SustainNOW Podcast - Exploring Climate Solutions with Innovators and Entrepreneurs
SustainNOW interviews entrepreneurs and scientists on innovative climate solutions in sectors like agriculture, investing, carbon sequestration, and much more. Hosted by Friederike von Waldenfels, a tech entrepreneur and climate enthusiast, the podcast raises awareness and inspires action among entrepreneurs, investors, and individuals, encouraging a hopeful and engaged approach to solving the climate crisis. Our Vision: "To dig deeper in finding climate solutions." Our Mission: "Interviewing founders and experts to find solutions (not only problems)." Lets connect, learn and collaborate!
S1 E40 · Thu, March 27, 2025
40. Profitable sustainability with AI - all just Buzzwords? - Interview with Ferolabs co-founder Berk Birand
In this conversation, Berk Birand discusses the intersection of AI and sustainability, sharing his journey from a young tech enthusiast to the co-founder of Fero Labs . He highlights the challenges of entrepreneurship, the importance of integrating AI into manufacturing processes, and the evolving role of sustainability in industry. Berk emphasizes the need for companies to adapt to changing market conditions and the potential of AI to drive efficiency and reduce environmental impact. In this conversation, Berk Birand discusses the role of AI in creating a sustainable future, addressing the dual nature of AI in the labor market, and the importance of human-AI collaboration. He reflects on the historical impact of automation on the workforce, the limitations of current AI technology, and the significance of explainable AI in industrial settings. The discussion also covers the focus areas of his company, the importance of sustainability in attracting investors, and the lessons learned from enterprise sales. Hosted by Tech Entrepreneur Friederike von Waldenfels Check out further details on sustainnow.ch & our socials
S1 E39 · Thu, February 06, 2025
39: Financing agriculture on big scale by using regenerative farming - Francisco Roque de Pinho, founder of the Land Group
In this episode we focus on Regenerative agriculture, which presents a transformative approach to combating climate change while enhancing the soil's health. Francisco Roque de Pinho shares insights into how the Land Group scales regenerative practices for financial and environmental benefits, while also intertwining his passion for surfing and resilience with his entrepreneurial journey. In this episode we address: • Exploration of regenerative agriculture and its significance • Discussion of the Land Group's mission and investment model • Challenges of scaling regenerative practices • Financial mechanics of transitioning to sustainable operations • Carbon capture opportunities through livestock management • Overcoming barriers in capital and education for better practices • Crop management strategies within regenerative frameworks • Connection between big-wave surfing lessons and business resilience • The importance of profitability alongside environmental impact Credits : Intro music by Oleksandr Stepanov from Pixabay Intro voice Wondercraft.ai/studioEditing by Maria Elena Escalona Please check out show notes and background information: www.sustainnow.chIdeas for a podcast episode? Please contact us here: fvw@forestrock.ch
S1 E38 · Tue, January 14, 2025
38: From Oil Industry Insider to Environmental Champion: Curtis Shuck's Mission to Plug Abandoned Wells
Curtis E. Shuck Jr., a former oil and gas industry insider, stumbled upon a pressing environmental crisis that changed his life's course. Discover how his unexpected encounter with orphaned oil and gas wells in Montana ignited the birth of the Well Done Foundation, a nonprofit tackling these hazardous sites one well at a time. Curtis's journey from industry "bad guy" to environmental champion is a testament to the power of grassroots innovation and the relentless pursuit of environmental restoration. Tune in as we illuminate the Well Done Foundation's remarkable expansion across 16 states, driven by the passion of hundreds of volunteers and a core team. Learn how this dedicated group has successfully plugged 47 wells and ventured into the carbon credit market to fund their noble cause. This episode sheds light on the intricate dance of collaboration with landowners, regulatory bodies, and the oil and gas sector to address the abandoned well crisis, highlighting the importance of responsible energy practices in combating climate change. We delve into the complexities of measuring methane emissions and the groundbreaking methodologies the foundation has developed for carbon credit certification. Curtis shares the logistics of well plugging and the crucial role transparency plays in the voluntary carbon market. As the Well Done Foundation looks to expand its impact, Curtis discusses the potential of carbon finance programs to further their mission, offering a beacon of hope for a more sustainable future. Join us as we explore how determination and innovation can overcome even the most daunting environmental challenges. Please check out show notes and background information: www.sustainnow.ch Ideas for a podcast episode? Please contact us here: fvw@forestrock.ch
S1 E37 · Thu, November 07, 2024
37: Anna Alex's Quest for Purpose-Driven Business Models - Dive into the Anna's story and her new venture Nala.Earth
Today, we're thrilled to have Anna Alex, a serial entrepreneur and visionary, as our guest. Anna has co-founded and scaled several successful companies, including Outfittery, Planetly, and now Nala Earth. Her journey is a testament to her passion for innovation and her unwavering commitment to making a positive impact on our planet. As Anna herself puts it, "We need to overcome this nonprofit for-profit idea and split in our heads." → can you get this quote out of the podcast? In this episode, we'll explore Anna's entrepreneurial journey, delve into the challenges and triumphs of building climate-focused startups, and discuss the critical role of technology in addressing the biodiversity crisis. Join us as we uncover the inspiring story of Anna Alex and her mission to create a more sustainable world.
Mon, September 02, 2024
36: Cracking Methane Emissions: A Seaweed Solution for Cattle
In this episode of Sustain Now , we dive into an innovative solution to combat one of the most pressing environmental issues: methane emissions from livestock. The guest, Steve Meller, CEO and Co-founder of CH4 Global, takes us on a journey of discovering how seaweed can significantly reduce methane emissions from cattle. Founded in 2018, CH4 Global is on a mission to tackle methane—a greenhouse gas with more than 80 times the warming potential of CO2 over 20 years. Methane is primarily emitted by livestock, especially cattle, through their digestive process known as enteric fermentation. CH4 Global has developed a groundbreaking feed supplement using red seaweed (Asparagopsis) that, when added in small amounts to cattle feed, can reduce methane emissions by up to 90%. This solution is backed by scientific research from the Commonwealth Scientific and Industrial Research Organization (CSIRO) and others, showing its incredible potential to curb the climate impact of livestock farming. The episode also delves into CH4 Global's journey, from the launch of their first product, Methane Tamer™ Beef Feedlot, in April 2023, to the company's ambitious goal of reducing greenhouse gas emissions at gigatonne scale by 2030. Steve shares insights into the challenges and opportunities the company faces, as they work to scale up seaweed production to meet global demand. With a $47 million investment backing their efforts, CH4 Global is making strides in producing and processing Asparagopsis efficiently, aiming to help farmers reduce emissions and tackle climate change head-on. The episode covers pivotal moments in Steve's entrepreneurial journey, including insights on entrepreneurship later in life, the challenges of scaling a business, and the loneliness of running a startup. Steve reflects on his experiences and how mentorship from seasoned entrepreneurs can play a critical role in guiding younger startups. We also explore the global methane challenge and the importance of focusing on this potent greenhouse gas, especially with initiatives like the 2021 Global Methane Pledge. Despite increased international efforts, more innovation is needed in agriculture to address methane emissions. CH4 Global’s solution is one of the many important tools required to mitigate the effects of climate change. Join us as we discuss the science, challenges, and future of CH4 Global’s seaweed-based solution to methane emissions in livestock, and how such innovations offer hope for solving the climate crisis. Tune in for an inspiring conversation on nature-based solutions and entrepreneurship that could reshape the future of sustainable agriculture. Key Topics: 03:00 - How did you become interested in cow burps and farts? 05:00 - Pivotal moments in the development of CH4 Global. 09:11 - Entrepreneurship at a later stage in life. 11:58 - The challenges and loneliness of entrepreneurship. <
Sat, August 10, 2024
35: Refurbed - how a refurbishing marketplace is resilient against current market economics. Interview with Refurbed Co-founder Kilian Kaminski.
