Sponsored by Riverside. Create studio-quality recordings, edit in seconds, and repurpose effortlessly—all with Riverside’s latest updates. Trusted by top podcasters and brands like Tim Ferriss, Ali Abdaal, and Spotify, it’s their go-to creation platform. Try Riverside today and grow your podcast!

• There are more ads in podcasts than ever, says Magellan AI, which released its Quarterly Benchmark Report for Q4/2024. Average advertiser ad load increased over 20% year-on-year (but is still significantly less than broadcast radio, we’d add). The data shows a y-on-y ad-spend increase of 19%; and a 10% q-on-q increase in the number of brands advertising on podcasts.
• AIR released its 2025 Rate Guide, with updated benchmark freelance rates for producers, sound designers, story editors, fact-checkers, and researchers in the US audio industry.
• Adam Curry’s new project Godcaster has been launched. The tool allows Christian podcasts hosted anywhere to benefit from live streaming, funding tools and other Podcasting 2.0 features.

> > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.

Classifieds - your job or ad here

• Simple Strategies to help podcasters make more💰 — Subscribe to the FREE Podcasting Business School newsletter and get fresh tips every Thursday for podcast growth, monetization, and online business strategies. Join over 3,000+ Pod Pals on this list.
• CALLING Gen X & Boomer Podcasters-NOMINATE by 2/28 — Quick! Time’s running out for Over 50 Podcaster Award Nominations! Red carpet Gala-event of the year-in Melbourne FL 3/28/25 8pm EST AND virtual. Celebrating Experience! Party like it’s 1999, w/o Y2K

Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, The Podglomerate, Cloud10, Sounds Profitable, Steve Lack: Audio, Audiohook, SALT, Podscribe, Cohost</