Business Beyond the Mic
Join Carli van Heerden, CEO and Founder of We Edit Podcasts as she sits down with entrepreneurs, brand builders, podcasters, and thought leaders to deep dive into the business of podcasting and find out what it really takes to create and sustain a successful show. They uncover it all, so that you too, can learn it all! This is Business Beyond the Mic, together, let’s uncover the art of podcasting!
Mon, June 24, 2024
040: How to Create a Podcast with a 96% Listen-Through Rate with the Bioscope Brasse
Are you looking for podcasting strategies to keep listeners hooked from start to finish? In this episode, we welcome Jody Felton and Ross Solomon , the dynamic duo behind Bioscope Brasse , a podcast all about movies. Hailing from Cape Town, South Africa, Jody and Ross started the podcast during COVID-19 as a way to share their insights, reviews, and discussions about various films, ranging from blockbusters to indie productions. Their passion project has since become an incredibly successful podcast, featuring on Apple's list of Shows We Love in 2023. In our conversation, Jody and Ross delve into their podcasting journey and how they achieved a 96% listen-through rate. Discover what they wish they knew before they got started, the importance of good quality audio, and the challenges of incorporating feedback from a growing audience. We also discuss how they know their voice and format are resonating with listeners, how podcasting has impacted them personally, why tweaking your show structure is essential, and the importance of having clear intentions. To hear how to transform your podcast from a side hustle to a compelling show, tune in now! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Bioscope Brasse Bioscope Brasse on Instagram Bioscope Brasse on TikTok Jody Felton on LinkedIn Ross Solomon on Instagram Jennay Horn on LinkedIn Free Willy Aladdin RoboCop 3 Titanic Jungle Book Everything Everywhere All at Once Step Up Adobe Audition CinemaCon Cassidy Nicholson Yaaseen Barnes Yaaseen Barnes on In
Mon, June 17, 2024
039: 100+ Podcasting Tips in 10 Minutes with Carli & Jennay
Looking for a simple quick-fire guide to help you boost your confidence as a podcaster? Look no further! In today’s episode of Business Beyond The Mic , we are joined by our resident content expert, Jennay Horn , to share our top 100+ podcasting tips in just 10 minutes! From creating an audience avatar to planning a consistent recording schedule, adding value through show notes and transcripts, maximizing your exposure using cross-promotional material, elevating your audio with intro music, and much more, this conversation is packed with invaluable insights and actionable advice to level up your podcasting game, improve your content, and connect with your listeners. Be sure to tune in today! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Jennay Horn on LinkedIn Podnews Wed Edit Podcasts on Udemy We Edit Podcasts Affiliate Partner Program Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, June 10, 2024
038: Top Marketing Strategies to Boost Your Podcast Discoverability with Danielle Desir Corbett
Where do you look to find the clues for success? During this episode, Danielle Desir Corbett joins us to share her surprising approach to mapping out her journey to podcasting and beyond. She is a multi-passionate travel creator and host of the highly rated and four-times grant-rated travel and personal finance podcast, The Thought Card . She also works as a Podcasting Marketing coach, and co-hosts Road Trip Ready , which explores the best road trips across the US and Canada. Join us today to hear Danielle share her best tips for marketing your podcast, as she reminds us that it is a combination of strategies that will lead you to success. We also dive into monetizing your podcast with an open mind and going beyond the model of podcasting to earn an income. Danielle also unpacks the difference between visibility and discoverability, we explore how to look for the clues of success left by people in industries beyond the realm of podcasting, and much more! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Danielle Desir Corbett Danielle Desir Corbett on Instagram Danielle Desir Corbett on X Road Trip Ready Podcast The Thought Card Podcast Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, June 03, 2024
037: How to Separate Your Podcast Goals from the Actionable Steps with Carli van Heerden
Welcome to this fourth edition of The Founder's Corner miniseries, as Carli van Heerden shares some important advice for founders and business leaders in podcasting. Today is all about separating the goal from the action or activity that is required to achieve that goal. We discuss the importance of not waiting or hesitating to take action, the undeniable value of consistency, why you always need to be planning for the future, and the two main strategies that, when implemented, will help you on your way to achieving your goals. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: (guest links & resources hyperlinked) James Clear Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, May 27, 2024
036: How to Take Your Podcast to the Next Level Using Video with Carli & Jennay
With more than 2 billion active users, YouTube offers a tremendous opportunity to grow your audience. With this in mind, we welcome back our resident guest and Head of Content at We Edit Podcasts , Jennay Horn , to discuss the hot topic of video podcasts. When is the right time to do a video podcast? What is the best way to incorporate it into your podcasting routine? How can you benefit from adding video? We answer all these questions and more! Tuning in, you’ll learn our top tips for adding video to your daily podcasting habits, including simple techniques to ensure you capture the right moments, drive engagement with your audience, and let them in on your process. You’ll even discover some creative ways to monetize your podcast with bonus content. So, if you’re looking to take your podcast to the next level using video, this is the episode for you! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Jennay Horn on LinkedIn We Edit Podcasts Video Production Services Business Beyond The Mic: Launch Episode Headliner The Diary of a CEO Podcast with Steven Bartlett Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, May 20, 2024
035: The Podcast Growth Strategy Every Podcaster Needs
Welcome back to Business Beyond the Mic as once again, we join Carli in the Founders Corner. Taken from our weekly newsletter at We Edit Podcasts , this edition of the Founders Corner explores the podcast growth strategy that every podcaster needs. Starting a podcast is easy, but growing a podcast is where the real work begins. Carli begins by explaining what a podcast growth strategy is, why every podcaster needs one, and the four pillars that define a quick-reference content flywheel. Then, we discover just how powerful an effective flywheel is, the three flywheel components that ensure success and the rewards of hard work. Lastly, we get into the importance of putting your plan into action as soon as it has been formed. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: James Watt Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, May 13, 2024
034: How to Successfully Relaunch Your Podcast After a Tricky Co-Host Split Amber Romaniuk