In this episode of Sustain Now , we sit down with Kilian Kaminski, Co-founder of Refurbed, a leading marketplace for refurbished products. Refurbed offers consumers a sustainable alternative to buying new, with a growing selection of electronics, sports equipment, and household items. Through a meticulous 40-step refurbishment process, Refurbed ensures top-quality, affordable products while promoting a circular economy and reducing electronic waste. Kilian shares the story behind Refurbed’s founding in Vienna in 2017, which stemmed from a personal frustration with the lack of warranties on used products. Since then, the company has expanded rapidly, now serving over 815,000 customers across nine European markets. Refurbed’s mission is not just about offering second-hand products but driving sustainable consumption, helping reduce the environmental impact of e-waste, and offering an eco-friendly solution to millions of consumers. In this episode, Kilian discusses the challenges and triumphs of building a business in the sustainability space, the growing demand for circular economy solutions, and how Refurbed is tackling greenwashing and pushing for more sustainable practices in the electronics industry. He also touches on the current trends in the market and offers tips for aspiring entrepreneurs. Join us for an insightful conversation on how Refurbed is reshaping the future of sustainable consumption and helping reduce e-waste—one refurbished product at a time. Key Topics: 02:06 – Kilian’s favorite secondhand product 03:03 – The refurbishing process for ski equipment 13:46 – How the sustainability market has evolved since 2017 20:00 – Balancing sustainability with convenience and price 22:47 – What needs to change in the electronics industry 37:10 – The hardest part of running a sustainable company 42:59 – Kilian’s hope for solving the climate crisis Tune in for a powerful discussion on innovation, sustainability, and the circular economy!
Tue, July 23, 2024
34: Revolutionizing Smartphones: Fairphone's Path to Sustainability and Ethical Tech with Founder Bas van Abel
In this episode of Sustain Now , we speak with Bas van Abel, the founder of Fairphone, the world’s first smartphone company designed with sustainability and ethical practices at its core. Bas shares his journey from a curious child fascinated by how things work, to becoming a pioneer in the sustainable tech industry. After seeing the waste and harm caused by the smartphone industry, he was inspired to create a company that would address these issues head-on, starting with the Fairphone crowdfunding campaign that eventually grew into a successful business. Fairphone is revolutionizing the smartphone industry by focusing on reducing electronic waste, promoting a circular economy, and ensuring a transparent and ethical supply chain. Their modular phones allow for easy repair and upgrading, significantly extending the device’s lifespan and reducing the need for constant replacements. Fairphone is also committed to using recycled materials and closely monitoring the procurement of minerals to ensure they are sourced ethically, avoiding conflict minerals and minimizing environmental damage. In this episode, Bas talks about his motivation for starting Fairphone, the challenges of changing the smartphone industry, and the company's impact in terms of CO2 reduction, e-waste recycling, and customer engagement. He also discusses the future of Fairphone, the importance of sustainable tech, and how the company is pushing for systemic change in how smartphones are made and consumed. Join us for an inspiring conversation on how Bas van Abel and Fairphone are paving the way for more ethical, sustainable technology in an industry often criticized for its environmental and human rights impacts. Key Topics: 03:00 – What drives Bas van Abel 10:00 – From crowdfunding campaign to a product 33:00 – What makes Fairphone sustainable 35:00 – Fairphone’s growth and future focus Don’t miss this insightful episode on ethical tech and how one company is changing the smartphone industry for the better!
Mon, May 13, 2024
33: Charging Forward: Inside 8Inks's Lithium-Ion Battery manufacturing innovation
In this episode of SustainNOW , we delve into the world of innovative lithium-ion battery manufacturing with Paul Baade, the co-founder of 8Inks. From his early days at ETH Zurich, where he developed an electric race car in the Model F1 Club, to his Ph.D. in materials and device engineering, Paul’s journey has been fueled by a passion for sustainable technology. Now, through 8Inks, Paul is revolutionizing battery design, pushing the boundaries of performance, reliability, and sustainability. Join us as Paul walks us through the cutting-edge processes 8Inks is using to transform the manufacturing of lithium-ion batteries. We explore key topics like battery efficiency, the future of electric aviation, and the importance of circularity in battery production. With the growing demand for greener energy solutions, Paul’s insights into the next-gen advancements in energy storage are both eye-opening and hopeful for a more sustainable tomorrow. Don’t miss this fascinating conversation on the future of energy storage and the role 8Inks is playing in shaping it.
Wed, May 01, 2024
32: Design Meets Sustainability in Mutebox's Modular Office Revolution
Today, we're focusing on MuteBox, a company dedicated to redefining workspace design by offering modular phone booths and meeting rooms with a sustainability focus. Joining us are Christian Toft Bach, CMO, and Adil Sheikh, Managing Director of MuteBox, who share the journey of this innovative Danish company. MuteBox offers a smart solution to the hybrid workspace challenge by creating sound-regulating phone booths that fit seamlessly into existing office environments. As companies adapt to post-pandemic work habits, the pressure to balance in-person collaboration with individual privacy grows. MuteBox meets this demand by offering flexible, sustainable office solutions that require no major renovations. Crafted with eco-friendly materials, each booth is designed for easy repair and upgrade, and with each unit sold, MuteBox contributes to reforestation through their partnership with the Growing Trees Network. Listen in as Christian and Adil discuss MuteBox’s mission to reduce the carbon footprint of commercial office spaces and how their modular designs are helping businesses build more sustainable, adaptable work environments. From the impact of office buildings on global emissions to the future of office design, this episode sheds light on the innovative ways MuteBox is paving the way toward a greener, more sustainable workplace.
Mon, March 25, 2024
31: Synonym's mission to create a new green asset class - using bioeconomy to replace 50% of petrochemical products
In this episode of SustainNOW , we sit down with co-founder Joshua Lachter to explore how Synonym is pioneering the bioeconomy revolution. As a self-proclaimed biological maximalist, Joshua is dedicated to using biotechnology to replace petrochemical products and accelerate the transition to sustainable materials. Synonym’s mission is ambitious: to create a bioeconomy asset class that enables the commercialization of bio-based products, aiming to replace over 50% of petrochemical products with bio-manufactured alternatives. Joshua takes us on a journey through Synonym’s innovative approach to scaling the bioeconomy, from providing financial and developmental services to startups, to connecting companies with bio-manufacturing facilities. We also discuss Synonym’s game-changing tools, Capacitor and Scaler , which are designed to make bio-manufacturing more accessible and affordable for businesses. With support from top investors and a recent collaboration with Boston Consulting Group, Synonym is positioning itself at the forefront of the bioeconomy, working to make nature-based solutions a sustainable, scalable reality. Tune in to hear how Synonym is shaping the future of biotechnology and pushing the world toward more efficient and sustainable production methods.
