Podcasting Made Simple is the premier podcast about podcasting! We’re here to help podcast guests and podcast hosts reach more listeners and grow their income so they can change more lives! Join Alex Sanfilippo and other podcasting industry experts as they share how you can level up on either side of the mic! (Show notes and resources: https://PodMatch.com/episodes)
Tue, April 29, 2025
Send Us a Text Message The podcasting industry is changing fast; what worked just one year ago won't cut it today! Thankfully, there's a smart approach you can take to stay ahead. In this episode, Seth Silvers and Alex Sanfilippo explain how to position for future success as a podcast host or podcast guest. From platform updates to new audience behaviors, they reveal what hosts and guests can expect in the future. Get ready for a look at where podcasting is headed and how to make sure you don't get left behind! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/329 Chapters 00:00 Introduction and Background 02:23 State of Podcasting: Current Trends and Data 06:15 The Competitive Landscape of Podcasting 11:30 The Role of Video in Podcasting 15:13 Improving Show Quality and Guest Preparation 19:24 Understanding Podcast Analytics 23:13 Retention Strategies and Listener Engagement 27:56 Final Thoughts on Audience Connection Takeaways The podcasting industry is becoming more competitive and maturing. Only 400,000 out of 4 million podcasts are considered active. YouTube is gaining traction in the podcasting space with significant viewership. Podcasters need to improve show quality and be unique in their premise. Analytics should focus on listener behavior and audience growth, not just downloads. Shorter intros can lead to better listener retention. Guests should invest in quality gear for better audio and video. Hosts should control their own audio quality and set expectations for guests. Understanding your audience is crucial for podcast growth. Building rapport between hosts and guests enhances listener connection. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/329
Tue, April 22, 2025
Send Us a Text Message Do you remember the reason you got into podcasting as a host or guest? Over time, it's easy to lose sight of why we got into being a podcast host or guest in the first place. In this episode, Alex Sanfilippo (along with the help of some friends) shares how podcast hosts and podcast guests can reconnect with their purpose, realign with their ideal listeners, and course-correct to ensure positive impact is being made. Get ready to improve your focus and rediscover the reason behind your podcasting journey! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/328 Chapters 00:00 Navigating the Podcasting Journey 03:17 Voices of Experience: Why We Podcast 11:39 The Impact of Podcasting: Real Stories, Real Change Takeaways Course correction is essential for both podcast hosts and guests. Remember your 'why' and the purpose behind your podcast. Reflect on who you are serving with your content. Hearing from listeners can reignite your passion for podcasting. Podcasting can have unexpected impacts, like teaching a language. Meaningful conversations elevate the podcasting experience. Community and connection are vital in podcasting. Stories shared can lead to real-life changes for listeners. It's important to document your journey and progress. Finding inspiration in nature can help clarify your podcasting goals. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/328
Tue, April 15, 2025
Send Us a Text Message Podcasting can be frustrating. Whether you're a podcast host or guest, it can feel like a constant struggle that doesn't meet expectations. If this is you, you're probably closer than you think to reaching a higher level of success! In this episode, Julie Solomon explains that the solution can be found at the intersection of your messaging specialization and proper visibility positioning. Get ready to make small shifts so you start thriving as a podcaster on either side of the microphone! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/327 Chapters 00:00 Introduction to Messaging and Its Importance 05:34 Understanding Messaging vs. Content 10:00 The Power of Specialization in Messaging 17:01 The Role of Authority in Messaging 22:15 Visibility: Building Your Brand and Influence Takeaways Messaging is the foundation of successful content creation. Many believe they have a content problem, but it's often a messaging issue. Specialization helps you stand out in a crowded market. Authority in your messaging builds trust with your audience. Quality content is more impactful than quantity. Your unique energy enhances your messaging effectiveness. Positioning your message correctly attracts ideal clients. Visibility should align with your business goals. Creating high-quality episodes encourages sharing and engagement. Consistency in messaging leads to growth and visibility. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/327
Tue, April 08, 2025
Send Us a Text Message Many authors have turned to podcast guesting to promote and sell their books. Sadly, most see little to no book sales from their guesting efforts. But, this doesn't have to be the case for you! In this episode, Rodney Miles shares 7 strategies that will make your book work for you through podcast guesting instead of the other way around. Get ready to start driving book sales and buzz through podcast guesting! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/326 Chapters 00:00 The Power of Podcasting for Authors 02:49 Creating a Successful Book 06:11 Being a Great Podcast Guest 07:37 Converting Listeners into Clients 09:04 Effective Book Marketing Strategies Takeaways Podcasting is a powerful tool for book promotion. A well-crafted book can lead to significant consulting opportunities. Authors should focus on helping hosts during podcast appearances. Genuine passion for your book enhances your podcast presence. Infrastructure is key; direct traffic to your own website. Professional editing and a great cover are essential for credibility. Engaging book covers set the right expectations for readers. Creating related products from your book can expand your offerings. Clear calls to action are crucial for converting interest into action. Books should work for you, not the other way around. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/326
Tue, April 01, 2025
Send Us a Text Message Getting your podcast discovered can be challenging due to the number of podcasts with similar focuses and the many available episodes on podcast players. Thankfully, there is something you can do to get your podcast in front of listeners faster! In this episode, Aubrey Paris explains how you can branch out beyond the podcast players by repurposing your episodes into alternative forms of content so your podcast can be easily discovered. Get ready to grow your show by meeting listeners where they are! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/325 Chapters 00:00 Introduction to Alternative Content Formats 02:47 Exploring Alternative Content Ideas 06:12 The Five-Step Process for Alternative Content 09:07 Building Relationships Through Alternative Content 12:03 Conclusion and Call to Action Takeaways Podcasting is just one form of multimedia. Exploring alternative content can enhance your podcast. Creative strategies are essential for growing your audience. Identify what your listeners need beyond audio content. Alternative content can take many forms, digital or physical. Collaboration is key to executing alternative content ideas. Promote your alternative content in various communities. Sustainability is crucial; plan for repeat events. Engage your audience through personal interactions. Your podcast research can serve as a foundation for alternative content. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/325
Tue, March 25, 2025
Send Us a Text Message As podcast guests, most of us like the idea of sharing past episodes that we were featured on. But, figuring out how to do this effectively can be a challenge. Thankfully, there's a formula that you can follow that yields results! In this episode, Deirdre Tshien shares a quick, simple, and effective 3-post strategy to use on Facebook that will elevate your podcast guesting success. Get ready to finally share episodes in a way your host will love, and that will boost your engagement! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/324 Chapters 00:00 Introduction to Effective Facebook Strategies 02:24 The Three Say Me Posts Explained 05:11 Creating Your Lead Magnet 08:38 Engagement Through the Why Post 10:50 Building Relationships via DM Conversations 12:43 Overcoming Audience and Messaging Challenges Takeaways Create three Facebook posts a week for engagement. Use existing podcast content to generate leads. Lead magnets should address quick solutions. Engagement on social media boosts visibility. Direct messages are crucial for building relationships. Identify your audience for effective messaging. Test different messages to find what resonates. Engagement metrics can guide your strategy. Building a list is essential for business growth. Social media strategies require ongoing adjustments. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/324
Tue, March 18, 2025
Send Us a Text Message Did you know that it takes just 6 seconds for a listener to decide if they want to be a loyal listener of your podcast? As a podcast host, your voice is your greatest asset! Sadly, most hosts don't know how to effectively use their voice to create rapport, authority, and connection with their audience. But, this doesn’t have to be the case! In this episode, Katherine Beck explains how you can leverage your voice to attract loyal listeners. Get ready to unlock the power of your voice to grow your podcast! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/323 Chapters 00:00 The Power of First Impressions 02:55 Understanding the Impact of Your Voice 05:47 Authenticity, Authority, and Approachability in Podcasting 12:02 Creating Connection with Your Audience Takeaways It takes just six seconds for someone to decide if they will become a loyal listener. Your voice has the power to ignite thoughts and feelings. The microphone captures all nuances in your voice. Authenticity, authority, and approachability are key to podcasting. Listeners seek connection and familiarity with the host. Your voice reflects your brand and should align with it. Tone and delivery can influence perceived authority. Creating a safe space for guests enhances the conversation. Utilizing vocal tools can increase audience engagement. Your voice is a symphony that amplifies your message. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/323
Tue, March 11, 2025
Send Us a Text Message Every podcast guest has had this happen: You have a great conversation with a podcast host on their show, the episode comes out, and you don't hear anything from listeners. Thankfully, this frustrating experience doesn't have to be your reality! In this episode, Lyndsay Phillips explains 5 common mistakes that prevent podcast guests from converting listeners into leads and clients and how to overcome them. Get ready to start hearing from listeners (and getting leads and clients) every time you're a guest on a podcast! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/322 Chapters 00:00 Introduction to Podcast Guesting Challenges 01:01 Identifying Common Mistakes in Podcast Guesting 02:57 Crafting a Clear Funnel for Your Talk Topics 05:23 Creating Engaging and Specific Talk Topics 08:18 Structuring Conversations for Impact 10:42 The Power of Storytelling in Podcasting 12:08 Effective Call to Actions for Lead Generation Takeaways Podcast guesting can be ineffective if common mistakes are made. A clear funnel is essential for guiding listeners to your offers. Engaging and specific talk topics increase booking chances. Structured conversations highlight your expertise and keep the audience engaged. Impactful stories resonate with listeners and illustrate your points. Weak calls to action can lead to lost opportunities. A well-planned lead magnet connects your talk to your offers. Listeners appreciate clarity and simplicity in calls to action. Creating memorable soundbites can enhance audience connection. Control over interviews leads to more effective conversations. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/322
Tue, March 04, 2025
Send Us a Text Message Getting more podcast downloads is on every show host's mind. Many of us look to social media and paid options to grow our listenership, which can be frustrating, expensive, and lacking results. Thankfully, there's a free alternative to these tactics that actually works! In this episode, Megan Smolen shares how to build a thriving community around your podcast that drives listenership growth and interaction. Get ready to see your podcast growth take off through the power of community! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/321 Chapters 00:00 Understanding Podcast Communities 02:55 The Importance of Community Value 05:49 Building a Community: The Acquisition Funnel 09:14 Engagement and Retention Strategies Takeaways A community is more than just an audience; it's a supportive space. Email subscribers and social media followers do not equal community members. Asking your audience about their community needs is crucial. Value can manifest in various forms, including membership signups and customer retention. Focus on one business challenge when building your community. The acquisition funnel includes acquisition, conversion, onboarding, engagement, and retention. Onboarding is essential for helping new members understand their role. Engagement strategies can include live events and forums. Retention is key to maintaining a thriving community. Understanding the 'why' behind your community is vital for its success. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/321
Tue, February 25, 2025
Send Us a Text Message As podcast guesting increases in popularity, more trained public speakers and former radio experts enter the space. It can be intimidating hearing the caliper of guests going before you on podcasts. But this doesn't have to stop you! In this episode, Evgeniy Kharam shares his own journey of transitioning from feeling fearful about his own voice and performance on podcasts to becoming fully confident. Get ready to elevate your speaking skills so you show up in the best possible way as a podcast guest! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/320 Chapters 00:00 Introduction to the Journey of Self-Improvement 01:57 Overcoming Communication Challenges 05:21 Understanding and Managing Fear 08:44 Techniques for Effective Speaking Takeaways I had a problem that turned into an opportunity. The journey of self-improvement is ongoing. Your accent is part of your identity. Understanding your voice is essential for effective communication. Fear can be a sign that you care about your performance. Breathing techniques can help manage anxiety before speaking. Filler words can be replaced with pauses for clarity. Recording yourself can help identify areas for improvement. Transitioning fear into excitement can enhance performance. Everyone has a unique speaking style that should be embraced. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/320
Tue, February 18, 2025
Send Us a Text Message As the standard expectation of the audio quality of podcasts continues to climb, many independent podcast hosts feel hopeless due to the high costs of microphones and studio equipment. Thankfully, there are budget-friendly options available that will make you sound like a pro! In this episode, Joe Eftihiou shares tips for achieving studio-quality podcast audio without breaking the bank. Get ready to level up how you sound for your podcast listeners so they love your show even more! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/319 Chapters 00:00 The Importance of High-Quality Audio 06:41 Investing in Audio Equipment 12:16 Setting Up for Success Takeaways High-quality audio is essential for podcast growth. Content alone isn't enough; audio quality matters. Investing in audio equipment reflects your brand's value. Dynamic microphones are preferable for clear sound. Choose recording spaces wisely to minimize echo. Editing and mastering enhance the listening experience. Listeners may stop tuning in due to poor audio quality. A good setup can significantly improve audio quality. Consistency in quality leads to better audience retention. Feedback is crucial for continuous improvement in podcasting. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/319
Tue, February 11, 2025
Send Us a Text Message Podcast guesting has become a hyper-competitive space. With a large percentage of the active podcasts being interview-based shows releasing weekly episodes or more, standing out as a guest takes more work than ever before. Thankfully, there's something you can do to ensure you're remembered by listeners! In this episode, Isaac Mashman explains how you can dial in your personal brand to maximize your results from podcast guesting. Get ready to become the guest who stands out from the masses! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/318 Chapters 00:00 Introduction to Personal Branding in Podcasting 02:27 The Importance of Edification and Relationships 05:46 Optimizing Your Online Presence 07:09 Creating a Professional Media Kit 09:31 Leveraging Podcast Appearances for Growth Takeaways Your personal brand is a reflection of who you are. Building relationships is crucial in the podcasting space. Edification enhances your credibility as a guest. A consistent online presence establishes authority. Creating a media kit saves time and showcases professionalism. Social media content displays your competence publicly. An omnipresent personal brand simplifies audience engagement. Track record in media appearances boosts your appeal. Optimizing your marketing message is essential for success. Leveraging podcast appearances can significantly grow your brand. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/318
Tue, February 04, 2025
Send Us a Text Message If you're a podcast host with an interview-based podcast, you've felt the pain I'm about to mention. You have a great interview with a guest, the episode comes out, you send them the links and some assets to share, then crickets. Thankfully, this painful reality doesn't have to be yours. In this episode, Karen Roberts shares the formula for getting podcast guests to promote their episodes. Get ready to go from being ghosted by guests to watching them become your show's ambassadors! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/317 Chapters 00:00 Introduction to Podcast Guest Promotion 02:52 The Importance of Guest Preparation 06:11 Post-Recording Engagement Strategies 09:05 Creating Promotional Assets for Guests 11:49 Building Relationships Through Communication 14:45 Recap and Final Thoughts Takeaways It's essential to clearly communicate your expectations to guests. Preparation starts even before the recording takes place. Post-recording engagement is crucial for guest promotion. Creating promotional assets can significantly ease the burden on guests. Building relationships with guests can lead to better promotion. Don't hesitate to remind guests about their promotional responsibilities. Utilizing social media effectively can enhance episode visibility. Asking for shout-outs can be beneficial for audience growth. Organizing tasks with a checklist can streamline the promotion process. Over-communication is key in maintaining guest relationships. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/317
Tue, January 28, 2025
Send Us a Text Message Although podcasts have been around since 2003, in many ways, the podcasting industry is still in its infancy, and we're yet to understand what's coming next. Thankfully, there are signs of what's to come! In this episode, 3 leading experts in the podcasting industry, Courtney Elmer, Joe Casabona, and Vinnie Potestivo, explain their predictions for podcasting's future. Get ready to understand how to position yourself to maximize your impact in podcasting as a guest or host! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/316 Chapters 00:00 Introduction to the State of Podcasting 02:15 Current Trends and Challenges in Podcasting 04:37 Strategies for Organic Discovery 08:22 Enhancing Recognition and Visibility 19:06 Building Systems and Automations for Success 24:20 Rapid Fire Insights for Podcasters 29:48 The Future of Podcasting Takeaways Podcasting is growing, but many podcasters quit early. SEO is crucial for organic discovery of podcasts. Consistency builds listener habits, not necessarily growth. IMDB can enhance discoverability for podcasters. Creating systems can save time and reduce stress. Focus on the problems your podcast solves for listeners. Engagement requires clear calls to action. The future of podcasting will involve AI-generated content. Authenticity and relatability will set podcasts apart. Building a community is more important than just growing an audience. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/316
Tue, January 21, 2025
Send Us a Text Message In podcasting, there are 4 main questions asked among podcast guests and hosts. The problem is that these are the wrong questions to ask. As a result, podcasters are being misguided. Thankfully, podcast hosts and guests are just one mindset shift away from achieving success! In this episode, Alex Sanfilippo shares his unconventional answers to the 4 most common questions in podcasting, unveiling the truth! Get ready to understand exactly how to succeed in podcasting on either side of the microphone. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/315 Chapters 00:00 Introduction to Podcasting Essentials 08:07 Understanding Your Why and Audience 15:35 Strategies for Growth and Monetization Takeaways You must define your 'why' for podcasting. Understanding your audience is crucial for success. Long-term planning is essential in podcasting. Community support can enhance accountability and motivation. Focus on serving a niche audience rather than just increasing numbers. Monetization should be based on genuine connections with listeners. Keep your podcasting efforts simple and manageable. Engage in one-on-one conversations with your audience. Align your podcast guesting efforts with your expertise. Do things that don't scale to maintain personal connections. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/315
Tue, January 14, 2025
Send Us a Text Message As podcast hosts and guests, we're told that we need to hustle and work harder to reach more listeners and get more opportunities. But this is a lie that has trapped most of us. The solution is to instead seek clarity. In this episode, Alex Sanfilippo and Jasmine Star share a 4-part framework for becoming crystal clear on your purpose. Get ready to start successfully reaching your goals in life, work, and podcasting while having fun along the way! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/314 Chapters 00:00 Welcome Back and Setting the Stage 02:50 The Hustle Culture and Its Impact 05:52 Internal Clarity: Understanding Your Why 09:09 External Clarity: Who Are You Serving? 12:01 Projected Clarity: How You Show Up 21:50 Perceived Clarity: How Others See You 30:03 Taking Action: Steps Towards Clarity Takeaways It's important to show up as your authentic self. The hustle culture can lead to burnout and confusion. Internal clarity is about understanding your true motivations. External clarity involves knowing who you are serving. Projected clarity is how you want to be perceived by others. Perceived clarity is how others actually see you. Align your internal and external clarity for better results. Focus on serving a specific audience rather than chasing popularity. Take small, intentional steps towards your goals. Building relationships is key to podcasting success. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/314
Tue, January 07, 2025
Send Us a Text Message Podcast guests often have a specific message they want to convey to listeners, but the host takes the conversation in a different direction, so the desired message does not reach the audience. There's a way to ensure that you can work in your intended message no matter where the conversation goes. In this episode, Doug Downs explains the framework for ensuring that you always get to share your main point while keeping the episode fluid. Get ready to start ensuring that your intended message is received by listeners! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/313 Chapters 00:00 The Aha Moment: A Career Reflection 02:54 Transitioning from Journalism to Corporate Communications 05:49 The Importance of Narrative in Communication 09:13 Crafting a Message Map for Effective Communication 12:05 Maximizing Podcast Opportunities and Promotion Takeaways The 'aha moment' can redefine your career approach. Transitioning from journalism to corporate communications is common. Understanding the audience is crucial for effective messaging. Narrative is key in any communication, especially in media. Preparation is essential for successful podcast interviews. A message map helps structure your communication effectively. Key messages should align with audience interests. Promoting podcast episodes enhances visibility and reach. Podcast interviews are valuable opportunities for personal branding. Anyone can learn the skills needed for effective communication. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/313
Tue, December 31, 2024
Send Us a Text Message As podcast hosts, we want our audience and downloads to increase. But this has proven to be difficult to do. Even paid growth options are expensive and yield little results. Thankfully, there's a paid growth opportunity that works and is more affordable than alternatives. In this episode, Megan Shields explains how running Facebook ads to your podcast can grow your listenership. Get ready to consistently drive new listeners to your podcast with minimal effort! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/312 Chapters 00:00 Introduction to Podcast Growth Strategies 01:24 Understanding the Marketing Funnel 03:47 Leveraging Social Media for Growth 07:12 Building Your Email List 11:28 Growing Your Podcast Audience Takeaways Your content can be seen every day without constant promotion. The marketing sales funnel is no longer linear. Higher engagement leads to more monetization opportunities. Facebook ads allow for precise targeting of audiences. Repurpose existing content into ads for better reach. Building an email list is crucial for podcasters. Facebook's lead forms simplify email list growth. Targeted ads can significantly increase podcast listenership. Video clips from podcasts can be effective ad content. Consistency in advertising leads to steady audience growth. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/312
Tue, December 24, 2024
Send Us a Text Message Many podcast listeners are turned off by guests before the guest even says their first word on a podcast. This is because podcast hosts share long-winded, repetitive, and boring details about the guest in the introduction. But it shouldn't be this way. In this episode, Emily Aborn shares the 4 key elements of a compelling podcast guesting bio that will draw listeners in instead of pushing them away. Get ready to be a podcast guest that listeners are drawn to before you even speak! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/311 Chapters 00:00 The Importance of Your Bio 03:13 Crafting a Memorable Bio 07:59 Essentials of a Standout Bio 10:15 Final Tips for Your Bio Takeaways Your bio is often the first impression you make. A bio should create intrigue and curiosity. Connection is the most important aspect of a bio. Tailor your bio to the audience you are addressing. Keep your bio concise, ideally under 100 words. Include your personality to make your bio relatable. Avoid industry jargon to maintain clarity. Your bio can evolve and be tailored for different platforms. Focus on who you help and what you do clearly. Don't stress too much about your bio; it's a living document. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/311
Tue, December 17, 2024
Send Us a Text Message One of the main reasons podcast episodes are not published by podcast hosts is because, after the recording, they begin editing and quickly realize that there's no way they'll be able to use the guest's audio because of its poor quality. Hosts and guests, there are some simple, and affordable things you can do to ensure this doesn't happen to you. In this episode, Mathew Passy explains how to get the best possible audio quality from remote podcast guesting. Get ready to start creating a better listening experience for your audience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/310 Chapters 00:00 Introduction to Remote Recording Strategies 02:51 Understanding the Importance of Audio Quality 06:07 Expensive Options: Tape Sync and Studio Recording 08:47 Affordable Alternatives: Online Platforms and Self-Recording 12:10 Using Zoom and Other Platforms for Recording 14:55 Final Tips for a Successful Recording Takeaways Ensure your guest has good audio quality. Tape syncs can be expensive but effective. Online platforms can simplify remote recording. Self-recording is a viable option for guests. Zoom can serve as a reliable backup. Comfortable settings improve guest performance. Minimize distractions for better audio quality. Encourage guests to smile and enjoy the conversation. Technical issues can arise; be prepared. Good instructions can help guests record themselves. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/310
Tue, December 10, 2024
Send Us a Text Message Every podcast guest is told that they need to speak in story form. The framework for storytelling is no secret at this point. However, good storytelling, and even powerful stories, do not move an audience. To truly resonate, the story must be relatable. In this episode, Kieron James shares the strategy for positioning your stories in a way that listeners will find them relatable. Get ready to engage listeners on a new level and compel them to take action! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/309 Chapters 00:00 The Power of Storytelling in Podcasting 02:54 Crafting Relatable Narratives 05:46 Dynamic Storytelling Techniques 09:03 The Importance of Change and Fallibility 11:57 Connecting Through Human Experience Takeaways Storytelling is essential for connection in podcasting. Humans are naturally wired to respond to stories. Effective stories are specific and relatable. Using movement in storytelling adds dynamism. Change is a crucial element in engaging narratives. Fallibility makes stories more relatable and human. Creating a scene helps listeners visualize the story. Empathy is maximized through shared human experiences. Crisis, struggle, and resolution form the backbone of compelling stories. Listeners connect more deeply when they feel something. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/309
Tue, December 03, 2024
Send Us a Text Message One of the most desired actions podcast hosts want their listeners to take is to subscribe to their email newsletter. Although this rarely seems to happen, there are a few content adjustments podcast hosts can make to ensure more listeners subscribe. In this episode, Tracy Beavers shares how podcasters can improve their call to action to be more compelling to listeners so they opt-in to their email newsletters. Get ready to start growing your email list through your podcast! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/308 Chapters 00:00 The Importance of Call to Action in Podcasting 09:01 Strategies for Effective CTAs 10:54 Simplicity in CTAs 18:02 Optimizing CTAs for Audience Engagement Takeaways CTAs are essential for guiding audience actions. Email lists are a crucial asset for business owners. Podcasts can be leveraged for significant list growth. Every piece of content should include a CTA. Simple reminders can help ensure CTAs are used consistently. Effective CTAs can lead to increased income. Audience engagement is key to converting listeners into buyers. Creating valuable content should always include a next step for listeners. Make it easy for your audience to follow through on CTAs. Don't hesitate to tell your audience what to do next. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/308
Tue, November 26, 2024
Send Us a Text Message Most podcast guests would like to hear from listeners. However, a listener will rarely reach out to the guest from even their favorite show. Often, this is because the guest has not properly developed their brand identity. Thankfully, correcting this is a simple process. In this episode, Allen Paul explains how podcast guests can establish a consistent brand identity that builds trust with podcast listeners so they're more comfortable and interested in contacting you. Get ready to start hearing from more listeners! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/307 Chapters 00:00 The Importance of Visuals in Podcasting 02:56 Building a Professional Brand 05:46 Aligning Audio and Visual Messaging 09:07 Tools for Effective Visual Presentation Takeaways Audio attracts, but visuals verify. Your visuals should elevate your audio presentation. A strong branding strategy is essential before interviews. Professional visuals help podcast hosts look good. Consistency between audio and visual messaging builds trust. Invest in quality visuals to match your audio message. Ensure your website reflects what you say in interviews. Make it easy for listeners to find your offers online. Align the feel of your website with your podcast personality. Use tools to create a cohesive visual presence. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/307
Tue, November 19, 2024
