While their product range is always growing, if you know sausages then you most likely know HECK. There are some incredibly strong family roots behind a brand that’s using its power to highlight great causes, something that’s clear to see from spending time with Andrew & Jamie Keeble.Balancing father-son and boss-employee dynamics, Founder Andrew and Head of Sales Jamie join us on It Runs In The family for a peek behind the scenes of a business with such a strong long-term outlook.This episode covers:<ul><li>The ‘What the Heck’ ambition that’s driven the brand’s success</li><li>Lessons from Andrew’s previous business that he’s taken forward</li><li>The boss-employee dynamic vs the parent-child relationship</li><li>Why delegation and a long-term outlook are key to their decisions</li><li>Marvellous campaigns to raise awareness and funds for charitable causes</li></ul>Liz Willingham: <a href='https://www.instagram.com/lizzielean/'>https://www.instagram.com/lizzielean/</a> <a href='https://www.linkedin.com/in/liz-willingham-09273a3/'>https://www.linkedin.com/in/liz-willingham-09273a3/</a> Leila Willingham: <a href='https://www.instagram.com/leilawillingham/'>https://www.instagram.com/leilawillingham/</a> <a href='https://www.linkedin.com/in/leila-willingham-821530a1/'>https://www.linkedin.com/in/leila-willingham-821530a1/</a>

It Runs In The Family

HECK: The Bold Brand Bringing a Family Touch to the Supermarket with Andrew & Jamie Keeble #50

Hello! We're Liz & Leila Willingham and welcome to "It Runs In The Family". We're the mother and daughter duo working within the public relations and communications agency, Liz Lean PR. Running a business is hard - really hard. Every business has its challenges and it's own ups and downs - but in a family business, this is often exaggerated by the willingness to speak your mind. But it also has some huge advantages that the corporate cultures just can't compete with. In this podcast, featuring a different family business guest in each episode, we're going to be digging into the...