Wed, February 28, 2024
30: Making farming sexy again: How Climate Farmers Aims to Support Regenerative Farmers with Co-Founder Philipp Birker
In this episode of SustainNOW , Philippe Birker, co-founder of Climate Farmers , takes us on a journey into the world of regenerative agriculture. Growing up in an agricultural town in Western Germany, Philippe has always been connected to farming, and now he’s dedicated to restoring its image and making it more sustainable. He shares his mission to make farming "sexy again" by highlighting the importance of regenerative practices that enhance soil health, increase biodiversity, and combat climate change. Climate Farmers was founded with the aim of building the infrastructure needed to scale regenerative agriculture in Europe. Philippe explains the two key functions of the organization: the Regenerative Farming Academy , which connects a community of farmers to support the transition to regenerative practices, and CarbonCredit+ , a program that allows farmers to earn carbon credits by sequestering carbon in their soil, which companies can purchase to meet sustainability goals. Philippe discusses how regenerative agriculture not only benefits the environment but also provides long-term financial opportunities for farmers. He explains how carbon credits work, the future of farming, and what needs to change in Europe to truly scale sustainable practices. This episode is a must-listen for anyone interested in the future of agriculture and its critical role in solving the climate crisis.
Wed, February 14, 2024
29: From Ancient Organism to Renewable Energy Superhero: Electrochaea Synthesis of Synthetic Methane
In this episode of SustainNOW , Doris Hafenbradl, CTO of Electrochaea , shares her groundbreaking work harnessing the power of archaea to create sustainable bio-methane. Doris, a passionate scientist with a background in biotech and pharmaceuticals, has spent over a decade exploring how ancient organisms like archaea can revolutionize energy production. Electrochaea leverages methanogenic archaea to convert renewable energy and carbon dioxide into synthetic methane, a crucial energy product compatible with existing gas infrastructure. This innovative process not only helps mitigate harmful CO2 emissions but also creates a reliable energy source from renewable sources like wind and solar. Doris explains the technology behind Electrochaea, which involves using renewable hydrogen to interact with CO2 in bioreactors where archaea produce methane. This process can significantly reduce carbon emissions while producing clean, grid-compatible energy. The episode also dives into the company’s current projects, including feasibility studies in Denmark, the USA, and Canada, and the plans for future expansion. With the world facing an energy crisis, Electrochaea offers a promising solution that could play a pivotal role in moving away from fossil fuels toward a more sustainable energy future. Doris discusses the challenges of scaling this technology, the potential for upscaling, and the future of energy.
Fri, November 17, 2023
28: Policy Special Focus - Regenerative Agriculture Policy with NRDC Deputy Director Lara Bryant
Today I am talking with Lara Bryant, Deputy Director of NRDC (The Nature Resource Defence Council) in USA. Lara has a background in chemistry and studied plant and Soil Science and has a master’s degree in public administration in environmental science and policy from Columbia University. NRDC is a Non-Profit organization with more than 3 million members and online activists with the expertise of some 700 scientists, lawyers, and other environmental specialists to confront the climate crisis. Lara promotes soil health practices to address climate change through regenerative farming. At NRDC, she drives policies to protect water quality, improve water efficiency, and make farms resilient to climate change. The NRDC, a global environmental non-profit, leverages science, law, and grassroots power to tackle critical environmental issues and protect the planet's resources. In this episode, Lara explores regenerative agriculture's role in the U.S. agricultural system, the potential for large-scale adoption, and the necessary policy changes to support it. She also discusses financing shifts to regenerative practices, carbon credits, and how farmers can implement sustainable strategies for long-term soil health and climate mitigation.
Wed, November 01, 2023
27: Harnessing the Ocean's Might: In-Depth with SeaO2 Founders on their Mission to Capture a Gigaton of CO2 by 2035
Rose and Ruben co-founded SeaO2, an oceanic carbon removal company based in the Netherlands, with the ambitious mission to reduce CO2 concentrations in the ocean and the atmosphere, combating global warming. Rose, inspired by her PhD research on electrochemical oceanic carbon capture, partnered with Ruben, a serial entrepreneur with expertise in business consulting, to bring their vision to life. Along with their third co-founder, David Vermaas, they formed SeaO2, aiming to capture 1 Gigaton of CO2 by 2035. SeaO2’s innovative technology harnesses the natural flow of ocean water to capture and store CO2, using electrochemical processes to treat and decarbonize the water. This decarbonized water is then returned to the ocean’s surface layer, where it can absorb more atmospheric CO2. Their compact carbon capture plant can be plugged into existing ocean infrastructure, making it adaptable and scalable. The captured carbon is then stored, and SeaO2 sells carbon credits to companies to help offset their irreducible emissions. In this episode, Rose and Ruben discuss the technology behind SeaO2, the importance of oceanic carbon removal in addressing climate change, and the challenges they face in measuring and scaling their solution. They also explore the various possibilities for ocean-based carbon capture technologies, comparing SeaO2’s approach to other methods in the industry. Additionally, they dive into the regulatory and financial aspects of developing a new climate solution and their long-term vision for achieving global impact. With a focus on preserving ocean health and biodiversity, SeaO2 offers a promising solution for combating climate change while benefiting marine ecosystems.
Wed, October 11, 2023
26: BiCRS - How can biomass contribute to negative emissions in the future? A conversation with Stefanie Bischoff, Managing Director of Airfix
Stephanie Bischof, Managing Director of AirFix, shares insights into the growing field of Biomass Carbon Removal and Storage (BiCRS), a critical solution to reducing carbon emissions and mitigating climate change. With over a decade of experience in corporate finance, Stephanie transitioned into the climate field after being inspired by a documentary on soil health. Since 2022, she has been leading AirFix, a company focused on developing carbon capture infrastructure and creating markets for negative emission technologies in Switzerland and across Europe. BiCRS focuses on capturing and removing biogenic CO2, which comes from the combustion of biologically based materials, such as those from the paper industry, biomass power plants, and waste-to-energy facilities. Unlike fossil fuel emissions, biogenic CO2 is part of the natural carbon cycle. When captured and stored, it results in a net reduction of atmospheric CO2, making it an effective method for offsetting emissions in key industries. AirFix’s mission is twofold: to accelerate the growth of the BiCRS market in Europe and to remove 5 million tonnes of CO2 over the next 10 years. The company advises emitters on carbon removal strategies, connects them with specialists, and helps build the necessary supply chains. AirFix is currently working on its first major project, which aims to remove 21,800 tonnes of CO2 over the next 5 years. In this episode, Stephanie delves into the complexities of CO2 capture, including the logistical challenges and costs involved. She discusses the role of Carbon Dioxide Removal (CDR) credits in helping companies meet sustainability targets and the regulatory landscape for carbon capture. The conversation also explores the potential of scaling the CDR industry, the challenges of transporting and storing CO2, and the broader market for carbon removal solutions. Stephanie shares her vision for AirFix’s future, providing valuable insights into how carbon removal technologies can drive real change in the fight against climate change.
