Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

🎙️ The Dangers Of Digital Advertising With Bob Hoffman [Interview]

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July 10, 2021 2:44pm

35m

During episode 355, host B.L. Ochman interviews ad contrarian Bob Hoffman, author of five Amazon #1 selling books about advertising. Bob is also one of the most sought-after international speakers on advertising and marketing.

He is creator of the popular “The Ad Contrarian” blog and newsletter, named one of the world's most influential marketing and advertising blogs by Business Insider.

Bob has been CEO of two independent agencies and the U.S. operation of an international agency. In 2012 he was selected "Ad Person of the Year" by the San Francisco Advertising Club.

Bob's commentary has appeared in the BBC World ServiceThe Wall Street JournalThe New York TimesMSNBCThe Financial TimesThe AustralianNew Zealand Public BroadcastngFox NewsSky NewsForbesCanadian Public Broadcasting, and many other news outlets throughout the world.