Podcasting Secrets
The podcasting industry is projected to grow 500% to $130 billion by 2030 providing great opportunity for entrepreneurs and businesses. But breaking into such a booming industry can be overwhelming, leaving many potential podcasters questioning, what is the secret formula for growing and monetizing a successful show? The Podcasting Secrets show aims to reveal the best stories and strategies from successful podcasters and experts. Join us as we dive deep into the world of podcasting, featuring insider strategies you can use to: Choose the perfect niche, Get invited to speak on other shows, Build relationships with influencers and potential customers, Master high-quality audio...
S1 E61 · Tue, April 08, 2025
Breaking the Content Creation Code: An Unconventional Podcast Journey
Imagine turning nervous mic trembles into 1,300 podcast episodes and landing in the top 1.5% of shows with The Proffitt Podcast. Krystal Proffitt transformed her corporate burnout and stay-at-home mom challenges into a powerful mission of helping creators amplify their voices. Peeling back the layers of her PREP'M method, Krystal uncovers the untold strategies of content creation that go far beyond simply pressing record. She exposes the core truth successful creators understand: meaningful content builds genuine audience connections before any sales pitch enters the picture. For bloggers stuck in a rut, podcast dreamers, and content creators hungry for breakthrough, Krystal's path reveals a transformative insight. Confidence isn't about flawless performance—it's about persistent effort, embracing your unique perspective, and consistently showing up. Her journey proves that with the right approach, your creative vision can cut through digital noise and resonate with thousands. Prepare for a raw exploration of content creation that will challenge, inspire, and propel your creative ambitions forward.
S1 E60 · Tue, April 01, 2025
The Power of Private Podcasts with Deanna Seymour
Meet Deanna Seymour, who started with just 100 email subscribers and watched her list bloom when she launched her private podcast "Eff That." She flipped the script on traditional podcasting by creating a members-only audio experience that listeners actually lined up to join. Through her "Anti Hustle Holiday Countdown," she sits down with 21 fellow business owners each December, sparking real conversations that turn into lasting partnerships. Peek behind the scenes of her $9 all-access pass model that keeps subscribers hooked and her clever way of weaving private podcasts into online courses. Walk away with Deanna's tested methods for crafting audio content that makes your audience hit that subscribe button.
S1 E59 · Tue, March 18, 2025
Sell with Authority: Stephen Woessner's Email Marketing Mastery
Dive into the world of strategic business growth with Stephen Woessner, host of the Sell With Authority podcast and CEO of Predictive ROI. Learn how to build a powerful email list, create a unique business approach, and nurture leads that convert. Discover the entrepreneurial secrets passed down through generations, from his grandfather's immigrant success story to his own agency-building journey. Woessner reveals insider strategies for finding your niche, developing a compelling point of view, and connecting with potential clients through value-driven marketing. Uncover the art of warm email outreach, understand the true meaning of CAN-SPAM regulations, and transform your business development approach from pushy sales tactics to genuine relationship building. This episode is packed with actionable insights that can revolutionize how you approach marketing, sales, and business growth.
S1 E58 · Tue, February 25, 2025
Building a ‘10 million downloads’ Podcast with Joanna Penn
Join author and podcaster Joanna Penn as she shares the key insights behind The Creative Penn Podcast's journey to 10 million downloads. Learn proven strategies for growing your audience, creating consistent value, and building multiple revenue streams through podcasting. Joanna breaks down her 14-year evolution from recording on a basic phone setup to running a profitable creative business. She delivers practical tips for content creation, audience engagement, and podcast monetization that will help you build a sustainable show with long-term success.
S1 E57 · Tue, February 18, 2025
Podcasting Success While Raising Three Under Five: The Taylor Mobley Story
Meet Taylor Mobley, host of "Hustle Like a Mother" podcast, who turned her blog into a thriving show while raising three young children. She shares game-changing strategies for content creators balancing business and family life, from staying three months ahead in content to knowing when to step back. Learn why scaling down her podcast temporarily actually grew her audience's loyalty, and discover practical tips for building a successful show without sacrificing what matters most. Her journey from biochemistry graduate to successful podcaster demonstrates how embracing flexibility and dropping perfectionism can lead to sustainable success. Whether you're a parent entrepreneur or aspiring podcaster, Taylor's candid insights reveal how to create success on your own terms while maintaining authenticity in both business and motherhood.
S1 E56 · Tue, February 11, 2025
The Anonymous Interview: Mike Grabham's Story
Join Mike Grabham, host of "Whose Story Is It?" and seasoned entrepreneur, as he shares his journey from challenging times to finding his purpose through helping others. Learn about his unique podcast format where guests remain anonymous until the big reveal, and discover how focusing on adding value transformed his life and career. This candid conversation explores the power of asking uncomfortable questions, finding your groove, and using podcasting to build meaningful connections.