Navigating a podcast relaunch after co-hosts have split can feel impossible, but today, we are joined by Amber Romaniuk to share her expertise on the topic and show us that it is, in fact, possible to make your podcast a success again by showing up authentically! Amber is an emotional eating, digestive, and hormone expert, and after years of binge eating and massive weight fluctuation, Amber decided to turn her life and relationship with food around, now, she is helping others do the same through her work and incredible podcast, The No Sugarcoating Podcast . In this conversation, you’ll hear all about what inspired Amber to start her podcast and how a co-host split gone sour forced her into starting over and eventually led to more success than she could’ve imagined! We discuss how Amber handled the relaunch of the podcast through her authenticity and ardent desire to help the world heal before she shares all of the unexpected benefits she’s seen after going solo. She even shares advice for anyone going into a podcasting partnership as well as what she has learned from her own. This episode is filled with pearls of wisdom and inspiration to show up as yourself in the world so be sure to tune in now! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Amber Romaniuk Amber Romaniuk on YouTube Amber Romaniuk on Facebook Amber Romaniuk on Instagram Emotional Eating Quiz Schedule a Complimentary Body Freedom Session The No Sugarcoating Podcast The No Sugarcoating Podcast on Apple Podcasts Episode 9: Leveraging Your Podcast to Open Doors to New Business Opportunities with Heather Pearce Campbell Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram <a href='https://www.youtube.com/@BusinessBeyondt
Mon, May 06, 2024
033: How to Get Your Podcast Back on Track
Today, we are back with another edition of The Founder’s Corner, based on previous versions of our weekly newsletter at We Edit Podcasts . This time, your host, Carli Van Heerden , dives into How to Get your Podcast Back on Track . Whether you’ve veered off course slightly, taken a much-needed break, or simply lost that momentum, this episode is for you. With every new season come new opportunities. But instead of just hopping on the next habit-hacking trend, what if you built a solid foundation and strategy? Tune in to hear three solid strategies to help you establish the foundation you need to get your podcast back on track no matter how many times you derail. Let’s get into it! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, April 29, 2024
032: The Organized Podcaster’s Path to Success with Laurie Palau
Organization is a key element to making your podcast a success and unfortunately, it isn’t a skill that comes naturally to everyone! Joining Carli today on the show is the incredible founder of Simply B Organized and the host of This Organized Life Podcast , Laurie Palau to share her podcasting journey and how podcasters can find success through organization! Laurie believes that streamlining your scheduling can make your podcasting experience so much easier and stresses the importance of consistency. Join the conversation as we dive into how to go from solo cast to interviewing guests, how Laurie measures her podcast’s success, what made her decide to add a second shorter episode to her show, and so much more! Hear all about how taking risks helped Laurie monetize her podcast and everything podcasting has taught her about life and business. Lastly, Laurie reminds us that our podcast guests are not responsible for promoting our show! This episode is filled with nuggets of wisdom so be sure to tune in now! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Laurie Palau on LinkedIn Laurie Palau on X Laurie Palau on Instagram Simply B Organized Ask an Expert Call in Link This Organized Life Podcast Hot Mess: A Practical Guide to Getting Organized Podcast Movement Acuity Scheduling Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X <a
Mon, April 22, 2024
031: How To Make Your Podcast Stand Out with Carli van Heerden
Welcome to the premiere of our new podcast series! Based on the Founder’s Corner , a segment in our We Edit Podcasts newsletter, this series is all about giving listeners actionable advice on everything related to the business of podcasting, from growing your podcast to making big mindset shifts. For our first episode, we delve into what it takes to truly make your podcast stand out in a sea of microphones. With over five million podcasts out there to choose from, the thought of trying to get your podcast noticed, let alone listened to, can feel overwhelming. And while this may seem scary, it can also be a cause for inspiration, because it demonstrates that there genuinely is space for everyone in the podcast sphere. So join us today, as we unpack tried and tested tips for standing out, and discover how you can embrace your individuality, hone your craft, authentically connect with your audience, and much more! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Founders Corner: How to Make Your Podcast Stand Out Call Her Daddy Keep Hammering Collective Impaulsive Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, April 15, 2024
030: The Keys to a Successful Podcast Launch with Carli and Reuben
The official launch of your podcast is a pivotal part of the whole journey; some might call it the genesis of your show. On the Business Beyond the Mic podcast, Carli welcomes one of our very own, Reuben Bester . Reuben is the productions manager at We Edit Podcasts , and he also heads up all of our client relations and handles all of our podcast launches. We believe that launching your podcast need not be a stressful experience. Instead, it should be a process that enables you to effectively communicate your approach to engaging with your target audience. Join the conversation as we dive into the ins and outs of the podcast launching process; we get into the fuss of everything behind the launch and delve into our array of client packages, exploring their ideal fits. From there, we plunge into a discussion ranging from optimal practices for recording your debut episode to essential launch day must-haves. Furthermore, we share our post-launch strategies for sustaining momentum! Enjoy. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Reuben Bester on LinkedIn Reuben Bester on Instagram Best Podcast Setups for Every Budget [2021] Shure MV7 Buzzsprout Overcast Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, April 08, 2024
029: Podcasting Beyond Boundaries by Building a Vast Repertoire with Jonathan Warncke
Embark on a journey of podcasting innovation as we explore the art of transcending borders through a diverse podcasting repertoire guided by the expertise of Jonathan Warncke . Jonathan is a creative director, brand strategist, copywriter, and podcast producer with over 15 years of experience in these roles. His career spans working in leading agencies in both South Africa and Spain, honing his skills as a copywriter and creative director. In addition to his role as an in-house creative director at Virgin Active South Africa , Jon founded Ping , a podcast production studio, in 2019. He also serves as the managing director of the South African Podcasters Guild and hosts a variety of intriguing podcasts. Discover the inspiration behind Jonathan's diverse podcasting ventures, his evolution as a podcaster, and the insights gained from extensive experimentation, that lead him to the conclusion that in-person interviews are his go-to podcasting format. Tune in to hear why community is integral to the growth of your podcast. Start listening now! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Jonathan Warncke Jonathan Warncke on LinkedIn Jonathan Warncke on Instagram Jonathan Warncke on X Ping Productions Virgin Active South Africa South African Podcasters Guild Off The Grid South African Ex-Pats Visualise This How to Make a Podcast in South Africa Audacity Alitu Hindenburg Reaper Freakonomics 99% Invisible Patreon Dan