Thu, September 14, 2023
25: Sustainable laptop? How Framework is Challenging Traditional Tech Industry Norms. Interview with Founder Nirav Patel
Nirav Patel, founder and CEO of Framework, shares the vision behind his innovative company that aims to tackle the massive environmental impact of consumer electronics. Framework was founded in 2019 with a bold mission: to create products that are long-lasting and sustainable. After working as an engineer at major tech companies like Apple, Meta (Facebook), and Oculus VR, Nirav took the leap into entrepreneurship, driven by his desire to reduce e-waste and its environmental consequences. Framework’s first product is a fully customizable, high-performance laptop designed to minimize e-waste. Unlike traditional laptops, which are built with non-replaceable parts and quickly become obsolete, Framework laptops are modular and upgradable. Users can easily swap out components like memory, storage, and ports, ensuring the laptop remains functional and relevant as technology advances. This approach helps extend the lifespan of the product and reduces the need for constant replacements, ultimately cutting down on the 40 million tons of e-waste generated globally each year. In this episode, Nirav talks about how his background in the tech sector influenced his approach to building a more sustainable business model. He explains how Framework ensures product longevity, handles repairs, and uses more sustainable materials. He also shares his company’s goals for impact and sustainability, including measures to address the "end of product lifetime" and reduce waste. Framework’s modular laptops are currently available in nine countries, with plans for further expansion. Throughout the episode, Nirav emphasizes the importance of passion and a clear sense of purpose when building a company in the climate tech space. He highlights how the traditional electronics business model, focused on maximizing device sales, is at odds with sustainability, and how Framework is challenging that mindset. He also offers valuable advice for other founders in the climate tech sector, encouraging them to remain focused on the bigger mission of solving global challenges. Key quotes from Nirav include: "If you are starting any kind of company, you should have a problem that you are passionate about fixing; that challenge is probably going to crush you if you don’t have the passion to follow it through." "Manufacturing is responsible for over 75% of the carbon emissions. The short window of time where the product is made vastly exceeds the carbon emissions of the entire lifetime of the product." "The best thing we can do is make sure that you can use a [consumer electronic] product for longer." Framework represents a shift in how we think about consumer electronics, from disposable devices to long-lasting, repairable products that help reduce waste and environmental harm.
Wed, August 23, 2023
24: From Tobacco to Steaks: Dana Yarden's Biotech Journey to Turn Tobacco into Natural Bioreactors
Dana Yarden is the co-founder of BioBetter, an Israeli Agri/FoodTech start-up that aims to revolutionize the cultivated meat industry by using tobacco plants as natural bioreactors for producing growth factors (GFs). Dana’s background spans 18 years in the Life Science and Biotech industries, and she holds both an MD and an MBA from Tel-Aviv University. Through BioBetter, Dana envisions a future where molecular farming—using plants like tobacco to produce crucial resources—plays a pivotal role in sustainable agriculture and the future of food production. Founded in 2015, BioBetter uses tobacco plants to produce specific growth factors needed in the cultivated meat industry. The company harnesses the natural properties of tobacco, turning it into a bioreactor capable of producing GFs. The process involves inserting the genome of a desired growth factor into the tobacco plant’s DNA, and then breeding the plant in open fields using renewable energy. After the tobacco plants are grown and harvested, the growth factors are extracted and purified, resulting in high-quality, animal-free GFs that are produced sustainably. Why Growth Factors Matter for Cultivated Meat Growth factors are essential in the cultivated meat industry, where real animal meat is grown from stem cells, using GFs to generate muscle tissue without the need to raise animals. This method reduces the environmental impact of meat production by cutting down on carbon emissions and agriculture-related pollution. However, the high cost of current GFs has been a significant barrier to scaling the cultivated meat industry. BioBetter aims to solve this challenge by providing a more affordable and sustainable way to produce GFs, thus accelerating the growth of cultivated meat and helping make it a viable alternative to traditional meat. Since the introduction of the cultivated meat industry in 2013, more than 150 companies have emerged, supported by over $2.6 billion in investments. BioBetter’s approach could significantly reduce the cost of GFs, making cultivated meat production more accessible and cost-effective, and pushing the industry toward greater adoption. Throughout the episode, Dana discusses the challenges of scaling biotech, the future of molecular farming, and the excitement (and occasional setbacks) in the cultivated meat industry. She emphasizes the importance of persistence and long-term thinking, saying, “It’s a marathon, not a sprint. We need to know how to maintain our energies all the time because [industry advancement] is not going to happen all in one day.” Memorable Quotes from Dana Yarden: “Tobacco has more protein than even soy. If you take out the nicotine, the alkaloid molecules, you have a very good plant.” “Sometimes when you see a new technology, and you want to see the forecasts, you cannot really see what will accelerate it or not.”
Mon, August 07, 2023
23: The Green Retail Revolution: Keynote at SCORE!
In this special episode, Friederike von Waldenfels, the CEO of Forestrock and Founder of SustainNOW , discusses the concept of Green Retail during her keynote at the SCORE! – Swiss Conference for Retail and E-Commerce. In her speech, she highlights the growing importance of sustainability in retail and why she believes Green Retail is both an opportunity and a necessity . Here are the three reasons why Friederike believes Green Retail works: Green Retail is like the Digital Revolution 20 years ago : Just as digital transformation radically changed the retail landscape, sustainability is poised to be the next major shift. Retailers who adapt to the green revolution will be well-positioned for the future. Green Retail is an Opportunity to Build the Amazon, Zalando, and Alibaba of Sustainability : She envisions the possibility of creating major global players in the green retail sector—companies like Amazon or Alibaba, but focused on sustainability and environmentally conscious products. Green Retail is About Being Ready for the Next Generations : As the younger generations are increasingly conscious about sustainability, having a green business model will appeal to these environmentally aware consumers and future-proof a brand for long-term success. Friederike's speech emphasizes the importance of embracing green retail not only for environmental impact but also as a business opportunity that could redefine the future of commerce.
Wed, July 19, 2023
22: The Last Mile of E-Commerce - with Milo Stössel, the Co-Founder of Quickpac
In this episode, Milo Stössel , the Co-Founder of Quickpac , talks about the concept of last-mile delivery in e-commerce and how Quickpac is revolutionizing this space with electric vehicles. Last-mile delivery refers to the final leg of the delivery process, where goods are transported from a distribution center to the customer's doorstep. As online shopping continues to rise, there is an increasing demand for efficient, fast, and eco-friendly solutions to deliver products. However, last-mile delivery poses challenges for sustainability, as the number of delivery vehicles in urban areas is expected to increase significantly. A report highlights that by 2030, delivery vehicle numbers will rise by 36% , and emissions from delivery traffic could increase by 32% globally. Quickpac aims to address this issue by being Europe’s first parcel delivery service to operate 100% electric vehicles . Founded in 2019, it is a subsidiary of Quickmail AG and focuses on eco-friendly last-mile delivery solutions. Key facts about Quickpac : Over 330+ employees Delivers more than 5 million packages annually (over 11 million since 2019 ) Operates a fleet of 300+ electric vehicles Has helped avoid 5,000+ tonnes of CO2 emissions through its electric vehicle fleet Additionally, Quickpac uses AI-guided mapping to optimize delivery routes and minimize unnecessary driving, further reducing its environmental impact. In this episode, Milo talks about the growing importance of sustainable delivery methods and shares insights into how Quickpac is helping to reduce carbon emissions in the e-commerce space.