S1 E55 · Tue, February 04, 2025
The Power of Personal Branding With Dave Gulas
Dive into the world of personal branding through podcasting with Dave Gulas, president of EZDC3PL and host of Beyond Fulfillment. Discover how Dave transitioned from pharmaceutical sales to building a thriving fulfillment company and podcast. Learn practical strategies for leveraging podcasting to boost your credibility, build valuable relationships, and drive business growth. This episode is packed with insights to help you stand out in your industry.
S1 E54 · Thu, October 10, 2024
The No-BS Approach to Growing Your Podcast Audience
This week we got into podcast growth with Pete Turner, host of the Break It Down Show. With over 1,500 episodes and 10 years of experience, Pete cuts through the usual advice to reveal what really works in building a successful podcast. Learn why he believes most growth strategies are BS, how to invest smartly in your show's future, and why building genuine relationships trumps chasing metrics. If you're ready to commit to the long game of podcasting, this episode will help you get started.
S1 E53 · Tue, October 08, 2024
Time Management, AI, and Authenticity With Marisa Eikenberry
Dive into the world of solo podcasting with Marisa Eikenberry, web developer and podcast editor. Discover how she balances editing a show with 500,000+ downloads while co-hosting her own podcast. From time management secrets to leveraging AI, Marisa shares practical tips for creating a successful podcast alongside a full-time job. Join us to learn why embracing imperfection might be the key to your podcasting success and how to overcome common challenges faced by solo creators.
S1 E52 · Thu, October 03, 2024
LinkedIn For Podcasters With Karen Yankovich
Karen Yankovich is an expert at leveraging LinkedIn for podcasts and shows. Discover how to craft an authentic LinkedIn presence that attracts high-profile guests and devoted listeners. Learn why being interviewed on other shows is your golden ticket to podcast growth, and get insider tips on turning media appearances into long-term audience engagement. This episode is packed with strategies to elevate your podcast game.
S1 E51 · Tue, October 01, 2024
Podcast Production in Action With Matty Staudt
Dive into the world of podcasting with industry veteran Matty Staudt. From his early days in radio to founding a successful podcast network, Matty shares invaluable insights on creating impactful content. Learn how to expand your podcast's reach, build a loyal community, and leverage SEO for maximum discoverability with strategies to elevate your show and engage your audience like never before.
S1 E50 · Thu, September 26, 2024
Positioning for Advertisement Success With Bryan Berletta
Unlock the secrets of podcast monetization with ad tech expert Bryan Berletta. Learn how to position your show for advertising success, create high-performing ads, and build a sustainable income stream. Discover why engagement matters more than downloads and how to navigate the complex world of podcast advertising. This episode is packed with actionable insights to help you turn your passion into profit.
S1 E49 · Tue, September 24, 2024
Building a Global Podcast Community With Enma Popli
Welcome to the world of global podcasting with Enma Popli, host of Atalanta Diaries. Discover how Enma's journey from India to the US shaped her unique approach to celebrating the women blazing trails worldwide. Learn practical tips for navigating cultural sensitivities, managing time zones, and maintaining passion in your podcasting journey. Join us this week for invaluable insights into creating a podcast with global impact.
S1 E48 · Thu, September 19, 2024
Skyrocket Your Podcast Growth with Social Selling
Unlock the power of social selling for your podcast with Timothy Hughes, the world's top social selling influencer. Discover how to transform your social profiles into magnetic buyer-centric showcases, leverage your podcast for high-value networking, and build a thriving global community. Join us in this episode as Timothy reveals strategies that have boosted response rates from 1% to 9%, sharing proactive tips for podcasters at any level.
S1 E47 · Tue, September 17, 2024
Claiming Your Digital Real Estate Through Domain Names
Dive into the world of podcast domain names with Lauren Andrews, Podcast Producer at PodUp. Discover why choosing the right domain is crucial for your show's success and learn practical tips for securing a memorable, brand-boosting web address. From navigating top-level domains to avoiding common pitfalls, this episode is packed with insider knowledge to help you establish a solid online presence for your podcast. Whether you're launching a new show or rebranding an existing one, take advantage of these insights to create your podcast's perfect digital home.