Send Us a Text Message Hosting an interview-format podcast can be challenging because of all the unknowns from the guest seat. You're never entirely sure who you'll get! Thankfully, there is a framework that ensures your conversations with guests flow in a direction that serves listeners no matter what. In this episode, Bob Wheeler explains some techniques you can implement to make you stand out as a great interviewer. Get ready to have more powerful conversations with your guests that listeners will love! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/306 Chapters 00:00 The Art of Hosting and Active Listening 02:51 Preparing for Engaging Conversations 06:14 Creating a Safe Space for Guests 09:08 Techniques for Active Listening 12:01 Enhancing Podcast Conversations 14:00 Continuous Improvement as a Host Takeaways Active listening is crucial for effective podcasting. True connection comes from being fully present with guests. Researching guests enhances the quality of conversations. Setting clear intentions helps guide the podcast flow. Open-ended questions invite deeper responses from guests. Creating a safe space encourages guests to share openly. Empathy and curiosity foster meaningful connections. Taking notes keeps hosts engaged and informed. Practicing mindfulness improves focus during conversations. Continuous improvement is key to becoming a better host. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/306
Tue, November 12, 2024
Send Us a Text Message More people are wanting to be guests on podcasts than ever before. Because of this, it's becoming increasingly difficult to stand out in the minds of hosts and their listeners. Thankfully, there's something you can do to make sure you're the guest that is talked about for years to come. In this episode, Brenden Kumarasamy explains what you can do to ensure you're the guest who stands out from among the masses. Get ready to impact podcast hosts and listeners while getting invited to guest on more shows! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/305 Chapters 00:00 Introduction to Grant Cardone's Influence 01:49 Becoming an Undercover Billionaire in Podcasting 06:01 Practical Steps to Podcast Guesting Success 10:18 Final Thoughts and Key Takeaways Takeaways Grant Cardone exemplifies tenacity and grit in achieving goals. Listening to industry interviews can enhance your podcasting skills. Practice answering interview questions to build confidence. Don't wait for others to pick you; choose yourself. Recording practice interviews can help break the ice. A YouTube video can make your podcast pitch stand out. Focus on providing value in your pitches to hosts. Consistency in practice leads to expertise in podcasting. Networking is crucial for podcast guesting success. You can become a recognized expert in your field quickly. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/305
Tue, November 05, 2024
Send Us a Text Message Most podcasters struggle to keep up with all the tasks involved in podcasting; from production to repurposing, it takes most of our free time. But it doesn’t have to be this way. Thankfully, we live in a new era of content creation with AI and automation tools that can do much of the heavy lifting for us so that we can streamline the entire podcasting process. In this episode, Scott Wyden Kivowitz explains how you can utilize the tools available to free up your time so you spend less of it podcasting. Get ready to simplify your podcasting-related work so you enjoy it more! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/304 Chapters 00:00 Introduction to Automation in Daily Life 05:47 The Role of AI and Machine Learning 10:58 Streamlining Content Creation with Technology 12:26 Revolutionizing Audio and Video Editing 14:23 Conclusion and Call to Action Takeaways Automating tasks can free up valuable time for family and personal growth. Smart home devices significantly enhance convenience and security. AI and machine learning can transform industries and improve efficiency. Automation tools can streamline content creation processes for podcasters. AI in design tools simplifies complex tasks and enhances creativity. Modern CRMs utilize AI to predict customer behavior and improve sales. Descript and Riverside FM revolutionize audio and video editing with AI. Automation reduces stress and increases productivity in daily routines. Using technology effectively can lead to a more fulfilling life and work balance. Exploring automation tools is essential for modern podcasters and content creators. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/304
Tue, October 29, 2024
Send Us a Text Message The most common question asked by podcast guests and podcast hosts is this: “How do I get more podcast listeners?” Most experts suggest advertising your podcast episodes or paying an agency to help get more eyes on your content, but that's not the best approach. In this episode, Tom Webster shares 5 things you can do today that will cause your podcast and episodes to gain more traction. Get ready to become a better podcast host or guest that's aligned to reach more listeners! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/303 Chapters 00:00 Introduction to the State of Podcasting 02:15 Understanding the Pulse of Podcasting 03:39 The Quest for More Listeners 06:01 The Importance of Knowing Your Audience 10:41 Defining Your Podcast Avatar 13:34 Knowing Who You're Not For 17:27 Creating a Unique Podcast 20:45 The Necessity of Editing 25:26 Building a Recommendable Podcast Takeaways The most common question in podcasting is how to get more listeners. Understanding your audience is crucial for podcast growth. Defining a specific avatar helps tailor content effectively. Knowing who your podcast is not for can clarify your target audience. Creating unique content is essential to stand out in the podcasting space. Editing is necessary to enhance the quality of your podcast. A podcast should be viewed as entertainment, not just a marketing channel. Engagement with listeners can provide valuable insights for improvement. Building a recommendable podcast involves being where your audience is. Creating a safe space for listeners fosters loyalty and engagement. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/303
Tue, October 22, 2024
Send Us a Text Message The further you get into podcasting as a guest or host, the more the work involved increases. At the same time, many of us notice a drop in listeners or the number of guesting opportunities we get. Thankfully, we do not have to experience this increase in work while yielding less results; in fact, the opposite can be true! In this episode, Alex Sanfilippo shares 6 steps for how working smarter instead of harder can be the very thing to help take your podcasting efforts to the next level. Get ready to begin getting your desired results from podcasting! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/302 Chapters 00:00 From Corporate Success to Podcasting Insights 02:11 The Evolution of Podcasting and Its Challenges 03:37 Six Steps to Revitalize Your Podcasting Efforts 12:09 Building Connections and Understanding Your Audience Takeaways The market changes and so must your strategies. Continuous innovation is key to sustained success. Having a clear vision helps guide your efforts. Letting go of outdated practices can lead to growth. Maintaining focus is crucial for achieving goals. Articulating specific results leads to better outcomes. Engaging with your audience builds empathy and understanding. Podcasting requires adaptation to evolving trends. Success in podcasting is about working smarter, not harder. Building connections is essential for podcast growth. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/302
Tue, October 15, 2024
Send Us a Text Message As podcast guests and hosts, we each have a vision and passion to make a positive impact on the world. However, we often get discouraged because it seems we're not getting closer to achieving our goal. In this episode, Alex Sanfilippo interviews Amy Porterfield about how she went from having no online presence to having one of the most well-known and impactful online brands in the creator space. Get ready to learn the secrets to Amy's success so you can apply them to your own journey! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/301 Chapters 00:00 Introduction and Qualifications 01:11 Amy's Entrepreneurial Journey 08:08 Focusing on Your Expertise 21:45 The Role of Compassion 32:32 Final Thoughts Takeaways Courage is essential when starting out as an entrepreneur, as it allows you to take risks and overcome setbacks. Having a strong why is crucial for staying motivated and focused on your goals. Focusing on a specific area of expertise and doing fewer things allows you to become known for something and excel in that area. Perfectionism can hinder progress and growth, and it's important to embrace B plus work and continuous improvement. Compassion plays a vital role in business and life, as it fosters connection, understanding, and success. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/301
Tue, October 08, 2024
Send Us a Text Message More than ever, podcast hosts are expressing being frustrated by their guests and potential guests. This is because most people who are seeking to be podcast guests approach it with an agenda and expectation of what’s in it for them. This is the wrong mentality! In this episode, Michelle DeKeyser explains how you can better serve hosts and their audiences so you can stand out. Get ready to become a must-have podcast guest by leading with service! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/300 Chapters 00:00 Serving the Audience 02:00 Knowing the Audience 03:56 Following the Lead of the Host 07:11 After the Podcast 12:54 Celebrating Yourself Takeaways Serve the audience by actively listening and staying on topic Respect the host by mirroring their tone and respecting time constraints Prepare for the podcast by researching the audience and tailoring the content Be organized and share the episode in a way that resonates with the audience Celebrate oneself for getting their voice out there and serving others MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/300
Tue, October 01, 2024
Send Us a Text Message Podcast interviews that are powerful and impactful for listeners don't happen by accident. Sadly, most interview-based podcasts seem to get interviewing all wrong. But for serious podcasters, there is an opportunity here! In this episode, Marcy Amaro shares the art and science behind what it takes to conduct an engaging interview conversation that draws out the best possible content for your listeners. Get ready to level up your podcast interview skills so your listeners get more value! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/299 Chapters 00:00 Introduction: The Awkwardness of Short Answers 01:03 Marcia Mauro: The Difference Between Art and Science of Interviewing 05:19 Chapter 1: Deepening Human Connection 09:05 Chapter 2: Edifying the Speaker 12:18 Chapter 3: The Power of Presence 13:47 Conclusion: Elevating the Art of Interviewing Takeaways Deepen human connection with guests before the interview to create rapport and lessen tension. Edify the speaker by being genuinely interested and engaged in their content. Be fully present in the conversation to allow for natural flow and deeper engagement. Practice active listening and speaking simultaneously to improve interview skills. Elevating the art of interviewing enhances the overall podcasting experience for both the host and the audience. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/299
Tue, September 24, 2024
Send Us a Text Message Nearly 82,000 new podcast episodes are released and listened to every day. The question on our minds is this: "How do I ensure that my podcast episode is remembered?" In this episode, David Chotka shares that by being concise, incorporating emotion, and including a compelling call to action within the story, you can ensure that listeners remember you and are moved to respond. Get ready to unlock the transformative power of storytelling in your next podcast episode! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/298 Chapters 00:00 The Power of Storytelling 06:09 Fine Tuning the Story 12:49 Engaging with Humor and Emotion 14:58 The Importance of a Clear Call to Action Takeaways Use the power of storytelling to begin a call to action Keep the story on point and short enough to hold attention Invite the audience into the learning experience with humor or strong emotions Ensure the story leads to a clear call to action MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/298
Tue, September 17, 2024
Send Us a Text Message Are you consistently podcasting, yet your show doesn't seem to be growing? Many podcasters face the same trouble. Thankfully, there is a simple solution to this problem. In this episode, Andrew Wang shares that the breakthrough you're seeking for your podcast can be accomplished simply by refining and changing your format into something more unique and even revolutionary. Get ready to experience an increase in downloads and receive more recognition for your podcasting efforts! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/297 Chapters 00:00 Introduction: The Challenge of Standing Out 02:50 Creating a New Podcast Category 04:18 Making Meaningful Changes to Your Podcast 05:15 Going Live: Offering an Interactive Experience 06:13 Revamping the Format: From One-on-One Interviews to Guest Panelists 08:08 Streaming to Multiple Platforms and Proactively Promoting Episodes 09:07 Being Intentional with Guest Selection and Planning Episodes 10:35 Dare to Be Radically Different: Key to Podcast Growth Takeaways To stand out in the podcasting landscape, it's important to be unique and create a new podcast category. Making meaningful changes to a podcast requires introspection and looking for inspiration outside of the podcast category. Going live and offering an interactive experience can help differentiate a podcast. Revamping the show's format, such as having multiple guest panelists, can make the podcast a great networking tool. Streaming to multiple platforms and promoting episodes proactively can contribute to podcast growth. Being intentional with guest selection and planning episodes in advance can create a cohesive and strategic podcast catalog. To grow a podcast quickly, it's essential to be bold, memorable, and dare to be radically different. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/297
Tue, September 10, 2024
Send Us a Text Message Do you ever rewatch your podcast episodes and wonder how you can level up your home studio setup to look more like the pros? Many of us have been there but put it off because we're worried it will be a lot of work and break the budget. But this isn't the reality! In this episode, Junaid Ahmed explains the 4 key elements for enhancing your audio and video so you look and sound like the best of the best. Get ready to impress your audience by improving your podcast home studio setup! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/296 Chapters 00:00 Introduction 01:00 The Importance of Presentation 04:55 Talent Lighting 07:20 Camera Quality 08:20 Room Treatment 12:12 Conclusion Takeaways Being a great podcast guest is about more than just what you say. It's about how well you present yourself, even from a distance. Invest in a good quality microphone to ensure excellent audio quality. Avoid using built-in laptop microphones. Proper lighting is essential to make yourself stand out on video. Use three-point lighting to light yourself effectively. Invest in a good quality camera or use your smartphone as a webcam for better video quality. Treat your room for audio, lighting, and video to create the best possible picture. Avoid distractions in your background. By focusing on these four aspects, you show the podcast host and audience that you take your role as a guest seriously and are committed to providing value to their show. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/296
Tue, September 03, 2024
Send Us a Text Message Have you ever missed time with your family or friends because you were up late working on producing your next podcast episode? Most podcasters can relate! But it's time to ensure this doesn't happen again! In this episode, Joe Casabona explains how you can create and implement automations into your podcast production process so you can begin to reclaim your time. Get ready to cut out 12 hours per week from your podcast production without the quality of your episodes suffering! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/295 Chapters 00:00 Introduction 02:27 The Power of Automation and Delegation 03:25 Understanding Automation 07:17 Determining What Tasks to Automate or Delegate 09:38 Tools for Automation and Delegation 13:01 Examples of Tasks to Automate or Delegate 14:53 Conclusion Takeaways Automation and delegation can save podcasters a significant amount of time and effort. There are four types of tasks that can be automated or delegated: common and easily repeatable tasks, infrequent but high-effort tasks, tasks that require specific timing, and tasks that can't be forgotten. By asking specific questions, podcasters can determine which tasks can be automated or delegated. There are various tools available for automation and delegation in podcasting, such as Make, Zapier, Apple's Shortcuts app, Airtable, Notion, and scheduling tools like Calendly. Tasks that can be automated or delegated in podcasting include booking guests, sending episodes for editing, publishing episodes, emailing the mailing list, creating transcripts, uploading to YouTube, creating images, social media sharing, finding clips to share, and gathering show notes. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/295
Tue, August 27, 2024
Send Us a Text Message Do you ever feel self-conscious when sharing transparently about yourself? This can be a hindering struggle for many of us! Increasing your confidence as a podcast guest is key to showing up in a way that serves listeners. In this episode, Michael Ashford shares how you can deliver your message with more confidence by addressing specific facts and providing clarity. Get ready to raise your confidence so you can leave a more memorable impression on podcast hosts and listeners! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/294 Chapters 00:00 Introduction 01:27 Showing Up Confidently as a Podcast Guest 07:47 Answering the 'So What?' Question for the Audience 08:44 Clear, Concise, and Authentic Communication 11:36 Listening to Yourself: Learning and Improving 12:31 Conclusion Takeaways Guests on podcasts don't need to be actors or performers, they should focus on being storytellers and bringing their unique perspectives and wisdom to the conversation. It's important for guests to answer the question 'so what?' and make sure that the audience can relate to and find value in the stories being shared. Guests should be clear, concise, and specific in their communication, and speak authentically and naturally. Guests should listen to themselves and learn from their experiences to continually improve their podcasting skills. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/294
Tue, August 20, 2024
Send Us a Text Message Do you ever feel like no matter what you do, you cannot get podcast listeners to take action after listening to your podcast? You're not alone! However, by using Monroe's Motivated Sequence, we discover a framework for effectively persuading listeners to a call to action. In this episode, Jennifer Arvin Furlong shares 5 steps for creating a podcast call to action that listeners follow. Get ready to start converting listeners into action-takers! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/293 Chapters 00:00 Introduction to Monroe's Motivated Sequence 03:18 Chapter 1: Grabbing the Audience's Attention 05:03 Chapter 2: Establishing a Need for Change 08:18 Chapter 3: Presenting the Solution 09:17 Chapter 4: Visualizing the Future 11:31 Chapter 5: The Call to Action Takeaways Monroe's Motivated Sequence is a valuable tool for creating an effective call to action in a podcast. To grab the audience's attention, use tools like rhetorical questions, startling statistics, or personal stories. Establish a need for change by explaining the problem and why the audience should be concerned about it. Present the solution in a practical and easy-to-follow way. Help the audience visualize the positive future if they take action and the negative consequences if they do nothing. End with a clear and specific call to action. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/293
Tue, August 13, 2024
Send Us a Text Message Do you ever find yourself struggling to connect with podcast hosts? Building your experience as a podcast guest can be tough work! Thankfully, there is a strategic way to ensure you connect better with hosts and their listeners. In this episode, Joel Bouchard shares how philosophical reflection can lead to more productive and fulfilling conversations! Get ready to refine your purpose and approach so that you can start connecting with hosts and listeners on a deeper level! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/292 Chapters 00:00 Questioning Yourself: Becoming a Better Podcast Guest 01:57 Fixing the Disconnect: Using Philosophy in Podcasting 03:51 The Three Types of Podcasts that Accept Guests 05:42 Asking Questions and Listening: Keys to Being a Great Guest 08:31 Knowing What You Have to Offer: Targeting the Right Podcasts 09:59 Engaging in Conversation: Serving the Host and Audience 11:25 Podcasting with Purpose: Finding Happiness and Fulfillment Takeaways Question yourself and understand your purpose for podcasting Use philosophy to address unexamined traits and have meaningful conversations Different types of podcasts require different approaches Ask your host questions and listen to their questions Focus on what you have to offer and engage in conversation Have fun and let podcasting leave you feeling happy and fulfilled MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/292
Tue, August 06, 2024
Send Us a Text Message Many podcasters stress about securing sponsorship because they believe they must first reach a certain threshold of downloads. The truth is you don't need to wait! You can land your ideal sponsor before reaching any substantial podcasting milestones. In this episode, Lindsey Epperly challenges the misconception that landing sponsors require big numbers and a long-term track record. Instead, Lindsey shares how building win/win/win relationships is the key. Get ready to start landing ideal sponsors for your podcast regardless of your downloads! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/291 Chapters 00:00 Introduction and Personal Experience 00:55 Applying the Entrepreneurial Mindset to Podcast Sponsorships 03:18 Creating a Business Plan for Your Podcast 04:40 Securing Founding Members as Sponsors 05:08 Identifying Win-Win-Win Relationships for Sponsorships 08:50 Asking for Investment Ahead of Growth 12:00 Taking Control of Your Podcast Trajectory Takeaways Craft a strong value and vision proposition for your podcast to attract sponsors. Identify win-win-win relationships that benefit your listeners, sponsors, and yourself. Create a business plan for your podcast to define the value you bring and how you will be compensated. Analyze your competitors to understand how you can stand out in the marketplace. Be confident in asking for investment ahead of growth and be open to learning and adapting your pitch. Overcome imposter syndrome and believe in the value you add to potential sponsors. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/291
Tue, July 30, 2024
Send Us a Text Message Do you ever struggle with knowing where to focus your podcasting efforts? Many podcast hosts and guests get confused by all the noise in the podcasting space and, as a result, end up focusing on the wrong things. But it doesn't have to be this way! In this episode, Alban Brooke, Jordan Blair, and Kevin Finn (Hosts of Buzzcast) share their insightful perspectives on what podcasting is really all about. Get ready to level up your understanding of podcasting so you can focus on what matters! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/290 Chapters 00:00 Introduction and Ad Placements 02:16 Downloads vs. Human Listeners 03:39 Listener Consumption and Completion Time 06:19 The Unique Nature of Podcasting 08:11 Dispelling the Myth of Video as a Requirement 11:18 The Importance of Focusing on What Matters 13:37 Evolving Buzzcast Based on Listener Feedback Takeaways Ad placements in podcasts should be well-placed and considerate of the listener's experience. Downloads in the first seven days of an episode can be a good indicator of subscriber engagement. Listener consumption and completion time of episodes are valuable metrics for understanding audience behavior and planning content. Podcasting is a unique medium that allows for multitasking and a more personal connection with the host. Video is not necessary for podcasting success and should not be seen as a requirement. Podcasters should listen to audience feedback and make adjustments to improve their shows. The Buzzcast team has implemented features like fan mail and AI transcription based on listener feedback. Recommended podcasts include 'On Fire with Jeff Probst,' 'Never Enough,' 'The Journal,' and 'The Jasmine Star Show.' MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/290
Tue, July 23, 2024
Send Us a Text Message Did you know that over 80% of people who start podcasting as a host or guest fail within their first year? Thankfully, there is a process that will ensure you're in the 20% of podcasters that make it to their first year and beyond! In this episode, Alex Sanfilippo shares 6 steps that you can follow that will help you avoid failure and thrive as a podcaster on either side of the microphone. Get ready to be positioned for long-term success in podcasting! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/289 Chapters 00:00 Introduction and the Importance of Being Intentional 00:57 Being Intentional for Success in Podcasting 04:17 Chapter 2: Clarify Your Avatar 06:09 Chapter 3: Focus on Consistency 08:04 Chapter 4: Invest in Yourself 10:32 Chapter 5: Foster Community 13:23 Chapter 6: Do It for One Person 14:19 Conclusion Takeaways Being intentional and focused is crucial for long-term success in podcasting. Strengthening your why and clarifying your avatar are important steps in staying motivated and serving your audience effectively. Consistency is key in podcasting, and it is better to do less consistently than to do more sporadically. Investing in yourself and finding tools and systems that maximize your time and enjoyment can help sustain your podcasting journey. Fostering community and building relationships with your audience and fellow podcasters can provide support and inspiration. Doing it for one person and serving your ideal listener can have a significant impact and bring fulfillment to your podcasting journey. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/289
Tue, July 16, 2024
Send Us a Text Message Do you ever feel it's impossible to become a full-time podcaster or content creator? Although this feeling is familiar among most podcast guests and podcast hosts, it doesn't have to be this way! In this episode, Alex Sanfilippo interviews Scott Jeffrey Miller about his transition from corporate C-suite executive to full-time content creator. Get ready to hear the raw journey of someone who made it happen and how you can follow in Scott's footsteps! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/288 Chapters 00:00 Introduction and Background 04:36 Favorite Form of Content Creation 06:00 Being Fearless in Content Creation 09:47 Dealing with Overwhelm in Content Production 14:30 Knowing When to Stop and Pivot 25:46 Aligning Podcasting, Book Launch, and Content Creation 30:04 Book Recommendations for Podcast Guests and Hosts 31:31 Final Thoughts Takeaways Content creation is a job and should be treated as such. It requires effort and dedication to create and promote content effectively. Fearlessness is key in content creation. Don't be easily embarrassed or discouraged by negative feedback. Find your audience and speak directly to them. Don't try to be all things to all people. Living in the future can help you stay motivated and in control of your destiny, but it's important to also be present in the moment. Take time to celebrate your wins along the way. Recognize and appreciate your achievements. Recommended books for podcast guests and hosts: 'Rise Above This Story' by Karina Kilcone, 'The Gift of Struggle' by Bobby Herrera, and 'The Perfect Ten' by Dave Linegar. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/288
Tue, July 09, 2024
Send Us a Text Message We all desire to be unforgettable podcast guests. But few of us make an intentional effort to ensure that we're remembered by podcast hosts and listeners. In this episode, Jen Rogers explains the three essential steps for becoming a memorable podcast guest. Get ready to captivate hosts and their audiences and take your podcast guesting skills to the next level! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/287 Chapters 00:00 The Power of Podcast Guesting 03:20 Serve: How to Serve the Host's Audience 04:17 Extract: Finding Key Concepts and Keywords 09:10 Trust: Building Trust with the Host and Audience Takeaways Podcast guesting is a powerful way to build momentum and revenue for your business. To become a memorable guest, you need to serve the host's audience first. Extract key concepts and keywords from the podcast you're guesting on to create a unique and engaging talk. Building trust with the host and audience is essential for a successful guesting experience. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/287
Tue, July 02, 2024
Send Us a Text Message Many podcasters struggle with the fear of sounding awkward or rambling when recording solo episodes. But the truth is that with the right strategy, you can create impactful content that resonates with your audience. In this episode, Isabella Sanchez Castañeda debunks common myths about solo podcast episodes and explains how to create engaging content that captivates your listeners. Get ready to establish yourself as a thought leader and market your business with captivating solo episodes! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/286 Chapters 00:00 Introduction: The Power of Solo Episodes 02:48 Hooking Your Audience: Grabbing Attention 04:27 From Essay to Episode: The Five-Paragraph Structure 06:38 Engaging Your Listeners: Transitions and Recaps 07:55 Empowering Your Listeners: Conclusions and Calls to Action 08:51 Becoming an Authority: Growing Your Thought Leadership Takeaways Solo episodes are an effective way to market your business and grow your thought leadership. The structure for a solo episode is similar to a five-paragraph essay, with an introduction, body paragraphs, and a conclusion. The introduction should include a hook, background information, and an orienting statement. The body paragraphs should cover the main points of the episode, with clear explanations, examples, and stories. Transitions between points help keep the listener engaged. The conclusion should empower the listener and include a call to action. Following this structure will help hosts stay on topic and provide valuable content. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/286
Tue, June 25, 2024
Send Us a Text Message As the world continues to discover the power of podcast guesting, it is becoming increasingly difficult to be selected as a guest. Thankfully, there is something you can do to stand out from the masses. In this episode, Lauren Cockerell shares how top PR agencies pitch to get on podcasts as a guest. Get ready to revolutionize your approach to podcast pitching so you can secure more guesting opportunities than ever before! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/285 Chapters 00:00 Introduction and Overview 01:30 Common Pitching Mistakes 08:12 Researching and Building Relationships 09:37 Crafting Great Pitches 11:34 Offering to Promote the Episode 12:33 Final Takeaways Takeaways Caring about the person you're pitching to and their audience is the most important secret to pitching success. Avoid common pitching mistakes such as not customizing your pitch, sending vague or overly long pitches, and pitching to irrelevant shows. Research the podcast you're pitching to and tailor your pitch to their specific show and audience. Build a genuine relationship with the host by being yourself and making their life easier. Offer to promote the episode and show that you value cross-promotion. Show that you care and value the host's time to become a favorite guest. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/285
Tue, June 18, 2024
Send Us a Text Message Are you a podcast host struggling to monetize your show? You're not alone! Very few podcasters have ever reported making money with their podcast. Thankfully, there's a simple path to becoming a profitable podcaster! In this episode, Shannon Boyer explains the three key elements to developing a helpful online course as a source of revenue and audience engagement. Get ready to start making money through your podcast! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/284 Chapters 00:00 Monetizing Your Podcast with Online Courses 01:21 Curating Content for Online Courses 08:16 Adding Application Lessons to Your Course Takeaways Curate your content based on what your students want to learn and achieve. Include the three types of learner interactions: learner-to-content, learner-to-instructor, and learner-to-learner. Provide opportunities for students to apply their knowledge and skills outside of the course. Value in online courses comes from carefully curated content and meaningful learner interactions. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/284
Tue, June 11, 2024