Sat, July 08, 2023
21: Making Showers Smarter - A Fireside Product Chat with Ted Li, Co-Founder of Oasense
In todays episode, I am speaking with Ted-Li, co-founder of Oaesense. Oasense developed a self-powered smart showerhead that helps people conserve up to 60% of water and energy by switching off automatically when you step away. Ted-Li has an engineering background and worked in different sensor focused companies as well at Apple. He joined as co-founder in 2019. Ted, an optoelectronic technologist and passionate nature lover, shares the story behind the Oasense Smart Shower—designed to conserve water without compromising the shower experience. Inspired by California's severe droughts, Oasense’s innovative sensor shower head tackles water waste in a way that’s both sustainable and effective. Discover how this smart shower works, from its self-generating energy to its adaptive motion sensors and thermal shut-off valves. Ted also discusses the science behind the technology, its impact on sustainability, and the future of water conservation in the home. Tune in for insightful reflections on how small innovations can lead to major changes in our environment. Key Topics: How the Oasense Smart Shower conserves water while maintaining comfort The technology behind Oasense’s unique features, including thermal sensors and motion detection The journey from garage startup to sustainability-driven business How Oasense is contributing to the global movement of conscious consumerism
Tue, May 30, 2023
20: From founder to climate investor - Talk with serial entrepreneur and investor Tim Schumacher co-founder of Ecosia
In this insightful episode of sustainNOW , Katie speaks with Tim Schumacher , a serial entrepreneur and investor deeply committed to climate impact. Tim’s entrepreneurial journey includes co-founding Ecosia , the world’s largest independent search engine, which uses all its profits to plant trees. Tim’s passion for sustainability has driven him to invest in and co-found startups like Zolar , CarbonCloud , Pachama , and World Fund , a venture capital fund focusing on climate tech. Tim shares his transition from a tech entrepreneur to a climate-focused investor and discusses the challenges and opportunities in the climate investment space. He also dives into his experiences with Ecosia , a certified B-Corp that has planted nearly 200 million trees globally, and how World Fund is shaping the future of startups with the potential to drastically reduce CO2 emissions. Key Topics: The evolution of Tim’s career from founder to climate investor The impact of Ecosia in combating deforestation and promoting transparency World Fund’s mission to reduce 100 million tons of CO2 annually through innovative startups The role of VCs in funding climate solutions and closing the financial gap for impactful startups Tim’s top advice for entrepreneurs entering the climate tech space
Mon, April 24, 2023
19: Has Europe a water problem? Interview with Hydraloop Co-Founder and CMO, Sabine Stuiver
In this episode of SustainNOW, we’re joined by Sabine Stuiver , the CMO and co-founder of Hydraloop , a company that’s revolutionizing water conservation with its innovative decentralized water recycling systems. Sabine, recognized as one of Europe's top female entrepreneurs with sustainable innovations, shares her journey from the corporate world to leading a company focused on tackling water scarcity while preserving comfort and convenience. As the world faces increasing water scarcity, especially in Europe, Sabine offers insights into why water will become more expensive and why our current systems for recycling drinking water fall short. She explains how Hydraloop’s technology cleans and reuses lightly contaminated water, reducing up to 45% of tap and waste water usage, while simultaneously lowering the carbon footprint. Throughout the episode, Sabine discusses: The water crisis in Europe and why it’s already here. How Hydraloop’s technology works and its potential to change the way we use water. What needs to change in policies and awareness to address water scarcity. The market potential for decentralized water recycling, and why new buildings are key to scaling these solutions. If you’re curious about how we can make a meaningful impact on water usage in both homes and communities, and how Hydraloop is paving the way toward a more sustainable future, don’t miss this conversation!
Sun, April 02, 2023
18: Druups - Catching water out of air. Interview with Jonas Wamstad, CMO and co-founder of Drupps
In todays episode, I am speaking with Jonas Warmstad, founder and CMO of Drupps. Their vision is to recycle industrial evaporated wastewater into drinking water while recycling a lot of heat at the same time. Jonas says about himself that he is an engineer with too little patience to be an engineer. He wants to solve sustainability problems and the fastest way to do so, is sometimes to combine and re-purpose old methods and technologies. Drupps’ innovative technology captures moisture from the air and recycles it into usable water, helping companies save water and energy while improving sustainability. Jonas, an engineer turned entrepreneur, shares his journey from co-founding two companies in sustainable water and air treatment to developing a game-changing solution for industries such as food & beverage, pharmaceuticals, and electronics. Learn how Drupps' water and energy recycling technology is transforming industrial processes, helping companies increase drought resilience and reduce their environmental footprint. From overcoming technical challenges to expanding across four continents, Jonas dives into how Drupps is tackling one of the most pressing issues of our time: water scarcity. Plus, discover the impact of their approach on CO2 emissions and the future of sustainable water management. Don’t miss out on this fascinating conversation about water, sustainability, and the power of innovation.
Wed, March 15, 2023
17: Genome edited food - the answer for healthier diet and climate change? Interview with Lynsey Wenger, CFO of Pairwise
In this insightful episode, Lynsey Wenger, CFO of Pairwise, delves into how cutting-edge technology is transforming our food systems. Pairwise is leveraging the power of CRISPR gene-editing to enhance plant diversity, creating healthier and more sustainable fruits and vegetables. Lynsey, with her rich background in global natural resources investment banking and sustainability, shares her unique journey to Pairwise and how her financial expertise intersects with the mission to improve both human health and the environment. Throughout the episode, Lynsey explains the potential of genome-edited food, breaking down complex science for everyday listeners. She discusses the current state of genetically modified food, the environmental benefits of Pairwise’s innovations, and how this technology could help solve pressing challenges in the fight against climate change. From addressing food security to improving nutritional content, Pairwise’s innovations promise to transform the agricultural landscape. Join us as we dive into the world of gene editing, sustainable agriculture, and the quest for a healthier future. In this episode, you'll learn about : The role of CRISPR gene-editing in agriculture How Pairwise is using technology to create healthier food options The environmental impact of genome-edited plants Scaling challenges in food tech and sustainability The importance of transparency and mission-driven innovation in the food sector Tune in to discover how genome editing could be the future of our diets and the climate.
Tue, February 14, 2023
16: Zerofy - simplifies a zero-carbon life for households. Interview with Till Quack, founder and CEO.
What if living a zero-carbon life was effortless? In this episode of SustainNow , we sit down with Till Quack , co-founder of Zerofy , a game-changing app designed to help households track and reduce their carbon footprint—automatically. Till, a seasoned tech entrepreneur with a background in AI and AR/VR, made the leap into climate tech to tackle one of the biggest challenges of our time. Zerofy’s mission? To make sustainable living seamless, empowering users to monitor their carbon impact in real time while offering smart solutions—from energy tracking to investing in solar power. We dive into: ✅ Why household emissions matter (hint: they account for 70% of global emissions! ) ✅ How Zerofy automates carbon tracking and helps users make greener choices ✅ The innovative way you can earn money from solar energy ✅ The personal "aha" moment that made Till switch from big tech to climate tech If you’ve ever wondered how technology can make sustainability second nature, this episode is for you. Tune in now!
Sun, January 08, 2023
15: The Renaissance of fungi and ancient fermentation process in the food tech industry. Interview with founder and CEO of Bosque Foods, Isabella Iglesias-Musachio
Could mushrooms be the future of sustainable food? In this episode of SustainNow , we sit down with Isabella Iglesias-Musachio , co-founder and CEO of Bosque Foods , a pioneering startup using mycelium fermentation to create whole-cut meat and fish alternatives. Mycelium, the root-like structure of fungi, is packed with nutrients, naturally umami-rich, and requires far fewer resources than traditional meat or plant-based proteins. Isabella shares how Bosque Foods is leading the charge in food tech innovation , creating minimally processed, delicious, and climate-friendly alternatives . In this episode, we explore: 🍄 What is mycelium, and why is it a game-changer for sustainable food? 🔥 How does fermentation unlock the future of meat alternatives? 🌍 Why mycelium-based proteins are more efficient and environmentally friendly than traditional plant-based options 🚀 The challenges of scaling, regulations, and entering the market Isabella’s passion and expertise make this conversation a must-listen for anyone interested in the intersection of food, sustainability, and innovation .