S1 E46 · Thu, September 12, 2024
The Global Podcaster's Guide to Efficient Outsourcing
This week, we look into the secrets of efficient podcast production with Michelle Dale, founder of Virtual Miss Friday and creator of 1nSourcing. In this episode, Michelle shares her journey from UK traveler to digital nomad entrepreneur, revealing how she helps podcasters and business owners create scalable operations from anywhere in the world. Discover helpful tips for effective outsourcing. As a solo podcaster or managing a growing show, Michelle's insights can help streamline your production process and focus on creating exceptional content.
S1 E45 · Tue, September 10, 2024
The Art of Storytelling in Podcasting With Molly Brandenburg
In this episode of Podcasting Secrets, I got to sit down with the multi-talented Molly Brandenburg, a voice artist, visual artist, writer, and veteran podcast host with over 600 episodes under her belt. Molly shares with us her unexpected transition into the world of podcasting, sharing fascinating stories from her time at Parcast Studios. Molly shares her tips on becoming a master storyteller, emphasizing the importance of finding the purpose of your story and maintaining structure as you tell your stories!
S1 E44 · Thu, September 05, 2024
Understanding Podcast Guest Appearances With Stacey Chillemi
Learn more about being a guest on other podcasts with Stacey Chillemi, a top 10 entrepreneur and bestselling author. Discover how Stacey uses guest appearances to build her health and wellness empire, reaching millions through her books, articles, and podcasts. Learn strategies for securing guest spots, delivering impactful interviews, and turning appearances into long-term success. Join us in this episode for actionable tips to help you expand your reach and make a lasting impact in the podcasting world.
S1 E43 · Thu, August 29, 2024
How to Book A-List Podcast Guests (Even as a Newbie)
Join us this week for the secrets to booking A-list podcast guests with Travis Chappell, founder of Guestio and host of Travis Makes Friends. Travis has interviewed major names across sports, business, and entertainment. In this episode, he breaks down his step-by-step strategy for landing high-profile guests, even if you're just starting out. Learn why audience size matters less than you think, how to gradually build your way up to bigger names, and the #1 factor that determines whether busy people will say yes to your request.
S1 E42 · Thu, August 22, 2024
Making the Most of Your Course Offerings with John Ainsworth
Unlock the secrets to help you skyrocket your online course revenue with John Ainsworth, CEO of Data Driven Marketing. Discover why creating your own course could be the game-changer your podcast needs, potentially boosting your income from six figures to millions. John reveals his three-pronged approach to selling courses successfully, including the often-overlooked "third leg of the stool" that many content creators miss. Plus, get insider tips on increasing student engagement and leveraging AI in course creation and marketing. This episode is packed with strategies to transform your online education business!
S1 E41 · Tue, August 20, 2024
7 SEO Secrets from Google's Leaked Algorithm
Unlock Google's leaked algorithm secrets to improve your podcast's rankings! PodUp’s marketing specialist Hayley Foster reveals 7 game-changing SEO tips, from content pruning to entity mentions. Learn why image quality matters and how to create rich content Google loves. Don't miss this essential guide to dominating search results and taking your podcast to new heights!
S1 E40 · Thu, August 15, 2024
Catering to Ideal Clients with Erik K. Johnson
This week, we look into the secrets to attracting your ideal clients through podcasting with expert Erik K. Johnson. Uncover why traditional podcast monetization through ads and sponsors might be holding you back, and learn how to leverage your show to build powerful, profitable relationships with your audience. Erik shares the differences in your target market, niche, and avatar and explains why focusing on a specific ideal client can skyrocket your business success. Learn practical strategies for crafting content that resonates deeply with your listeners. You will get insider tips on growing your podcast audience organically and effectively. This episode is packed with actionable insights to transform your podcast into a client-attracting powerhouse. This week, we look into the secrets to attracting your ideal clients through podcasting with expert Erik K. Johnson. Uncover why traditional podcast monetization through ads and sponsors might be holding you back, and learn how to leverage your show to build powerful, profitable relationships with your audience. Erik shares the differences in your target market, niche, and avatar and explains why focusing on a specific ideal client can skyrocket your business success. Learn practical strategies for crafting content that resonates deeply with your listeners. You will get insider tips on growing your podcast audience organically and effectively. This episode is packed with actionable insights to transform your podcast into a client-attracting powerhouse.
S1 E39 · Thu, August 08, 2024
Standing Out Among Podcasts With Danielle Desir Corbett
Unlock the secrets of podcast sponsorships with marketing coach Danielle Desir Corbett in this week’s episode. Discover why brand synergy trumps download numbers and learn how to build a compelling portfolio that attracts sponsors. Get insider tips on finding the right sponsors, creating innovative sponsorship formats, and demonstrating ROI to keep brands coming back. Learn from Danielle's success stories and avoid common pitfalls that hold podcasters back. This episode is packed with best practices to help you monetize your podcast and build lasting brand partnerships.