Send Us a Text Message Gaining exposure for your brand and business can be overwhelming in today's noisy world. Thankfully, there is one medium that develops "know, like, and trust" faster than any other. In this episode, Chris Williams explains how to leverage podcast guesting to grow your business and position yourself as an industry expert. Get ready to revolutionize your podcasting game and take your business to the next level with these game-changing strategies! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/283 Chapters 00:00 The Importance of Strategy in Podcasting 01:29 Positioning Yourself Well During Podcast Guest Appearances 04:21 The Power of Post-Interview Follow-Up 05:16 Staying Organized and Nurturing Relationships 08:30 Identifying Opportunities for Joint Ventures and Partnerships Takeaways Podcasting does not automatically lead to money, clients, or opportunities. A clear strategy is necessary to achieve desired outcomes. Position yourself well during podcast guest appearances by prioritizing the host and encouraging the audience to engage with them. Create a memorable experience by delivering aha moments that resonate with the audience and demonstrate your expertise. Follow up with the host after the interview, sending a relevant and co-branded gift to strengthen the relationship. Stay organized and nurture relationships over time using a CRM to manage and track connections. Identify opportunities for joint ventures and partnerships by finding complementary products or services in your network. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/283
Tue, June 04, 2024
Send Us a Text Message Are you a podcaster struggling with impostor syndrome? You're not alone. Over 70% of high achievers experience it, and it can lead to blame, regret, and disappointment. Thankfully, there are simple coping mechanisms to help you overcome these feelings! In this episode, Tara Halliday explains the surprising root cause of impostor syndrome and how to get free from it. Get ready to begin developing unconditional self-worth to start breaking the vicious cycle! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/282 Chapters 00:00 The Experience of Imposter Syndrome in Podcasting 03:54 Recognizing and Managing Imposter Syndrome Symptoms 07:37 The Root Cause of Imposter Syndrome 09:02 Overcoming Imposter Syndrome: Changing Beliefs and Developing Unconditional Worth Takeaways Imposter syndrome is a common experience for podcasters, causing feelings of self-doubt and inadequacy. Imposter syndrome is not low self-esteem or a medical condition, but rather a normal functioning that can be managed. There are three types of imposter syndrome symptoms: imposter syndrome thinking, physiological stress, and imposter syndrome behaviors. The root cause of imposter syndrome is a belief that your worth as a human being depends on your performance. To overcome imposter syndrome, it is necessary to change this belief and develop unconditional worth. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/282
Tue, May 28, 2024
Send Us a Text Message Are you struggling to convert your podcast listeners into paying customers? Conventional wisdom says it's challenging. But it doesn't have to be! In this episode, Liz Wilcox explains how she turned podcast listeners into email subscribers and then converted 100% of them into sales! Get ready to learn the 3 email secrets that you can apply to your own podcast strategy to skyrocket your sales! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/281 Chapters 00:00 Introduction and Personal Experience 02:23 The Email Staircase 03:19 The Power of Owning Your Email List 04:18 High ROI and Real Connections with Email Marketing 05:15 Gaining Followers and Nurturing Them as Friends 09:04 Converting Friends into Customers: The Importance of Selling and Knowing Your Subscribers 12:26 Summary and Conclusion Takeaways Email marketing allows you to own your audience and have a high return on investment. The 'email staircase' involves turning followers into friends and then into customers. To gain followers, you need to get visible and actively promote your content. To turn followers into friends, show your investment in their journey, be relatable, and stay top of mind. To convert friends into customers, you need to sell and stop guessing by getting to know your subscribers. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/281
Tue, May 21, 2024
Send Us a Text Message Do you find it challenging to get testimonials for your brand or business? Look no further than your own podcast! In this episode, Ben Albert reveals a game-changing strategy that will transform your podcast into a social proof gold mine. Get ready to earn endorsements and leverage social proof to elevate your podcast's credibility and your brand/business's reputation, gaining more listeners and customers! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/280 Chapters 00:00 Digging the Well Before You're Thirsty 02:20 Building Social Proof 03:48 Creating a Conversation-Based Show 04:48 The Plus-Minus-Equal Framework 05:45 Relationships Equal Recommendations 06:41 Asking for Nominations and Reviews 09:01 Utilizing Google Reviews 10:25 Being Unforgettable 11:22 Making the Ask at the Right Time Takeaways Dig the well before you're thirsty by consistently looking for opportunities and resources. Podcasts can be turned into a social proof goldmine by building relationships and creating impactful content. Social proof, such as testimonials and peer recommendations, is a powerful tool for attracting customers. Interview-based podcasts provide a platform for building relationships and establishing social proof. The plus-minus-equal framework can help in identifying and connecting with mentors, prospects, and peers. Building relationships through podcasts can lead to recommendations, referrals, and collaborations. Asking for nominations and reviews from guests can enhance social proof and attract more business. Utilizing Google reviews can improve online visibility and credibility. Making the ask for testimonials and reviews at an emotional high point can increase the likelihood of receiving positive responses. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/280
Tue, May 14, 2024
Send Us a Text Message Let's face it, many people are podcast guests these days. However, very few stand out as "the best guest" among listeners and podcast hosts. Thankfully, there is a way to ensure that you reach that status! In this episode, Billie D Jauss shares 5 essential steps that only the best podcast guests know to follow. Get ready to quickly become a highly sought-after podcast guest who yields results and secures repeat invitations from hosts! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/279 Chapters 00:00 Researching the Podcast 00:28 Understanding the Podcast's Audience 01:23 Listening to Episodes and Understanding the Flow 02:20 Tailoring Your Message to the Audience 02:50 Serving the Host and Their Audience 03:19 Following the Podcast's Guidelines 03:47 Answering Questions Succinctly 05:00 Respecting the Podcast's Timeline 05:26 Following the Podcast's Guidelines 06:24 Answering Questions Succinctly 07:48 Presenting Offers at the Appropriate Time 08:17 Respecting the Podcast's Timeline 09:14 Offering a Gift to the Audience 10:13 Recap of the Five Key Ways to Provide the Best Content 10:42 Sending a Thank You and Sharing the Episode Takeaways Research the podcast and understand its audience before appearing as a guest. Tailor your message to the specific audience and serve the host and their audience. Follow the podcast's guidelines and answer questions succinctly. Respect the podcast's timeline and present offers at the appropriate time. Send a thank you and share the episode to enhance your guest experience. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/279
Tue, May 07, 2024
Send Us a Text Message Have you ever wondered what it would take to sell your podcast? For most of us, selling a podcast seems like an impossible task. But that’s not the case. In fact, it's not only possible to sell your podcast, but there's also a path to follow to make it happen! In this episode, Anjel B. Hartwell shares the 7 crucial steps she took to sell her podcast. Get ready to uncover what it takes to begin positioning your podcast for a future sale! MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/278 Chapters 00:00 Introduction and Background 00:57 Knowing When to Let Go 03:39 Making Decisions as a Podcaster 04:09 The Healing Journey of Men on Purpose 05:07 Opportunity to Sell the Show 07:06 Approaching the Potential Buyer 08:29 What the Buyer Was Looking For 09:21 Importance of Name and Intent 09:51 Ranking and Reach 10:19 Value of Rolodex and SOPs 10:47 Revenue Generation and Team 11:17 Consulting and Transition 12:44 Selling and Growing a Sellable Show Takeaways Knowing when to let go of a podcast is crucial for growth and success. Building a sellable show requires considering factors such as the show's name, ranking, reach, revenue generation, SOPs, and team involvement. Finding the right buyer for a podcast involves understanding their goals and aligning them with the show's brand and purpose. The process of selling a podcast includes transferring assets, setting up a succession plan, and consulting with the buyer during the transition. MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/278
Tue, April 30, 2024
Send Us a Text Message How do you determine the value of podcasting? Is it through monetization? Audience growth? Your total number of guest appearances? The myth surrounding podcasting success on either side of the mic is that you have to look to these metrics. But the value of podcasting actually far surpasses these things! In this episode, join Alex Sanfilippo and Tom Rossi as they share the hidden value of podcasting that will uplevel your perspective on the medium, lead you to a more enjoyable experience, and lead to more success! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/277 Chapters 00:00 Introduction 00:53 Extracting Value from Podcasting 04:28 Encouraging Independent Podcasters 05:16 The Meaningful Experience of Podcasting 07:04 Engagement and Intimacy in Podcasting 08:26 Building Relationships through Podcasting 09:17 The Value of 120 Downloads 10:08 Growing Your Podcast Audience 11:13 Creating Valuable Relationships as a Guest 13:08 Redefining Monetization 16:22 Different Strategies for Monetization 21:38 Dynamic Content and Extracting Value 24:16 Educating Listeners on Supporting the Show 25:42 The Value of Every Episode 27:04 Imposter Syndrome and Extracting Value 28:23 Setting Goals and Being Intentional 28:50 Conclusion Takeaways Serve the listeners and focus on providing value. Build meaningful relationships through podcasting. Success in podcasting is not solely determined by downloads and monetization. Explore various strategies for extracting value, such as affiliate marketing, sponsorships, and listener support. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/277
Tue, April 23, 2024
Send Us a Text Message Do you ever wonder what it takes to become a sought-after podcast guest or a top-rated podcast host? Thankfully, success in podcasting leaves clues! In this episode, Alex Sanfilippo uncovers 3 essential habits that only the best of the best in podcasting, on either side of the mic, understand. Get ready to discover 3 essential traits that will elevate your podcasting experience and yield results and success for years to come! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/276 Chapters 00:00 Introduction and Personal Story 02:20 Consistently Sticking to the Basics 06:34 Protecting Your Energy 09:29 Trusting the Process 12:54 Conclusion: Seek Clarity and Take Action Takeaways Consistently stick to the basics of podcasting, such as releasing episodes on time and being a guest on podcasts regularly. Protect your energy by focusing on one main direction and avoiding distractions. Trust the process and embrace the journey of success, even when it doesn't go as planned. Seek clarity, reconnect with your why and who, seek wise counsel, and bring joy to your podcasting journey. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/276
Tue, April 16, 2024
Send Us a Text Message Are you thinking big enough for your podcasting goals? Whether you're a podcast guest or host, you have a goal you want to accomplish through your podcasting efforts. The sad truth is that, on both sides of the mic, most people quit before reaching their goals. Don't let this be you! In this episode, join Alex Sanfilippo and Jay Papasan as they explore how to set bigger/better goals AND how to ensure that you accomplish them. Get ready to achieve extraordinary results in podcasting! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/275 Takeaways Prioritize tasks and focus on the most important ones Ask the right questions to uncover the one thing that will lead to extraordinary results Avoid multitasking and say no to unnecessary commitments Think bigger and aim higher to achieve extraordinary success Chapters 00:00 Introduction 00:39 Passion for Creating Content 02:06 The Power of Writing and Reading 03:27 The Lies: Everything Matters Equally 07:09 The Truth: The Focusing Question 20:29 Unleashing Extraordinary Results 33:53 Saying No and Thinking Bigger 40:34 Conclusion MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/275
Tue, April 09, 2024
Send Us a Text Message Most podcast guests are missing out on much of the impact they could be making before, during, and after their podcast guesting appearances. But this doesn't have to be the case! In this episode, Chris Stone shares comprehensive strategies to maximize your influence so you experience a new level of engagement, connection, and value. As a result, you'll leave a lasting mark on the podcasting world. Get ready to amplify your presence and influence every time you're a podcast guest! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/274 Takeaways Effective promotion is crucial for podcast guests to maximize the impact of their appearances. Content should be treated as a legacy, with a focus on creating extraordinary content that will resonate long after the episode ends. Guests should prepare for their guest spots by understanding the target audience and crafting a compelling narrative. Taking control of content includes recording audio and video locally and asking hosts for the files to promote the episode. Guests should strive to look and sound their best during recordings and be ready to pivot during the podcast. Repurposing content with purpose allows guests to reach new audiences and add value to their community. Embracing new platforms and technologies can amplify a guest's presence and reach. Guests should aim to leave a lasting legacy through their content, inspiring and serving the world. Chapters 00:00 Introduction 01:10 The Challenge of Effective Promotion 03:05 Content as Legacy 04:01 Preparing for Your Guest Spot 07:08 Taking Control of Your Content 08:31 Looking and Sounding Your Best 10:23 Being Ready to Pivot 11:19 Repurposing with Purpose 15:26 Embracing New Platforms and Technologies 15:53 Leaving a Lasting Legacy 16:22 Conclusion MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/274
Tue, April 02, 2024
Send Us a Text Message "How's it going with monetizing your podcast?" When asked this question, most podcasters sigh and explain that it's either non-existent or not going as expected. But there's good news! Generating a full-time income through podcasting doesn't have to be a dream. In this episode, Chris Williams explains how you can begin to sell to your podcast audience at scale, even if you have a small audience. Get ready to unlock the secret to the highest-yielding podcast monetization strategy! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/273 Takeaways Understand your audience's dreams, drains, and doubts to create a product or offer that addresses their needs. Build a minimum viable offer that provides a solution to the audience's challenges while minimizing time and effort. Promote the offer through your podcast and existing platforms to reach your audience. Take action and do the work to achieve results. Chapters 00:00 Monetizing a Community 01:10 Identifying the Audience's Dreams, Drains, and Doubts 05:01 Building a Minimum Viable Offer 09:10 Promoting the Offer to the Audience 14:29 Taking Action and Getting Results MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/273
Tue, March 26, 2024
Send Us a Text Message Do you ever question whether podcast guesting can yield the results you seek? Can it lead to book, course, or program sales? Can it drive traffic to my website/brand? The answer to these questions is a resounding YES. You can yield incredible results and drive sales/traffic through podcast guesting. In this episode, Sara Lohse shares how you can create a high-converting sales funnel and call to action as a podcast guest. Get ready to start earning the results you seek from your podcast guesting efforts! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/272 Takeaways Know your topic and the common questions related to it when appearing as a podcast guest. Create a lead magnet to answer those questions and generate leads. Fill the sales funnel by moving potential customers through the stages of awareness, interest, consideration, conversion, and advocacy. Use a clear call to action and set up landing pages to capture leads effectively. Chapters 00:00 Introduction and Goal of Podcast Guest 00:43 Step 1: Know Your Topic 01:39 Step 2: Identify Common Questions 02:34 Step 3: Answer Questions with a Lead Magnet 03:02 Types of Lead Magnets 05:20 Step 4: Create the Lead Magnet 05:49 Step 5: Fill the Sales Funnel 06:19 Awareness Stage 07:17 Interest Stage 07:46 Consideration Stage 08:44 Conversion Stage 12:35 Advocacy Stage 13:03 Call to Action 14:27 Setting Up Landing Pages 15:48 Conclusion MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/272
Tue, March 19, 2024
Send Us a Text Message Most podcasters have yet to take steps toward legally protecting the business and brand behind their podcast. That's because the legal side of content creation seems complex and intimidating, but it doesn't have to be! In this episode, Gordon Firemark (The Podcast Lawyer™) explains how an LLC can protect your content while legitimizing your podcast and even save you money! Get ready to learn how you can benefit from using an LLC to lay a solid foundation for your podcast! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/271 Takeaways Podcasters should consider their podcast as a business and be aware of the risks they face. Forming an LLC can provide liability protection, flexible management and financial structures, potential tax benefits, and increased credibility. Alternatives like insurance and strong contracts can be viable options if an LLC is not the right fit. Consultation with a lawyer and tax advisor is recommended when considering forming an LLC. Chapters 00:00 The Importance of Considering Your Podcast as a Business 02:06 Risks Faced by Podcasters 03:02 The Need for Legal Protection 03:58 What is an LLC? 05:24 Benefits of Forming an LLC 07:19 Considerations for Not Forming an LLC 09:10 Steps to Forming an LLC 13:25 Reflection and Consultation 13:53 Summary and Closing Thoughts MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/271
Tue, March 12, 2024
Send Us a Text Message Every day, people give up on podcast guesting. Those who quit report that they didn't see results from being a guest, and the extra stress/demand on their time was not worth it. This one-and-done mindset toward podcast guesting will not get you far, but there is an alternative! In this episode, Patty Block shares how you can build a system around podcast guesting that reduces stress while maximizing results. Get ready to unleash the benefits of a podcast guesting system! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/270 Takeaways Set clear goals for podcast guesting, such as building relationships with hosts, raising visibility, and developing reusable content. Realize that a one and done strategy is not effective in podcast guesting. Develop a system for podcast guesting that includes three stages: before, during, and after the interview. Pay attention to the after stage, as it can be the most powerful in terms of promoting the episode and engaging with the audience. Chapters 00:00 Introduction 00:28 Goals of Podcast Guesting 01:25 Realization of One and Done Strategy 02:23 Building a System for Podcast Guesting 03:50 Three Stages: Before, During, and After 05:15 The Power of After the Interview 06:13 Developing Content from the Recording 07:39 Collecting and Filing the Recording 08:09 Editing the Recording 09:09 Setting Standards for Video Clips 11:02 Distributing the Video Clips 13:55 Engaging with Podcast Hosts and Network 15:22 Benefits of a Systematic Approach 16:05 Conclusion MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/270
Tue, March 05, 2024
Send Us a Text Message Do you ever feel like you're fighting an uphill battle with your podcast? How about the feeling that you're never gaining any substantial traction? If you're not seeing the results you expected from your podcasting efforts, it's time to make a change! In this episode, Chase Neely explains how you can break your podcast out of stagnation and into a position of thriving. Get ready to learn how to improve and reinvent your podcasting strategy to position for a huge response! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/269 Takeaways Take a 30,000-foot view of your podcast to identify areas for improvement. Adopt a mindset of improving or inventing until you get a huge response. Rethink your podcast strategy and software to optimize growth and reduce costs. Focus on incremental improvements to have a compounding effect on your podcast's growth. Chapters 00:00 Introduction and Background 01:11 The Importance of Taking a 30,000 Foot View 03:08 The Mindset Shift: Improve or Invent for a Huge Response 04:36 Case Study: Doubling Downloads and Cutting Costs 08:22 Innovating and Testing for Growth 09:21 The Power of Incremental Improvements 10:49 Summary and Call to Action MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/269
Tue, February 27, 2024
Send Us a Text Message Do you feel lost in the crowd with so many people guesting on podcasts these days? Do you worry that you're just another voice on another podcast? There's something you can do to ensure this isn't you! In this episode, John Duffin explains how you can become an iconic podcast guest who leaves a lasting impression. By focusing on the fundamentals, you'll become a more confident speaker that listeners want to work with. Get ready to optimize your communication skills and "wow" listeners! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/268 Takeaways Authenticity and differentiation are key in delivering a message that sets you apart. The Navy SEAL's Body of Evidence Technique, a breathing technique coupled with a mindset, can help center yourself and overcome fear and imposter syndrome. Preparation is crucial for effective communication as a host or guest on a podcast. Avoid fillers and up-speak by staying focused in conversations and using your authentic voice with confidence and engagement. Sit up, use your authentic voice, and maintain good body language to enhance your communication during podcast episodes. Chapters 00:00 Optimizing Communications by Leveraging Your Voice 01:12 The Arc to Authenticity 02:03 The Navy Seals Body of Evidence Technique 06:14 Preparation is Key 08:43 Avoiding Fillers and Focusing on the Conversation 11:07 Avoiding Up-Speak 14:27 Game Day Physicality 16:50 Getting Your Message Received MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/268
Tue, February 20, 2024
Send Us a Text Message Social media is the destination of choice for podcast hosts to grow their listenership. The problem is that social media, as we use it, does not help with growing a podcast audience or gaining more listeners. But this doesn't have to be the fate of your social media efforts! In this episode, Katie Brinkley explains a simple social media strategy you can implement that will grow your podcast listenership using social media! Get ready to unleash organic growth for your podcast by using social media correctly! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/267 Takeaways Social media should be used to build a community around your podcast, not just for self-promotion. Understand your audience and tailor your message to each platform. Use the four post strategy to create a variety of content that engages and attracts listeners. Focus on building relationships and having conversations with your audience. Chapters 00:00 Introduction 00:42 The True Intention of Social Media 02:11 Understanding Your Audience 03:08 Different Platforms, Different Strategies 05:04 The Four Post Strategy 08:02 Building a Community 09:27 Actionable Posts 11:48 Conclusion MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/267
Tue, February 13, 2024
Send Us a Text Message Podcast guesting has become the most valuable form of content marketing and relationship building. As a result, getting booked has become hyper-competitive, and getting a return on investment from guesting is growing in complexity. But this doesn't have to be the case for you! In this episode, Beate Chelette explains 3 ways to gain a greater return on investment from podcast guesting. Get ready to take control of your podcast guesting in innovative ways to yield extraordinary results! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/266 Takeaways Podcast guesting is a powerful growth strategy for businesses. Consistency and alignment with the host's audience are key to successful podcast guesting. ROI and monetization should be considered when investing in podcast guesting. Building relationships and partnerships through podcast guesting can lead to new opportunities. Chapters 00:00 Introduction and Overview 02:20 Secret #1: Podcast Guesting as a Growth Strategy 06:09 Secret #2: ROI and Investment in Podcast Guesting 09:02 Secret #3: Maximizing the Power of Being a Podcast Guest 13:44 Conclusion and Call to Action MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/266
Tue, February 06, 2024
Send Us a Text Message If you've ever interviewed a guest on a podcast about their life and work, you know that interview is far more than an innate ability; it's a challenging skill to master! In this episode, former journalist and long-time podcaster Michael Ashford explains how to master your interview technique to create powerful conversations that listeners want to listen to on repeat and share with their friends. Get ready to excel as an interviewer and create content that listeners will want to binge! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/265 Takeaways Approach interviews with a curious mindset rather than assumptions and opinions. Avoid asking lengthy questions and focus on asking shorter, more to-the-point questions. Take notes during the interview and refer back to interesting points for follow-up questions. Listen to oneself and analyze interviews to identify areas for improvement and celebrate successes. Master the art of the interview by clarifying, interrupting sparingly, giving space, and tying up loose ends. Find your own interviewing style that reflects your show and preferences. Chapters 00:00 The Worst Question I Ever Asked 02:08 What Went Wrong in the Interview 03:56 The Issue of Lengthy Questions 05:25 Basics of Interviewing 07:18 Mastering the Art of the Interview 08:14 Preparation and Patterns 09:14 Clarifying and Flowing Between Questions 10:13 Interrupting and Giving Space 11:42 Silence and Tying Up Loose Ends 13:36 Finding Your Own Interviewing Style MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/265
Tue, January 30, 2024
Send Us a Text Message Whether you're a podcast guest or podcast host, gleaning insights into the future of podcasting and where the industry is heading is an essential part of your podcasting journey. In this episode, Alex Sanfilippo is joined by podcasting influencer Chris Krimitsos, who shares what he's seeing happen in podcasting right now, along with his predictions for the future of this great medium. Get ready to learn what you need to do to continue to succeed in podcasting on either side of the microphone! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/264 Takeaways Podcasting started as a pure medium with no corporate involvement but has now grown into a vibrant and supportive community. Podcasters should be aware of the different platforms and the importance of owning their RSS feeds to protect their content. Community plays a crucial role in podcasting, providing support, education, and networking opportunities for podcasters. The future of podcasting includes consolidation of tools and software, as well as the potential for AI tools to replace niche players. Podcasting offers unique opportunities for monetization, with host-read ads and loyal listeners. Chapters 00:00 Introduction and Appreciation 01:49 Building Community in Podcasting 02:13 Past of Podcasting (2015) 03:08 Early Origins and Monetization 04:33 Podfest and Growing Podcasting Community 07:17 Present State of Podcasting 08:43 Importance of Community in Podcasting 10:05 Different Platforms and RSS Ownership 12:30 Regulations and Protecting Podcasting 13:48 Consolidation of Podcasting Tools 15:36 Podfest and Building Community 18:17 Importance of Community for Podcasters 19:41 Shift in Podcasting Tools and Software 24:01 Future of Podcasting at the High End 26:18 Monetization and Advertisements 27:42 Future Growth and Integrity in Podcasting 30:09 Podcasting's Loyal Listener Base 31:07 Closing Remarks and Appreciation MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/264
Tue, January 23, 2024
Send Us a Text Message As podcast guests and hosts, we're all looking for a way to stay relevant and get ahead with our content. As we attempt to achieve this goal, we've neglected what will ultimately lead to our success. In this episode, Alex Sanfilippo shares why it's time for a paradigm shift in our approach to content. Instead of focusing on quantity, it's time to do less and ensure it's of the highest possible quality. Get ready to learn how to rise above the noise in podcasting and skyrocket your impact and influence! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/263 Takeaways Shift your focus from quantity to quality in podcasting. Align with your why and think about who you serve. Join a community of like-minded, quality-first creators. Stay consistent and avoid compromising quality. Consider repurposing content to maximize its impact. Articulate the pain point your podcast solves in a few words. Measure the success of your podcast by its shareability. Engage with your listeners and make adjustments based on their feedback. Have a lot to share about your podcast in various contexts. Test the quality of your work and ensure it withstands scrutiny. Produce higher quality content to achieve better results. Chapters 00:00 The Quantity Mindset 01:06 Shift from Quantity to Quality 02:03 The Shift in Social Media 03:23 Quality Over Quantity in Content Creation 04:19 The McLaren Analogy 05:15 Podcasting is Like Taking the Stairs 06:14 Finding Your Capacity 07:11 Consistency is Key 09:04 Joining a Quality-Focused Community 09:58 Repurposing Content 11:48 Articulating the Pain Point 13:13 Getting Your Quality Right 14:38 Testing the Quality of Your Work 15:02 Producing Higher Quality Content MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/263
Tue, January 16, 2024
Send Us a Text Message In this episode, Brandon Turner shares his experience as the creator and host of one of the world's largest podcasts. Since its origin in 2013, The Bigger Pockets Real Estate Investing Podcast has been ranked among the top 10 of all podcasts. Brandon shares what led to their success and how he's been able to remain podcasting consistently for all these years. Additionally, Brandon explains what he's learned and what he's doing differently with his latest show, A Better Life with Brandon Turner. Get ready to learn critical insights for how to improve your craft as a podcast guest and (or) host! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/262 Key Moments: 00:00:16 - Introduction 00:02:13 - Leaving BiggerPockets 00:03:50 - Transitioning as a Solo Podcaster 00:06:19 - Podcasting as a Business 00:08:47 - The Why Behind A Better Life 00:15:17 - Openness to Pivoting and Following Market Demand 00:17:38 - Self-Discipline and Accountability 00:22:56 - The Importance of Tracking and Accountability 00:24:06 - Surrounding Yourself with the Right People 00:26:45 - Quick Hacks for Goal Setting 00:28:09 - Overcoming Procrastination 00:30:41 - Staying Focused on Success Island 00:33:42 - The Importance of Consistency 00:34:47 - Book Recommendations for Podcast Guests and Hosts 00:36:30 - Brandon's Insights on Podcast Success Timestamped Summary: 00:00:16 - Introduction They discuss Brandon's background and his transition from real estate to podcasting. 00:02:13 - Leaving BiggerPockets Brandon explains why he decided to leave the BiggerPockets podcast after a decade of hosting. 00:03:50 - Transitioning as a Solo Podcaster Brandon reflects on the challenges and uncertainties he faced when transitioning from a co-host to a solo podcaster. 00:06:19 - Podcasting as a Business Alex and Brandon emphasize the importance of treating podcasting as a business, regardless of the topic or niche. 00:08:47 - The Why Behind "A Better Life" Brandon explains the reason behind his pivot to his new podcast, "A Better Life." 00:15:17 - Openness to Pivoting and Following Market Demand Brandon highlights the importance of being open to the market's feedback and adapting accordingly. 00:17:38 - Self-Discipline and Accountability Brandon shares a story about his struggle with self-discipline and how having someone hold him accountable helped him make progress. 00:22:56 - The Importance of Tracking and Accountability Tracking progress and having accountability are essential for staying motivated and achieving goals.