Thu, November 17, 2022
14: Using rocks to capture carbon at big scale! Interview with Lithos Co-Founder and CEO, Mary Yap
Can crushed rocks help fight climate change? In this episode of SustainNow , we talk to Mary Yap , co-founder and CEO of Lithos Carbon , a pioneering company using enhanced rock weathering to capture gigatons of CO₂ while improving soil health. By spreading basalt rock on farmland, Lithos accelerates a natural process that pulls carbon from the air and locks it into the earth— all while boosting crop yields . With her background in plant biology and geology , Mary is on a mission to turn farmland into powerful carbon capture centers . In this episode, we dive into: 🪨 How enhanced rock weathering works and why basalt is the key ingredient 🌾 How this method benefits farmers while permanently removing CO₂ 📊 How Lithos accurately measures carbon capture using machine learning 🚀 The future of carbon removal and Lithos' five-year vision If you're excited about nature-based climate solutions and large-scale carbon removal, you don’t want to miss this one!
Mon, October 10, 2022
13: Building the Stripe for energy or how your Tesla can earn money. Interview with Thomas Folker, co-founder of Leap
Can your Tesla earn you money while parked? Can we really decarbonize the grid by 2050? In this episode, we sit down with Thomas Folker , co-founder of Leap , a platform that automates market access for smart energy technologies . Leap is making it easier for distributed energy resources (DERs) —like home batteries, EVs, and smart thermostats—to support the grid and get paid for it . Think of it as the Stripe for energy markets —a seamless way to connect flexible energy assets to the grid. 🔥 Key topics covered in this episode: ⚡ What’s Clean Energy 2.0, and how is it different from Clean 1.0? 🌍 Is it realistic to reach 90% renewable energy by 2050? 💡 How does Leap enable homes and businesses to trade energy like pros? 🔋 How does Leap ensure your Tesla battery isn’t drained at the wrong time? 🏆 What makes Leap unique in the energy market? 📈 The impact of current market conditions on clean energy innovation 💬 Favorite Quote from Thomas Folker: 💡 “Technology got us into this mess, it will help us get out of it.”
Sun, September 04, 2022
12: Can fashion be sustainable? Interview with Dan Leahy - CEO of MakersSights.
This exciting episode features Dan Lehim, Co-founder and CEO of MakerSights, an inventory optimization tool with the aim to reduce overproduction by integrating consumer feedback in the design process. Their customers include New Balance, Champion, and Rothys. Fashion is responsible for 8-10% of the global carbon emissions and almost up to 40% of clothes fail to sell in a season. Is it possible to fix the fashion industry? The fashion industry’s impact on the environment is staggering—responsible for 10% of global carbon emissions , massive water consumption, and microplastic pollution. 💡 Key stats: 👗 85% of textiles end up in landfills annually (UNECE, 2018). 🛍️ The equivalent of one garbage truck full of clothes is dumped or burned every second (UNEP, 2018). 🌊 500,000 tons of microfibers are released into oceans each year from washing clothes (Ellen MacArthur Foundation, 2017). ⚡ Polyester production emits 282 billion tons of CO₂ and sheds harmful microplastics. Can fashion be sustainable? Dan Leahy, CEO of MakerSights , is tackling this challenge by helping brands make data-driven decisions to reduce waste and improve efficiency.
Sun, July 31, 2022
11: Winning the 100m USD carbon removal XPrize - Interview with student initiative CircularHorizon
This is a short episode to present the CircularHorizon initiative, with Stella Harper and Darius Stulz. Darius co-founded the student initiative Circular Horizon with the goal of developing a scalable carbon removal project based on biochar. They are participating in the 100m USD XPrize Challenge by Musk Foundation. To win the grand prize, teams must demonstrate a working solution at a scale of at least 1000 tonnes removed per year. Biochar is emerging as a powerful tool for carbon removal , and Circular Horizon , a student initiative, is aiming to win the $100M XPrize Challenge by scaling up biochar-based carbon capture. 🔥 What is biochar? A carbon-rich material produced via pyrolysis (heating biomass in low-oxygen conditions). 🌍 Why it matters? Locks carbon in soil for centuries Improves soil quality & boosts agriculture Reduces emissions of powerful greenhouse gases Circular Horizon, with 40 student members , is looking for partners & funding to bring their project to life.
Tue, July 05, 2022
10: Turning from a for-profit into an impact entrepreneur - Interview with Christian Vollmann - founder of Carbon One (C1).
In this episode, she is talking with Christian Vollmann - Founder of Carbon One, a serial digital entrepreneur who transformed from a pure profit to an impact entrepreneur. He co-founded companies such as iLove, eDarling, video platform MyVideo and social network nebenan.de. Christian was Business Angel of the year in 2017 and invested into more than 70 companies. In 2022, he co-founded Carbon One, a company revolutionizing the chemical and shipping industries with C1 Green Chemicals AG . 🌱 What is Green Methanol? A low-carbon alternative to fossil fuel-based methanol, made from: ✅ Biomass (bio-methanol) ✅ Renewable energy & captured CO2 (e-methanol) 🚢 Topics covered in this episode 🔹 Why transition from profit-driven to impact-driven entrepreneurship? (2:01) 🔹 The moment Christian realized he needed a change (4:49) 🔹 How digital entrepreneurs can apply their skills to climate tech (7:21) 🔹 Biggest challenges & opportunities in solving the climate crisis (11:23) 🔹 C1’s vision: Closing carbon cycles with green methanol (16:16) 🔹 Inputs & process for producing 63,000 gallons of green methanol (21:26) 🔹 Why not electrify container ships or use hydrogen? (28:13) 🔹 Challenges in converting old container ships (32:41) 🔹 Christian’s approach to investor communication & learning (41:59)
Mon, May 30, 2022
09: Cannabis as "magic" solution plant for climate change - Interview with Gavin George, Puregene
Dr. Gavin George is a co-founder and CEO of Puregene AG. The Swiss company has developed a technology stack that harnesses the power of genomics for trait discovery and predictive plant breeding, using massive datasets and machine learning to assemble tailored elite varieties, fit for industry. He was awarded a PhD in 2010 from Stellenbosch University before his 7 years at the ETH Zurich as a Postdoctoral researcher. He has authored 12 peer reviewed publications and contributed to 6 books. In this episode, Dr. Gavin George , explores the potential of cannabis as a sustainable solution for climate change and global challenges. Puregene is using genomics and machine learning to develop tailored cannabis varieties for various industries. 🎙 Key topics covered: 🔹 Understanding the different cannabis terms : THC, CBD, marijuana, hemp (4:34) 🔹 Why cannabis could feed the world (6:09) 🔹 Sustainability potential of cannabis : High CO2 absorption (12:00) 🔹 Cannabis as an alternative to forests for carbon capture (22:20) 🔹 Cannabis vertical farming possibilities (27:47) 🔹 Breeding 3.0 vs CRISPR technology (13:08) 🔹 Expectations for future regulations in Switzerland (31:30) 💡 Gavin’s insights: 🌱 Cannabis is 60% more protein-efficient per acre than soy . 🌱 Cannabis can capture 10 times more CO2 than eucalyptus trees. 🌱 His company is at the forefront of genomics innovation in cannabis, using massive datasets to create optimized plant varieties. For more on Puregene , visit: Website More information on SustainNow.ch
Mon, May 02, 2022
08 : Turning CO2 into food. Interview with Arkeon Founder Gregor Tegl.