S1 E38 · Tue, August 06, 2024
The Fifth Podcaster: Chris Doelle’s Journey from Pioneer to Futurist
Unlock the secrets of podcasting with pioneer Chris Doelle, the fifth ever podcaster who built a thriving empire from Texas football passion. Learn his "secret sauce" for growth, insights on AI's future role, and why podcasts are now the most trusted media. Discover how to leverage these trends, to help grow your podcast and have success in your niche.
S1 E37 · Thu, August 01, 2024
How Affiliate Marketing can Make You Money with Dilip Kumar
Join me this week with Dilip Kumar. Host of the wildly successful "Tastes of India" podcast, Dilip shares his strategies for turning passion projects into monetization opportunities. Discover why affiliate marketing is a great solution for podcasters at any stage, even those just starting out. Learn how to choose the right products, leverage affiliate networks, and seamlessly integrate promotions into your content. Dilip reveals his best practices that boosted his earnings and shares invaluable tips on building trust with your audience while navigating legal requirements. This episode is packed with advice to help you monetize your show and help your podcast become successful.
S1 E36 · Tue, July 30, 2024
Revolutionizing Your Podcast Brand with Greg Wasserman
Revolutionize your podcast with expert insights from Greg Wasserman. Learn why branding beats download obsession and master content repurposing. Uncover hidden monetization strategies, choose the right conferences, and harness authenticity for deeper audience connections. Explore untapped growth platforms and the "fourth wall" technique to boost engagement. This episode packs transformative tips for podcasters at any level.
S1 E35 · Thu, July 25, 2024
Best Practices for Utilizing Instagram to Promote Your Podcast with Katie Brinkley
In this week’s episode, Katie Brinkley tells us why focusing on one platform might be the key to your success. Learn how to leverage Instagram's diverse features to connect with your ideal audience. Katie shares insider tips on optimizing your profile, mastering the Instagram algorithm, and how to use hashtags effectively. Plus, get the scoop on emerging trends like Threads. This episode is packed with insights to help you build a lasting community and boost your podcast's reach on Instagram.
S1 E34 · Tue, July 23, 2024
Passion Project to Profitable Venture with Kira Dineen
Discover what it takes to turn a passion project into a profitable venture with Kira Dineen, host of DNA Today and producer of 10 genetics-focused podcasts. In this episode, Kira shares how she managed to secure over 70 sponsors. Learn invaluable insights on crafting compelling sponsorship packages, avoiding common pricing pitfalls, and the power of collaboration in the podcasting world. Kira reveals her strategies for creating a 360-degree marketing approach that goes beyond traditional ad spots, helping you maximize your podcast's earning potential. This episode is packed with first-hand advice to help you turn your passion into profit
S1 E33 · Thu, July 18, 2024
The Podcaster's Guide to Profitable Public Speaking with Jonathan Jones
Unlock the secrets to turning your podcast passion into a lucrative speaking career! In this week’s episode, bestselling author and two-time TEDx speaker Jonathan Jones reveals how podcasters can leverage their expertise to land paid speaking gigs. Discover why event organizers are hungry for podcast talent and learn the step-by-step process to position yourself as a sought-after speaker in your niche. From negotiating fees to creating multiple revenue streams, Jonathan shares insider tips that will transform your speaking game. You'll hear real success stories of podcasters who've skyrocketed their income through strategic speaking engagements.
S1 E32 · Tue, July 16, 2024
Uncover Secrets for Improving Podcast Visibility with Hayley Foster
Uncover the secrets to improving your podcast's visibility on podcasting platforms with PodUp's Marketing Specialist, Hayley Foster. In this week's episode, Hayley reveals strategies to boost your show's rankings and attract more listeners. From crafting SEO-optimized titles to utilizing long-tail keywords, Hayley shares insider tips that could transform your podcast's success. Join us for advice to help you climb the charts and grow your audience!
S1 E31 · Thu, July 11, 2024
Mastering Sustainable Monetization With Mathew Passy
Unlock the secrets to monetizing your podcast beyond traditional advertising with Mathew Passy, founder of The Podcast Consultant. Discover why building a revenue stream is important for long-term success and learn simple strategies to start making money from day one. Passy gives us insider tips that could transform your podcast into profit. This episode is packed with valuable insights that can help you make the most of your passion project. You won't want to miss it!