Mon, April 01, 2024
028: Embracing the Power of Podcast Conversations with Dr. Charlotte Huntley
It is relatively easy for anyone to start a podcast, keeping the momentum and making it a long-term success is where the challenge lies! Today on Business Beyond the Mic, Carli is joined by the incredible epidemiologist, public health guru, entrepreneur, and podcast host, Dr. Charlotte H Huntley to discuss the power of conversation in the world of podcasting! With 12 years of experience in public health and a prior 10 in microbiology, Dr. Huntley has a wealth of experience in her field of epidemiology and is using her reach to educate people in public health through podcasting. In this conversation, we discuss her career journey, the power of communication through podcasting, how she made use of her existing connections to kickstart her show, the importance of being aware of the needs of your audience, and so much more! We go on to talk about the danger of comparison before Dr. Huntley tells us how she measures her podcast’s success. Our guest also tells us about her new show and what it takes to sustain a successful podcast! Finally, she explores how podcasting has opened up the entire world for her and how having an editing team has been the most incredible investment. Thanks for tuning in! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Dr. CH Huntley Dr. CH Huntley Linktree Dr. CH Huntley on LinkedIn Public Health Epidemiology Conversations Podcast Public Health Entrepreneurs Dr. CH Huntley on X Dr. CH Huntley on Instagram Dr. CH Huntley on Facebook PHEC Episode 344: Behind the Scenes with Podcasting Expert, Carli Van Heerden HubSpot Podcast Network Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden <a
Mon, March 25, 2024
027: From Systemization to Automation: Making Podcast Magic Happen with Dolly DeLong
Are you struggling to implement reliable systems to support you in the podcasting process? Then look no further than today’s conversation with Dolly DeLong on how to leverage systemization and automatic processes to create a sustainable schedule! Based in Nashville, Dolly isn't just your ordinary family photographer. She’s a systems and workflow educator who's mastered the art of podcasting magic. Her Systems and Workflow Magic Podcast and YouTube channel are excellent resources for anyone wanting to learn more about systems and workflow. In this episode, we explore Dolly's journey into podcasting and how she seamlessly integrates systems and workflows to support her process. From her efficient batch recording system to leveraging CRM tools like Dubsado , Dolly exemplifies how taking a considered approach to organization leads to podcasting success. You’ll also learn about her unique monetization tactics and the power of private podcasts in growing your business. Tune in for actionable strategies and inspiring anecdotes from Dolly's podcasting playbook! Resources from Today’s Episode: Dolly DeLong Photography Dolly DeLong on YouTube Dolly DeLong on Instagram Dolly DeLong on Facebook Dolly DeLong on Pinterest Systems and Workflow Magic Systems and Workflow Magic Podcast My First Million Dubsado Riverside Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, March 18, 2024
026: Expanding Your Reach Through Effective Podcast Marketing with Dots Oyebolu
What if the true secret to expanding your reach as a podcaster is just asking guests to appear on your show without the fear of rejection? Joining Carli for this episode of Business Beyond The Mic is Dots Oyebolu , podcast promotion and marketing strategist, host of Marketing Leadership , co-founder of Listen Network , and ‘Connector of Dots’ to discuss how you can leverage effective marketing to expand the reach of your podcast. Tuning in, you’ll hear about Dots’ incredible marketing career and what inspired him to pivot into the niche world of podcast marketing before we discuss some of his marketing strategies and the importance of simply asking without fear of failure. From monetization to promotion to leveraging social media groups, Dots has all the answers to become a master of podcasting. So to hear all this wisdom and so much more, press play now! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Dots Oyebolu Dots Oyebolu on LinkedIn Dots Oyebolu on X Dots Oyebolu on Instagram Marketing Leadership with Dots Oyebolu Listen Network Rand Fishkin on LinkedIn Pam Didner Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, March 11, 2024
025: March Money Madness: Podcast Monetization Strategies with Carli & Jennay
Whether you are new to podcasting or a seasoned podcaster, monetization may have crossed your mind. But where do you start? Joining Carli on the podcast is our resident guest, and a vital part of the We Edit Podcasts team, our Head of Content, Jennay Horn ! With St. Patrick’s Day around the corner, we’ve decided to professionally dub March as the Month of Money, and what better topic to start us off than how to monetize your podcast? In this conversation, Carli and Jennay delve into the three key things to get into place before even beginning to approach monetization, they unpack different strategies and options, share the best ways to find success, and emphasize the importance of having a loyal audience. They unpack valuable insights on all things podcasting monetization, including what to do if you get turned down! To learn more, press play now. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Jennay Horn on LinkedIn https://www.patreon.com/ 005: Podcasting for the People with Abagail Pumphrey The Podcast Digest 003: Unlocking Your Podcast’s Potential by Building Through Community with Ashley Menzies Babatunde Hubspot Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, March 04, 2024
024: Run Your Podcast like a CEO with Kirsten Screen
What would it look like to truly take charge of every aspect of your podcast? During this episode, we welcome an entrepreneur who has taken several businesses from zero to seven figures, both alone and alongside her husband. Kirsten Screen is a Registered Dietician turned Coach speaking on and mentoring other female entrepreneurs on taking the leap and scaling their dream enterprises. As host of The Embodied CEO Podcast , she empowers female solopreneurs to step into their power and not just demand a seat at someone else’s table but set up their own. Tuning in, you’ll hear all about Kirsten’s journey to podcasting, from overcoming fears to starting out with a co-host before running the show alone, and more! Kirsten offers a powerful reminder that we are the CEOs of our own lives and urges us to take control and make the necessary changes to every area of our lives, whether it’s through delegation, overcoming our fears, or embracing the inevitable changes that come with being human. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Kirsten Screen Kirsten Screen on Instagram The Embodied CEO Podcast Wild Home Podcasting Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, February 26, 2024