Tue, January 09, 2024
Send Us a Text Message Your email list is one of your most valuable assets, but growing it can be a painful task. Thankfully, there is a simple solution! In this episode, Tracy Beavers shares how, through podcast guesting, you can create a powerful call to action that will lead listeners to sign up for your email list. Get ready to increase your visibility and explode your email list with new subscribers and potential future customers! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/261 Key Moments: 00:00:15 - Introduction 00:01:47 - Types of CTAs 00:03:58 - Importance of Consistent and Strategic CTAs 00:06:19 - Leveraging Podcast Guest Spots 00:09:35 - Choosing the Right CTA for Timing Timestamped Summary: 00:00:15 - Introduction Tracy Beavers shares her experience of being a guest on a podcast and the importance of being prepared with a strategic call to action (CTA) to maximize business growth. 00:01:47 - Types of CTAs Tracy explains different types of CTAs that can be used, including free downloads, joining a mailing list, subscribing to a podcast or newsletter, and engaging with social media content. 00:03:58 - Importance of Consistent and Strategic CTAs Tracy emphasizes the need to consistently and strategically use CTAs in content creation to maximize email list growth and audience engagement. 00:06:19 - Leveraging Podcast Guest Spots Tracy highlights the special marketing opportunity of being a podcast guest and the credibility and trust that comes with it. She emphasizes the importance of having a strong CTA at the end of the interview to capitalize on the audience's interest. 00:09:35 - Choosing the Right CTA for Timing Tracy advises aligning the CTA with the timing of promotional activities in the business. She suggests offering free resources, promoting webinars or memberships, or directing listeners to podcasts, blogs, or social media channels. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/261
Tue, January 02, 2024
Send Us a Text Message The podcast listenership data on YouTube is staggering! But is your podcast getting the traction that YouTube claims is possible? In this episode, Jesús Ramirez, the creator behind a YouTube channel with over 2 million followers, explains the top 2 contributing factors for gaining traction as a podcaster on YouTube. From uncovering the pivotal metrics that impact your visibility to mastering the art of crafting compelling titles and thumbnails, Jesús will provide insights to skyrocket and elevate your podcast's YouTube presence! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/260 Key Moments: 00:00:15 - Introduction and YouTube Channel Success 00:02:14 - Importance of Click-Through Rate and Retention Rate 00:03:22 - Click-Through Rate (CTR) 00:09:39 - Retention Rate Timestamped Summary: 00:00:15 - Introduction and YouTube Channel Success Jesus Ramirez introduces himself as a YouTube channel owner with over 2 million subscribers. He discusses the importance of high click-through rates and retention rates for success on YouTube. 00:02:14 - Importance of Click-Through Rate and Retention Rate Ramirez explains that YouTube rewards videos with high click-through rates and retention rates because they keep viewers on the platform longer. He emphasizes that good content is key to achieving these metrics. 00:03:22 - Click-Through Rate (CTR) Ramirez explains that click-through rate measures how many people click on your video when it appears in their YouTube feed. He provides tips for improving CTR, such as creating compelling and unique thumbnails and using engaging titles. 00:09:39 - Retention Rate Ramirez discusses the importance of retention rate, which measures how long viewers watch your video. He emphasizes the need for engaging content and a strong opening to hook viewers and keep them watching. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/260
Tue, December 26, 2023
Send Us a Text Message Podcast guesting has become one of the most significant exposure-gaining opportunities in the digital world. Because of this, people are flocking to the medium. Unfortunately, most people end up making costly mistakes while being interviewed. In this episode, Mark Herschberg shares 3 tips to help you stand out as a podcast guest. Mark explains that by avoiding visuals, keeping content evergreen, and not talking over hosts, you'll step into a further level of guesting mastery. Get ready to start winning more as a podcast guest! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/259 Key Moments: 00:00:11 - Introduction, 00:00:28 - Avoid Using Visuals 00:02:10 - Be Explicit with Visual Examples 00:03:52 - Create Evergreen Content 00:07:27 - Never Speak Over the Host 00:09:51 - Editing Tips Timestamped Summary: 00:00:11 - Introduction Mark Hirschberg shares his experience appearing as a podcast guest in over 350 episodes and introduces the three basic tips for giving a great episode as a guest. 00:00:28 - Avoid Using Visuals Mark explains why visuals may not work well for podcasts, as some listeners may be visually impaired or accessing the podcast without video. He also highlights that people often listen to podcasts while driving or exercising, making visual content inconvenient or inaccessible. 00:02:10 - Be Explicit with Visual Examples If visual examples are necessary, Mark advises being explicit and describing them rather than relying on slides or visuals. He suggests using air quotes as an example and explicitly mentioning it for audio-only listeners. 00:03:52 - Create Evergreen Content Mark emphasizes the importance of creating content that remains relevant even in the future. He encourages providing temporal context when discussing time-sensitive topics, such as mentioning specific dates or seasons, to ensure listeners understand the timing of the conversation. 00:07:27 - Never Speak Over the Host Mark advises against talking over the host during podcast conversations, as it can be frustrating for listeners and difficult to edit. He suggests being differential and pausing if overlap occurs, allowing for smoother editing if needed. 00:09:51 - Editing Tips Mark shares two helpful editing tips: using clapping as an audio cue to indicate the need for a redo and visually marking the section with a piece of paper for MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/259
Tue, December 19, 2023
Send Us a Text Message If you've never explored the psychology behind podcast listener behavior, you're missing out on a wealth of insights that can help you attract new listeners. In this episode, Courtney Elmer shares the subconscious triggers that influence why someone clicks play on your podcast and how to use persuasive language that compels them to keep coming back for more. Get ready to discover the psychological "secrets" that will help you title your episodes to increase listeners and create an addictive podcast experience people can't stop raving about! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/258 Key Moments: 00:00:15 - Introduction 00:01:41 - Increasing Listens 00:05:16 - The Four Solicitations 00:07:52 - Subconscious Triggers 00:09:47 - Understanding the Ideal Listener 00:10:58 - Persuasive Language 00:15:22 - Understanding the Value of Your Content 00:16:17 - The Importance of Listener Psychology 00:16:47 - Overcoming Struggles as a Host 00:17:20 - The Power of Language in Podcasting Timestamped Summary: 00:00:15 - Introduction Courtney Elmer discusses the challenges podcast hosts face when their episodes don't receive many downloads. She highlights the importance of understanding listener behavior and shares that increasing listens is key to growing a podcast. 00:01:41 - Increasing Listens Courtney explains that increasing listens from current listeners is crucial for attracting new ones. She emphasizes the need to step into the mind of the ideal listener and address their pain points to capture their attention. 00:05:16 - The Four Solicitations Courtney introduces the four elements that act as gatekeepers to capturing a listener's attention: cover image, title, description, and episode titles. She emphasizes the importance of making a strong first impression within milliseconds. 00:07:52 - Subconscious Triggers Courtney dives into the subconscious triggers that cause someone to hit play or scroll past a podcast. She explains the need for hosts to communicate on a subconscious level and understand what motivates their ideal listener. 00:09:47 - Understanding the Ideal Listener Courtney emphasizes the importance of understanding the specific problem, underlying cause, failed attempts to fix the problem, and the meaning the listener associates with it. This understanding forms the foundation of a successful podcast. 00:10:58 - Persuasive Language Courtney introduces the concept of persuasive language and its application in podcast titles, descriptions, and episode titles. She encourages hosts to focus on addressing the listener's pain points rather than simpl
Tue, December 12, 2023
Send Us a Text Message There's a specific method to becoming every podcast host's favorite guest! In this episode, Juliet Hahn dives deep into the art of storytelling from the perspective of articulating your personal narrative effectively to fit the expectations of podcast hosts and their guests. Whether a 30-minute interview or an hour-long conversation, Juliet will explain how to tailor your story for different podcast formats and timeframes. Get ready to gain valuable insights and practical tips to become every host's favorite guest who connects deeply with the audience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/257 Key Moments: 00:00:15 - The Power of Storytelling 00:01:26 - Childhood Memories and Life's Path 00:03:25 - Uncovering Hidden Connections 00:06:12 - Finding Your Authentic Voice 00:08:34 - Connecting Through Stories 00:12:35 - Finding Space and Connecting with Audiences Timestamped Summary: 00:00:15 - The Power of Storytelling Juliet Hahn discusses the importance of storytelling in podcasting and how it can create a deeper connection with listeners. She explains that sharing significant moments and experiences from our lives can evoke emotions and engage the audience. 00:01:26 - Childhood Memories and Life's Path Hahn encourages listeners to reflect on their childhood and past experiences that may have shaped their current path. Even seemingly insignificant moments can have a profound impact on our lives and can be powerful storytelling material. 00:03:25 - Uncovering Hidden Connections Hahn shares an example of a podcast guest who discovered a hidden memory from her childhood that revealed her true passion for entrepreneurship. By exploring and articulating these memories, we can connect with our audience on a deeper level. 00:06:12 - Finding Your Authentic Voice Hahn emphasizes the importance of being authentic when sharing our stories. She suggests that we consider how our brains work and whether we prefer a linear or non-linear storytelling approach. Being genuine and passionate in our delivery helps build a stronger connection with listeners. 00:08:34 - Connecting Through Stories Hahn reminds us that while it is important to share information about our products or services, the real connection with our audience comes from sharing personal stories. Passionate storytelling captures the listeners' attention and makes them want to learn more about us and our journey. 00:12:35 - Finding Space and Connecting with Audiences Juliet Hahn emphasizes the importance of finding space and articulating effectively on a podcast. She highlights the significance of connecting with audien
Tue, December 05, 2023
Send Us a Text Message Crafting a quality podcast interview is no simple task. A good podcast interview requires more than a list of questions. In this episode, Jennifer Furlong shares 5 critical interviewing tips that will take your conversations with guests from good to great. This is the art of recording confident, naturally flowing interviews that become captivating and engaging conversations that your audience will love and remember for years to come. Get ready to elevate your interviewing skills and take your podcast to the next level! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/256 Key Moments: 00:00:15 - Introduction 00:01:28 - The Skill Set of Successful Interviewers 00:02:40 - Bringing Value to Listeners 00:05:53 - Prepare Your Own Questions 00:10:55 - Going with the Flow 00:16:03 - The Importance of Nonverbals and Vocal Variety 00:16:41 - Listening for Keywords and Asking Follow-up Questions 00:17:40 - The Power of the Pause 00:19:53 - The Impact of Mindful Listening and Pauses 00:21:16 - Five Tips for Effective Interviews Timestamped Summary: 00:00:15 - Introduction Jennifer Furlong emphasizes the need for good conversation skills and highlights that the majority of popular podcasts are conversational in nature. 00:01:28 - The Skill Set of Successful Interviewers Successful interviewers are described as good listeners, relatable, and willing to ask tough questions while remaining respectful. They create a synergy with their guests, allowing for a deeper exploration of topics and the possibility of revealing new ideas or perspectives. 00:02:40 - Bringing Value to Listeners To elevate conversations and make interviews great, Jen suggests five tips. The first tip is to begin with the end in mind, considering the goals of the episode, audience expectations, and the suitability of the guest. Building rapport through a pre-interview and vetting the guest's intentions are also important. 00:05:53 - Prepare Your Own Questions Jen advises interviewers to prepare their own questions rather than relying solely on guest-provided questions. Doing thorough research on the guest's website, social media platforms, and conducting a Google search allows for unique and meaningful questions. 00:10:55 - Going with the Flow While having a list of prepared questions is important, flexibility is key to having a robust conversation. As guests answer questions, new doors may open, and interview 00:16:03 - The Importance of Nonverbals and Vocal Variety Pay attention to the nonverbals and vocal variety of the guest's answers to understand their thoughts and feelings about the topic. Listening to volum
Tue, November 28, 2023
Send Us a Text Message Every podcast host's worst nightmare is having a guest on their podcast who provides long-winded answers, shares lengthy monologues, and goes down every rabbit trail possible. In this episode, Paul Granger explains the art of concise communication for podcast guests and how mastering this art can lead to more podcasting-related opportunities. Get ready to learn the benefit of brevity and simple ways to hone your stories to impact your podcast guesting and even your everyday conversations! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/255 Key Moments: 00:00:15 - Introduction to Roblox obsession 00:02:09 - Goldilocks and the Three Types of Guests 00:03:29 - Understanding Your Why for Sharing 00:06:09 - Honoring the Host and Context 00:07:19 - Achieving Brevity in Storytelling Timestamped Summary: 00:00:15 - Introduction to Roblox obsession The host's son became obsessed with the game Roblox, a global gaming platform where players can build landscapes and adventures together. The son's love for connection and external processing led to endless soliloquies about his Roblox experiences. 00:02:09 - Goldilocks and the Three Types of Guests The host discusses three types of guests: those who say too little, those who say too much, and those whose content is just right, like Baby Bear. He emphasizes the importance of finding the right balance in sharing as a guest on a podcast. 00:03:29 - Understanding Your Why for Sharing Before sharing your story, it's crucial to understand why you want to share it. Knowing your why will impact how and what you share. The host provides examples of different motivations for sharing and highlights the importance of considering the value for the host and listeners. 00:06:09 - Honoring the Host and Context As a guest on a podcast, it's essential to respect the host's space and understand the context of the show. Guests should consider whether their content brings value to the host and listeners and be willing to adapt their sharing style to honor the context of the space. 00:07:19 - Achieving Brevity in Storytelling Many stories can be too long for a podcast context, but the host assures that brevity is achievable in four steps. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/255
Tue, November 21, 2023
Send Us a Text Message Have you ever wondered how to breathe new life into your podcast without losing your loyal audience or missing out on potential new listeners? In this episode, Angie Griffith shares her journey of rebranding her podcast after nearly 100 episodes. She explains pivotal moments that led to her rebrand decision and the steps she took for a seamless transition. You'll learn valuable insights, including the unexpected marketing tactic that yielded remarkable results. Get ready to learn how a well-executed rebrand can reignite your podcasting passion and momentum! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/254 Key Moments: 00:00:15 - Introduction 00:00:59 - The Power of Podcast Rebranding 00:01:34 - The Story of Two Fishermen 00:04:05 - Personal Experience of Rebranding 00:10:02 - Finding the Right Audience 00:14:35 - The Power of a Press Release 00:16:03 - Stepping Out of the Comfort Zone 00:15:50 - The Impact of a Billboard 00:18:07 - Lessons Learned from Apple Podcasts 00:20:10 - Staying Organized Through a Rebrand Timestamped Summary: 00:00:15 - Introduction The host welcomes the listeners and expresses gratitude for their presence. They explain that the episode will focus on rebranding a podcast and the benefits it can bring. 00:00:59 - The Power of Podcast Rebranding The host dispels the misconception that rebranding a podcast leads to losing followers. They share their experience that a well-executed rebranding can breathe new life into a podcast and attract fresh momentum. 00:01:34 - The Story of Two Fishermen The host shares a story about two fishermen. While the first fisherman sticks to his usual routine and catches five fish daily, the second fisherman takes a step back to evaluate and improve his fishing method. Eventually, the second fisherman surpasses the first in success. 00:04:05 - Personal Experience of Rebranding The guest, Angie Griffith, shares her personal experience of rebranding her podcast. She initially started with a podcast focused on providing short, four-minute episodes on podcasting tips but later realized it wasn't aligned with her goals. She then rebranded to a more impactful and fulfilling podcast titled "Podfluencer Society." 00:10:02 - Finding the Right Audience Angie reflects on her journey and how she discovered her true passion for serving podcasters who are already making an impact and building a business. She explains how this realization led to the idea of 00:14:35 - The Power of a Press Release Angie shares how writing a press release for her podcast rebrand helped her secure future partnerships by showcasing her profess
Tue, November 14, 2023
Send Us a Text Message Podcast guesting is becoming increasingly popular. As a result, it's getting harder to stand out among podcast hosts and listeners. In this episode, Claire Campos-O'Neal shares how embracing the art of presence can transform your podcast guesting experience. Claire shares the profound impact of getting out of your own way and immersing yourself in the moment in a way that serves the host and their listeners. Get ready to learn how to shed self-consciousness and connect deeply with those who hear your voice, making your interviews genuine and memorable! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/253 Key Moments: 00:00:15 - The Importance of Getting Over Yourself 00:01:38 - Applying Meisner Techniques to Podcast Interviews 00:03:52 - Trusting Yourself as a Podcast Guest 00:05:52 - The Art of Listening in Podcast Interviews 00:09:11 - Having Fun and Being Present in Podcast Interviews Timestamped Summary: 00:00:15 - The Importance of Getting Over Yourself Claire Campos-O'Neal shares her experience of receiving feedback in an acting class and emphasizes the importance of getting over oneself as a podcast guest. Being present in the moment, noticing the other person, and letting go of self-consciousness are crucial for authentic connections and a successful podcast interview. 00:01:38 - Applying Meisner Techniques to Podcast Interviews Claire discusses the Meisner acting technique and how it can be applied to podcast interviews. By noticing the other person, being aware of their expressions and emotions, and focusing on their needs, podcast guests can create genuine connections and engaging conversations. 00:03:52 - Trusting Yourself as a Podcast Guest Claire encourages podcast guests to trust themselves. Recognizing that they were invited because of their expertise, guests should have confidence in their knowledge and authority. It's okay to admit not knowing everything and engage in conversations to learn and share insights. 00:05:52 - The Art of Listening in Podcast Interviews Claire emphasizes the importance of active listening in podcast interviews. By truly listening to the podcast host's questions and reframing them, guests can create a more dynamic and natural conversation. Good listening skills help build connections and avoid scripted or rehearsed responses. 00:09:11 - Having Fun and Being Present in Podcast Interviews Claire highlights the importance of having fun and being present during podcast interviews. Guests should fully embrace the opportunity to engage in meaningful conversations. MORE FROM THIS EPISODE: <a
Tue, November 07, 2023
Send Us a Text Message In podcasting, understanding your audience deeply and personally can be a game-changer. In this episode, Jerry Dugan explains why you must create a listener persona (avatar) for your target audience. By defining your ideal listener, you will unleash accelerated show growth, success, and impact. Get ready to connect more authentically with your audience, make informed content decisions, and select guests who resonate seamlessly with your show's mission! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/252 Key Moments: 00:00:15 - Introduction, 00:01:22 - What is an Avatar 00:05:41 - Importance of Having an Avatar 00:07:40 - How to Create an Avatar 00:10:41 - Refining Your Avatar Timestamped Summary: 00:00:15 - Introduction Jerry introduces the topic of defining your audience and the importance of creating an avatar for your podcast. He stresses the need to be specific and target a niche group of people to make the most impact. 00:01:22 - What is an Avatar Jerry explains that an avatar is a manifestation of your ideal listener or customer in the form of a person or biography. He shares his own target audience of Christian men in their 30s and 40s who feel stuck in a rut and want to pursue their dreams without losing their faith, family, or health. 00:05:41 - Importance of Having an Avatar Jerry outlines two main reasons for having an avatar. Firstly, it protects you from getting distracted by various marketing strategies and tools. Secondly, it helps you focus on the platforms and avenues that will truly make an impact on your target audience. 00:07:40 - How to Create an Avatar Jerry advises starting with a high-level description of your target audience, such as their age, interests, and profession. Then, dive deeper into their demographics and psychographics, including their dreams, aspirations, barriers, and the help they are seeking. He encourages creating a detailed story for your avatar. 00:10:41 - Refining Your Avatar Jerry emphasizes that your avatar can evolve and change as your show and audience grow. It's important to regularly reassess and refine your avatar to ensure you are effectively reaching and serving your target audience. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/252
Tue, October 31, 2023
Send Us a Text Message In this episode, the creator of podcasting, Adam Curry, shares the origin story of podcasting along with his predictions for where the industry is heading in the future. Tune in to uncover what has caused podcasting to become so popular in recent years and to gain insights on what you can expect to see happen within the podcasting industry, along with predictions for what will happen to TV, radio, and other forms of media. Get ready to become part of the revolutionary rise of independent podcasters (on either side of the mic) who will change the world! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/251 Key Moments: 00:02:44 - The Future of Podcasting 00:04:14 - The Origin of Podcasting: RSS and Syndication 00:05:05 - The Evolution of RSS and Podcasting 00:13:12 - The Unsocial Nature of Social Media 00:14:29 - Suppression of Freedom of Speech 00:17:04 - Protecting Freedom of Speech in Podcasting 00:20:22 - Benefits of Decentralization in Podcasting 00:23:52 - Violation of First Amendment Rights Timestamped Summary: 00:02:44 - The Future of Podcasting The guest introduces his new podcast, Boostogram Ball, which allows independent artists to get paid for their music used in podcasts. He highlights the significance of this development in opening up new opportunities and expanding the podcasting industry. 00:04:14 - The Origin of Podcasting: RSS and Syndication The guest explains that podcasting originated as a mechanism utilizing RSS feeds for distributing content. He emphasizes that podcasting is more than just audio files or a specific format, but rather a method of syndicating various types of content, similar to how radio encompasses different genres. 00:05:05 - The Evolution of RSS and Podcasting The guest delves into the history of RSS, highlighting its development by Dave Weiner almost a quarter century ago. He discusses 00:13:12 - The Unsocial Nature of Social Media Adam Curry discusses how social media has become unsocial and not beneficial for human communication, highlighting the need for freedom to effectively communicate without intervention from algorithms or other entities. 00:14:29 - Suppression of Freedom of Speech Adam Curry expresses concern over the suppression of freedom of speech, as algorithms and private companies control what content is seen or removed. He emphasizes the importance of going back to the simple and beautiful format of podcasting to regain freedom of expression. 00:17:04 - Protecting Freedom of Speech in Podcasting Adam Curry explains how the Podcast Index and its community of developers and podcasters are working to protect freedom of speech and distribution in po
Tue, October 24, 2023
Send Us a Text Message Whether you're a podcast guest or host, you desire to succeed in your podcasting venture. Unfortunately, the industry is riddled with misinformation about what it takes to "make it" and what metrics are the determining factors of success on either side of the mic. In this episode, Alex Sanfilippo will share the single most critical key to unleashing your potential in podcasting that no one is talking about. Get ready to impact listeners' lives on a deeper level by uncovering the silver bullet for unlimited success in podcasting! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/250 Key Moments: 00:00:15 - The Common Frustration in Podcasting 00:01:45 - The Importance of Sharing 00:02:58 - The Silver Bullet for Podcasting Success 00:03:37 - Examples of Success and Failure 00:05:32 - Focus on Quality over Marketing 00:10:07 - Importance of Marketing and Quality Content 00:11:06 - Social Media and Podcasting 00:12:37 - Focusing on Craft and Niche 00:13:21 - The Silver Bullet in Podcasting 00:17:04 - Importance of Listener Feedback Timestamped Summary: 00:00:15 - The Common Frustration in Podcasting Many podcasters feel discouraged and demotivated when they don't see the desired results in their podcasting journey. 00:01:45 - The Importance of Sharing The speaker highlights the significance of sharing podcast episodes beyond social media reposts. Sharing through intimate means like texting friends and family helps determine the quality and impact of the content. 00:02:58 - The Silver Bullet for Podcasting Success The speaker reveals the silver bullet for podcasting success. It is about creating content that is so good that it cannot be ignored and compels people to share it without being asked. 00:03:37 - Examples of Success and Failure The speaker provides examples of TV shows like "Game of Thrones," which achieved massive success through the quality of their content, and "Rings of Power," a show that failed despite extensive marketing efforts. 00:05:32 - Focus on Quality over Marketing The speaker advises podcast hosts to prioritize improving their hosting skills rather than solely focusing on increasing downloads. Similarly, guests should aim to be on fewer podcasts but deliver exceptional content that people cannot resist sharing. 00:10:07 - Importance of Marketing and Quality Content Being good at marketing is not enough if the content is bad, as it can damage one's reputation. It's better to have a smaller but engaged audience than to attract many listeners who quickly leave. 00:11:06 - Social Media and Podcasting The host emphasizes that podcas
Tue, October 17, 2023
Send Us a Text Message The podcasting industry's culture is riddled with hustle, craziness, and busyness on either side of the microphone. But it doesn't have to be this way. In fact, the opposite can be true and ultimately lead to more traction and success! In this episode, David Heinemeier Hansson, renowned entrepreneur and co-author of the influential book "It Doesn't Have To Be Crazy At Work," explores how the insights from his book can be applied to the world of podcasting. David shares empowering strategies for avoiding overwhelm, prioritizing meaningful content creation, and fostering a healthier approach to podcasting. Get ready to walk away with practical advice for maintaining a sustainable and enjoyable podcasting experience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/249 Key Moments: 00:03:44 - The Evolution of Content Creation 00:09:08 - The Power of Consistent Sharing 00:12:00 - Balancing Shiny Object Syndrome 00:14:25 - The Uncertainty of AI's Impact 00:23:19 - Chasing Goals vs. Cultivating Habits 00:29:31 - Being Effective vs Productive 00:40:59 - Building a Change of Perspective 00:43:23 - Conclusion: Getting Comfortable with Enough Timestamped Summary: 00:03:44 - The Evolution of Content Creation David shares his perspective on content creation, emphasizing the importance of authenticity and sharing valuable insights. He also discusses the growth of podcasting as a medium and its accessibility for anyone to share their voice. 00:09:08 - The Power of Consistent Sharing David talks about the value of consistently sharing content and the process of refining ideas over time. He compares it to a stand-up comedian trying out material and finding the golden nuggets. 00:12:00 - Balancing Shiny Object Syndrome Alex brings up the challenge of shiny object syndrome and the constant emergence of new tools. David advises finding balance and being mindful of the latest trends, particularly in the realm of AI and its rapid expansion. 00:14:25 - The Uncertainty of AI's Impact David discusses the speculation and fear surrounding the impact of AI on various industries. He emphasizes that while there may be some upheaval, it's too early to declare the final outcome. He also encourages individuals to focus on improving their own skills rather than relying solely on AI tools. 00:23:19 - Chasing Goals vs. Cultivating Habits David discusses the drawbacks of setting goals and the fleeting satisfaction they bring. He encourages focusing on cultivating habits and being dedicated to personal growth and persistence. He highlights the significance of sticking with podcasting and other endeavors, even in
Tue, October 10, 2023
Send Us a Text Message Getting interviewed on podcasts as a guest is about more than just providing inspiration to listeners. Podcast guesting is also about helping the audience understand they're not where they want to be and how to take action to get there. In this episode, Alexandria Agresta shares the secret sauce to helping listeners begin to experience transformation. Get ready to have your ideal clients captivated and primed to do business with you! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/248 Key Moments: 00:00:15 - Introduction 00:03:46 - Step 1: Speak from the Sweet Spot 00:09:07 - Step 2: Strategic Questions 00:11:40 - Step 3: Intentional Call to Action 00:15:14 - The Power of Simple Changes 00:15:41 - Manifesting Abundance 00:16:03 - Connect and Elevate 00:16:21 - Conclusion: Taking Action Timestamped Summary: 00:00:11 - Introduction, Alexandria introduces herself and shares her belief in the power of sharing a deeper message. She explains how she helps industry leaders become thought leaders and why she believes podcasts are a valuable stage for selling and making an impact. 00:03:46 - Step 1: Speak from the Sweet Spot, Alexandria discusses the importance of speaking from the sweet spot of inspiration and transformation. She advises against relying solely on inspiration, as it has become commoditized, and encourages speakers to focus on providing practical solutions and actionable steps to create lasting change. 00:09:07 - Step 2: Strategic Questions, Alexandria emphasizes the need for speakers to be strategic with the questions they are asked during podcast interviews. She suggests sharing specific questions that position the speaker as an authority and expert in their field, rather than relying on generic questions like "What do you do?" 00:11:40 - Step 3: Intentional Call to Action, Alexandria advises speakers to be intentional with their call to action at the end of a podcast interview. Instead of simply asking listeners to connect with them on various platforms, she recommends using an inbound strategy and creating a specific call to action that prompts listeners to take action and reach out with a specific phrase or message. 00:15:14 - The Power of Simple Changes Implementing simple, subtle changes in podcast interviews can lead to magical results. The guest shares how these changes have resulted in increased engagement, testimonials, and partnerships, leading to abundance in various aspects of her podcasting journey. 00:15:41 - Manifesting Abundance The guest emphasizes that regardless of the desired outcom
