We were delighted to speak about growing family businesses through PR and reputation at the Northern Ireland Family Business Forum - wouldn’t you love to be a fly on the wall for that? Luckily, this episode of ‘It Runs In The Family’ is exactly that! We looked back on 26 years of experience and expertise, our journey to this point, what PR means in today’s changing world, and our top tips for how to take your family business reputation to the next level. This episode covers:<ul><li>The early stages of Liz’s career and the spark that started Liz Lean PR</li><li>Why you should celebrate your milestones, and adapt to change</li><li>The definition of PR, and its role in family firms</li><li>Core pillars for a valuable reputation</li><li>Our top tips for using PR and comms to boost your reputation</li></ul>Liz Lean PR: <a href='https://www.lizleanpr.co.uk/'>https://www.lizleanpr.co.uk/</a> <a href='https://www.linkedin.com/company/liz-lean-pr/'>https://www.linkedin.com/company/liz-lean-pr/</a> <a href='https://www.instagram.com/lizleanpr/'>https://www.instagram.com/lizleanpr/</a>Liz Willingham: <a href='https://www.instagram.com/lizzielean/'>https://www.instagram.com/lizzielean/</a> <a href='https://www.linkedin.com/in/liz-willingham-09273a3/'>https://www.linkedin.com/in/liz-willingham-09273a3/</a> Leila Willingham: <a href='https://www.instagram.com/leilawillingham/'>https://www.instagram.com/leilawillingham/</a> <a href='https://www.linkedin.com/in/leila-willingham-821530a1/'>https://www.linkedin.com/in/leila-willingham-821530a1/</a>

It Runs In The Family

The Art of Perfecting PR & Reputation in Family Business with LLPR’s Liz and Leila Willingham #97

Hello! We're Liz & Leila Willingham and welcome to "It Runs In The Family". We're the mother and daughter duo working within the public relations and communications agency, Liz Lean PR. Running a business is hard - really hard. Every business has its challenges and it's own ups and downs - but in a family business, this is often exaggerated by the willingness to speak your mind. But it also has some huge advantages that the corporate cultures just can't compete with. In this podcast, featuring a different family business guest in each episode, we're going to be digging into the...