023: Insider Strategies to Successfully Launch and Grow Your Show with Steph Taylor
What if your podcast could become your business’s strongest lead generator? Today on the show, we welcome Steph Taylor , an online business strategist helping service-based business owners build businesses that are profitable when they are not at their laptops. She is the host of the Imperfect Action Podcast , which has clocked more than 2 million downloads and counting, and the creator of Podcast Launch Plan , where she equips fellow hosts on their journey to success. During this conversation, you’ll learn how your life can begin to change when you stop overthinking every choice you make and instead embrace imperfect action. We discuss the many benefits of creating a podcast, facing your fears, and creating content with your dream listener in mind. Steph also shares how the HubSpot Network has bolstered her podcasting journey. With more than 700 podcast episodes behind her, Steph has plenty of insights to share with us today. Tune in to hear more. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Steph Taylor Steph Taylor on Instagram Imperfect Action Podcast Podcast Launch Plan HubSpot Podcast Network Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Business Beyond The Mic on YouTube Carli van Heerden Carli on Instagram Carli on X We Edit Podcasts
Mon, February 19, 2024
022: Self-Care Tips for Podcasters During the Month of Love with Carli van Heerden
If you’re a podcast host, you’re probably in it for the long haul, and that means you need to take care of yourself! Joining Carli today is beloved in-house guest and resident Content Director at We Edit Podcasts , Jennay Horn , to share top self-care tips for podcasters in honor of Valentine’s Day. Tuning in, you’ll hear some excellent recommendations to get into the Valentine’s Day mood, from our favorite romcoms to the podcasts that are giving us life, along with some of the most valuable things we've learned when it comes to self-care and podcasting. We get into the importance of taking care of your mind and body, making time for things that bring you joy (which includes listening to podcasts!), plus a whole lot more. Remember: self-care isn't selfish. It's essential for sustained creativity and fulfillment in our craft. Happy Valentine’s Day! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Jennay Horn on LinkedIn We Edit Podcasts We Edit Podcast: The Podcast Digest The Best Podcast Recommendations for Valentine’s Day 2024 10 Vocal Tips For Podcasting You Didn't Know You Needed You’ve Got Mail Amélie Music and Lyrics Leap Year She's the Man Love Actually Notting Hill The Perfect Pairing Ms. Congeniality Dear Sugar Podcast Meet Cute Rom-Coms Podcast Modern Love Podcast Modern Love: How Bibliop
Mon, February 12, 2024
021: Bringing Simplicity into Every Aspect of Your Podcasting Process with Matt Lyles
Do you ever look at the world’s top brands and think, how do they do it? Matt Lyles believes that it's because they provide customers with one thing that most brands don’t: simplicity. Matt is the Chief Experience Officer at Brand Builders Group , and he joins us today to discuss the success of his globally-ranked SIMPLE Brand Podcast , where he hosts some of the smartest minds in business to help listeners simplify their customer and employee experience. In this episode, Matt shares his launch story and tells us why spending time in a cabin in the woods was all the inspiration he needed. He offers amazing advice for new podcasters, tools to help you make big decisions, and insight into his process for securing guests. He also takes us through his strategies for analyzing his podcast metrics and reminds us that qualitative metrics are more valuable than quantitative metrics in the long run. To learn how to bring simplicity into every aspect of your podcasting process, tune in today! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Matt Lyles Brand Builders Group SIMPLE Brand Podcast Matt Lyles on LinkedIn Matt Lyles on X Matt Lyles on Instagram Power-Up Podcasting® with Patt Flynn Audio-Technica ATR2100 Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X We Edit Podcasts
Mon, February 05, 2024
020: Monetizing Your Podcast While Staying True to Your Purpose with Arielle Nissenblatt
Arielle Nissenblatt wants to help you to find your new favorite podcast! After discovering podcasts for the first time in 2014, she was hooked. Today, she hosts Feedback with Earbuds and the Trailer Park Podcast, works as a community marketing manager at Descript and a consultant at Tink Media , and more. She is also the founder of Earbuds Podcast Collective, co-founder of Podcast Taxonomy , and a passionate advocate for growing the podcast industry! During this conversation, Arielle shares the passion for all things audio that led her to create a newsletter that evolved into one of the podcasts she hosts today. Arielle is a thought leader in the podcasting space and generously shares her hard-earned wisdom about monetization strategies and sponsorship, building credibility, and truly podcasting from your purpose. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Arielle Nissenblatt Arielle Nissenblatt on Instagram Arielle Nissenblatt on X Earbuds Podcast Collective Tink Media Descript Podcast Taxonomy Feedback with Earbuds Podcast Trailer Park Podcast Serial Squadcast PodNews James Cridland Podroll Trailergram Focusrite Ausha Podcorn Airtable Notion Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts <a href='https://www.instagram.com/bizbeyondthe
Mon, January 29, 2024
019: Harnessing the Power of Flexibility to Drive Your Podcast Content with Dr. Shainna Ali
Being open-minded and flexible along on your podcasting journey creates freedom and gives direction to how we shape content. Ultimately, these qualities help us to better serve our audience! Joining us today on the Business Beyond the Mic podcast, is Dr. Shainna Ali, a mental health counselor, educator, and advocate, who is dedicated to destigmatizing mental health counseling and promoting global awareness of the importance of mental wellness. As the owner of Integrated Counseling Solutions LLC in Central Florida, she operates a strength-focused mental health clinic. Dr. Shainna hosts the Mental Wellness Practice Podcast, offering practical strategies for cultivating mental well-being. She is the bestselling author of the Self-Love Workbook and Self-Love Series, featured in numerous media outlets, and has received accolades, including UCF's 30 under 30 and Noble Knights Distinctions, for her contributions to mental wellness. As you tune in to this episode, you’ll discover the person behind Dr. Shainna, including her passions and aspirations, as we explore her podcasting journey. She stresses the importance of aligning your podcast with purpose and shares insights on what she wishes she knew before starting, the impact of high personal standards, and highlights three of the benefits of launching her show. Don’t miss out on this insightful conversation, so start listening now. Enjoy! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Dr. Shainna Ali Dr. Shainna Ali on Instagram Dr. Shainna Ali on LinkedIn Mental Wellness Practice Podcast The Self-Love Workbook: A Life-Changing Guide to Boost Self-Esteem, Recognize Your Worth, and Find Genuine Happiness Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X We Edit Podcasts
Mon, January 22, 2024
