Podcasting 2.0 September 16th 2022 Episode 102: "Down With OP3"
Adam & Dave discuss the week's developments on podcastindex.org and are joined in the board room by Kyle Hebert
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ShowNotes
Kyle Hebert
<a href="https://en.wikipedia.org/wiki/Kyle_Hebert" target="_blank" rel="noopener">Kyle Hebert - Wikipedia</a>
<a href="https://podcastindex.social/web/@kyle" target="_blank" rel="noopener">Kyle on PC20</a>
<a href="https://theintergalacticboombox.buzzsprout.com/" target="_blank" rel="noopener">Intergalactic Boombox</a>
Stats boost boost boost up front!
<a href="https://op3.dev/" target="_blank" rel="noopener">OP3: The Open Podcast Prefix Project</a>
<a href="https://soundsprofitable.com/update/prefix-analytics" target="_blank" rel="noopener">Podcast Prefix Analytics Explained</a>
<a href="https://www.bloomberg.com/news/newsletters/2022-09-15/swedish-podcast-company-acast-lays-off-15-of-its-staff" target="_blank" rel="noopener">Swedish podcast company Acast lays off 15% of its staff - Bloomberg</a>
<a href="https://www.bloomberg.com/news/newsletters/2022-09-08/a-swedish-company-aims-to-spend-millions-acquiring-indie-podcast-networks" target="_blank" rel="noopener">A Swedish Company Aims to Spend Millions Acquiring Indie Podcast Networks - Bloomberg</a>
CPM vs VPM
Host read $24
DAI $5-$10
VPM = downloads*4% average amount
Across my shows $30.51
VPM is higher when audience is small
Podcast brand-safety tools are trying to demystify the space for wary advertisers
<a href="https://www.brookings.edu/techstream/a-new-data-set-for-better-monitoring-of-the-political-podcast-ecosystem/" target="_blank" rel="noopener">A new data set for better monitoring of the political podcast ecosystem</a>
Sound stack - advertise-cast
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<div>Last Modified 09/16/2022 19:24:25 by <a href="http://freedomcontroller.com/">Freedom Controller</a> <a title="Link to the opml for this document." href="http://adam.curry.com/opml/PC2010220220916Podca-7xmJzR6ZgFR0kDcVLTbNSW2h84j3wp.opml"> </a></div>

Podcasting 2.0

Adam Curry

Dave Jones

Kyle Hebert

Episode 102: Down With OP3

Podcastindex.org

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Dreb Scott (Chapters)

Boostagram Monitor

Saturn Test

Stay Safe Sage

The Podcast Index presents Podcasting 2.0 - Upgrading Podcasting

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Episode 102: Down With OP3

Cast

Adam Curry

Dave Jones

Kyle Hebert