Imagine a world where every step you take in business hits that sweet spot of success—that's the essence of '73 and Sunny.' Join us as we sit down with industry leaders to discuss the world of tech, sales, and marketing. We unveil cutting-edge strategies, practical advice, and industry insights in each and every episode. Join us for biweekly conversations as we navigate the path toward perfect balance.
Tue, December 17, 2024
In this episode of 73 and Sunny, host Damien welcomes entrepreneur, backcountry skier, and higher education expert Mike Bills. Mike shares his incredible journey of entrepreneurship, starting with an unexpected career in telemarketing and rising to the role of Chief Information Officer at just 22 years old. He discusses pivotal moments in his life, including buying and turning around businesses, navigating higher education governance, and balancing risk with reward.
Tue, December 10, 2024
Can influencers make a difference in B2B sales? In this episode of '73 and Sunny,' we sit down with Morgan Ingram, founder and CEO of Amp Creative, to explore why influence is becoming the new outbound. Morgan, a four-time LinkedIn Top Sales Voice, shares how building a personal brand and leveraging subject matter expertise can transform sales outreach and foster trust with potential clients. Tune in as Morgan breaks down strategies for creating impactful executive-led content, engaging authentically with audiences, and mastering multi-threading to close major deals faster. If you’re ready to reimagine how you connect and influence in the B2B world, you won’t want to miss this conversation.
Tue, November 19, 2024
How do you go from selling tools copiers at Xerox to becoming one of the top sales trainers in the industry? In this episode of '73 and Sunny,' we sit down with John Barrows, founder of JB Sales, who shares his journey through decades of sales experience, transforming sales training for tech giants like Salesforce, LinkedIn, and Google. With over 25 years in the field, John discusses the evolution of sales, the power of authenticity, and why he believes core values and enthusiasm are critical to success. Tune in as he offers hard-won insights into staying relevant in sales, navigating the modern sales environment, and what it means to elevate the profession through mentorship and self-belief.
Tue, August 27, 2024
What does it take to scale a startup from zero to $40 million in just four years? In this episode of '73 and Sunny,' we sit down with Jonathan Hafemann, a revenue leader who has brought four different startups through the highs and lows of growth and innovation. Jonathan shares his experiences from pioneering LED retrofits to his current role at NEXT Energy Technologies, where he’s transforming windows into solar power sources. Tune in as Jonathan discusses the critical importance of product-market fit, the lessons learned from both successes and failures, and the strategies for navigating the complex dynamics of introducing disruptive technologies into established markets.
Tue, July 30, 2024
How do today's sales leaders navigate the expanding web of decision-makers in enterprise sales? In this episode of '73 and Sunny,' we sit down with Stefan Burak, a sales veteran with two decades of experience across a variety of company sizes, from startups to large corporations. Stefan shares his journey from a college classroom influenced by a professor to the forefront of sales innovation, where he navigated through the early days of salesforce automation to today's necessity of CRM systems. Tune in as Stefan discusses the biggest transformations in sales tools, the critical importance of proving value to customers, and strategies for implementing effective sales methodologies within large organizations.
Tue, July 16, 2024
What does it take to unite sales professionals in a collaborative network that tackles today's go-to-market challenges? Join us on this episode of '73 and Sunny' as we chat with Erik Aberg, founder of Avant Garde Kollaborative and a seasoned sales expert with over 18 years of experience. Erik delves into the formation of his business, a platform designed for sales and go-to-market professionals to share successes, learn from failures, and leverage a fractional go-to-market model. This model has proven crucial for companies in the early stages of product development who lack the resources for a full-scale deployment. Tune in to hear Erik discuss the intricacies of aligning sales, marketing, and operational strategies to enhance customer experiences and drive business growth.
Tue, July 02, 2024
What's the secret to juggling multiple executive roles in the competitive digital marketing landscape? In this episode of '73 and Sunny,' we welcome Sara Malo, a marketing veteran with 23 years of experience, currently serving as the President and COO of LinkUnite and VP of Partnerships at LeadGenWorld. Sara shares her journey from starting in affiliate marketing to leading major industry initiatives that support executive women in digital marketing. She discusses the challenges of managing dual leadership roles, her personal strategies for maintaining work-life balance as a single mother, and the evolution of LinkUnite in creating a supportive network for women. Tune in for an inspiring discussion on leadership, community building, and navigating the demands of a high-powered career in marketing.
Tue, June 18, 2024
How do the grit and work ethic of today's sales professionals compare to those of previous generations? In this episode of '73 and Sunny,' we sit down with Jason Rushforth, a seasoned sales leader with over 25 years of experience at major companies like Salesforce and Oracle. Jason shares his insights on navigating the complexities of the sales industry, mentoring the new generation entering the workforce, and the role of personal connections in career development. As his own daughter steps into the world of software sales, Jason reflects on the challenges and opportunities young professionals face today, from securing their first job to dealing with the daunting realities of housing markets and living costs. Tune in for a deep dive into the evolution of sales tactics and how enduring principles like hard work and perseverance remain key to success.