Tue, October 03, 2023
Send Us a Text Message Did you know that, as a podcast host, you possess valuable knowledge and expertise that can easily be monetized in a high-value way for your listeners? In this episode, Chris Williams explains why and how high-ticket masterminds are one of the best ways to monetize a podcast. Get ready to leverage your expertise in a that serves your listeners on a whole new level through a mastermind! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/247 Key Moments: 00:00:15 - Introduction and Challenges of Podcasting for Revenue 00:03:24 - Building a High Ticket Mastermind 00:06:13 - Pitfalls of Hourly Consultations 00:07:59 - Pricing and Value Timestamped Summary: 00:00:15 - Introduction and Challenges of Podcasting for Revenue Chris Williams discusses the two main reasons people get into podcasting: to monetize their knowledge or to share their passion. However, he highlights the sad truth that around 98% of podcasters don't make any money, and many fail due to the costs involved. He emphasizes the importance of finding a way to generate revenue to sustain podcasting efforts. 00:03:24 - Building a High Ticket Mastermind Williams introduces the concept of building a high-ticket mastermind as a way to monetize expertise and passion. He highlights that podcasters are well-suited to lead high-ticket masterminds due to their love for the microphone, camera presence, expertise in their field, and natural inclination to give. 00:06:13 - Pitfalls of Hourly Consultations Williams cautions against relying solely on hourly consultations to generate revenue, as it can lead to a time-consuming, unsustainable business model. He recommends transitioning to a mastermind model instead, where knowledge can be shared with multiple participants simultaneously, allowing for more efficient growth and transformation. 00:07:59 - Pricing and Value Williams advises podcasters to charge a high ticket price for their mastermind programs based on the value and impact they offer. The price should reflect the potential positive changes participants can experience over time by implementing the knowledge shared in the mastermind. He emphasizes that people are willing to invest in shortcuts to success. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/247
Tue, September 26, 2023
Send Us a Text Message Establishing a connection with listeners requires that podcast guests show up to record with hosts from a state of empathy. In this episode, Ron Macklin shares that empathy is the key to creating a dialogue that the audience can't stop listening to. By being an empathic guest, you position yourself to impact listeners' lives, ultimately leading to more collaborations and connections. Get ready to raise your impact as a podcast guest! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/246 Key Moments: 00:00:15 - The Power of Empathy 00:01:30 - Starting with Ourselves 00:04:26 - Empathy for Others 00:08:10 - Foundation of Podcasting 00:11:47 - Conclusion: Fun and Creativity Timestamped Summary: 00:00:15 - The Power of Empathy Ron Macklin introduces the podcast episode and defines empathy as understanding the situation and feelings of others. He emphasizes the importance of being empathetic in podcasting and shares how building trust and vulnerability can create a meaningful connection with guests and listeners. 00:01:30 - Starting with Ourselves Ron discusses the need to look at ourselves first before going on a podcast. He encourages self-compassion and acceptance of fears and insecurities, highlighting that being human means feeling scared and insufficient. By practicing empathy towards ourselves, we can create a positive mindset before engaging with others. 00:04:26 - Empathy for Others Ron explains that everyone, regardless of their status or background, experiences fears and insecurities. By holding the belief that others are just like us, it becomes easier to see their vulnerability and appreciate their unique gifts. Being empathetic towards others opens up a space for genuine connection and collaboration. 00:08:10 - Foundation of Podcasting Ron asserts that empathy and vulnerability form the foundation of impactful podcasting. By sharing vulnerable stories, both hosts and guests can create a safe space for listeners to drop their defenses and embrace their true selves. This openness allows for deeper conversations and the potential for new collaborations. 00:11:47 - Conclusion: Fun and Creativity Ron encourages embracing empathy, vulnerability, and connection with a sense of fun. He emphasizes that the process of being open and honest can lead to greater creativity and surpassing perceived limitations. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/246
Tue, September 19, 2023
Send Us a Text Message In podcasting, being a master interviewer requires going beyond casual chit-chat with guests. You must hone your skills to create meaningful emotional connections with your guests. In this episode, Nicole Christina shares techniques to transcend surface-level conversations and build genuine emotional rapport with your guests. By mastering these skills, you'll invite your guests to open up and share their authentic stories, captivating your listeners and leaving them longing to be part of the conversation. Get ready to elevate your skills as an interviewer and create more engaging share-worthy episodes! MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/245 Key Moments: 00:00:15 - Introduction: Becoming a Master Interviewer 00:02:20 - The Power of Emotional Connection 00:06:34 - Emotional Connection in Extreme Interviews 00:09:20 - The Secrets of Memorable Interviews 00:13:23 - Conclusion: Techniques for Effective Interviewing Timestamped Summary: 00:00:15 - Introduction: Becoming a Master Interviewer Nicole introduces herself as a podcaster and psychotherapist. She explains the importance of creating unique and memorable interviews in a saturated podcast market. 00:02:20 - The Power of Emotional Connection Nicole emphasizes the need for emotional connection in interviews, as humans have a deep need to feel heard and understood. By cultivating this connection, podcast hosts can impact and improve their audience's lives. 00:06:34 - Emotional Connection in Extreme Interviews Nicole shares a powerful example of an interview with two women scientists living in the Arctic. Despite technical difficulties, the emotional content of the interview created a special experience for both the guests and the audience. 00:09:20 - The Secrets of Memorable Interviews Nicole shares her secrets for creating memorable interviews. These include choosing guests who fascinate you, thorough preparation, bringing your unique self to the conversation, and listening deeply to your guests. 00:13:23 - Conclusion: Techniques for Effective Interviewing Nicole offers practical techniques for effective interviewing, such as inviting guests to elaborate, avoiding talking too much, and knowing when to wrap up the interview. These techniques help create a genuine and emotional connection with guests and the audience. MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/245
Tue, September 12, 2023
Send Us a Text Message Does podcast guesting ever make you feel nervous, anxious, or uneasy? It doesn't have to be that way! In this episode, Rhysa Sisco explains how to identify the state of your nervous system so you can build a toolbox to feel more confident, communicate more effectively, and deliver a powerhouse talk when you are guesting on a podcast! Get ready to learn how 30 seconds can lead to a calmer podcast guesting experience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/244 Key Moments: 00:00:15 - The Fear of Being a Podcast Guest 00:02:05 - Regulating the Nervous System 00:05:37 - Creating a Toolbox for Confidence 00:10:57 - Conclusion: Using Tools Throughout the Day Timestamped Summary: 00:00:15 - The Fear of Being a Podcast Guest The hardest part of wanting to be a podcast guest is feeling confident. Fear of rejection, anxiety about what to say, and the fear of freezing up can hold you back. It's important to overcome these fears and feel safe with yourself and communicating. 00:02:05 - Regulating the Nervous System Regulating the nervous system is key to feeling confident as a podcast guest. By creating a sense of safety, you can overcome imposter syndrome and anxiety. Understanding the different states of the nervous system and using sensory tools can help you regulate and show up as your best self. 00:05:37 - Creating a Toolbox for Confidence Building a toolbox of sensory tools can help you regulate your nervous system in different states. By identifying tools that make you feel calmer or more present, you can use them before and after triggers to feel more confident. This toolbox can be tailored to your specific needs as a podcast guest. 00:10:57 - Conclusion: Using Tools Throughout the Day Incorporating daily tools into your routine can help you stay calm and confident. Additionally, using tools before and after triggers can help you manage anxiety or anger. By knowing when and how to use these tools, you can show up as your best self and create a strong connection with your audience. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/244
Tue, September 05, 2023
Send Us a Text Message Do you struggle to stay consistent with your podcasting efforts? Would you like to develop the habit of creating content on a regular basis in a way that builds the loyalty of your audience? In this episode, Pete A Turner shares how you can develop your podcasting repetition muscle, ultimately leading to your success in podcasting. Get ready to learn how to consistently produce your podcast for years to come while growing your audience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/243 Key Moments: 00:00:15 - Introduction and the Challenges of Podcasting 00:02:34 - Overcoming Challenges and Getting Above Average 00:04:07 - Managing Time and Tasks 00:06:36 - Podcasting as a Skill to Be Developed 00:08:27 - Importance of Repetition and Efficiency 00:11:11 - Time Management 00:11:25 - Balancing Show Time, Money, and Attention 00:11:36 - Conclusion: Quick Wrap-Up About Repetition and Consistency Timestamped Summary: 00:00:15 - Introduction and the Challenges of Podcasting Pete A. Turner shares his experience and discusses the challenges of running a podcast, emphasizing the need for dedication and hard work. He warns aspiring podcasters about the competition and the importance of treating the podcast like a small business. 00:02:34 - Overcoming Challenges and Getting Above Average Pete explains that most podcast ideas fail before reaching ten episodes. He encourages podcasters to focus on the small tasks required for their show's success and to allocate their time, money, and attention accordingly. 00:04:07 - Managing Time and Tasks Pete advises podcasters to schedule dedicated time each day for podcast-related tasks. He suggests making a list of contacts, improving the website, and learning about podcasting platforms to efficiently manage the workload. 00:06:36 - Podcasting as a Skill to Be Developed Pete compares podcasting to learning a martial art or swimming, highlighting the importance of starting small and building skills over time. He encourages podcasters to embrace the tedious tasks and commit to constant improvement. 00:08:27 - Importance of Repetition and Efficiency Pete emphasizes the need for consistency and efficiency in podcasting. He encourages podcasters to book guests, improve sound quality, and master the technical aspects of publishing. Repetition and practice are key to success. 00:11:11 - Time Management Learn how to prioritize your time and allocate it wisely, even when facing holidays or other distractions. Building in extra time earlier in the week can help you stay on track without overwhelming yoursel
Tue, August 29, 2023
Send Us a Text Message Discover the secrets to becoming omnipresent in the digital landscape and creating a global presence that attracts your ideal clients, even while you sleep or travel the world. In this episode, Dr. Barrett Matthews reveals the power of leveraging various media platforms to convey your message directly to those actively seeking your expertise. Say goodbye to chasing leads and hello to the strategies that will revolutionize your approach to marketing your business. Get ready to unleash the power of global influence and elevate your business to new heights! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/242 Key Moments: 00:00:15 - Challenging the notion of being in two places at once 00:02:15 - Kevin Hart's omnipresence in media 00:05:35 - Getting out of ego-based marketing 00:08:54 - Breaking free from wrong teachings 00:12:29 - Conclusion: Leveraging media for global success Timestamped Summary: 00:00:15 - Challenging the notion of being in two places at once Dr. Barrett Matthews challenges the idea that you can't be in two places at once. He believes that by using media, it is possible to be in multiple places simultaneously and reach a wider audience, leading to more leads, clients, and revenue. 00:02:15 - Kevin Hart's omnipresence in media Dr. Matthews uses comedian Kevin Hart as an example of someone who has made himself omnipresent in media. Hart has books, audiobooks, a podcast, streaming TV shows, documentary films, and commercials, ensuring that he is everywhere and reaching his target audience effectively. 00:05:35 - Getting out of ego-based marketing Dr. Matthews emphasizes the need for business owners to get out of their comfort zones and engage with different forms of media. He advises against focusing solely on one platform, such as social media, and instead encourages business owners to make themselves findable on various media platforms to reach a wider range of potential clients. 00:08:54 - Breaking free from wrong teachings Dr. Matthews highlights two common misconceptions in marketing: focusing on one area of media and finding a specific client avatar. He explains that by expanding their presence across different media platforms and making themselves findable to potential clients, businesses can achieve global reach and generate revenue from all over the world. 00:12:29 - Conclusion: Leveraging media for global success Dr. Matthews encourages business owners to use media to go global! MORE FROM THIS EPISODE:
Tue, August 22, 2023
Send Us a Text Message Did you know that you can get a stamp of approval from Google? It's better known as the Google Knowledge Panel. (It's the information box on the right-hand side of Google Search Results.) You've seen it when you Google the name of somebody famous. In this episode, Jason Barnard explains that the Google Knowledge Panel isn't reserved for the world's top influencers. In fact, Google's implicit stamp of approval is available to anyone! Jason will explain how to get a Google Knowledge Panel for your podcast. Get ready to learn how to leverage the power of Google's stamp of approval! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/241 Key Moments: 00:00:15 - Introduction and Building Authority in Search 00:03:28 - Jason's Personal Experience with Google Search Results 00:07:27 - Importance of Google for Podcasters 00:10:00 - Improving Your Brand SERP 00:12:39 - Knowledge Panel and Building Authority 00:17:05 - Assessing Online Presence 00:19:00 - Becoming the Authority 00:20:19 - Conclusion: Key to Target Audience Timestamped Summary: 00:00:15 - Introduction and Building Authority in Search Jason Barnard introduces himself as the Brand SERP guy and explains how branded search can help build authority within an industry. He highlights the importance of becoming the authoritative reference in your niche and shares a simple strategy to achieve that. 00:03:28 - Jason's Personal Experience with Google Search Results Jason shares his personal experience of repositioning his online personal brand from a cartoon Blue Dog to a world-leading expert digital marketer. He emphasizes the role of Google search results in building credibility and becoming an authoritative expert. 00:07:27 - Importance of Google for Podcasters Jason explains that while Google may not be a huge driver of an audience for podcasters, it provides valuable insights and free visibility. He introduces the concept of Brand SERP and Knowledge Panel and how they indicate Google's understanding of your podcast. 00:10:00 - Improving Your Brand SERP Jason advises podcasters to focus on improving the content that appears on their brand SERP. This includes reviews, engagement, and views on podcasting platforms, as well as social media accounts. He suggests analyzing the brand SERPs of other podcasts in the same niche for strategic choices. 00:12:39 - Knowledge Panel and Building Authority Jason explains the significance of the Knowledge Panel on Google and how it represents Google's level of understanding of your podcast. He emphasizes the importance of providing accurate and relevant information to build authority within your niche.<br/
Tue, August 15, 2023
Send Us a Text Message Podcast guesting is powerful for many reasons, but one of the most overlooked benefits is audience development from podcast guesting. In this episode, Cristina Marcello explains how to create a podcast guest booking strategy, identify the best-fit shows, and what to do after the interview to engage and develop your audience. Get ready to learn to harness the power of podcast guest bookings to cultivate and expand your audience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/240 Key Moments: 00:00:15 - The Power of Podcast Guest Booking 00:01:50 - Defining Your Point of View 00:03:24 - Determining Best Fit Podcasts 00:07:29 - Crafting an Effective Pitch 00:11:07 - Conclusion: Repurposing Content for Audience Development Timestamped Summary: 00:00:15 - The Power of Podcast Guest Booking Cristina Marcello discusses the importance of leveraging podcast guest booking as a means of audience development. Cristina highlights the common practice of simply sharing the podcast link on social media and explains how much more can be done to maximize audience engagement. 00:01:50 - Defining Your Point of View Marcello advises individuals to define their point of view before seeking to be a guest on a podcast. Cristina suggests identifying recurring themes or challenges in their life and considering if they would make compelling podcast topics. 00:03:24 - Determining Best Fit Podcasts Marcello outlines four key factors to consider when determining whether a podcast is the best fit. These factors include the content of the podcast, how the topics are discussed, the audience it attracts, and the reach of the podcast. 00:07:29 - Crafting an Effective Pitch Marcello emphasizes the importance of leading with value when pitching to podcast hosts. Cristina advises that the pitch should demonstrate how the guest's unique perspective or experience aligns with the show's content and benefits the audience. 00:11:07 - Conclusion: Repurposing Content for Audience Development Marcello highlights the abundance of content that can be repurposed from a podcast episode. Cristina suggests creating videos, animations, graphics, and blog posts to engage with and expand the audience beyond the initial podcast episode. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/240
Tue, August 08, 2023
Send Us a Text Message Discover the untapped potential of YouTube as a platform for podcast distribution and audience discovery. In this episode, Travis Albritton reveals game-changing strategies to transform your audio podcast into captivating video content. Learn how to seamlessly integrate video into your existing workflow, utilizing affordable equipment and free editing software. Get ready to elevate your podcast to new heights and engage a broader audience by harnessing the power of high-quality video on YouTube! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/239 Key Moments: 00:00:15 - The Popularity of YouTube as a Podcast Consumption App 00:01:45 - Why Audiograms Don't Work on YouTube 00:02:52 - Minimal Equipment Needed for Video Podcasting 00:03:47 - Recording Solo Episodes 00:06:47 - Recording Interviews 00:13:01 - Turning Your Audio Podcast into a Video Podcast 00:13:30 - Creating Thumbnails with Canva 00:14:00 - Conclusion: Easy and Affordable Video Podcasting Timestamped Summary: 00:00:15 - The Popularity of YouTube as a Podcast Consumption App YouTube is the most popular podcast consumption app in the world, surpassing Apple Podcasts and Spotify. As the second-largest search engine globally, YouTube has become a vital platform for podcasters to reach a wider audience and share their shows. 00:01:45 - Why Audiograms Don't Work on YouTube Audiograms, which use audio waveforms and images, are not effective on YouTube. Viewers expect to see people in videos, making it crucial to have video footage of the podcast host or guests. YouTube requires a visual element to enhance the viewing experience and engagement. 00:02:52 - Minimal Equipment Needed for Video Podcasting Starting a video podcast doesn't require expensive gear. Utilize the camera on your phone or a webcam, along with your existing audio podcast setup. The quality of smartphone cameras is excellent, making them a viable option for recording video podcasts without investing in additional equipment. 00:03:47 - Recording Solo Episodes For solo episodes, platforms like Zoom, Riversides, or Squadcast are suitable for recording. You can also record yourself using video conferencing software like Zoom, even if you're the only participant. The goal is to capture both video and audio seamlessly in your chosen platform. 00:06:47 - Recording Interviews When recording interviews, whether in person or online, the process remains the same. Platforms like Zoom or Riverside allow for remote interviews, ensuring both video and audio are recorded 00:13:01 - Turning Your Audio Podcast int
Tue, August 01, 2023
Send Us a Text Message In this episode, James Cridland takes us on a journey into the past, present, and future of podcasting. Learn valuable insights and perspectives on the evolving podcasting landscape while gaining a deeper understanding of the trends, innovations, and potential opportunities. From emerging technologies to evolving listener behaviors, explore the exciting predictions to watch for in the future of podcasting and a few warnings of things to watch for. Get ready to better understand the ever-changing podcasting landscape and stay ahead of the curve! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/238 Key Moments: 00:00:15 - Introduction, 00:01:16 - The Birth of Podnews 00:05:22 - James' First Speaking Experience 00:07:52 - Milestones in Podcasting 00:10:59 - The Essence of Podcasting 00:13:53 - The Strength of Podcasting 00:18:10 - Total Time Spent Listening 00:20:41 - The Importance of Transcripts 00:23:50 - Tight Editing and Audience Respect Timestamped Summary: 00:00:15 - Introduction Alex welcomes James Cridland to discuss the state of podcasting and expresses gratitude for James' contribution through Podnews. 00:01:16 - The Birth of Podnews James shares the story of how he got the idea for Podnews during a conversation at a pub, realizing the lack of news resources for the podcasting industry. He explains the initial challenges and how Pod News has grown since its launch in May 2017. 00:05:22 - James' First Speaking Experience James recounts his first time speaking at a podcast conference in 2005, representing Virgin Radio's involvement in podcasting. He reflects on the backlash he received from podcasters who resented radio stations entering the podcasting space. 00:07:52 - Milestones in Podcasting James highlights the impact of Spotify's entry into podcasting, both in terms of increased listenership and the industry's overall growth. He also mentions Adam Curry's involvement in advancing podcasting through the podcast index and new podcast namespace. 00:10:59 - The Essence of Podcasting James emphasizes the open nature of podcasting, allowing anyone to publish shows without gatekeepers. He expresses concern about potential threats to this open ecosystem, particularly from platforms like Spotify and YouTube not fully understanding the core values of podcasting. 00:13:53 - The Strength of Podcasting Despite media companies facing economic difficulties, podcasting is thriving and outpacing other forms of online ad revenue. While legacy companies may be struggling, podcasting itself remains strong and poised for growth. 00:18:10 - Total Time Spent Listening While the number of podcast listene
Tue, July 25, 2023
Send Us a Text Message The digital landscape is evolving more rapidly than ever before. As a result, the way people create and consume content online is changing. According to many experts, the role of human involvement in content creation is uncertain at best. As podcast guests and podcast hosts, adapting to these changes is critical to remain relevant for our listeners. In this episode, Alex Sanfilippo explains how you can survive and thrive in the new era of content creation as a podcaster on either side of the microphone! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/237 Key Moments: 00:00:15 - Thriving in the New Era of Content 00:01:51 - Changes in Podcasting 00:03:19 - Hone in on Your Message 00:05:43 - Transformation 00:07:43 - Practical Tips for Positioning Your Content 00:11:16 - Consistency and Commitment 00:12:25 - Essential Elements for Success 00:13:31 - Embracing Continuous Improvement 00:14:27 - Tracking Progress Timestamped Summary: 00:00:15 - Thriving in the New Era of Content Alex discusses the rapid transformation happening in the digital space, specifically in podcasting. He acknowledges the concerns of creators about becoming obsolete and addresses questions about staying relevant. He emphasizes the importance of honing in on our message and finding our unique value in the new era of content. 00:01:51 - Changes in Podcasting Alex explains that podcasting is experiencing changes due to the increasing listenership and the influx of money into the industry. He mentions the rise of big production houses and the fear of being replaced by shows with more resources. However, he reassures that there is still plenty of opportunity for independent creators. 00:03:19 - Hone in on Your Message Alex advises podcasters to hone in on their message and find a specific topic that is not being covered by others. He suggests rebranding the show or getting more practical with the content to stand out in the crowded podcasting landscape. 00:05:43 - Transformation Alex asserts that we are now in the transformation age of content, where people seek transformation rather than just information. He encourages podcasters to identify the transformation they can offer listeners and position their content accordingly. 00:07:43 - Practical Tips for Positioning Your Content Alex recommends changing the show title and episode descriptions to align with the transformation being offered. He emphasizes the importance of delivering on the promise made in the title and description. For podcast guests, he suggests checking 00:11:16 - Consistency and Commitment Consistency is key in podcasting, as i
Tue, July 18, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/236 With so many podcasts struggling for listeners' attention, it can be challenging to stand out in the crowded market. In this episode, Mike Michalowicz shares his insights into the art of attention-grabbing marketing for podcasters on either side of the microphone. He shares his tips and tricks for creating a marketing plan that engages your audience and makes your podcast stand out from the rest. Whether you're just starting or an experienced podcaster looking to grow your audience, this session offers valuable insights into creating marketing that doesn't get ignored! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/236
Tue, July 11, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/235 Are you guesting on podcasts but not seeing a return on investment? It could be due to a lack of a powerful call to action in the last 30-60 seconds of your interview. In this episode, Kelly Mosser explains how to optimize your call to action for the podcast listening experience, meet your audience where they are, and boost your inquiries, messages, follows, and subscribers. Discover the three ingredients to a successful call to action and avoid the biggest mistake that leaves you hearing crickets from your audience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/235
Tue, July 04, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/234 When it comes to podcast monetization, many of us look in the wrong places to drive revenue with our podcasts. In this episode, Doug Sandler explains 4 often-overlooked opportunities for podcast monetization and how to create a successful strategy that aligns with your values. Don't miss out on the hidden potential of podcasting revenue - it may not be where you expect it, but it's waiting for those who know where to look! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/234
Tue, June 27, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/233 Are you tired of wasting your time on podcast guest appearances that don't result in meaningful impact? Many guests make the mistake of chasing after shows with large audiences or accepting invitations from any podcast that will have them. But what really matters is connecting with your ideal listeners; the people you're most equipped to serve. In this episode Dr. Vic Manzo shares the importance of a strategic approach to podcast guesting. By identifying your perfect listener, you can focus on appearing only on shows where you can add the most value and make a lasting impact! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/233
Tue, June 20, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/232 As a podcast host, you are the expert in your industry and serve as both a tastemaker and agent for change. In this episode, Chrissy Das explains how to harness your thought leadership by leveraging your podcast episodes to write a book that will help you take your visibility and authority to the next level! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/232
Tue, June 13, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/231 Every podcast host knows you have a reason to be on their show, but do you know theirs? By tapping into the motivations and business models behind a show, you're able to take the host and audience to new places that they all secretly want to go. In this episode, Dan Cumberland shares his strategy for flipping the script on guesting to allow you to bring more value, build better connections with hosts and audiences, and get more out of each appearance! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/231
Tue, June 06, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/230 How can you set measurable goals that align with your podcasting objectives? In this episode, Megan Dougherty explains how to define success beyond downloads and explores the different types of goals that podcasts can help achieve, such as thought leadership, relationship building, and audience engagement. Megan also shares specific, measurable metrics associated with each goal type to help you track your progress. Get ready to learn how to accurately evaluate your podcast’s success! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/230
Tue, May 30, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/229 In this episode, Katie Brinkley shares the benefits of podcast guests maintaining relationships with podcast hosts after the initial interview is over. From building professional connections and gaining new insights to fostering a sense of community and personal growth, continuing relationships with podcast hosts can have a positive impact on both personal and professional endeavors. Get ready to learn tips and strategies for building and maintaining stronger relationships from podcasting! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/229
Tue, May 23, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/228 In this episode, Brent Dowlen emphasizes the importance of reassessing your "why" when podcasting, regardless of your initial motivation. Your show must align with your beliefs, goals, or dreams to connect with your audience authentically. Without a clear purpose, you risk attracting the wrong audience or failing to engage with your intended audience. When your "why" aligns with your audience's interests, your podcast will resonate with them, and your audience will grow organically! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/228
Tue, May 16, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/227 In this episode, Daniel Alfon shares a 3-step formula for making a lasting impression on podcast hosts and enticing listeners to keep tuning in. By identifying resonant quotes and questions from past episodes and weaving them into the conversation, guests can stand out and increase engagement. Whether you’re a new or experienced podcast guest, this formula will help elevate your podcasting game and leave a lasting impact on both the host and the audience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/227