S1 E30 · Thu, July 04, 2024
Making the Most of Each Moment With Virginia Elder
In this episode, Virginia Elder, founder of Podcast Abundance, reveals the secrets to leveraging podcasting as a powerful, sustainable marketing strategy for your business. Discover why podcasting outperforms traditional advertising and learn about realistic listener numbers and conversion rates you can expect. Virginia shares her insights on driving podcast listeners toward becoming paying customers and offers a game-changing perspective on podcast growth. This episode is packed with valuable strategies to take your podcast – and your business – to new heights. Don't miss this opportunity to transform your approach to podcast marketing and unlock your show's true potential!
S1 E29 · Tue, July 02, 2024
Beatboxing Your Podcast to Success with Parker Kane
In this episode, I sit down with Parker Kane as he shares his journey from struggling college student to internet phenomenon, revealing how a moment of desperation led to unexpected stardom. Listen in for some valuable insights on content creation, including the art of repurposing, crafting attention-grabbing hooks, and staying ahead of podcasting trends. Parker brings with him strategies for networking and monetization that can help you make the most of your podcast. This episode is packed with inspiration and practical tips to help you on your way to keep up with changing times.
S1 E28 · Thu, June 27, 2024
Monetizing Through Networks with Keith Reynolds
In this episode of Podcasting Secrets, award-winning podcast producer Keith Reynolds pulls back the curtain on what it takes to sell a podcast concept to a major network. As the founder of Spoke Media, Keith shares his experiences and insider knowledge, guiding you through the process of crafting a compelling pitch that will help you get into the world of networks. Discover the key elements of a pitch, from refining your concept and creating an enticing pitch deck to producing an attention-grabbing sizzle reel. Whether you're an established creator or just starting out, this episode is packed with valuable insights to increase your podcast stats exponentially through networks. Don't miss this opportunity to learn from one of the best in the business!
S1 E27 · Tue, June 25, 2024
The Art of Attention-Grabbing Podcast Cover Art Design
Unlock the secrets to creating irresistible podcast cover art that grabs attention and increases subscribers! In this game-changing episode of Podcasting Secrets, marketing Specialist Hayley Foster reveals the surprising results of her research on the cover art of Spotify's top 100 podcasts. Discover the perfect color palettes, font choices, and eye-catching design tricks used by the most successful shows to make your cover art stand out and entice listeners to hit "play." Get ready to revolutionize your podcast's visual appeal and watch your audience grow!
S1 E26 · Thu, June 13, 2024
How to Grow Your Podcast Like a Weed with Stu Heinecke
This week I was joined by Stu Heinecke, growth strategist and author of "How to Grow Your Business Like a Weed," as he shared his groundbreaking strategies for keeping your business thriving in any environment. Stu reveals how to apply resilient and adaptable qualities to your podcasting approach, allowing you to be successful in even the most competitive markets. In this episode, Stu gives valuable insights and examples that will inspire you to think like a weed and achieve exponential growth you won't want to miss!
S1 E25 · Tue, June 11, 2024
The Fundamentals of Podcast Sponsorship with Chloe Thomas
In this episode, Chloe Thomas, a seasoned podcaster and e-commerce marketing expert, shares her invaluable insights on the world of podcasting. From securing sponsorships to effectively managing guest relationships, Chloe shares with us the strategies that have allowed her to become successful in the industry. Discover the three most important things you need to know to succeed with podcast sponsorships, and learn how to avoid common mistakes that can hinder your growth. Whether you're a seasoned podcaster or just starting out, this episode is packed with valuable tips that will help you better understand sponsorships in podcasting. Don't miss this opportunity to learn from one of the best in the business and unlock the secrets to podcasting success!
S1 E24 · Thu, June 06, 2024
Unleashing the Power of AI in Podcasting
In this week’s episode, podcast innovator and AI expert Audrey Bell-Kearney joins host Nathan Gwilliam to reveal how AI tools can improve your show's success. Discover the secrets to effortlessly crafting captivating content, cloning voices, and building entire podcast networks. Audrey also takes a thoughtful look at the ethical considerations surrounding AI use and offers practical advice for maintaining authenticity and quality. With her unique perspective and actionable strategies, Audrey’s advice will help you navigate the evolving landscape of podcasting and prepare for the future of AI in the industry.
S1 E23 · Tue, June 04, 2024
The Future of Podcasting: Secrets From a Radio Futurologist
Unlock the secrets of podcasting success with industry veteran James Cridland, the world's first "radio futurologist"! In this week’s episode, James shares his pioneering journey in podcasting, dating back to 2005 when he launched one of the UK's earliest podcasts. Discover his unique insights on the future of podcasting, innovative monetization strategies beyond advertising, and the power of workflow optimization. James also reveals the story behind his massively successful Podnews newsletter and podcast, reaching over 30,000 subscribers and 1 million monthly website views. You'll be captivated by his personal anecdotes illustrating the profound intimacy of audio and the life-changing impact podcasters can have on their listeners. This episode is packed with strategies, inspiration, and practical takeaways to help both seasoned podcasters and newcomers alike thrive in the exciting world of podcasting!