018: Taking A Bite-Sized Approach To Your Podcasting Journey with Nichole Perkins
Podcasting, especially when it’s mission-driven, is an ongoing process of learning, evolving, and seeking help when needed. Today, we welcome Nichole Perkins , founder of PrimaFoodie and the host of the PrimaFoodie Podcast , to discuss her podcasting journey and her goal to change the way we eat, one episode at a time. In this conversation, you’ll find out what inspired Nichole to start her business, how she knew it was time to extend her mission to podcasting, her goals for the podcast, and more. We also discuss how she selects her guests before Nichole delves into how her podcast is structured and how she measures its success. Finally, she tells us about her exciting new e-book that explores some of the common additives found in our food! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Nichole Perkins on LinkedIn Nichole Perkins on Instagram PrimaFoodie PrimaFoodie Podcast Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X We Edit Podcasts
Mon, January 15, 2024
017: Tracking the Pulse of the Podcasting World with James Cridland
If you're new to the podcasting scene and seeking a go-to source for the latest industry news and daily updates, Podnews is your ultimate destination. We are so excited to welcome James Cridland to the podcast today. James, editor of Podnews and a seasoned radio futurologist, writer, consultant, and public speaker, has been a prominent figure in the audio industry since 1989. With an impressive track record, he introduced the world's first streaming radio smartphone app in 2005 for the original Virgin Radio in London, launching daily podcasts earlier in that year. In 2007, he joined the BBC , working on the BBC Player for radio and dramatically increasing the service's audio quality. After contributing to the foundation of the UK Radioplayer , he worked globally with businesses such as Canada's Vista Radio , Pure and Frontier Silicon, talkSPORT , ABC , and media companies worldwide. His focus was guiding them on the benefits and challenges that new platforms bring to their business. As we jump into this incredibly insightful conversation, James shares the story of building Podnews and its success, highlighting lessons learned. We delve into community engagement, the importance of consistency, and James' advice on effective show monetization. He emphasizes the significance of analyzing show metrics, and podcast trends, and understanding audience behavior. Be sure not to miss out on this great conversation. Thanks for listening! Podnews Daily , Podnews Weekly Review For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: James Cridland James Cridland on LinkedIn James Cridland on X James Cridland Cellphone Australia: +61 447 692 743 James Cridland Phone Number UK: +44 20 7100 1811 James Cridland Contact James Cridland Blog Podnews New Podcast Trailers Podcast Movement The Podcast Show <a href
Mon, January 08, 2024
016: Integrating Your Podcast Experience into the Fabric of Your Business with Nathaniel Ernst
Nathaniel Ernst is a kinesiologist and personal trainer in Calgary, Alberta. He is the owner-operator of NATEFIT Integrated Fitness and Nutrition, taking a sustainable approach to health and fitness. He also hosts the Down and Dirty Podcast , where he delves into health and fitness topics as an extension of NATEFIT’s mission. Today's episode explores what it means to infuse your personal passion into your business and truly integrate your podcast into your business model. Nate gives us a welcome reminder that it’s natural to have a list of fears when you first create your own podcast and that everyone has to start somewhere! We also talk about the immeasurable value of time and why it is the greatest investment you can make in your podcast, plus so much more. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Nathaniel Ernst NATEFIT Down and Dirty Podcast Nathaniel Ernst on Instagram Nathaniel Ernst on Facebook Episode 23: Juggling Projects and Finding Diners with Joe Keery Episode 21: From Tragedy to Triumph with Chris Cederstrand Chris Cederstrand Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X We Edit Podcasts
Sat, December 30, 2023
015: A New Year’s Review: The True Impact of Podcasting with Carli van Heerden
At Business Beyond the Mic (and We Edit Podcasts) 2023 has been all about reinvention. Not to change who you are, but to continuously work on becoming a better version of who you were yesterday, last month, or last year! During this special New Year’s Eve episode, we are exploring how podcasting has changed how we do business and life. Looking back on an incredible start to the Business Beyond the Mic Podcast, we draw out the highlights from every conversation, where our guests share the personal and professional perks of hosting a podcast. From listening, learning and communicating, passion and purpose, business savvy and more, each guest has been profoundly impacted by their journey into this fascinating form of media. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Elise Museles Once Upon a Food Story Brittany Hodak Creating Superfans Ashley Menzies Babatunde No Straight Path And She Co. And She Spoke Boss Project Strategy Hour Kristi Bridges on LinkedIn The Irresistible Factor Amina Altai Amina Change Your Life Kathy Caprino Finding Brave Heather Pearce Campbell The Legal Website Warrior Guts, Grit, and Great Business Podcast Lauren Teague Brand to Fan Show Next Page Podcast The Podcast Experience The Nerd Room Too Long; Didn’t Listen Connect with Carli: Business Beyond The Mi
Sun, December 24, 2023
014: Best Holiday Practices for Podcasters with Carli van Heerden and Jennay Horn
It’s hard to believe that the festive season is already here, and as a podcaster, it can be a pretty crazy time! Joining us to explore the best holiday practices for podcasters is Jennay Horn , our very own Content Director at We Edit Podcasts ! In the spirit of the season, we use today’s episode to reflect on the past year and the many lessons we’ve learned from launching our flagship podcast, Business Beyond the Mic . You’ll hear our tips on how to make the holiday season extra special, from decorating your space to choosing festive topics for your bonus episodes, plus essential strategies on how to keep your momentum going over the holiday break. We also share our favorite selection of podcasts for getting into the holiday spirit and our advice going into the new year. Stay tuned for a delightful episode whose stocking is filled to the brim with festive joy! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Jennay Horn on LinkedIn We Edit Podcasts The Trial of Lucy Letby on Apple Podcasts Scamanda on Apple Podcasts Modern Love Podcast Christmas Countdown on Apple Podcasts Christmas Past Podcast Welcome to Tinsel Town: A Christmas Adventure on Apple Podcasts 'Tis The Grinch Holiday Talk Show on Apple Podcasts The Midnight Carols on Apple Podcasts The Calm Christmas podcast with Beth Kempton Atomic Habits Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic
Sun, December 17, 2023
013: Tapping into a Network of Experts Through Your Podcast with Senda Ben Abdallah