In this episode, Gregor Tegl , co-founder of Arkeon , talks about his groundbreaking work in food technology , focusing on turning CO2 into food . Arkeon uses a gas fermentation process to convert CO2 into amino acids and peptides , which are essential nutrients for our health and food system.After obtaining his PhD at the University of Natural Resources and Life Sciences Vienna, Gregor continued his dedication to environmental biotechnology at the University of British Columbia Vancouver, Canada, researching enzymes for the sustainable production of complex macromolecules. His passion for food and sustainable eating ignited a 5+ year long journey of exploring microbes to produce next-generation nutrients and food ingredients. 🎙 Key topics covered: 🔹 What are amino acids and peptides? The building blocks of protein essential for health (4:34). 🔹 Why turning CO2 into food matters : Sustainable and carbon-negative alternative to traditional protein sources (10:00). 🔹 The fermentation process : How CO2 is transformed into amino acids using ancient microbes (13:00). 🔹 Challenges of scaling up : Producing amino acids at scale to meet global demand (18:00). 🔹 Carbon neutrality : How Arkeon is committed to a carbon-neutral production process (21:50). 💡 Gregor’s insights: 🌱 Food production is a major environmental issue , with animal protein being a significant CO2 emitter. 🌱 Arkeon’s fermentation process bypasses the need for agricultural land, providing a GMO-free, vegan, and sustainable alternative . 🌱 The company aims to create a future food system that’s free from animal suffering and resource constraints. For more on Arkeon , visit: Website | LinkedIn
Tue, April 19, 2022
07: Hydrocarbon - The Energy umpf as a big challenge to get green. Interview with Yair Reem.
In this episode, Yair Reem , Partner at Extantia Capital , shares insights into the challenges and opportunities of decarbonizing energy systems, particularly with hydrocarbons, and explores the potential of Clean Tech 2.0 . Extantia Capital focuses on investing in startups that aim to save over 1Gt of CO2 emissions per year , with commercially viable and scalable business models. Yair is a Partner at Extantia Capital, a climate-first VC fund focused on deep decarbonisation technologies. Extantia invests in exceptional climate-tech founders who build the next “Gigacorns”, companies that are ultimately capable of saving in excess of 1Gt of CO2 emissions per year and are also commercially viable with scalable business models. In this Episode, we will talk about Clean Tech 2.0, why hydrocarbons are having the biggest energy "umpf", and why is it so hard to replace them. 🎙 Key topics covered: Hydrocarbons : Explained in simple terms as organic compounds made of hydrogen and carbon, essential for energy production. Hydrocarbons are responsible for around 85% of global energy consumption, with high energy density but also high CO2 emissions when burned (5:00). Clean Tech 1.0 vs. 2.0 : The shift from earlier tech solutions to more advanced approaches, aiming for deep decarbonization with scalable, impactful solutions (3:10). Green Hydrocarbons : The search for sustainable alternatives to fossil-based hydrocarbons, such as biomass waste recycling , synthetic hydrocarbons from renewable energy , and carbon capture technologies (14:00). Challenges : Why hydrocarbons are difficult to replace in certain industries (aviation, extreme heat processes) and the hurdles in producing them sustainably (20:00). 💡 Yair’s insights : Hydrocarbons have an unmatched energy density , making them tough to replace in some sectors. Clean Tech 2.0 focuses on advanced, scalable solutions , and Extantia aims to fund the next “gigacorns” : companies capable of making a massive impact on CO2 reduction. The hurdle for green hydrocarbons lies in economic viability , scaling renewable processes , and achieving competitive pricing .
Tue, February 22, 2022
06: Vertical Farming - Chances & Limitations discussed with UrbanOasis Founder Albert Payaró Llisterri
Today's guest is Albert Payaro Llisterri, co-founder of Urban Oasis, Vertical Farming Tech Startup from Sweden. He studied Material Engineering and lived in different countries till he started his entrepreneurial journey in 2017. We will talk about what vertical farming is, what are the chances but also the limitations and how tech can accelerate the whole industry. As global temperatures climb, we’re seeing a direct impact on labor productivity and GDP , especially in agriculture and industries reliant on outdoor work. Heatwaves can reduce crop yields, disrupt labor, and cause significant economic losses. However, vertical farming offers a climate-resilient solution , providing controlled indoor environments for food production, independent of external temperature fluctuations. We’ll discuss how vertical farming can help mitigate the negative effects of extreme weather on food security and local economies, offering a more consistent food supply even during heatwaves. Yet, it’s not without its own challenges. The energy consumption required to run these systems, especially as air conditioning use grows, presents its own sustainability questions. How can vertical farming balance energy needs with environmental impact? With heatwaves intensifying, adaptation becomes critical. Vertical farming is positioned as a strategic adaptation that reduces reliance on traditional agriculture, while also offering a more sustainable long-term solution to food production. In a world where climate change threatens economic stability, vertical farming provides a potential path forward to resilient urban agriculture . Join us as we discuss the opportunities and challenges that vertical farming presents in the context of rising global temperatures and the economic impacts of heatwaves on productivity. Tune in to understand how this innovative approach could shape the future of food, business, and sustainability in the face of climate change.
Tue, November 23, 2021
05: Interview with Daniel Skaven Ruben - How we gonna nourish 10bn people in a sustainable way?