Tue, May 09, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/226 In the pursuit of success, it's easy to lose sight of our original intentions. Sometimes, embracing the possibility of being 'unsuccessful' can lead to a deeper level of success through maintaining our integrity and staying true to ourselves. In this episode, Paul Granger explains how being unsuccessful as a podcaster could be the very thing that leads to the most impact on your life, and the lives of your audience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/226
Tue, May 02, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/225 Discover the future of podcasting with industry icon Dave Jackson. In this episode, we explore the latest trends, challenges, and opportunities shaping the podcasting landscape. Drawing on his vast experience and deep knowledge of the industry, Dave shares valuable insights on what he’s learned since getting into podcasting and where he sees this industry heading. Join us as we explore the future of podcasting with one of its true pioneers! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/225
Tue, April 25, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/224 With over an 85% failure rate in podcasting on either side of the microphone, the question rings in our minds: “What does it really take to make it in podcasting?” In this episode, podcasting industry expert Alex Sanfilippo dives into 3 key insights that he learned while speaking to over 2,100 podcasters about what it takes to succeed as a guest or a host. Whether you're a host or guest, these insights will provide valuable guidance as you navigate the ever-changing landscape of podcasting! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/224
Tue, April 18, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/223 In this keynote episode, John Lee Dumas, host of the wildly popular podcast Entrepreneurs on Fire, shares the secrets of his success and reveals how he turned a daily podcast into an empire. In this conversation, John shares his journey as a podcaster and offers valuable insights and recommendations for anyone looking to follow in his footsteps. Don't miss this opportunity to learn from one of the most successful entrepreneurship podcasters in the industry! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/223
Tue, April 11, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/222 In this episode, Paul Henczel shares his journey and tips for how he went from an injured millworker to an international speaker. Paul shares his 3-step framework for infusing compelling stories into podcast episodes and interviews. Create connection magic with the audience through memorable content. Get ready to learn the steps Paul took to go from invisible to impactful! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/222
Tue, April 04, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/221 Are you feeling stressed or burnt out on your podcast? It's easy to fall into that trap when you're putting in long hours and constantly striving for perfection. But there's a way to avoid burnout and keep your show fresh and exciting! In this episode, Mike Montague explains that by incorporating playfulness, humor, creativity, and spontaneity into your podcast, you can have more fun and keep things interesting for both you and your audience. Get ready to have more fun and bring new life to your podcast! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/221
Tue, March 28, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/220 In this episode, successful entrepreneur and podcaster Jason Sherman shares tips and tricks to make podcast episodes with you as the guest stand out among the thousands. He explains how to leverage social media platforms and useful video techniques, make your description stand out by using keywords, incentivize your audience with promotions, giveaways, and more. Recording with the host is only half the battle when being a guest on a podcast. Hosts put a lot of time, energy, and money into production. Get ready to learn how to help podcast hosts help you get maximum exposure for your episode so that you can both benefit from the results! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/220
Tue, March 21, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/219 Press releases are an underutilized marketing tactic in the podcast industry. They can help launch your podcast into the media spotlight without spending a dime! In this episode, Tori Shirah shares how to write a press release, but more importantly, WHO to send a press release to, and how to get your podcast featured on media channels! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/219
Tue, March 14, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/218 In this episode, Mark Firth explains how he transformed his business when he began leveraging each podcast interview properly. Mark describes how he utilizes PodMatch to get booked as a guest on podcasts regularly, then how he turns each interview into one month of content for his social media. Mark explains that podcast guests miss a massive opportunity if they don't take this simple, affordable action to create this additional content. Because of the nature of podcasting, this content will become the most valuable assets you share online! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/218
Tue, March 07, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/217 Are you looking to take your podcast to the next level? One key factor can make all the difference: creating compelling, engaging content. With a focus on this aspect of your show, you can attract new listeners and keep them coming back for more. And the best part? It's completely free to implement! In this episode, Jason Cercone shares tips and strategies for maximizing the impact of your podcast content! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/217
Tue, February 28, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/216 You have a unique speaking energy. It's time to stop copying other speakers and develop your own style of presenting. Natasha Bazilevych discovered four types of different energies people speak with. In this episode, she shares how to define, develop and demonstrate your unique speaking energy so you can speak with power! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/216
Tue, February 21, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/215 Are you tired of feeling burnt out, struggling with podfade, and embarrassing yourself by forgetting to include the audio player on your podcast blog posts? Having a system in place is crucial for staying organized, motivated, and on top of all the various tasks involved in podcasting. In this episode, Angela Kelly Smith explains how implementing systems and a standard operating procedure (SOP) for your podcast can help you stay on track while increasing your creativity! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/215
Tue, February 14, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/214 Podcast guesting can be a frustrating experience when you're not generating consistent sales for your online business or building meaningful relationships. The good news is the right strategy can make podcast guest appearances highly profitable, personally rewarding, and fun! Dustin Riechmann details a proven 5-step framework and real-world case studies that you can use to generate 6-7 figures in sales in 12 months, leveraging podcast guesting the smart way. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/214
Tue, February 07, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/213 In this episode, Michael Whitehouse explains how he generated $37,000.00 in sales through his podcast, that only had 28 listeners! Join us as Michael shares the framework for how podcasters can turn a show with a small audience into a lucrative revenue source without spending any money beyond the cost of hosting the podcast. Get ready to learn how to attract high-quality leads and convert them into paying clients using only your podcast! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/213
Tue, January 31, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/212 Listen in as Alex Sanfilippo and Tracy Hazzard, Founder of Podetize, as they discuss how Tracy turned her podcast into a major success and how she was able to generate millions of dollars through podcast guesting appearances. Tracy shares her insights on the evolving landscape of podcasting and the strategies that are essential for hosts and guests to thrive in this rapidly evolving industry. Get ready to learn more about the future of podcasting and why now is the best time to get involved! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/212
Tue, January 24, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/211 Discoverability is essential for any podcast to become successful, but many hosts struggle to get it right. There are three basic things that every podcast host needs to be doing if they want their show to grow organically. These three points also matter for podcast guests because guests should only be on podcasts that are discoverable by listeners. In this episode, Alex Sanfilippo shares the three key actions every podcast host should take to ensure their show's long-term growth and success! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/211
Tue, January 17, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/210 In this keynote episode, Pat Flynn shares how he’s been able to build the Smart Passive Income empire and beyond through one simple focus: Turn your podcast listeners into superfans. Join as Pat explains how to take listeners through the 4 phases of the Pyramid of Fandom. Take listeners (Whether they’re listening to your podcast or if you’re a podcast guest) from casual interactions all the way to superfans! Spoiler: Everything Pat Flynn shares in this episode starts from a place of serving others! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/210
Tue, January 10, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/209 We all intuitively understand the value of being a podcast guest, but without a strategic plan in place that intentionally transforms cold audiences into raving fans, and raving fans into premium buyers, this haphazard podcast guesting thing you're doing is a TOTAL waste of your time and energy! In this episode, Kelly Mosser will teach you exactly how to launch your strategic Podcast Tour that doesn't just get you booked onto great shows, but also drives meaningful brand awareness and revenue into your business. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/209
Tue, January 03, 2023
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/208 There are people who already love your podcast; they just don't know it exists yet. Growing your podcast audience is hard if you just wait for them to find you. But when you control who learns about your podcast and are able to find the people who really want to share it, you change the narrative. In this episode, Dan R Morris shares his effective strategy for growing your audience by finding your future fans instead of waiting for them to come to you. There are thousands/millions of people with a vested interest in sharing your episodes; let's get your show in front of them! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/208
Tue, December 27, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/207 Guesting on podcasts is an art and one that can boost your business if done well. In this episode, podcast executive producer Sara Lohse shares her best practices for selling yourself on podcasts without sounding like you're selling anything at all. You'll learn to become a better guest who shares valuable information instead of selling yourself. Get ready to learn to lead with value instead of a sales pitch! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/207
Tue, December 20, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/206 Based on a survey of 1,076 podcasters, there are 3 distinct marketing tactics higher-income podcasters are doing that lower-income podcasters are not. If you’re struggling to grow and monetize your show, these three marketing tactics are just what you’ll need! In this episode, Deirdre Tshien will share the 3 tactics you need to start implementing now (and they’re easier than you think) so you can begin exponentially growing your podcast! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/206
Tue, December 13, 2022
Send Us a Text Message MMORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/205 In this episode, Kendra Swalls explains why you need to have great media-approved headshots and other marketing photos of yourself and how they will help set your brand apart. Whether you’re a podcast host or a podcast guest, having high-quality photos of yourself will immediately boost your legitimacy and set you apart from others in your space. Additionally, Kendra is going to share some simple ways to get great photos, so you won’t have to hire a professional photographer every time you need updated photos! MMORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/205
Tue, December 06, 2022
Send Us a Text Message MMORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/204 Do you ever feel like your podcast content suffers because you don't have the time to keep up with your production schedule? We've all been there: up until 2am working on an episode that is supposed to go live in just a few hours. What if it didn't have to be that way? In this episode, Kate Erickson explains how she breaks down the exact system you need to create consistent content for your podcast. MMORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/204
Tue, November 29, 2022
Send Us a Text Message MMORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/203 Want to learn how to grow your podcast and share your message with more people? You could be getting paid to speak — all while building your existing business and growing your podcast audience. In this episode, Grant Baldwin is here to share why you should consider becoming a paid speaker, how to get started, and plenty of tips and tricks he learned while earning over $2 million from 500+ paid speaking gigs worldwide. MMORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/203
Tue, November 22, 2022
Send Us a Text Message MMORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/202 Influence and social authority are most visible with connective placement. Sharing the mic or stage (aka podcast platform) with people of name recognition can enhance your listenership, viewership, and personal branding recognition. But do you ever consider the connection between you and the guest themselves rather than just numbers, listens, and podcast growth? What if your show was one to be remembered? What if your show became an asset to them? In this episode, you’ll learn how Tamra Andress and her team make an impact with the top .3%, 4-year running show, The F.I.T. in Faith Podcast, by bringing on celebrity and influencer guests. MMORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/202
Tue, November 15, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/201 Thousands of people do podcast interviews, but how do you stand out on a show from anyone else in your industry? How do you prioritize your ideas in a way that makes people feel like they have much to learn from you? In this episode, Brenden Kumarasamy covers how you can share unique ideas on a podcast to stand out from all a host's previous guests on their show. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/201
Tue, November 08, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/200 In this episode, Melanie Benson shares 5 strategic steps for how her podcast has been able to reach the top 1% of all podcasts on Apple. Melanie explains why getting your show into the top 1% matters as an authority builder and how it helps you break “the best-kept secret” syndrome that so many of us get trapped in. By following Melanie’s system, you’ll immediately begin seeing your show grow and reach the top 1% before you know it! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/200
Tue, November 01, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/199 In this episode, Alex Sanfilippo and Tom Rossi talk through the current state of the podcasting industry. Get ready to learn some encouraging stats and facts about the podcasting industry that most podcast hosts (and guests) aren’t aware of. Get ready to learn more about where podcasting is heading and why it’s the best time ever to be involved in the space! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/199
Tue, October 25, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/198 As the landscape for podcast hosts continues to evolve in change, are we keeping humans in mind? With all the tools and automations being used in the podcast industry, in many ways, we’re creating episodes for robots instead of for humans. When is the last time you asked yourself, “Would a human enjoy what I’ve created?” For many of us, we’ve forgotten the importance of the human touch. In this episode, Alex Sanfilippo shares the future of podcast listeners and how they’re changing as quickly as the way we’re changing how we create content. Get ready to learn how to podcast for human listeners in this evolving form of content! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/198
Tue, October 18, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/197 Jasmine Star is one of the most successful podcasters in the world. But, she started with no listeners, just like the rest of us. In this episode, Jasmine shares her podcasting experience and how she's achieved so much success; both as a podcast guest and a podcast host. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/197
Tue, October 11, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/196 In this episode, Jem Fuller dives deep into the idea that being a podcast guest is not about you. Although this sounds counter-intuitive, it's about getting out of your own way, to serve the greater good of the conversation. This understanding frees you up from any self-consciousness, to create a more free-flowing and engaging conversation. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/196
Tue, October 04, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/195 In this episode, Ash Borland dives deep into how podcasts can use live streaming to their advantage. Not only as a time-saving production tool but also as a way to engage with and build a community around their podcast! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/195
Tue, September 27, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/194 Feel like you’re giving away your best content inside every interview, but still not getting the ROI you want for your time invested? In this episode, Courtney Elmer helps us discover how to tap into the power of listener psychology and structure your content in a way that compels someone listening to take action, so you can convert more listeners into leads and get the most out of every interview. If you're ready to skyrocket listener engagement, welcome a steady flow of new leads, and FINALLY, experience what it’s like to be one of those guests people can’t stop raving about — this is for you! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/194
Tue, September 20, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/193 In this episode, Wade Galt shares what he’s learned about inspiring his podcast guests to share their interview episodes with Wade on their social media while he builds relationships with them. It can be very frustrating to invest hours of time and hundreds of dollars or more into an episode, only to have it receive little or no support from the person you interviewed. Wade shares how to create a promotional experience for your guests that goes above and beyond their expectations, so they are excited to share your episode and promote it as best as they can while you receive maximum exposure and downloads. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/193
Tue, September 13, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/192 One of the most useful and important books ever written on connecting and influencing people was Dale Carnegie's How to Win Friends and Influence People but it's old, the examples are old and even the modernized version is old. In this episode, Johnny Ball goes through key principles from How to Win Friends and Influence People that apply to us in the world of podcasting that we could be using to land more appearances and deeper networking connections and how we can use them in 2022 and beyond. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/192
Tue, September 06, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/191 What's your favorite coffee shop or your favorite restaurant? Where do you get your haircut? What nonprofit in your town do you support? Everyone has those places in their community but the stories of those people tend to get overlooked. In this episode, Mike Ham explains that as podcasters, we tend to chase the big-name guest or the national audience, but there is real power in being THE person in your community giving a voice to places in your backyard. Are there challenges? Of course, but the rewards are endless. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/191
Tue, August 30, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/190 Deconstruct and reimagine the podcast marketing processes you think you understand. Podcasting profitably today is the opposite of everything you’ve ever learned. In this episode, Chris Williams challenges us to take a step back and see what’s really going on behind the microphones of the best high-ticket sales and lead gen hosts and guests in podcasting. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/190
Tue, August 23, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/189 Your podcast is your platform. But it shouldn't be your only platform. In this episode, Michael DeLon explains how podcasters can amplify their leadership position by creating a book without writing a word. You speak on your podcast and you should use the same process to create your book. As a thought leader, you need to stand out in the crowded podcasting space. Being an Amazon best-selling author of your own book is the fastest way to accomplish that. But doing it on your own takes a lot of time, effort, and know-how. Make the process as simple as possible by speaking your book, instead of writing it. It's the fastest, easiest, and most enjoyable way to become an author! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/189
Tue, August 16, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/188 In this episode, Kay Suthar will share with you the top 3 proven and tested methods that have benefitted several other Podcast Guests. You will learn how to become confident as a Guest, the do's and don'ts of appearing as a Guest on Podcasts, and how to get the host to invite you back on their Podcast, again and again! And ultimately become a Sought-After podcast guest with hosts chasing you down! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/188
Tue, August 09, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/187 In this episode, Steph Taylor shares three main things, 1) Why a digital product is the perfect low-risk monetization strategy, whether you're a seasoned podcaster or just starting out. 2) What makes a good digital product in 2022 and how to develop a profitable digital product idea, even if you're not an "expert" in anything. 3) Why you don't need to build a library of products—it only takes one digital product to totally change the trajectory of your business, for real. This strategy is how Steph turned a $197 product into $750,000 of sales in under 12 months. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/187
Tue, August 02, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/186 In this keynote episode, Todd Cochrane (Founder of Blubrry Podcasting and one of the first 40 podcasters ever) delivers The State of Podcasting Address for PodPros Q3, which contains details of the past, present, and insights into the future of the podcasting industry. Additionally, Alex brings up the topic of podcast listenership, which leads Todd to share an inspiring story about how we never know who's listening. This is a notetaking-worthy conversation that you won't want to miss! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/186
Tue, July 26, 2022
Send Us a Text Message MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/185 In this episode, Alex Sanfilippo shares something that has been bothering him about the podcasting experience; on both sides of the mic. And it's that there's a lot of friction involved with podcasting and life when it comes to balance. Alex shares an alternative way to view, produce, and share your podcast. He calls it, "frictionless podcasting" and shares ways to make podcasting a natural, long-term part of your life that will lead to less stress but more fulfillment. MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/185
Tue, July 19, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/184 In this keynote interview, Alex Sanfilippo interviews Jordan Harbinger about his podcasting journey. Jordan shares about how he got started, the struggles he faced along the way, and ultimately what has led him to the success he has seen today with more than 15 million downloads on The Jordan Harbinger Show every month! Get ready to be challenged and inspired by podcasting industry celebrity, Jordan Harbinger! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/184
Tue, July 12, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/183 Most podcasters don't have a huge audience. But they still want to make an impact and sell their services using this platform. Listen as Ina Coveney shares how she was able to monetize her business to 6 figures without ever cracking the 1K follower mark on any social media platform. In this talk, Ina explains how to position yourself for success with only a tiny audience. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/183
Tue, July 05, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/182 You are guesting on podcasts but your authority, leads, and conversions aren’t growing as quickly as you’d like. Discover the podcast guest tracking system that will help you leverage your interviews and optimize results. Join as Lyndsay Phillips shares the system she uses for her clients that tracks what shows they’ve pitched, recorded, and gone live. No more wasted time, or opportunities that disappear into a black hole! Plus learn an easy way to test what types of shows are bringing in leads and ideal clients. These statistics are gold! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/182
Tue, June 28, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/181 Join in as Andy Wang explains different ways that he's landed big-name guests since launching his podcast. In this episode, you'll learn strategies and tactics for booking more prominent and more experienced guests for your podcast. Andy shares his outreach methods, who to contact, and helpful resources. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/181
Tue, June 21, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/180 Most authors have no idea how to successfully launch their book using podcast appearances. In this session, Christine McAlister will cover crucial components like: How much time do you need to do a podcast tour? How do you cover your key topics without sounding like you’re reading a script? What do you offer at the end of an interview? How do you identify the shows that will actually sell books? Get ready to learn 5 simple steps to make the most of your podcast book tour! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/180
Tue, June 14, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/179 Getting on the top charts affects your influence and your bottom line. Adam will share how he's seen dozens of shows literally get ranked in the top charts by following these 5 simple steps, and give you the formula you need to use to grow your audience today. Algorithms either work against you or, if you're smart, they can work FOR you. Triggering the podcast algorithms can actually give you the listenership and visibility you need to leave your legacy and monetize your show. Adam will share the 5 simple steps he has used to get dozens of podcasts to rank on the top charts. It's easier than you think and the benefits pay tremendous dividends. Since podcast platforms know nearly 90% of podcasts quit before 10 episodes, it's become very challenging to get their attention and let them know you're here to stay and you've got a lot of value to give. Adam has found that there are 5 things any podcaster can do to increase their visibility and even trigger the podcast algorithms. By using them, in the right order, Adam's seen dozens of podcasts go from zero to hero. The added exposure could increase your impact and your income. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/179
Tue, June 07, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/178 When you use soundbites and they are executed correctly, they differentiate you as a podcast guest and powerfully improve the interview so listeners are engaged, the host is impressed and your content can easily be repurposed and referred to. Soundbites make you sound professional and help you clearly define your message so that you speak to your target audience, gain popularity in podcasting, and have growth in your business. Listen to Michelle Prince as she discusses the importance of soundbites and how to be a successful podcast guest by using them. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/178
Tue, May 31, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/177 Most podcasters would like to see a financial return for the countless hours of effort they pour into their shows. And yet few ever manage to do so. Sometimes, the problem is that their shows aren't that good. And yet, more often than not, even fantastic shows struggle to grow and monetize effectively. So what gives? The problem is that most podcasters don't understand the role their podcast is best suited to play in their marketing system and, as a result, are stuck trying to jam a square peg into a round hole. In this episode, Jeremy Enns will help you understand how to set yourself up for more growth, sales, and impact by using your show in the role where it can truly shine! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/177
Tue, May 24, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/176 No one likes rejection. Yet, many podcast guests are being rejected every day. In this episode, Tonya and Michael from BrandFace reveal 6 common reasons you may be getting rejected, and exactly what it will take to fix those issues and get to the top of the guestlist for your most sought-after podcast appearances. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/176
Tue, May 17, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/175 In this episode, Claudia Garbutt explains how to use your podcast as a strategic tool for growing your business by going from the best-kept secret to the go-to expert in your industry. You'll learn how to use your podcast to create instant authority, increased visibility, and a continuous supply of qualified leads! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/175
Tue, May 10, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/174 In this episode, you'll learn Jesse Cole's 5 part framework that explains how to be a "Relatable Authority," along with the significance of being bold and authentic in your messaging and creating a memorable conversation. Ultimately, you'll discover how to cultivate an engaging podcasting environment for you and your guests that your audience will love! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/174
Tue, May 03, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/173 In this State of Podcasting address, podcasting industry expert and legend, Travis Albritton (From Buzzsprout), shares his insights into where the industry has come from, what's happening today, and where it's heading in the future. In addition, Travis shares some great upcoming resources and tools to simplify the entire podcasting process! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/173
Tue, April 26, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/172 There are 2.5 million podcasts. However, only 426k are active. That means only 17% of podcasts are active, and here's the scary part, out of that 17%, only 10% will still be podcasting in 365 days from now. In this talk, Alex Sanfilippo shares the 5 main reasons that podcasts fail and how you can position yourself to be part of the 10% year over year that not only survive but also thrive in the podcasting world! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/172
Tue, April 19, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/171 James Altucher shares stories from his inspiring up and down journey in life and business and how he's leveraged these experiences to lead him to where he is today. In this keynote talk, James shares how you can skip the line in podcasting (on either side of the mic) through the use of unique ideas and constant reinvention of yourself. This is how James grew his podcast to be one of the largest in the world. Whether you're a podcast host or podcast guest, this talk will inspire and motivate you to take your podcasting game to the next level! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/171