Discovering your next guest sometimes feels like an insurmountable puzzle, but today’s conversation underlines the value and simplicity of leveraging your network to effortlessly secure your next interviewee. Joining us is Senda Ben Abdallah , a University College London graduate and product marketing manager at a tech startup in London. Senda also hosts the Too Long; Don’t Listen Podcast , dedicated to aiding students and young professionals in navigating their career paths through the sharing of inspiring stories. Senda brings authentic and inspiring insights to the podcasting world, and in this episode, she shares her motivation for starting the TL;DL Podcast, why she chose podcasts as her platform, the technical and emotional challenges it brings, and how it allows for conversations to occur that otherwise wouldn’t have happened. We also cover much more in the interview, so be sure to tune in to hear about Senda’s podcasting journey and her healthy obsession with it! Enjoy! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Too Long, Don’t Listen Podcast Senda Ben Abdallah on X Too Long; Don't Listen on LinkedIn Too Long; Don't Listen on Instagram Too Long; Don't Listen on X Too Long; Don't Listen on YouTube Too Long; Don't Listen Linktr.ee Too Long, Don’t Listen Blog TL;DL Episode 19: The intriguing correlation between personality types and career decisions The Podcast Show 2024 Surrounded by Idiots Thomas Erickson PodBean Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram <a href='https://www.instagram.com/carli.vanh
Sun, December 10, 2023
012: Embracing Innovation and Evolution in Podcasting with Tim Truax
Podcasting can be an incredible community-building platform. Joining us today on Business Beyond the Mic is a man who is no stranger to the power of a podcast: Tim Traux. Tim is the host of The Nerd Room and the new podcast the Podcast Experience, as well as the owner of the incredible podcast conferencing company known as PodSummit. We’re thrilled to welcome him to discuss his podcasting journey and discover what he has learned along the way! In our conversation, Tim opens up about how he turned his passion into a podcast, shares his podcasting ‘why’, and reminds us of the importance of innovation and experimentation. We also delve into the two different styles of podcasting that Tim has adopted and find out how he has created incredible, lasting friendships through his platforms. Tuning in, you’ll even learn how to measure your podcast success by more than just statistics! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Tim Truax on LinkedIn Tim Truax on X The Nerd Room Pod Summit The Podcast Experience Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram
Sun, December 03, 2023
011: A Journey of Healing and Connection Through Podcasting with Laura Patrick and Todd Adamson
Launching a podcast isn't merely hitting record—it's an intricate dance of passion, persistence, and technical finesse. In this episode, we sit down with Laura Patrick and Todd Adamson about the artistry, dedication, and courage needed to craft a meaningful show. Laura and Todd are Founders of Next Page , a podcast that explores the impacts of trauma with experts, celebrities, and influential people to spread understanding and healing. In this episode, Laura and Todd provide a behind-the-scenes glimpse into the raw and rewarding world of podcasting. From navigating the labyrinth of selecting guests whose narratives intertwine seamlessly with the podcast's theme to facing fears of rejection and acceptance, they share their podcasting successes and downfalls. We discuss the hurdles they had to overcome, creating meaningful impact through storytelling, measuring podcast success, using podcasts as a platform for connection, and much more. Tune in now! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Laura Patrick on Instagram Laura Patrick on Facebook Bay Street Biergarten Patrick Properties Hospitality Group 4Corners Productions Todd Adamson Todd Adamson on Instagram Todd Adamson on Facebook Next Page Next Page on Instagram Next Page on Facebook Next Page on Apple Podcasts Next Page on Spotify Armchair Expert StreamYard Gold Toast BetterHelp Soul Rising Podcast Connect with Carli: Business Beyond The Mic on Spotify <a href='https://podcasts.apple.com/ca/podcast/business-beyond-
Sun, November 26, 2023
010: Utilizing Your Podcast as a Catalyst for Building Brand Affinity with Lauren Teague
In today’s followers-crazy world that’s all about likes and clicks, it’s easy to forget the true power of a fandom, and today’s guest is here to explain why cultivating fans should be the main priority for your brand. We are thrilled to be in conversation with Lauren Teague today, the all-in-one business strategist, speaker, startup founder, and podcast host (to name a few)! Aside from founding FANWAGN and hosting the Brand to Fan Show , Lauren also works with multiple leading brands around the world, namely as the leader of transformation for the PGA Tour and how professional golf connects with fans online. In our conversation, we learn about how the Brand to Fan Show came to be and how Lauren curates content for her listeners, including the challenges she’s faced in launching a podcast, how she’s overcome them, and how she ensures that her podcasting is also thriving as a business. Lauren also shares key advice on the magic of AI in podcasting and the value of courage and persistence, so be sure to tune in to soak up her vast knowledge, and be on the lookout for more details on her unique superpower! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Lauren Teague Lauren Teague on LinkedIn Lauren Teague on X Lauren Teague on Instagram Lauren Teague on Facebook Lauren Teague on YouTube Brand to Fan Show FANWAGN PGA Tour KNOWN Mom Buns Podcast Ann Handley Strike Force Five The Savannah Bananas <a href='https://www.laurenteague.com/blog/5-ways-ai-and-automation-can-assist-with-every-podca
Sun, November 19, 2023
009: Leveraging Your Podcast to Open Doors to New Business Opportunities with Heather Pearce Campbell
In the captivating world of podcasting, the real magic happens when the doors to a realm of undiscovered business prospects and boundless potential are flung wide open. Today, we are delighted to introduce Heather Pearce Campbell to the Business Beyond the Mic podcast! Heather is not only a devoted attorney and legal coach for visionary entrepreneurs but is also a warrior mom and a nature enthusiast. She is the driving force behind a legal practice and the host of the Guts, Grit & Great Business® podcast. Heather is also the mastermind behind The Legal Website Warrior®, an online venture that offers brand protection, legal education, and assistance to entrepreneurs around the world. In our conversation, Heather recounts the journey of launching her podcast amidst the initial chaos of the COVID-19 pandemic and shares the intention and goal she has for the platform. We dive into her love for collecting information (and people) and the importance of planting seeds in business. Heather emphasizes why putting the right systems for your podcast production in place is essential before she expands on how she leveraged her network to support her clients and listeners during the pandemic and even how she used multiplexing to create deep conversations with others. This episode is filled with truly valuable insights and includes great legal advice to protect yourself as a podcaster. Thanks for listening! Enjoy! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Heather Pearce Campbell on LinkedIn The Legal Website Warrior® Heather Pearce Campbell on YouTube Heather Pearce Campbell on Instagram Guts, Grit, & Great Business® Podcast Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X We Edit Podcasts