In this thought-provoking episode, we sit down with Daniel Skaven Ruben , Head of Strategy & Special Projects at the Swedish plant-based cheese startup Stockeld Dreamery . Daniel brings a wealth of expertise in sustainable food systems and FoodTech , having worked with organizations like the Rockefeller Foundation and the World Bank . As the global population approaches 10 billion by 2050, one of the most pressing challenges is how to nourish this growing population in a sustainable and climate-friendly way. Food production is responsible for a significant portion of greenhouse gas emissions, freshwater use, and land consumption . In this episode, we explore the feeding gap and how we can address it by reducing carbon emissions , using less land , and conserving water , all while ensuring a nutritious and affordable food supply. We dive into three key solutions that can help us move toward a more sustainable food future : Technological advancements in agriculture, from robotics and sensors to vertical farming , designed to increase productivity while minimizing environmental impact. Tackling the huge issue of food waste , which accounts for one-third of food produced globally, through innovative solutions like dynamic pricing , sustainable packaging , and circular food systems . Shifting diets toward more plant-based proteins , fruits , vegetables , and omega-3 rich foods , while reducing reliance on animal-based proteins and sugars . Throughout the conversation, Daniel discusses the barriers to implementing these solutions, such as the lack of true cost accounting in the food chain, and the scalability challenges we face in transitioning to more sustainable food systems. We also explore emerging trends in personalized nutrition , AI-based food analysis , and the growing consumer demand for more transparency in food sourcing, nutrient profiles , and ethical production. Daniel shares where he believes investment in FoodTech will make the most impact over the next five years. Tune in to hear insights into how we can nourish 10 billion people sustainably while tackling some of the biggest challenges our planet faces. Plus, Daniel's take on the future of plant-based and lab-grown proteins and his vision for a more o
Tue, October 19, 2021
04: Sacha Ghiglione - CEO of Prime Computer: climate-neutral, sustainable IT hardware
Sacha is CEO and Board member of the Swiss climate neutral, green IT manufacturer Prime Computer which is mainly producing mini PCs for medium size companies. Sacha is also a Board Member of the European Technology Chamber & the Climate Action Commission, supporting the use of European technology to reach the sustainability goals (SDGs) of the UN. In this episode, we speak with Sacha Ghiglione , CEO of Prime Computer , a Swiss company dedicated to climate-neutral, sustainable IT hardware. Prime Computer specializes in producing mini PCs for medium-sized companies, with a focus on energy efficiency , reliability , and longevity . Sacha has been at the helm since 2019, after joining the company as COO in 2018, and he is also a board member of the European Technology Chamber and the Climate Action Commission , advocating for the use of European technology to reach the UN's Sustainable Development Goals (SDGs). This conversation centers around e-waste , one of the fastest-growing environmental challenges of our time. In 2019, the world generated a staggering 54 million metric tonnes of e-waste—equivalent to an average of 7.3 kg per capita . Europe leads the world in e-waste generation per capita, with each person discarding over 16 kg of electronics annually, and only 17% of this waste gets recycled. As e-waste continues to increase by 9 million tons each year, its toxicity becomes an ever-larger threat, with harmful metals like copper , aluminum , and iron being released into the environment when burned. Sacha dives into the difficulties of recycling electronics and the toxic nature of e-waste. He shares the staggering financial loss of raw materials—valued at 57 billion USD annually —that are discarded along with e-waste. We discuss practical solutions for addressing this crisis through circular design principles that reduce the environmental impact of electronic products. The episode highlights three key elements to implementing a circular model: Measure and track your CO2 footprint using Scope 1, 2, and 3 of the Greenhouse Gas Protocol to assess emissions. Design products for sustainability —with repairability, upgradability, recyclability, durability, and low energy consumption in mind. Create a circular ecosystem that extends the lifecycle of products through leasing, refurbishment, and second-life programs. Sacha emphasizes the importance of making sustainability affordable , noting that consumers are willing to pay 4-6 times
Tue, September 14, 2021
03 - Interview with Nicholas Hänny - co-founder and CEO of NIKIN
In this episode, we sit down with Nicholas Hänny , co-founder and CEO of NIKIN , a Swiss fashion brand that’s redefining sustainability in the clothing industry. NIKIN stands out by planting one tree for every product sold , and to date, they’ve planted over 1 million trees . Founded in 2017, the company originally started with a different vision, but as customer feedback poured in, Nicholas and his team adapted their business model to not only focus on tree planting but to enhance sustainability across the entire value chain. NIKIN's approach is built on affordable sustainable fashion , and in this episode, Nicholas shares the journey behind the brand’s growth and the lessons learned along the way. He explains how they made sustainability a core part of every step in their process, from production to packaging and recycling . We discuss how the brand works with ECOS , a sustainability agency, to continually improve their environmental impact. Nicholas also sheds light on how they handle returns —a major challenge for fashion brands—and how they ensure timeless, high-quality designs so customers are less likely to discard clothes after a short period. He emphasizes that while NIKIN is not yet the most sustainable fashion brand in Switzerland, they are constantly striving to be 90% better in every area, and they aim to be transparent about where they can improve. Packaging is another area where NIKIN stands out—they use recycled cardboard , no plastic bags , and sugar cane paper for their tree certificates, showing how a small change can make a big difference. Nicholas dives into the complex issue of greenwashing , particularly around tree planting as a CO2 offsetting strategy. He stresses that while tree planting can be an effective tool in fighting climate change, it's important to avoid practices that hurt biodiversity , promote monocultures , or cut trees prematurely . Through their partnership with ONETREEPLANTED , NIKIN has worked to ensure that their trees contribute to local communities , river restoration , and biodiversity . We also explore his top three necessary changes for creating a more sustainable world: Research and development in clean energy. Innovation in sustainable practices across industries. Consumer behavior change , particularly eating and traveling more locally. Nicholas shares his entrepreneurial journey and how he bootstrapped NIKIN from a CHF 5,000 inves
Wed, September 08, 2021
02: Breaking the Waste Cycle - Tom Szaky: founder of Terracycle and Loop
In this insightful episode, we speak with Tom Szaky , the founder and CEO of TerraCycle , a global leader in waste management and recycling innovation. Tom’s mission? To repurpose complex waste streams and create circular solutions for items that are often too challenging to recycle, like cigarette butts , dirty diapers , and even used chewing gum . With operations in 21 countries, TerraCycle partners with some of the world’s largest brands and retailers to develop platforms that prevent waste from ending up in landfills or incineration. Tom’s journey to founding TerraCycle began almost 20 years ago, starting as a company that transformed organic waste into fertilizer. His entrepreneurial spark was ignited during a Princeton college class, where he was disappointed by the traditional business mindset of maximizing shareholder profit. This led him to leave school after just one year to launch TerraCycle—an innovative company focused on creating value from human-made waste. In this conversation, Tom shares some surprising truths about the waste management industry, including the fact that everything will eventually be owned by a waste company —an industry that, despite its significance, has seen minimal innovation and investment. He also debunks a common myth about CO2 emissions from transportation and the reality that producing new items generally has a far higher carbon footprint. One of the exciting projects Tom discusses is Loop , a groundbreaking circular shopping platform that allows consumers to buy products in durable, reusable packaging . Partnering with major brands, Loop offers a sustainable alternative to single-use packaging, allowing consumers to shop without the waste. Tom also shares his thoughts on greenwashing , cautioning companies against overstating their sustainability efforts. His mantra? "You should not be afraid to make something (sustainable) small, but just don’t make it look like it is big!" He also offers practical advice for how retailers and manufacturers can begin their sustainability journey—emphasizing the importance of engaging customers early on. Lastly, we explore when reusable containers , such as those for shampoo, are truly sustainable and when they may not be. Tom’s insights will inspire anyone looking to make their business or personal consumption more sustainable and help demystify the complex world of waste and recycling.
Thu, June 17, 2021
01: Building Trust in Supply Chains: Interview with Shameek Gosh - co-founder of Trustrace
Very excited to present my first guest at my new podcast SustainNOW. Shameek is co-founder and CEO of TrusTrace, a product traceability and supply chain transparency platform. He has been associated with B2B Software and IT industry for more than 2 decades. The Mission Statement of TrusTrace is: "We bring transparency to producers who really want to know what they sell and for consumers who really care what they buy." Shameek shares his inspiring journey from India to Sweden and how it led to the founding of TrusTrace. We also discuss how understanding the true cost of manufacturing, selling, buying, and disposing of materials is essential for driving sustainable practices throughout the supply chain. He outlines practical steps for consumers and businesses to embrace more responsible and sustainable practices, such as buying less, opting for recyclable or reusable products, and setting ambitious sustainability goals. Join us as we dive deep into the importance of transparency in driving real change and uncover how technology is helping companies and consumers make better, more sustainable decisions. Shameek also shares key challenges he’s faced as a founder in the sustainability space, and offers valuable advice for others looking to create impactful businesses.
loading...