Tue, April 12, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/170 Yuval Selik, the host of The 7 Hats Podcast, shares his methods for finding interesting and relevant guests. Additionally, he talks about researching those guests to produce engaging questions and interviewing tactics to keep the flow of the podcast exciting and less robotic, so your listeners stay engaged. If you're looking to "Wow" your listeners, this session is for you! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/170
Tue, April 05, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/169 If everything you built in your career burned to the ground, would you be relieved or distraught? If you are relieved to start again, you’re probably not doing what you are meant to do with your life. Join this session as Angela Mulrooney explains that those who create inspiring content are the ones who are passionate about how they change the world with what they know. To be your best self as a podcast host, podcast guest, or professional, what must you burn down that you do good so that you can build what you do great and change the world while you are at it? Get ready to discover your podcast guesting niche! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/169
Tue, March 29, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/168 Hiring a virtual assistant to help with your podcast production can simplify your podcasting experience and make it more fun! Many podcasters "podfade" because they're overwhelmed by the production that goes into releasing podcast episodes. A virtual assistant (VA) will help you schedule, edit, post, and even engage with your podcast's audience on social media. A VA can finally make podcasting less exhausting for you so you can focus more on what matters most, the quality of the content. Join this session as Mark Savant breaks down the production roles and how to hire, train, and delegate your podcasting work to a virtual assistant. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/168
Tue, March 22, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/167 Podcast guest video pitching is a surefire way to get booked on podcasts as a guest. But sending a video pitch to a podcast host is a delicate practice. Join as Josh Cary shares his life-long discovery of the 11 aspects of successful entrepreneurship through all industries and how he has packaged them up for you to use to pitch any podcast show host brilliantly. The 11P's of the Perfect Podcast Video Pitch gives you practical, tangible steps you can take to wow an audience of any size - even an audience of one. The results will be astounding for you! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/167
Tue, March 15, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/166 How do you get your guest to share their topic from a new perspective than podcasts they’ve appeared on previously? The key is to offer structure and guidance before you even press record. But the process doesn’t start there. Way before you get into conversation with your guest, you’ve got to get into conversation with yourself. In this session, Christina Barsi explains the three critical components that will drive the guiding framework that creates unique, authentic, and successful interviews with your guests every time! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/166
Tue, March 08, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/165 What marketing trends are working today for authors? In this session, Jonathan Milligan shares five steps to selling more books through podcast guesting. You'll discover: Why you should create a free book funnel. How Jonathan earns $165.00 for every free book he gives away on podcasts. Why a "buyer" list is more important than an email list. If you're an author (or future author), this session explains how to sell more books through podcasting! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/165
Tue, March 01, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/164 The first question every podcast host asks themselves after recording their first episodes is, "How on earth do I make money with my podcast?" All the podcasting "Gurus" shout saying, "You need to find a sponsor for your show!" But you are left wondering if that is the right solution for your podcast. (Hint: It's probably not!) In this session, Josh Tapp explains how he, a small-town Idaho boy, turned his failing podcast into an Apple top-25 podcast in under six months. Additionally, Josh shows us his framework for closing 5-6 figure deals without taking on any sponsors. Get ready to learn to monetize your podcast today while becoming ridiculously visible along the way! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/164
Tue, February 22, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/163 When reaching out to a podcast host to be the ideal guest on their show, your pitch is what makes the first impression, especially if you are connecting with a host for the first time. A media or podcast pitch is a short, to-the-point email or message that tells the podcast host why they should book you as a guest on their show, the value you bring to the conversation, and how you plan to impact their audience. Each pitch must be tailored uniquely to the show you are pitching. In this presentation, you will learn Ashley Graham's recommended format for the pitch to send to podcast hosts based on your signature message for the podcast interviews you land. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/163
Tue, February 15, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/162 Every podcast host is looking to grow their audience. In this talk, Justin Schenck shares five (free) things podcasters can do right now to ensure their show's continual growth. These strategies that Justin shares have worked for countless podcast hosts who have seen 2x, 3x, and even 10x audience growth after implementation. The best part? These simple and effective ways to grow your podcast don't require you to spend money on advertising! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/162
Tue, February 08, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/161 Learn from Sean Tyler Foley, a former child actor and stuntman who thought his story was boring and didn't even have a story to tell, how to find, craft, and tell a compelling story that will engage and captivate any audience. Sean explains an actionable exercise you can do to discover five critical stories from your past that can be used to engage any audience. (The thing you're afraid to say is what your audience needs to hear.) Additionally, Sean will share how to perfectly tailor your five stories in a way that will leave your audience spellbound. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/161
Tue, February 01, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/160 What's going on in the podcasting industry? Podcasting has been around since 2004. However, it is still in its infancy in many ways; but that's about to change! Listen in as two podcasting veterans discuss the history of podcasting, the current state of podcasting, and the future of podcasting. In this conversation, you'll hear from the founder of the popular podcast conference, Podfest Multimedia Expo, Chris Krimitsos, and Alex Sanfilippo, founder of PodMatch, PodcastSOP, and host of the top-rated podcast titled Podcasting Made Simple. This is the state of podcasting! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/160
Tue, January 25, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/159 Starting with why is vital for any business, and the business of podcasting is no exception. Remembering the people who will ultimately listen to our interviews is key to succeeding in podcasting! As podcast guests and hosts, we serve our listeners, and remembering why we've decided to serve our specific niche, is paramount to succeeding in podcasting on either side of the mic. Join us as Alex Sanfilippo reminds us all why we podcast. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/159
Tue, January 11, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/158 Do you ever feel like no matter how hard you try to make your life and work better, you never seem to be able to move the needle? You’re not alone in feeling this way; this was me for a long time. Year after year, I had little to no progress. But I figured out the secret to making your life better. In this final part of the 4 part solo episode series we’re in, I’m going to explain what finally led me to experience breakthroughs in my life at a more rapid rate than ever before. Additionally, I have a significant announcement that I will be making in this episode. Get ready to wrap up this 4 part series of solo episodes by discovering the key to making your life better. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/158
Tue, January 04, 2022
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/157 Are you someone who sets New Year's Resolutions or has goals they'd like to achieve throughout the year? Most of us would answer "Yes" to this question. However, if I were to ask you how often you actually reach the resolutions and goals you set, most would regrettably admit that it's rare that they achieve the goals set. Having and achieving goals are two very different things. In today's episode, which is part 3 of the 4-part solo episode series we're in, I will talk about how to develop daily habits that act as a system that drives goal achievement. Additionally, I'll be walking you through my entire calendar so you can get a preview of what every week of my life looks like and how I've been able to become a high achiever as a result. Get ready to develop your own daily habits that lead to achieving goals! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/157
Tue, December 28, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/156 Do you have a consistent evening routine that promotes good sleep patterns in your life? Most entrepreneurs that I talk to about this do not. In fact, most sacrifice any form of routine in the evening to get extra work done or to veg out in front of the TV. In this episode, part 2 of the 4-part solo series I’m doing, I dive into the importance of creating a consistent and meaningful evening routine for yourself and how it can ultimately lead you to a better morning and more productive, energized, and fulfilled following day. Get ready to develop your own evening routine that will set you up to win! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/156
Tue, December 21, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/155 Do you have a consistent morning routine that is meaningful and sets your entire day up for a win? Creating an ideal morning routine for yourself can be the very thing that propels you into new levels of success in life and business. One of the most common questions I’ve received recently from listeners, and people I’m in business with, is about how I manage my day. Because of this, I’ve decided to share with you a 4-part solo episode series explaining my morning routine, evening routine, my daily habits, and lastly, how I create more margin in my life for great things to happen. Get ready to create your own ideal morning routine! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/155
Tue, December 14, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/154 Since launching this podcast and creating two software businesses, I’ve had the opportunity to learn a lot about entrepreneurship and starting successful businesses from some of the most brilliant minds: and I’m beyond thankful for the opportunity. Today, I am excited to bring you another solo episode of the podcast, which contains what I’ve learned about the best way to start a business. We’ll cover 15 steps that I’ve identified as the process for building a bootstrapped business in the best possible way! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/154
Thu, December 09, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/153 RJ Grimshaw turns the thought process upside down! He says to forget entrepreneurship; the cool kids are Intrapreneurs! Intrapreneurs make the dreams happen for organizations and typically rise to the top. Every business needs this type of employee - And perhaps it's you? (This is a great alternative to entrepreneurship if you decide it's just not quite right for you) MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/153
Tue, December 07, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/152 Do you know if you have what it takes to become a successful entrepreneur? For many of us, figuring this out has had to be an act of trial and error with some pain involved. But today’s guest takes a different approach. In this episode, I am talking with Gino Wickman; Gino is the creator of the Entrepreneurial Operating System (EOS) and is the author of the best-selling book, Traction. Today we’re talking through Gino’s book Entrepreneurial Leap, which he wrote specifically to help aspiring entrepreneurs confirm that they possess the characteristics of an entrepreneur. Enjoy my conversation with Gino Wickman! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/152
Thu, December 02, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/151 Have you succeeded in business? Have you excelled in life? Do you know the year your life changed for the better? How about the month, or the day... How about the moment? Terry Begue tells the story of how his life radically changed for the better because of 3 little words from his wife. These 3 little words ultimately sent Terry on a journey that has created an unforgettable life and business for him and his family. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/151
Tue, November 30, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/150 Do you consider yourself to be a self-disciplined person regarding your work schedule? Are you the first person up in the morning to begin your workday, or are you the last one to roll out of bed? Have you determined ideal times of day to perform specific tasks and parts of your job? Today I am joined by Daniel Pink. Throughout this episode, Daniel will provide the answer to these questions and more – all-around designing your ideal day so that you can maximize your motivation, productivity, and effectiveness. Daniel is the best-selling author of many books, including two that we’ll be talking about today, titled Drive: The Surprising Truth About What Motivates Us, and When: The Scientific Secrets of Perfect Timing. This is truly an insightful conversation! Here is my conversation with Daniel Pink! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/150
Thu, November 25, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/149 Oftentimes, early in life, we're encouraged to go down career paths that aren't truly of our own choosing. Then, by the time we realize that we're miserable and stuck because of those prescribed career paths, we wonder how we'll make the leap into something completely different. If you're wondering what sort of business you should launch and how to leverage your past experience so that you're not starting from scratch, listen in to this episode with Rai Hyde Cornell! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/149
Tue, November 23, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/148 Are you devoted to maintaining and improving your physical health through nutrition and exercise? If you’re like many entrepreneurs, we’ve allowed our physical health to take a backseat. And although from a time-management standpoint, it makes sense to focus more on our businesses and less on our health, what’s actually happening is we’re hindering our ability to perform at an optimal level. In today’s episode, I am bringing on MaryRuth Ghiyam to talk about four small health habits that will make your life better, and as a result, cause you to perform better in business. MaryRuth is the founder of MaryRuth Organics, a massive organization that creates healthy supplements for the whole family. She is also the bestselling author of the book, Liquids Till Lunch, which we will discuss today. Here is my conversation with MaryRuth Ghiyam! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/148
Thu, November 18, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/147 Getting outside our comfort zones is scary, but necessary if we are to be successful. This is Tim Fitzpatrick's story of a time he went way outside his comfort zone, what it was like, and how he grew from the experience. The more you get outside your comfort zone, the more it expands. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/147
Tue, November 16, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/146 Do you feel in control of your habits, or do your habits seem to control you? Most of us would agree that we feel we’re on autopilot following our habits most of the time, which makes sense, but if you are an entrepreneur who wants to change parts of your life for the better, there is a way that you can intentionally change your habits. In today’s episode, I am joined by Charles Duhigg. He is the best-selling author of the book titled The Power of Habit: Why We Do What We Do in Life and Business. In this episode, Charles explains precisely how you can begin to reprogram your mind to adopt better habits, and as a result, change your life for the better. Here is my conversation with Charles Duhigg! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/146
Thu, November 11, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/145 You have a story and your story matters! If you want to make a difference and build your platform, then you must tell your story. Michelle Prince, Founder & CEO of PerformancePublishingGroup.com, explains how you can make this happen. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/145
Tue, November 09, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/144 If I were to ask you what your business's (or personal) core values are, would you be able to resight them to me? As it turns out, only half of the founders are able to resight their own business’s core values. Today’s guest is Darius Mirshahzadeh. He is the author of The Core Value Equation, which explains how to build a core-value-driven business positioned for limitless scale. Darius is ranked #9 on Glassdoor’s list of top CEOs, and one of his businesses has been named the “#3 best place to work.” Additionally, one of his companies has landed at #40 on the Inc 500 list of fastest-growing companies. Darius says all of this success is a result of properly setting up core values for his organizations. Here is my conversation with Darius Mirshahzadeh! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/144
Thu, November 04, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/143 Listen to this Success Story episode where Claudia Garbutt talks about how almost dying helped her to realize the big gap between outer success and achievement on the one side and inner peace, happiness & fulfillment on the other side, that so many overachievers fall into. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/143
Tue, November 02, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/142 Do you consider yourself to be an entrepreneur with killer instinct and mental toughness? Most of us would not describe ourselves this way but today’s guest says that these two elements, accompanied with a compelling ‘why,’ is what it takes to develop an intentional mindset and succeed in life and business. In this episode, I am talking with Dave Anderson. Dave is the CEO of LearnToLead and the author of 15 books! Today we’ll be talking through Dave’s book titled Intentional Mindset. In this episode, Dave explains how we can begin to improve ourselves and drive results both in life and business. Here is my conversation with Dave Anderson! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/142
Thu, October 28, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/141 In this Success Story episode, Jamie Silva explains from a personal experience why and how putting yourself into positions where you have no choice can end up being exactly what you need to succeed and bring yourself into the next positive season of your life and work. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/141
Tue, October 26, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/140 When you think about excelling in life and business, does your mind automatically drift toward needing to do more work? For most people, they think to get more out of life and business, it requires more from you – But the opposite is, in fact, true. You get more out of life and business by doing less, not more. In today’s episode, I am bringing you another solo episode of the podcast to discuss how to excel both in your personal and professional life without doing more work. Instead, I share how a simple practice can cause you to not only have less on your plate but get more results and fulfillment out of every day of your life. Let’s get into talking about how to make room in your life and business for more results and enjoyment! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/140
Thu, October 21, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/139 In this episode, we learn how to use humor from a legendary leader - none other than Abraham Lincoln. Why is that so important for today's leaders? A Robert Half International survey found that 91% of executives believe a sense of humor is important for career advancement, while 84% feel that people with a good sense of humor do a better job. Another study by Bell Leadership Institute found that the two most desirable traits in leaders were a strong work ethic and a good sense of humor. Want to attract more customers? Want to retain the best talent? Want to win over investors? Make them laugh! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/139
Tue, October 19, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/138 When you think about your current and prior work performance, would you consider yourself to be a key player in the organization? If you’re working for yourself in a startup and you’re the only player, ask yourself the question this way, would you hire someone with your same work ethic? In today’s episode, I am bringing on Liz Wiseman. Liz is the CEO of the Wiseman Group and the best-selling author of multiple books, including the book we’ll talk about in this episode titled Impact Players. She was formally an Executive at Oracle Corporation and the Vice President at Oracle University. She’s easily one of the most accomplished business professionals I’ve ever talked to. In our conversation, Liz explains how each of us can become an Impact Player, which will help us to stand out in our line of work, and it will also benefit the organization that we’re part of, even if it’s our own. Here is my conversation with the extremely accomplished, Liz Wiseman! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/138
Thu, October 14, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/137 At 22 years old, Brandon Hakim learned the most important lesson of his life. He needed to fire someone and didn't know-how. He read a book, used what it said, and got the person to quit and thank him for the opportunity. Here's what he learned from the experience (and you can too!) MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/137
Tue, October 12, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/136 If I were to ask you about how you spend and steward your day, would you say that you’re making the most of every minute of it? Most of us would admit to not spending every minute of our day the way we should. I’ve often been guilty of spending many hours of my day in wrong mindsets and being wasteful with the time I have, and I know I’m not alone. Today I am bringing on my pastor, Tim Timberlake. Tim is the lead pastor of Celebration Church in Jacksonville, Florida, and is the author of the book title, The Power of 1440: Making the Most of Every Minute in a Day. In this episode, Tim explains how we can begin changing our perspective of the value of every minute and how we can live more in the present, which is something all entrepreneurs need to hear. Here is my profound conversation with Pastor Tim Timberlake! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/136
Thu, October 07, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/135 In this episode, Pete Mohr, owner of Simplifying Entrepreneurship and creator of the Simplifying Entrepreneurship podcast, outlines what it means to have a turnkey business. Running a business shouldn't be a mystery, and Pete outlines his story of what it was like to be overworked and overwhelmed before putting in the frameworks that enabled him to work more on his business than in it. He shares a simple tool called "The Pain and the Gain" that you'll be able to use to understand better what it will mean for you if you put the systems in place that will allow you to work more on your business instead of in it. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/135
Tue, October 05, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/134 Is the product or service that you offer habit-forming? When people use what your company offers, do they get hooked and continuously come back for more? If this isn’t something you’ve thought about, you may be missing out on a huge opportunity to earn more business. To cover the topic of building habit-forming products, I am bringing back a previous guest, Nir Eyal. Nir is the author of multiple bestselling books, including Indistractable (which we talked about back on episode 52 and is one of my all-time favorite books). Today we will be talking about today, titled ‘Hooked: How to Build Habit-Forming Products. In this episode, Nir walks us through the framework for creating products that form habits among their users. Here is my fascinating conversation with my friend, Nir Eyal! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/134
Thu, September 30, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/133 In 2015, Kyle Gillette experienced a terrible motorcycle crash that helped him to realize that he had a deeper and bigger purpose in his life. From this experience and his time leading the "unleadable" in a men's mentoring program, Kyle discovered a passion for helping people with their mindsets and habits. Fast forward to 2018, and Kyle created the SAGE Mindset Framework that has helped 100s of leaders have more confidence, clarity and add new clients. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/133
Tue, September 28, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/132 When you have an idea for a business, product, or service, do you ask good questions for your potential customers? Most of us ask the wrong questions completely. Today’s guest is Rob Fitzpatrick; he is the founder of Write Useful Books, an online community and software that helps aspiring authors get their books done. He is also the author of the book titled, The Mom Test. In this episode, Rob teaches us how to ask questions so good, that your mom couldn’t even lie to you by giving you answers to make you feel supported. (Which is the job of a mom, of course!) The point is to ask questions that help you further develop your business, product, or service – and Rob explains that there is a specific way to do this. Here is my conversation with Rob Fitzpatrick! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/132
Thu, September 23, 2021
Send Us a Text Message MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/131 From over 5 years in prison to becoming a successful entrepreneur and podcast powerhouse, Zach Babcock shares the decision and level of commitment it took to finally break through in business. MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/131
Tue, September 21, 2021
Send Us a Text Message MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/130 How do you describe your marketing strategy? Most of us, myself included, often just follow the standards set by the industry we’re in. But today’s guest tells us how and why we need to be different with our marketing if we want to stand out. I’m bringing a prior guest back on the show; his name is Mike Michalowicz! Mike is the bestselling author of many books including, Profit First and Fix This Next, which we talked about last time he was on the show. Today we’re talking through points from Mikes's book titled Get Different. Which will help each of us become better at marketing our products or services. Even if you don’t consider yourself a marketer, you’ll be able to pull a lot of value from this conversation! MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/130
Thu, September 16, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/129 Dr. Janice Presser, a tech inventor, and occasionally reluctant entrepreneur reveals her failure and how you can avoid it. People do best what they like best, and you're not changing that. https://podmatch.com/member/drjanice MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/129
Tue, September 14, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/128 Within your personal or professional life, would you say that you’re shaping the future as a leader? In today’s conversation, I am joined by Geoff Tuff and Steven Goldbach; they are the coauthors of the book titled Provoke, which talks about how leaders shape the future by overcoming fatal human flaws and organizational tendencies. In the everchanging world we’re living in, discovering how to overcome the natural biases that hold us back is paramount for shaping a better future. This is an extremely insightful conversation full of points that each of us can learn from! Here is my conversation with Geoff and Steven! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/128
Thu, September 09, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/127 Want to learn a few key elements of what makes a brand, a brand? Kimberly dived into business without learning the importance of branding and struggled to get it right. Through trial and error, she uncovered the ingredients to successfully leveling up a brand. In this episode, Kimberly will share her ah-ha moments in hopes that whoever listens will avoid making the same mistakes. https://podmatch.com/guestdetailpreview/1610559535762x921639149395963000 MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/127
Tue, September 07, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/126 If I asked you to come up with 100 problem-solving ideas every day, could you do it? In today’s episode, I am talking with Samuel Sanders. Samuel is the founder of Heard, a software that transforms the way governments and citizens interact. He is also the author of the book titled 'Your Next Big Idea' Samuel shares an extremely practical approach to problem-solving and coming up with creative ideas. I learned so much from this, and I’m really excited to share it with you today. Get ready to improve your creativity and problem-solving abilities; here is my conversation with Samuel Sanders! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/126
Thu, September 02, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/125 Even if you do not think you are ready, just say yes and figure it out as you go. Surround yourself with amazing people who hold you to a higher standard and you will amazed at what you can accomplish! https://podmatch.com/guestdetailpreview/1620780042946x533244379365060540 MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/125
Tue, August 31, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/124 When people ask you how you’re doing, do you normally respond by saying, “I’m just so busy!” Almost everyone we know uses the word “busy” as their default response. Today I am excited to be bringing you another solo episode of the podcast to talk about how to stop being so busy. This is a topic that I am very passionate about because I am noticing the many of the people I love in the entrepreneurship world and in my personal life, allowing time to pass them by while they’re busy being busy instead of truly living a life they love and enjoy. Today I’m going to share how I began living a proactive life instead of one that is reactive and how you can do the same. Let’s get into talking about how to stop being so busy so we can enjoy our lives more! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/124
Thu, August 26, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/123 Your present performance is not your potential! Too often we think that our present performance is all that we can achieve or that it somehow determines what we are capable of. It does not. It's just a snapshot in time. https://podmatch.com/guestdetailpreview/1601405364671x103668577354825380 MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/123
Tue, August 24, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/122 We live in a world that is changing faster and faster, and this rapid rate of change will not slow down. In fact, we continue to see the rate of change accelerating. The question is, how can we thrive in a world of constant change? Today’s guest has a solution for us. Her name is April Rinne. Forbes has called April one of the world’s top 50 leading female futurists, and she is also the author of the book titled Flux, 8 Superpowers for Thriving in Constant Change. Today, April will share 4 superpowers with us that will enable us to thrive in this rapidly changing world both personally and professionally. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/122
Thu, August 19, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/121 Listen in as a friend of the podcast, Tom Hannon shares his journey in learning to overcome his fears and stepping into his full potential. Tom explains in this short episode how you can do the same! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/121