Sun, November 12, 2023
008: Expanding Your Curiosity and Changing Lives Through Podcasting with Kathy Caprino
Creating a podcast requires an incredible amount of courage and determination. It is a massive task that has the power to change the lives of so many. Today, we are joined by Kathy Caprino , the host of Finding Brave , a podcast dedicated to the upliftment and support of women looking to make their mark in the professional world. Kathy has a wealth of knowledge about podcasting to share with us. Finding Brave has been rated the top career and leadership podcast and in this episode, Kathy outlines her journey from corporate America to helping women build the careers they long for. In our conversation, Kathy tells us how she has used the power and reach of her podcast to help people learn by pushing boundaries while remaining respectful to her guests and listeners. We delve into the unexpected gift her podcast has brought her, a connection with so many people before Kathy tells us why she wants to monetize Finding Brave more directly. Finally, she shares some of her favorite podcasting tools and some incredible words of wisdom for anyone wanting to start their own podcasting journey. This is an amazing interview you don’t want to miss out on, so tune in now! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Kathy Caprino Kathy Caprino Email Address Kathy Caprino on LinkedIn Kathy Caprino on X Kathy Caprino on Instagram Kathy Caprino on YouTube Finding Brave Podcast Breakdown, Breakthrough The Most Powerful You Kathy’s LinkedIn Support Resources Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X <a href='https:/
Sun, November 05, 2023
007: The Power of Adopting a Beginner’s Mindset in Your Podcasting Journey with Amina AlTai
Launching a podcast can stir up a whirlwind of fears, from the vulnerability of sharing your voice to the pressure of realizing your full potential. Joining us today is Amina AlTai , host of the Amina Change Your Life Podcast , who, as a holistic business and career coach, has witnessed these fears play out firsthand through her work with clients. In addition to being a coach and podcast host, Amina is also a dynamic speaker, CEO, proud immigrant, chronic illness advocate, and author of the upcoming book, The Ambition Trap . In today’s conversation with Amina, we hear about the many lessons she’s learned about launching a podcast and facing her fears head-on. She reflects on the importance of embracing a beginner’s mindset when first starting a podcast, why remaining flexible as a podcaster is key, and how hosting a podcast can help you attract clients who already find resonance with your message (and your personality!) Amina also shares her thoughts on stepping into your ‘bigness’, the fears that accompany this leap of faith, and how to harness feedback, even when it may seem harsh, to help you grow both personally and professionally. To hear all of Amina's thought-provoking insights and kickstart your podcasting journey, tune in now! For more key takeaways from this episode, be sure to check out the Business Beyond The Mic Show Notes . Resources from Today’s Episode: Amina Change Your Life Podcast Amina AlTai Amina AlTai on LinkedIn Amina AlTai on X Amina AlTai on Instagram Amina AlTai on TikTok Amina AlTai on Facebook Authentic Passion & Purpose Workbook Riverside.fm Capsho Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X We Edit Podcasts
Sun, October 29, 2023
006: Creating a Platform for Honest Conversations with Kristi Bridges
Joining us today is Kristi Bridges , President and CEO of The Sawtooth Group . She’s a speaker, consultant, strategist, and host of The Irresistible Factor Podcast , a show that focuses on brands in the health and wellness space that want to become irresistible to consumers, investors, and retailers. Kristi is also one of the creators of I-Factor™, the only tool that's been tested and shown to get how today's digital consumers connect with brands and what makes them appealing to investors and retailers. She’s a wealth of information due to a history of experience with big brands and over 20 years of creating innovative, relevant strategies to bring brands and their consumers closer together. In our conversation, Kristi opens up about her podcasting journey and how it has harnessed the power of storytelling and the strength of community to combat feelings of isolation among her listeners and industry peers. We also explore how Kristi's podcast keeps her in tune with the marketing industry and facilitates direct connections with hardworking business owners navigating the challenges of their field. This is an interview filled with valuable insights, so don’t miss out. Start listening now! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Kristi Bridges on LinkedIn Kristi Bridges on Instagram Kristi Bridges on X The Irresistible Factor Sawtooth I-Factor™ Askinosie Chocolate SKU Program Natural Products Expo West Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X We Edit Podcasts
Sun, October 22, 2023
005: Podcasting for the People with Abagail Pumphrey
What do Forbes, Marie Claire, and HuffPost have in common? They’ve all featured woman-owned education company and award-winning design agency, Boss Project! During this episode, we are joined by co-founder, CEO, and host of the chart-topping Strategy Hour Podcast, Abagail Pumphrey . Abagail is an expert in online sales and a data-driven strategist famous for her story of turning a layoff into a seven-figure work-from-home business. Tuning in, you’ll hear her share valuable insights on leveraging your podcast guests to build your credibility, the biggest mistakes podcasters make, monetization strategies, and more! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Abagail Pumphrey on Instagram Boss Project Boss Project on Instagram Trello for Business Strategy Hour Podcast Zencastr Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X We Edit Podcasts
Sun, October 15, 2023
004: Bold Conversations for Women in Business with Jennifer Barcelos and Sandy Connery
There’s a pervasive stigma that tells women to keep the peace, make sure everyone is happy, and put themselves last. Turns out, that approach doesn’t work in business! The people-pleasing tendencies often ingrained in us hold a lot of sway, but solely putting out safe topics that don’t draw criticism won’t grow or hold your audience. No one wants to listen to boring podcasts! This is the bold stance of today’s guests, Jennifer Barcelos and Sandy Connery , who are the brains behind the Marvelous software platform, the founders of And She Coaching Co . What's more, and the hosts of the incredible podcast, And She Spoke , where they unleash the tactics and mindset required to build and run online businesses raking in six figures and more. In our conversation, we get to the heart of genuine podcasting and the importance of tackling bold and often untouched topics, as Jeni and Sandy are all about stepping up the quality of their content and making a big impact on people's lives. We also discuss the importance of embracing diverse reactions in a content-driven world and our guests advocate for ditching perfectionism and allowing room for growth as you start your content creation journey. We barely scratched the surface in this episode, but be sure to tune in today to learn more about why Jeni and Sandy are dead-set on creating content that moves people and changes lives. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Jennifer Barcelos on LinkedIn Jennifer Barcelos on X Sandy Connery on LinkedIn Sandy Connery on X And She Spoke Podcast And She Coaching Co Hey Marvelous Hey Marvelous on Instagram Hey Marvelous on X The Luminaries And She Spoke: Our Take on Dope Shit And She Spoke: Women & the Subtle Art of Bullshitting Pat Flynn's Smart Passive Income Podcast <a href='https://www.smartpassiveincome.com