Thu, June 06, 2024
How is one of the nation's largest universities partnering with OpenAI to take higher education into the future? In this episode of '73 and Sunny,' we're joined by Tina Miller, Executive Director of Creative and Communications for Enterprise Technology at Arizona State University. Tina discusses ASU's innovative use of AI tools to enhance educational outcomes and the unique challenges of integrating cutting-edge technology across various academic and administrative platforms. Through their collaboration with OpenAI, ASU is not only advancing its educational strategies but also setting a precedent for AI's role in shaping future learning environments. Tune in to hear how ASU is navigating this exciting frontier, and gain practical insight that can help you leverage AI in your own organization.
Tue, May 14, 2024
When it comes to lead generation, where is the balance between quality and volume? In this episode of ’73 and Sunny’, we’re joined by Debbie Conrad, head of new business development for The Lead Group and founding member and advisory board member for Link Unite. Debbie shares her experiences in the affiliate marketing and lead generation space, as well as thoughts on making and maintaining authentic professional connections.
Tue, April 23, 2024
Can virtual reality create the ultimate sales environment? Join us in this episode of '73 and Sunny', where we sit down with Erik Lyon, who brings a decade of experience in managing sales teams and a background in entrepreneurship. Now at Verse.ai, Erik navigates the integration of advanced technologies with traditional sales roles, exploring how AI is transforming the landscape. This episode delves into the evolving role of Sales Development Representatives (SDRs) in the era of automation, the impact of technology on sales tactics, and Erik's unique insights into building effective sales structures. Tune in to discover how blending old-school sales grit with new-age technology can redefine success in the competitive tech market.
Thu, April 11, 2024
Can the discipline of a pilot steer the future of fintech? In this captivating episode of '73 and Sunny,' we sit down with William Schoeffler, founder of Hitch, a trailblazing fintech platform. William shares his unique path from aspiring fighter pilot and EMT to pioneering in the fintech space, revealing the adrenaline and discipline behind his ventures. His journey underscores the importance of preparation, from the cockpit to the market, and how it's possible to tackle uncertainties with the right mindset and tools. Hitch exemplifies innovation, transforming a traditionally tedious process into a swift, five-day journey, challenging industry norms and setting new standards for efficiency and customer satisfaction. Join us for a deep dive into the intersections of technology, finance, and the entrepreneurial spirit, where we explore what it takes to turn complex challenges into groundbreaking solutions.
Thu, March 28, 2024
Are sales roles becoming obsolete in the age of AI? Find out in this thrilling episode of "73 and Sunny," where we're joined by the extraordinary Steve Frost. With a career that has spanned the revolutionary changes in tech over the past 25 years, Steve, a former researcher at TSIA and now a consultant specializing in B2B SaaS models and outcome-driven engagement, brings a wealth of knowledge from his time at iconic companies like Netscape and Google. Dive into an insightful discussion on the seismic shifts in tech, the transformative power of AI in sales strategies, and how to navigate the competitive landscape without losing sight of collaboration and trust. Whether you're intrigued by the strategic moves in tech, fascinated by AI's potential, or seeking a balanced approach to competition, this episode offers a masterclass in adapting and thriving amidst the industry's rapid evolution.
Thu, March 14, 2024
Ever wondered about the secret ingredient to skyrocketing your sales career? In the latest episode of "73 and Sunny," we delve deep into the dynamic world of sales with none other than James Buckley, the vibrant co-host of the Sell Better Daily Sales Show. Renowned for his expertise in elevating the sales profession, James spends his days absorbing wisdom from the industry's best, offering a treasure trove of knowledge through engaging content and enlightening interviews. Join us as we unpack the nuances of sales training, the transformative role of AI in sales strategies, and the art of nurturing client relationships. This conversation is more than just tips and tricks; it's about redefining the essence of selling in today's fast-paced world. Whether you're a seasoned pro or just starting out, this episode is your roadmap to selling better, smarter, and with more heart. Tune in and transform your sales journey with insights from a master of the craft.
Tue, February 27, 2024
How do you make some life's biggest decisions, like choosing a mortgage for your first home? It's a complex process, often navigated with little guidance. In this episode of "73 and Sunny," Damien Swendsen sits down with Jack Markham, Senior Director of Performance Marketing and Business Strategy at Red Ventures, a powerhouse behind brands like Bankrate, CNET, and The Points Guy. Through a blend of strategic partnerships and a commitment to quality content, Red Ventures is simplifying the consumer journey in the digital world. Join us as Jack shares insights on SEO strategy, the balance between performance marketing and user-centric content, and the evolving role of AI in making informed decisions. This conversation isn't just about marketing; it's about making life's significant decisions a little less daunting.