Tue, August 17, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/120 How often are you consumed by negative thoughts when you consider taking a risk or making a big change surrounded by uncertainty? This is something that most of us struggle with, but we can all agree that it’s not the healthiest mindset. In today’s episode, I am talking with Sukhinder Singh Cassidy about choosing a mindset of possibility. Sukhinder has maintained this possibility mindset throughout her career and life, and it has served her well. She worked as a high-level executive for Amazon and Google and most recently served as the president of StubHub. Today we’re talking through points from her book titled Choose Possibility, which will help us better understand how to maintain this possibility mindset while taking risks and making big changes. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/120
Thu, August 12, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/119 More about Phil Fraser: https://podmatch.com/guestdetailpreview/1616889896105x644338107197588500 MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/119
Tue, August 10, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/118 Do the words “Genius Zone” describe where you believe you spend most of your time, some of your time, or almost none of your time? According to today’s guest, Dr. Gay Hendricks, most of us are stuck in what he calls our zone of excellence, and if we’re not careful, we can spend our entire lives in this zone, which will cause us to lack joy and fulfillment. Thankfully, we have Dr. Gay back on the podcast today to explain how we can begin to step into our genius zone and, as a result, have more fulfillment in our life and work. Get ready to step into your genius zone! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/118
Thu, August 05, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/117 Listen in as a friend of the podcast, Michelle Hougland shares her journey of realizing how important it is to be intentional with your time and choosing the life you want along the way. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/117
Tue, August 03, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/116 If you were to stop what you’re doing right now to reflect on the last week, month, or even year of your life, do you feel like it has just passed you by? I regularly hear people say, “I cannot believe it’s already this late in the year, time is flying by!” I’ve always been bothered by this because it makes me wonder, are we enjoying our lives or just letting the time fly by while we’re busy being busy? In this episode, I am talking with Scott O’Neil. Scott is the CEO of Harris Blitzer Sports & Entertainment, a global sports company that includes some of the most iconic teams in the world, including the NBA's, Philadelphia 76ers, and the NHL’s New Jersey Devils. Today, Scott provides us with a fresh perspective about work and life and how to make both more meaningful by doing what he calls, being where your feet are! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/116
Thu, July 29, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/115 More about Catherine Cantey: https://podmatch.com/guestdetailpreview/1598985751745x647414845023047300 MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/115
Tue, July 27, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/114 Statistics show that humans are becoming lonelier than ever before. In a recent poll, it was determined that we only spend 4% of our time with our friends and entrepreneurs certainly do not help improve this statistic! Although Creating a Brand is an entrepreneurship podcast, we cannot ignore this topic because it has been proven that friendship directly affects our level of creativity and results in business. In this episode, I am bringing on my friend, Smiley Poswolsky. He is an author and speaker focused on helping people develop their friendships. Today, Smiley shares some ways we can begin to prioritize our friendships in a more meaningful way. If implemented, we’ll begin feeling less lonely and begin living more fulfilled lives! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/114
Thu, July 22, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/113 Listen as a friend of the Creating a Brand Podcast; Robert White explains the importance of figuring out your mission and values for yourself and for your business. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/113
Tue, July 20, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/112 When we’re communicating with others digitally, whether that be video, audio, or text, it is important for us, both as senders, and recipients to correctly interpret the personality of the person that we’re communicating with. Unfortunately, research shows that this isn’t the case. In fact, with emails, 50% of the time, the “tone” is misinterpreted by the recipient. To help us build digital connection and trust with the people we communicate with online, I bring on an expert in the space. Her name is Erica Dhawan. Erica is an award-winning keynote speaker and is the author of the book titled Digital Body Language. Today Erica will help us learn how to express our digital body language so we can begin building greater connections and trust with those we communicate with online. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/112
Thu, July 15, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/111 Listen as a friend of the podcast; Suzanne Tulien shares her expertise on clarifying and uncovering the meaning and promise behind a logo to catapult their client attraction. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/111
Tue, July 13, 2021
Send Us a Text Message Have you prioritized time for building your personal brand alongside your business on social media? Most of us either spend too much time on this, without seeing results or others, like myself, don’t devote enough time at all. In today’s episode, I am talking with a brand-building expert, Jasmine Star. Jasmine is the CEO of a service called Social Curator which helps business owners get more followers, engagement, and sales on social media. She created this company from her own experience as a social media and brand-building expert. In this episode, Jasmine was more-so coaching me than anything else, but it’s extremely helpful for us all to better understand how to build out your personal brand on social media in a way that helps you grow your business! MORE: https://creatingabrand.com/110
Thu, July 08, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/109 Listen as a friend of the podcast; Wade Galt shares his journey toward becoming the best entrepreneur, father, and husband that he can. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/109
Tue, July 06, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/108 There are certain topics in business that many podcasters and coaches prefer to skip because they aren’t sexy, and today’s topic is one of those. That makes this episode sound remarkably interesting to listen to, doesn’t it? Although taxes are viewed as one of the least interesting parts of entrepreneurship if understood correctly there are many tax savings tips that can substantially affect the money that ends up in your pocket. To make this topic more interesting, I am bringing on the most interesting man in tax, Julio Gonzalez. Julio makes regular television appearances on all major news networks, he’s a member of the Forbes financial council, and he even contributed to the creation of the massive tax reform package under the Trump Administration in 2017, which has helped benefit entrepreneurs across the United States! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/108
Thu, July 01, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/107 More about Rachel Richards: https://podmatch.com/guestdetailpreview/1602110345618x157911818654565800 MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/107
Tue, June 29, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/106 Once you’ve completed your work for the day and have clocked out or turned off your computer, how often do you continue to think about work? If you’re like me, it can be tough to turn off thoughts about work. In today’s episode, I am bringing on a psychologist with a focus on the Science of Emotional Health. His name is Guy Winch. Guy is a 3 times TED presenter, a bestselling author, and the host of a podcast titled, Dear Therapists which is worth checking out because of its unique format. In this episode, Guy explains how we can retrain our minds to turn off work thoughts during our free time. Which he says it's not only important for our overall health, but also for our overall effectiveness within our work! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/106
Thu, June 24, 2021
Send Us a Text Message MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/105 More about Dr. Amanda Barrientez: https://podmatch.com/guestdetailpreview/1613059025348x142328621332553860 MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/105
Tue, June 22, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/104 Has the current state of the economy hindered your plans to launch a business or even negatively affected your existing company? Thankfully, there is a way to build a business that will not only survive but also thrive in any economic situation, including this one. Today’s guest is John Meese. John is a serial entrepreneur who has worked alongside Michael Hyatt to build and sell Platform University, just to name one of his many achievements. Today we’re talking through his book, Survive and Thrive, which covers foundational principles for building a business that can stand the test of time, no matter what is happening in the world around it! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/104
Thu, June 17, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/103 More about Ty Belknap: https://podmatch.com/guestdetailpreview/1615487216916x533592389841225340 MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/103
Tue, June 15, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/102 As the world and marketplace begin to shift primary focus from Millennials to Generation Z, it’s up to us to get ahead of the curve. Because of this, I decided to bring a Gen Z expert onto the podcast to share with us everything we need to know about engaging with Gen Z. Today’s guest is Mark Beal, he is a keynote speaker, research expert, and the author of the book titled Engaging Gen Z. Although this episode will not contain any parental advice, or how to be less annoyed by your younger brother or sister, this will help you better understand the mindsets of Gen Z, from the standpoint of marketing to consumer habits, and even how they engage at school and work! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/102
Thu, June 10, 2021
Send Us a Text Message MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/101 Learn more about Beate Chelette: https://podmatch.com/guestdetailpreview/1612937334883x424318334102952400 MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/101
Tue, June 08, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/100 In this first solo episode of the Creating a Brand podcast, I (Alex Sanfilippo) am going to share my journey toward leaving my corporate 9-5 job after 15 years. I've identified 10 key steps along the way to make the process far easier for others who want to explore full-time entrepreneurship for themselves. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/100
Tue, June 01, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/099 If you’ve been told that it takes 10,000 hours to get ahead in any industry, job, or even entrepreneurial venture, you may have been misled. In today’s episode, I am bringing back James Altucher. If you missed last week’s episode, I encourage you to go back and listen to it. James is an angel investor, author, standup comedian, podcaster, and chess master who tells us in his book titled Skip the Line that we can reach our goals faster if we continuously experiment and develop creative ideas that serve a purpose. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/099
Tue, May 25, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/098 Have you ever switched job industries? Or decided to create a business in an industry that you’re unfamiliar with? Getting started can be daunting as you know very little about what you’re getting into. Many people will tell you that it is going to take years to understand the ropes of whatever it is that you’re doing. Some even say it will take you 10,000 hours to stand out and become a master at the craft. But today’s guest has a different idea, he calls it Skipping the Line. In this episode, we are joined by James Altucher. James is an angel investor, author, standup comedian, podcaster, and chess master. James tells us in his book titled Skip the Line that we can reach our goals faster if we experiment and think differently about what it is that we want to accomplish. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/098
Tue, May 18, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/097 Do you ever struggle to stay motivated to get the job done? Or does your business direction seem to be unspecific at times? Today’s guest is Don Markland. Don is a business coach and the author of The 4Cs of Accountability. Don tells us that the missing piece of the success puzzle for many entrepreneurs is accountability. Most of us rely on ourselves only. But, when we leverage accountability in our businesses, our results can become a byproduct! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/097
Tue, May 11, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/096 For many new organizations and entrepreneurs, marketing ends up turning into a time-wasting mess. In today’s episode, I am bringing back a friend of the podcast, Scott Miller. Scott served the Franklin Covey group as their CMO for many years, and he is also the author of multiple best-selling books, including marketing Mess to Brand Success that we will be talking about in this episode. Today, Scott is going to share 4 ideas with us that will help us turn our marketing efforts into successful strategies to grow our brands! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/096
Tue, May 04, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/095 In order to grow a successful business, it takes a healthy team working together to achieve a unified mission. But, most small businesses struggle to pass a certain point of growth, due to the inability to retain talent. Today, I am talking with Adrian Gostick. Adrian is the author of the book titled Anxiety at Work. In this episode, Adrian explains to us that anxiety is one of the leading causes of employee turnover; and that if we wish to build a unified team that is positioned for business growth, we need to create a lower anxiety work culture! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/095 PodMatch PodMatch automatically matches ideal podcast hosts and guests for interviews. Join for free today! Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Tue, April 27, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/094 When thinking about experiencing oversized results in business, most of us believe that we need to have a big creative or innovative idea. But history show’s us that this isn’t the case. In fact, it’s small everyday innovations that drive oversized long-term results. In this episode, I am talking with Josh Linkner. Josh is the author of the book titled, Big Little Breakthroughs. Throughout our conversation, Josh explains how we can set ourselves up for long-term success by focusing on small daily innovations and creative actions! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/094
Tue, April 20, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/093 Do you ever feel like you’re excelling at work but failing in your personal life? We all know this, but often seem to forget it, Life is about more than just work. But it takes a conscious effort to experience some form of balance along the way. In this episode, I am talking with Michael Hyatt about his book, Win at Work and Succeed at Life. Michael refers to this as the path toward the Double Win, where you don’t have to choose between career achievement and your family, health, and personal interests. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/093
Tue, April 13, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/092 How do you measure success for your life and business? Many of us, myself included, get fixated on what other people tell us are the proper metrics for success, but I’ve learned this is often misleading. In today’s episode, I am talking with a mentor of mine, Tom Rossi. Tom is the co-founder of Buzzsprout, a podcast hosting provider. The idea for this episode came from a conversation I was having with Tom where he was providing guidance for me in my business venture. Because it was such a valuable conversation, we decided to record it so I could share it with you. Enjoy this insightful conversation with Tom Rossi! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/092
Tue, April 06, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/091 The number one thing that holds people back in life is fear. I’ve watched it happen time and time again with entrepreneurs, they begin seeing success but are afraid to leave the comfort of the 9-5 job or others never even launch their dream business because of fear of what people will think. But today’s guest has a few practical ways you can begin overcoming this fear and stepping more into your genius. His name is Dr. Gay Hendricks. He’s been seen on Opera’s show multiple times along with many other TV shows and hundreds of popular podcasts. We get into more of his achievements during the episode, as we talk through his book, The Big Leap. Get ready to conquer your fear and take life to the next level! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/091
Tue, March 30, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/090 According to Harvard Business, more than 75% of startups fail. To help ensure this doesn't happen to us, today’s guest is Tom Eisenmann. Tom has been a Harvard Business School professor for the past 24 years. During this time Tom has guided over 1,000 Harvard Business students and alumni as they launched new ventures including Stich Fix, Cloudflare, and Oscar Health. However, along with the many successes, Tom has seen his share of failures. For this reason, Tom wrote the book titled Why Startups Fail where he does a deep dive into the most common reasons for startup failures. Get ready to better learn how to succeed together, here is my conversation with Tom Eisenmann. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/090
Tue, March 23, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/089 Have you intentionally created your business’s avatar? By defining and knowing this single most ideal customer, you’re positioning yourself for uncommon success in your entrepreneurial journey. In this episode, I’m talking to the podcasting legend, John Lee Dumas. He’s the host of Entrepreneurs on Fire and he’s also the author of The Common Path to Uncommon Success. JLD explains how to create the ideal customer avatar for your business! Here is my conversation with my friend, John Lee Dumas. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/089
Tue, March 16, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/088 While you’re networking or meeting with a business contact or friend, are you more focused on what you can get from the person you’re talking to, or are you focused on the value that you can add to them? In this episode, I am talking with Jordan Harbinger, host of The Jordan Harbinger Show, one of the largest, and fastest-growing, podcasts in the world that was awarded “Best of 2018″ by Apple. In today’s episode, Jordan and I dive into why entrepreneurs should always be giving and why serving others is the key to increasing your value in the marketplace. Enjoy this episode with one of my favorite podcasters, Jordan Harbinger! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/088
Tue, March 09, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/087 Do you constantly feel overwhelmed with busyness or like your energy is being pulled in a hundred different directions? In this episode I am talking with Greg McKeown, he is the author of the book, Essentialism. Today Greg shares a counter-culture solution for overcoming the constant pursuit of more that this world is always offering us. If done properly, it will lead to greater results and fulfillment in your life and work. Get ready to learn how to become an essentialist! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/087
Tue, March 02, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/086 In today’s chaotic world it seems that no one can avoid toxic thoughts, depression, or anxiety. But we shouldn't settle into this mental mess as if it's just our new normal. In this episode, I am interviewing Dr. Caroline Leaf. She is the world’s leading expert in mind-brain connection. Dr. Leaf tells us that there's hope and help available to each of us, and the road to healthier thoughts and peak happiness may actually be shorter than you think. Get ready to learn how to clean up your mental mess! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/086
Tue, February 23, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/085 Whether you’re applying for a job, trying to land a new client, or even pitching your business to investors, each will require someone to have faith that you will succeed in your endeavors. My question is this: Do you have what it takes for someone to bet on you? In this episode, I am talking with Suneel Gupta about his incredibly impactful book titled, Backable. During our conversation, Suneel shares the surprising truth behind what makes people take a chance on you. Here's how you can become Backable! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/085
Tue, February 16, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/084 As entrepreneurs, each of us is unique in the problem we solve and the solution we offer for our customers. However, the majority of us do have one common goal: to become millionaires through our businesses! My guest today is Kent Billingsley. Kent is the CEO of Revenue Growth Company and the author of Entrepreneur to Millionaire. Throughout this episode, Kent explains to us a framework for turning our businesses into profit machines. Get ready to build a highly profitable, fast-growth company and become rich along the way! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/084
Tue, February 09, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/083 Every entrepreneur is at the very least curious to learn more about how Amazon has accomplished so much over the years. Today’s episode will uncover just that. My guest is Bill Carr. As the prior Vice President of Digital Media for Amazon, Bill launched and managed the company's global digital music and video businesses, including Amazon Music, Prime Video, and Amazon Studios. Listen in as Bill shares insights, stories, and secrets from inside Amazon. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/083
Tue, February 02, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/082 According to Harvard Business Review, studies have shown that 60-70% of organizational change projects fail. This statistic has held true for the last 50 years. My guest is Dr. Michael Canic. He is the president of Making Strategy Happen and the author of the book Ruthless Consistency. Michael says that this high rate of failure is not due to a lack of strategy but instead the lack of consistent strategic execution. In this episode, Michael shares high-level points from his book, Ruthless Consistency which contains his wisdom from 20+ years of experience including his time as a corporate leader for FedEx. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/082
Tue, January 26, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/081 Have you ever thought about selling your business? Even if you’re just getting started, beginning with the end in mind is an important part of the long-term success of your venture. In this episode, I am talking with Michelle Seiler Tucker. She is the author of the book, Exit Rich and she has the greatest close rate for selling businesses in the USA. Throughout this episode, Michelle explains how we can experience more streamlined success in our businesses by developing our exit strategy from day one. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/081
Tue, January 19, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/080 Have you ever found yourself saying the following statements, “I’m always so busy and overwhelmed at work.” or “Work is always crazy!”? First off, you’re not alone my friend. In today’s episode, I am joined by DHH, David Heinemeier Hansson. We are talking through points from his book titled, 'It doesn’t have to be crazy at work.' David has found that work doesn’t have to be crazy. In fact, he proved that the opposite can be true. Get ready to learn how you can create a work culture of productivity and calm! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/080
Tue, January 12, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/079 Have you ever wondered how certain people are able to achieve what seems impossible to everyone else? We see this a lot in extreme sports when an athlete pulls off something that has never been done before, but we also see this in entrepreneurship with certain individuals that outperform everyone else in their industry or niche. I have good news, you possess this same ability to achieve the impossible! In this episode, Steven Kotler shares the science behind what it takes to achieve the impossible as he has covered in his book, The Art of Impossible. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/079
Tue, January 05, 2021
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/078 It's time to talk about setting and achieving goals! My guest in this episode is Brandon Turner (The real estate investor from Bigger Pockets). Listen in as Brandon shares how he’s been able to consistently achieve so much so fast in his life and businesses. Get ready to learn practical advice and strategies that will help you reach your goals. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/078
Tue, December 15, 2020
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/077 Would you like to make more room for happiness in your life? Many of us entrepreneurs have very little room for anything other than the work we’re doing. In this episode, my guest is a happiness expert, Gretchen Rubin. During our conversation, Gretchen explains simple ways that we can increase our happiness by decluttering and organizing our outer lives. If you want to experience a greater inner calm and happiness in your life, this episode is for you! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/077
Tue, December 08, 2020
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/076 Have you intentionally devoted time to learn how to make your conversations more meaningful? Both in the business world and in our personal lives’ conversations are rarely getting past just face value anymore. Although our intentions are good, we don’t want to offend or upset anyone, we are missing a huge opportunity to build a stronger personal or professional relationship. In this episode, I speak with Fred Dust. Fred is the author of a very timely book titled, 'Making Conversation (Seven essential elements of meaningful communication).’ I consider this to be one of the most important books of 2020 and it will become even more important in the future. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/076
Tue, December 01, 2020
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/075 Leadership can be difficult to navigate, especially during times of crisis or challenge. As a leader, people rely on you and look up to you, what you do matters. In this interview, Walt Rakowich walks us through what he calls the 3H core from his new book, Transfluence. Walt’s 3H serves as a great framework for becoming a transformative leader, which is so needed in the change driven world that we live in today. Humility, Honesty, and Heart are how each of us needs to lead in our businesses and in our lives because leadership is influence. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/075
Tue, November 24, 2020
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/074 Doing your most creative work doesn't come with a guarantee of success. But there is a pattern to who succeeds and who doesn't. The pattern is this: Engaging in the consistent practice of shipping your creative work. In this episode, I have the honor of speaking with the legendary marketer Seth Godin. Throughout this profound interview, Seth shares principles and stories from his book, The Practice. Prepare for a paradigm shift in the way you perceive your creative work! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/074
Tue, November 17, 2020
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/073 What is the very next action you need to take that will grow your business? Questions like this one, are not asked enough among entrepreneurs. And because of this, we end up spending our time working on the wrong things. In this episode, I talk with Jay Papasan about his book, The One Thing. This conversation will help you discover the one thing that you need to do next to grow your business. Get ready to begin achieving extraordinary results in your life and business! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/073
Tue, November 10, 2020
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/072 Are you busy? Simple question, I know. But almost anyone would immediately respond by saying yes. The problem is this, when we’re busy, it’s nearly impossible to grow our businesses, busyness can be a trap that can keep us from making progress at all. In this episode I talk with Kate Erickson, she has built a 7 figure, high-profit business with a small staff called Entrepreneurs on Fire. And she doesn’t work 24/7! In addition to running Entrepreneurs on Fire along with John Lee Dumas, she is also the host of the podcast titled, Ditch Busy. After listening to her podcast, not only do I highly recommend it, but I also realized that she would be an ideal guest to talk to us about how we can begin to ditch busy so we can grow our business. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/072
Tue, November 03, 2020
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/071 Have you ever wanted to meet your hero? There is a system and strategy for connecting with the people that we look up to the most. In this episode, Travis Chappel; (Host of Build your Network and World Class) shares his effective 5-step framework for meeting your hero. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/071
Tue, October 27, 2020
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/070 Do you avoid discomfort? Or do you embrace it? The fact is, the more comfortable we become with being uncomfortable, the more we enable ourselves to succeed in life and in business. In this episode, I interview Navy Seal Combat Veteran, Brent Gleeson. Brent was part of multiple tours with Seal Team 5 and after retirement from service, he joined the world entrepreneurship. He was later named one of the top 10 CEOs by entrepreneur magazine and is now a bestselling author. In this episode we're talking through his book, Embrace the Suck: The Navy Seal Way to an Extraordinary Life. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/070
Tue, October 20, 2020
Send Us a Text Message MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/069 Work-Life balance has been called unobtainable, or even a myth by many business professionals. But Dr. Travis Parry has a different perspective. According to Dr. Travis and his 10+ years of research, achieving balance is possible, and should be pursued by every entrepreneur. Dr. Travis Parry is the creator of the Make Time Method and is the author of Achieving Balance. In this episode, you'll learn how to begin achieving work-life balance in our overworked world! MORE FROM THIS EPISODE: H TTPS://PODMATCH.COM/EP/069
Tue, October 13, 2020
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/068 Sales is a topic that I consider to be a lost art. Being a great salesman or saleswoman is a rare skill to find in today’s world. We prefer to hide behind our marketing and funnels. But the ability to sell is a skill that leads to success. In this episode, I talk to the most ideal person to talk about becoming a successful salesperson. Bob Burg. He is the author of the global bestseller, The Go-Giver. In this episode, Bob Burg walks us through the 5 laws of stratospheric success. If applied, these 5 laws will skyrocket your sales ability and future success! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/068
Tue, October 06, 2020
Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/067 Have you ever considered hiring a Virtual Assistant? There are many entrepreneurs who take full advantage of the benefits that VAs have to offer, while others have never explored what a VA can do for them. In this episode, Nathan Hirsch shares a 4-part system for hiring a great VA. Additionally, Nathan is going to be answering the most submitted VA related questions. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/067
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