Sun, October 08, 2023
003: Unlocking Your Podcast’s Potential by Building Through Community with Ashley Menzies Babatunde
Do you ever find yourself pondering the humanity behind the experience? Beyond the accolades and shiny facades we often see from friends, colleagues, and family? Today’s guest, Ashley Menzies Babatunde , firmly believes in the transformative power of storytelling to uncover these hidden narratives and recognizes its profound ability to forge connections, kindle inspiration, and nurture a sense of empathy. Ashley is a lawyer, career advisor, passionate storyteller, and the host of the No Straight Path Podcast. She is dedicated to exploring the intersections of humanity and career, and today, she shares her podcasting insights and experiences with us. Tuning in, you’ll hear Ashley's inspiring story as she reveals that the road to success is far from linear. She talks about how life’s ups and downs, including the passing of her mother, inspired her to start a podcast showcasing the stories of others, all in the pursuit of helping others feel less lonely. She highlights the invaluable influence of a solid community, why being intentional with your actions is key to your purpose, and why she is so passionate about giving other people hope in both their careers and life journeys. Be sure to listen in to today’s episode to find out how Ashley's passion project became something that helped her feel truly alive again! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Ashley Menzies Babatunde Ashley Menzies Babatunde on LinkedIn Ashley Menzies Babatunde on X Ashley Menzies Babatunde on Instagram Ashley Menzies Babatunde on YouTube No Straight Path O'Melveny & Myers LLP HubSpot Podcast Network Podcast Movement Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram <a href='https://twitter.com/ca
Bonus · Wed, October 04, 2023
Bonus: The Launch Story of Business Beyond the Mic
During this episode, we welcome resident guest Jennay Horn . She is the Content Director at We Edit Podcasts, and she joins us today to help Carli flip the script. In this special bonus episode, Jennay will be asking the questions so that we can share more of the story behind Business Beyond the Mic with all of you. We dive into the vision behind the show, the most surprising thing Carli learned along the way, and the one thing she wishes someone had told her before getting started. We also uncover some of the guests who will visit the show, topics we will cover, and key takeaways you’ll get from future episodes. Stay tuned as we uncover Carli’s podcasting process and all of the incredible lessons she has learned on the journey so far. For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Jennay Horn on LinkedIn Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X We Edit Podcasts
Sun, October 01, 2023
002: How Your Podcast Can Open Doors For You and Your Brand with Brittany Hodak
What if your customers were as obsessed with your brand as Swifties are with Taylor? As it turns out, superfans aren’t just for pop stars! Drawing on nearly 20 years of dedicated study and research, award-winning entrepreneur, author, and keynote speaker Brittany Hodak is a long-standing investigator of the “superfandom” phenomenon. As the co-founder of Bright Ideas Only (formerly known as The Superfan Company), she has orchestrated fan-engagement campaigns for some of the world’s biggest brands and artists, and her podcast, Creating Superfans , offers a crash course in turning customer experience into your superpower. In today’s episode of Business Beyond the Mic, Brittany gives us a glimpse into her podcasting journey, shares some of the initial obstacles she faced, and explains why it took so long to launch her show in the first place. Tuning in, you’ll find out what it takes to create evergreen content and how Brittany’s Shark Tank appearance continues to influence the success of her podcast today. She also shares her tips for content strategy, finding the right sponsorship match for your podcast, and what it looks like when your message truly resonates with your audience. Whether you’re launching a new podcast or running an established business, this conversation will give you the essential playbook for tapping into the unmatched power of "superfandom"! For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: The Creating Superfans Podcast Brittany Hodak Bright Ideas Only Creating Superfans: How To Turn Your Customers Into Lifelong Advocates Brittany Hodak on LinkedIn Brittany Hodak on X Brittany Hodak on Instagram Brittany Hodak on Facebook Castmagic Riverside.fm Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instag
Sun, October 01, 2023
001: Using Your Podcast as a Stepping Stone with Elise Museles
Welcome to the very first episode of Business Beyond the Mic, where we join Carli van Heerden, CEO and Founder of We Edit Podcasts, and her guests as they step behind the mic and take a deep dive into the business of podcasting! Joining us today to share her journey to creating, launching, and sustaining a successful show is Elise Museles , host of the Once Upon a Food Story Podcast and author of Food Story: Rewrite the Way You, Eat, Think, and Live and Whole Food Energy . As an attorney turned certified eating psychology and nutrition expert, Elise has helped thousands of women transform their relationship with food. In this episode, she shares an eye-opening account of her podcasting journey, from finding her ‘why’ to choosing her guests. We discover all the unexpected ways that podcasting has transformed her life and business before hearing her take on key pain points, like how she keeps her content fresh and lands guests who are a perfect fit for her show. There’s a whole lot to learn from today’s conversation, so be sure to tune in to hear all of Elise’s thought-provoking insights (along with a good dose of podcasting wisdom!) For more key takeaways from this episode, be sure to check out Business Beyond The Mic Show Notes . Resources from Today’s Episode: Elise Museles Elise Museles on Instagram Elise Museles on Facebook Elise Museles on X Once Upon a Food Story Podcast Food Story: Rewrite the Way You, Eat, Think, and Live Whole Food Energy: 200 All-Natural Recipes to Help You Prepare, Refuel, and Recover Libsyn Connect with Carli: Business Beyond The Mic on Spotify Business Beyond The Mic on Apple Podcasts Business Beyond The Mic on Instagram Carli on Instagram Carli on X We Edit Podcasts
Trailer · Sat, September 16, 2023
Trailer
Welcome to Business Beyond the Mic with Carli van Heerden. Launching on October 1st, 2023. Presented by We Edit Podcasts. Join Carli, CEO and Founder of We Edit Podcasts as she sits down with entrepreneurs, brand builders, podcasters, and thought leaders to deep dive into the business of podcasting and find out what it really takes to create and sustain a successful show. For more key takeaways from the show, be sure to check out Business Beyond The Mic Show Notes .
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