S1 E22 · Thu, May 30, 2024
Finding Empowerment in Your Podcasting with Michelle Keui
In this episode, Michelle Kuei, the founder of Elevate Life Coaching and host of the Make It Visible podcast, shares her journey of overcoming physical disability and embracing a life of purpose and empowerment. Discover how empathy and relatability has helped Michelle build a thriving business and with a loyal podcast audience. Learn invaluable tips for creating engaging content, making content for you and your listeners, and utilizing the power of storytelling to captivate and inspire as you go. Michelle shares tools with us that can help improve your podcast’s ability to reach out to your listeners through our intentions. Join us this week as we uncover how to use our strengths to make our podcasts the best they can be!
S1 E21 · Tue, May 28, 2024
Time Spent Wisely: A Guide to Building a Consistent Audience
In this episode, Carey Green, the founder of Podcast Fast Track and host of the highly successful daily show The Morning Mindset, shares his secrets to creating and growing a thriving daily podcast. Discover the power of consistency, quality content, and fostering genuine relationships with your audience as Carey reveals his strategies for success. From building a reliable foundation that can help you succeed to daily recording, Carey provides invaluable insights for aspiring and established podcasters alike. He also emphasizes the importance of understanding the true value of your listeners' time and how to deliver content that far exceeds their expectations. Join us this week to learn the best ways you can help your audience maximize the value they receive for the time they invest in your content!
S1 E20 · Thu, May 23, 2024
Increasing Credibility and Increasing Engagement
Discover the secrets to crafting engaging podcast content with Rob Kirkpatrick, Executive Producer of the Focus on the Family podcast. This week, Rob shares his experiences and reveals the key objectives every podcast episode should accomplish to captivate listeners and keep them coming back for more. Learn how to create an emotional connection with your audience, provide tangible takeaways, and offer meaningful follow-ups that solidify your relationship with your listeners. Get valuable tips on selecting authentic guests and navigating the challenges of creating consistently compelling content. Whether you're a seasoned podcaster or just starting out, this episode is a must-listen for anyone looking to enrich their podcast and foster a dedicated, engaged audience.
S1 E19 · Tue, May 21, 2024
Best Podcast Practices for Exponential Growth
In this week’s episode, podcast consultant and editor Britany Felix joins host Nathan Gwilliam to share valuable insights from her in-depth podcasting experience. Britany shares lessons learned from creating over 400 episodes across four shows and emphasizes the three key elements to focus on when building a strong foundation for your podcast. Covering the most common mistakes, podcasters make that hinder growth and emphasizing the importance of audio quality, episode titles, and SEO. This episode offers valuable advice to help you create a high-quality show that attracts and retains listeners. Join us for a discussion filled with tips and tricks from Britany's extensive podcasting career.
S1 E18 · Thu, May 16, 2024
Growing Your Podcast Through Guest Speakers
Unlock the secrets of successfully pitching guests for your show with cold email and pitch expert Laura Lopuch. In this week’s episode, you’ll discover how to take control of your podcast's destiny by proactively reaching out to potential guests and crafting irresistible pitches that get a resounding "yes!" Laura shares her proven framework to overcome the fear of rejection and writing compelling cold emails, including the power of specific compliments, clear communication, and focusing on what's in it for the recipient. Whether you're looking to showcase diverse perspectives, fill content gaps, or bring star power to your show, this episode is a must-listen for any podcaster ready to take their podcast to the next level with exceptional guests and skyrocket their podcast's growth. Listen now and master the art of the pitch!
S1 E17 · Tue, May 14, 2024
Maintaining Your Morals with Monetization
Unlock the secrets to successful podcast advertising with Heather Osgood, CEO of True Native Media and podcast advertising expert. In this insightful episode, Heather shares her journey from traditional advertising to pioneering podcast ad monetization, revealing this rapidly evolving medium's unique advantages and challenges. Discover the power of host-read endorsement ads, the importance of knowing your audience, and the key steps to getting started with podcast advertising. Learn how to maximize your advertising potential and learn invaluable tips for creating compelling ad reads, building long-term advertiser relationships, and leveraging affiliate programs to boost your success. Gain the knowledge and strategies you need to effectively monetize your podcast and take your advertising game to the next level.
