Over 30 years ago, the Fell family began experimenting with the production of ice cream. Now, they’re running the world’s largest ice cream parlour.This staggering evolution has carried with it a huge degree of tact and trust, a few sizable hurdles, and two generations of a family devoted to an unparalleled experience that extends beyond the ice cream itself.We hear from 2nd generation Managing Director Jonathan Fell about how he’s gradually taken the reins and continues to grow their family’s ambitious vision.This episode covers:<ul><li>How a family can steadily diversify their business</li><li>Evolving a vision organically</li><li>The benefits and banes of being self-taught in business</li><li>Finding the right time to pass the torch and assume ownership</li><li>Honesty around your capabilities and hiring accordingly</li></ul>Links and references at: <a href='https://www.lizleanpr.co.uk/podcast/episode-fourty-one-the-ice-cream-farm/'>https://lizleanpr.co.uk/podcast-runs-in-the-family/</a>Liz Willingham: <a href='https://www.instagram.com/lizzielean/'>https://www.instagram.com/lizzielean/</a> <a href='https://www.linkedin.com/in/liz-willingham-09273a3/'>https://www.linkedin.com/in/liz-willingham-09273a3/</a> Leila Willingham: <a href='https://www.instagram.com/leilawillingham/'>https://www.instagram.com/leilawillingham/</a> <a href='https://www.linkedin.com/in/leila-willingham-821530a1/'>https://www.linkedin.com/in/leila-willingham-821530a1/</a>

It Runs In The Family

Building the World’s Largest Ice Cream Parlour with The Ice Cream Farm’s Managing Director Jonathan Fell #41

Hello! We're Liz & Leila Willingham and welcome to "It Runs In The Family". We're the mother and daughter duo working within the public relations and communications agency, Liz Lean PR. Running a business is hard - really hard. Every business has its challenges and it's own ups and downs - but in a family business, this is often exaggerated by the willingness to speak your mind. But it also has some huge advantages that the corporate cultures just can't compete with. In this podcast, featuring a different family business guest in each episode, we're going to be digging into the...