Tue, February 13, 2024
Join us in this week's episode as we sit down with Eric Troutman, the undisputed TCPA Czar and one of the country’s prominent class action defense lawyers. Eric, the creator of TCPA World, shares his unparalleled expertise in navigating the complexities of TCPA compliance, advocacy, and defense. With a career dedicated to shaping the landscape of telemarketing regulations, Eric offers a deep dive into the challenges and intricacies of consent, lead generation, and the impact of recent FCC rulings on businesses and consumers alike. From his journey to becoming the TCPA Czar to the formation of the royal court of TCPA World, Eric provides valuable insights into the future of digital marketing and the importance of maintaining consumer trust in an ever-evolving regulatory environment. This episode is essential listening for anyone involved in sales, marketing, and compliance, seeking to understand the balance between innovation and adherence to legal standards.
Thu, February 01, 2024
Join us in this week's episode as we sit down with Scott Leese, a distinguished sales leader and four-time founder renowned for his dynamic approach to sales strategy and content creation. In a candid discussion, Scott unveils his journey from leveraging LinkedIn as a powerful networking tool to hosting the innovative Surf and Sales Summit. Dive into insights on evolving customer engagement, the art of authentic connection, and the delicate balance of efficiency and personalization in sales. This episode is a must-listen for those eager to learn about transforming sales processes and the integration of professional growth with leisure.
Tue, January 16, 2024
Join us in this week's episode as Daniel Cross sits down with Cassandra Pazderny, VP of Customer Success at Verse.ai. As colleagues at Verse.ai, Daniel and Cassandra delve into the transformative journey of turning a product with notable churn into a customer-centric renewal powerhouse. They discuss Verse.ai's customer-centric approach, the importance of collaborative culture, and the critical role of customer feedback in shaping services. Key topics include customer onboarding, compliance in communication, and the qualities of a successful account manager. Whether you're a small business owner or part of a larger organization, this episode offers valuable insights into creating a sustainable, customer-focused business model.
Tue, January 02, 2024
Join us in this episode as Daniel Cross sits down with Josh Braun, founder of Braun Training and a renowned figure in the sales landscape. Josh delves into his journey from teaching kindergarten to working at Nickelodeon Studios, exploring how these experiences shaped his approach to sales and content creation. Josh shares his insights on the evolution of cold emailing, the importance of storytelling in sales, and how understanding your customer's problems is key to successful selling. He also discusses his philosophy on sales training, emphasizing the value of passion in what you sell and the crucial role of empathy and listening in sales interactions. Join us as we explore these fascinating topics and more with a truly remarkable sales mind.
Tue, December 19, 2023
Join us in this week's episode as Daniel Cross sits down with Mandy Basra, Director of Carrier Relations at Verse.ai, to delve into the recent FCC ruling and its impact on consumer engagement. With over ten years of experience in carrier relations, Mandy discusses the FCC's move to close the lead generator loophole, a decision aiming to enhance consumer protection and reshape how businesses gain customer consent. Learn about the implications for businesses, especially those relying on third-party leads, and discover strategies to adapt to a rapidly evolving landscape.
Tue, December 05, 2023
Join us in a very special episode as Daniel Cross sits down with David Tal, CEO and co-founder of Verse.ai. Dive into David's journey from UCLA to founding an AI-driven customer engagement platform, driven by his ambition to position San Diego as a hub for tech and innovation. Discover how he navigated the 2008 housing crisis to innovate in real estate and tech, the impact of AI and SMS in business communication, and adapting to a remote-first work culture. Daniel and David also explore the recent FCC changes regarding lead generation and offer valuable advice for business leaders. Tune in for a blend of personal stories and professional insights in the ever-evolving tech landscape.
Tue, November 21, 2023
Join us in this week's episode as Daniel Cross and his co-host Paul Love sit down with Scott Payne, Chief Product Officer at Shape CRM. Drawing from his extensive experience in lead management, Scott delves into the nuances of lead response systems, discussing the transformative impact of AI on CRM technology. Scott also shares compelling insights from his secret shopping and shadowing experiences, shedding light on the subtleties of customer engagement and response tactics. Tune in for an insightful discussion on the evolving landscape of tech, sales, and marketing, enriched with practical advice and industry-specific strategies.
Tue, November 07, 2023
Join us in this episode as Daniel sits down with Andrew Pawlak, CEO and co-founder of Rebel IQ. With nearly two decades in the lead generation and marketing space, Andrew delves into the intricacies of online inquiries, the human element behind every lead, and the challenges of capturing consumer attention in the digital age. As they discuss the evolution from Lead Pops to Rebel IQ, Andrew emphasizes the importance of understanding the customer journey beyond just generating leads. Tune in to uncover the mystery behind online form submissions and the art of effective follow-up in the ever-evolving world of digital marketing.
Tue, October 24, 2023
Join us in this episode as Joey Liner, founder of Liner Connections, discusses the realities of tech, sales, and marketing. With a wealth of experience, Joey talks about creating real connections, understanding customers, and adapting to changes in marketing rules. His practical advice and personal journey offer a down-to-earth perspective on succeeding in a competitive field.
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