S1 E16 · Thu, May 09, 2024
Unleashing the Power of Thought Leadership
Unlock the secrets to leveraging thought leadership to boost your business growth in this insightful interview with Josh Steimle. Josh is a marketing expert, best-selling author, and host of the Published Author Podcast. In this episode, Josh reveals the strategies he used to generate over $10 million in revenue for his business and explains how leveraging thought leadership can grow your business and help you build a strong platform and dedicated following. Hear how writing for major publications like Forbes, Fortune, and Time magazine opened doors to lucrative opportunities for Josh and helped establish his credibility. Whether you’re an entrepreneur, marketer, or podcaster, you won’t want to miss these practical tips for using content to build authority, attract clients, and take your business to a new level.
S1 E15 · Tue, May 07, 2024
Mastering the Art of Content Funnels
Unlock the secrets to leveraging podcasting for business growth in this value-packed episode featuring Ryan Helms, owner of Legacy Podcasting and the Content Agency Collective. Discover how to bridge the gap between your podcast content and product offers to generate meaningful revenue without relying on sponsorships. Ryan shares his proven strategies for creating "content funnels" that build trust with your audience and drive conversions, including real-world examples of businesses generating millions from organic YouTube content. If you're ready to transform your podcast from a hobby into a powerful business tool, this episode is a must-listen. Listen now and take the first step towards building a thriving content-driven business.
S1 E14 · Thu, May 02, 2024
The 5 Content Gatekeepers Every Podcaster Must Master
Ever felt like your voice didn't matter? Courtney Elmer knows that feeling all too well - until a life-changing cancer surgery taught her the true power of finding her voice. In this eye-opening episode, Courtney reveals the psychology behind attracting your ideal podcast audience and skyrocketing your show to the top of the charts. Discover the five crucial "content gatekeepers" that will make or break your podcast's success, and learn from the game-changing strategies Courtney used to help clients increase downloads and become a top 100 podcast. If you're ready to differentiate yourself, build a binge-worthy show, and convert listeners into raving fans, you can't afford to miss Courtney's insider secrets!
S1 E13 · Tue, April 30, 2024
Secrets to Growing Your Podcast Audience
Unlock the secrets to growing your podcast audience with insights from Andrew Rappaport, the Executive Director of Striving for Eternity, and the Christian Podcasting Community. In this episode, Andrew shares his journey merging faith and podcasting, revealing how he's developed a community of podcasters with over 4.5 million downloads. Discover the power of creating bite-sized, high-value content that listeners can't resist sharing, and learn why focusing on competition can hinder your growth. If you're ready to take your podcast to the next level and make a lasting impact on your listeners, this episode is a must-listen!
S1 E12 · Thu, April 25, 2024
Overcoming Perfectionism and Embracing Authenticity
Discover the secrets to podcasting with confidence in this insightful episode featuring Melitta Campbell, the "Value Whisperer" and host of the Driven Female Entrepreneur Podcast. Melitta shares her journey from being a shy networker to becoming a confident podcaster and public speaker, revealing that true confidence comes after taking action, not before. Learn practical tips for overcoming perfectionism, preparing for interviews, and managing your inner critic by having a clear vision for your podcast and how to create a personalized "playbook" to boost your confidence before each episode. This episode provides valuable strategies to embrace your unique style, connect with your audience authentically, and grow your podcast with confidence. Tune in now and let Melitta's insights inspire you to take your podcasting journey to the next level!
S1 E11 · Tue, April 23, 2024
Mastering the Art of Podcast Audio
In this episode of Podcasting Secrets, host Nathan Gwilliam interviews Chris Curran, the founder of Podcast Engineering School and a seasoned audio engineering pro. Chris shares his incredible journey from the music industry to becoming a top-tier podcast producer, revealing the secrets to achieving professional-grade audio that will make your episodes stand out. He breaks down the common mistakes to avoid and the essential equipment needed to elevate your podcast's sound quality. Chris also shares his tips for recording in imperfect environments and overcoming embarrassing moments during his career. Tune in to uncover audio production wisdom that will help you create an immersive listening experience and take your podcast to the next level.
S1 E10 · Thu, April 18, 2024
The Power of Platform Ownership
Are you ready to build your own platform and showcase your expertise? Join marketing consultant and podcast host Sharvette Mitchell as she shares her wisdom on building your own platform. Learn why podcasting helps build an audience and platform, secrets of podcast success like consistency and professionalism, how to create engaging content with video, tips for great interviews, common mistakes to avoid, and more. If you’re ready to leverage podcasting to grow your business and make an impact, this episode is for you!
