. Our original name for this podcast was going to be "Poised at the Intersection of Voice & Story". We LOVED this name. We loved the poetry and imagery. But our community didn't understand the name. That name confused them. It really doesn't matter how much you like a name if it confuses your audience! Remember clarity & purpose. For all you sound geeks out there- here are the mics we used when recording this episode: David: Neumann TLM103 Tiphany: Blue Blueberry Read our article: Naming Your Podcast with Clarity & Purpose Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Https://www.instagram.com/podcastermindset/
S1 E5 · Fri, December 03, 2021
Why Me? Discovering the Answers of "Why You" as a Podcaster with Coaching Client Candice
The biggest mindset barrier for each of us as we embark on a new journey such as podcasting is, "Why Me?" Why do people want to hear from me? What are my credentials? What is my expertise? Today you will get a sneak peek into a 1:1 coaching session with a very special client, Candice as we work together to smash through the "Why Me?" mindset barrier. The coaching session was more than 1 hour long, and you are getting a 13-minute powerful snippet of our session. Our big lessons: You have so much more knowledge and experience than you give yourself credit for. Taking the time to work with someone to break through those barriers is such a powerful way to realize your expertise. The "Why Me?" Mindset Barrier is a barrier most of us encounter on every step of our transformation journey. "Why Me?" as an entrepreneur? "Why Me?" as a podcaster..."Why Me?" and to that we say, "Why NOT You?" We would love to hear what your "Why Me?" Mindset barriers are. Did this episode help you to smash through any of those barriers? DM us on IG: @ podcastermindset Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”:
S1 E4 · Mon, November 29, 2021
8 Lessons Learned from Posting a Podcast Episode Every Day For One Month
We participated in NaPodPoMo- National Podcast Posting Month for the month of November for my other podcast " Love & Life After Divorce " We also launched this podcast in the month of November. Aaaaannddd...we got very sick with Covid in the midst of these BIG podcasting aspirations. Here are our 8 lessons: Allowing recording to be simple. Have the confidence that you know your topic, take a few simple notes & record! An accountability partner & a support system are so vital to getting big goals accomplished. Great show notes are important! Include transcripts, links to prior episodes, and SEO. Create systems & processes for editing that allow parts of editing to be automatized. Setting & big goal and meeting that goal creates a HUGE sense of accomplishment and pride. Repurpose content! Some larger episodes can be turned into shorter episodes and use transcripts to write blog posts that help your listeners to get the information in another way. Our community of listeners has become like friends & family. We have connected on such a deep level as they message us about episodes and how the episode made a difference in their lives. We care about them and they care about us. It is truly the most beautiful and most surprising gift that podcasting has given us. There are 2 different ways of looking at data. The first is looking at and analyzing downloads, listens, and statistics. The other, and arguably most important way of looking at data is realizing that those numbers represent a person. Just being able to help ONE person makes all the difference and drives this work. Brianne Davis of the Secret Life podcast taught us that in Episode 3 (l isten here ) To listen to the "Why Not a Yeti?" episode click here . To read the "Why Not a Yeti?" article published in the DIY Podcast Publication, click here. To Listen to the "Love & Life" episode that David saved, click here. Join our FREE Facebook community: Mastering the Podcaster Mindset Get the Guide “<a href='https://landing.mailerlite.com/w
S1 E3 · Wed, November 24, 2021
The Secret to a Powerful Podcast with Brianne Davis
Brianne Davis is the host of Secret Life podcast, author of Secrets of a Hollywood Sex & Love Addict. She is also a Hollywood actress and producer. Today Brianne talks to us about podcasting. She shares her biggest mindset challenge....hint: even big Hollywood actresses are afraid no one will listen to their podcast. She shares the best thing that has happened to her since starting her podcast. And finally, she shares her best advice for new podcasters. We hope you enjoy this bit of expert advice from a Hollywood podcaster! Make sure you listen to Brainne's podcast: Secret Life Follow Brianne on Instagram @ thebriannedavis and the podcast @ secretlifepodcast Be sure to get Brainne's Book: Secret Life of a Hollywood Sex & Love Addict Amazon: https://amzn.to/2MjsjvL\ Website: https://secretlifenovel.com Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”: DM us on IG: @ podcastermindset Https://www.instagram.com/podcastermindset/
S1 E2 · Mon, November 22, 2021
Why not the Yeti? Choosing the right podcasting mic
It is no secret that David is not a fan of the Yeti... So David, why not the Yeti? The Yeti is a condenser mic. Condenser mics are very sensitive to sound. This is great if you are in a sound-treated room or are recording sounds in nature- not so great if you are in a home studio. Condenser mics, like the Yeti, will pick up all the sounds happening inside and outside your home. You will hear the car driving by, the neighbor playing music, your child getting food out of the fridge, the dog barking, and even your a/c switching on. Unless you have sophisticated editing software, you want to use a mike that won't be as sensitive to room noises. A dynamic cardioid mic is perfect for the home podcaster. A dynamic cardioid mic will only pick up your voice and will reject noises outside the cardioid pattern. If you would like help finding a mic that is right for you- please contact us! DM us on Instagram @ podcastermindset Read our published article: Why Not the Yeti? Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group Get the Guide “ The Biggest Mistake Podcaster Make and How to Avoid It ”:
S1 E1 · Wed, November 10, 2021
Trailer: What's with all those mics?
Welcome to our podcast! We are so excited to have you here. Tiphany Kane & David Sais are co-hosts. David is a sound engineer with over 2 decades of experience with dialogue editing. He is also an avid collector of microphones. Can you guess how many mics are on our podcast cover? Tiphany is the host of the podcast, Love & Life After Divorce. She is also a podcast host, public speaker, writer, and professional development expert. Launching Love & Life opened so many doors for us. One of those doors was a podcast coaching business and media management business, KaSa Media Productions. As we began coaching people to launch their podcast, we realized that mindset was the biggest barrier to launching, growing, and monetizing their podcasts. This realizations inspired us to start this podcast. We take the "complicated" parts of podcasting and turn them into simple, actionable steps- and we have fun doing it! Listening to this podcast will help you to learn and grow in your skill as a storyteller, editor, content creator, interviewer, and podcast business person. Download your free guide: The Biggest Mistake Podcasters Make & How to Avoid It Join our Free Facebook community DM us on Instagram: @ podcastermindset
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