S1 E9 · Tue, April 16, 2024
Podcasting to Attract Investors and Grow Your Business
In this episode of Podcasting Secrets, host Nathan Gwilliam interviews venture capitalist Andrew Romans about strategies for entrepreneurial success. Andrew shares the inside scoop on raising funding, finding hot startup deals, and using content to build your personal brand. He reveals his tips for mitigating downside risk when launching a new venture, including planning for the worst-case scenario. You'll also learn the pros and cons of venture capital versus bootstrapping your business. Tune in to uncover key insights on how to amplify your business growth and turn your podcast into a profitable venture.
S1 E8 · Tue, April 09, 2024
Live Podcasting: How to Grow a Dedicated Following in Real Time
In this episode of Podcasting Secrets, host Nathan Gwilliam speaks with podcasting and business growth pro, Christoph Trappe about how to build a successful and engaging podcast through live-streaming. Christoph shares his secrets for getting high-profile guests like Seth Godin, how to set up a professional podcast studio on a budget, why live streaming builds your audience quicker than posting episodes alone, and how you can maximize engagement by responding to live listener comments in real time. Tune in to discover powerful tips and strategies to level up your podcast strategy and learn what the future holds for podcasting and live video in the age of AI and the metaverse.
S1 E7 · Tue, April 02, 2024
Monetizing Your Podcast by Establishing Credibility
In this episode, Gordon Glenister shares the secrets behind leveraging influencers to help promote and monetize your podcast. Join us as we learn strategies to establish credibility quickly through high-profile guests and repurposing content across multiple platforms. From this episode, you’ll walk away with numerous tactics to score sponsorships, use exclusive member content, and build a podcast network. Don’t miss these key insider tips that can grow your audience and turn your podcast into a profitable venture.
S1 E6 · Tue, March 05, 2024
The Power of Building a Personal Brand
On this episode Ramon Ray shares the secrets behind finding your unique podcasting voice, and the importance of building trust and community as an entrepreneur. Join us as we learn how to overcome common challenges - from technical mishaps to embarrassing mistakes - with grace. From this episode you’ll walk away knowing how to leverage your unique perspective and consistently deliver compelling content. Don’t miss these key insider tips that can elevate your podcast and your connection with fans.
S1 E5 · Tue, February 27, 2024
Don't Follow, Repeat: How Consistency Leads to Success
Former Army intelligence officer turned podcaster Pete Turner reveals his counterintuitive "don't follow, repeat" method for building a successful podcast. In this episode, learn how starting small and staying consistent can be the key to your podcasting success. If you want to stop struggling and wish you had a clear path to podcasting success, this episode is a must-listen.
S1 E4 · Mon, December 18, 2023
Podcasting Gold: Finding Your Show's Hidden Gems
Quality and consistency are some of the keys to podcasting success, but achieving both over the long run is easier said than done. In this episode, I interview Max Branstetter, founder of Max Podcasting and host of the Wild Business Growth podcast. Together we break down the essential elements for producing high-quality and consistent podcast content through amazing interviews and innovative ideas. This is a conversation you won't want to miss!
S1 E3 · Mon, December 11, 2023
Beyond Audio: The Convergence of Audio and Video in Podcasting
Podcasting 2.0 has arrived and we are seeing a shift in the industry as an increasing number of podcasters are adding video to their podcasting strategy. On this episode I interview Rob Greenlee, founder of Spoken Life Media and we discuss this convergence of audio & video strategy in podcasting. Together we explore the up-tick in podcasters adding video to their show, the audience perceptional shift driving this convergence, why creators should adopt this strategy, and more. If you’re a podcaster wondering IF and HOW to incorporate video successfully? This episode is a must-listen. You’ll understand why quality video is becoming mandatory in podcasting's new era.
S1 E2 · Mon, December 11, 2023
Podcasting in the Age of AI
This week on Podcasting Secrets, AI expert Jim Sterne shares how AI is revolutionizing the podcasting industry. Discover how podcasting can help you create, grow, and monetize next-level podcasts. In our discussion, Jim draws from first-hand experience implementing the latest AI tools - like automated episode outlines, searchable transcripts, optimized social media snippets, and more. Whether you're an aspiring podcaster or been podcasting for a while, this episode is an eye-opening introduction to AI capabilities for our industry. This is an episode you won't want to miss!
S1 E1 · Mon, December 11, 2023
Origin Story
Welcome to the Podcasting Secrets show where your host Nathan Gwilliam will share insider strategies and expert stories to help you take your podcast to the next level. In this episode you'll learn Nathan's backstory, why he decided to build the PodUp platform, and what to expect from Podcasting Secrets.
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