The Business Owner's Journey
We shorten the learning curve of business ownership by bringing on entrepreneurs, leaders, and innovators to share their stories, challenges, leadership practices, and winning strategies. Welcome to ‘The Business Owner’s Journey', the podcast that’s here to help you navigate your way in the world of business ownership. Hosted by 20+ year entrepreneur, Nick Berry. Nick interviews entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own business owner’s journey. Guests like: Matt Diggity, John DiJulius, John Jantsch, Roland Gurney, Brett Bartholomew, Kiri Masters, Matt Goebel, Austin Mullins, Dr. Haley Perlus, Kelly Berry, Dana Farber...
Tue, March 25, 2025
Jessica Rhodes: How and Why Businesses Should Be Leveraging Podcasts to Cut Through the Noise
Link to Full Episode: Jessica Rhodes: How and Why Businesses Should Be Leveraging Podcasts to Cut Through the Noise Summary: In this episode of The Business Owner’s Journey , Nick Berry speaks with Jessica Rhodes , founder of Interview Connections , the world’s first podcast booking agency. Jessica has booked over 30,000 podcast interviews, helping entrepreneurs turn conversations into clients. She reveals why podcast guesting is a game-changing strategy for business owners looking to build authority, create content, and deepen trust with potential clients. Jessica also shares how podcasting accelerates sales cycles, the power of consistent interviews, and why even seasoned speakers need practice reps to master their messaging. Takeaways: Guesting on podcasts builds trust and authority faster than traditional marketing. Podcasting isn’t just about audience reach, it’s a content and networking goldmine. Repetition sharpens your messaging. Consistent reps lead to excellence. Make it easy for clients to find you. Long-form content warms up leads. Where to Find Jessica: Interview Connections Jessica on LinkedIn Interview Connections on Instagram Interview Connections YouTube Jessica on Facebook Chapters: 00:00 Jessica Rhodes and Interview Connections 04:01 The Evolution of Podcast Booking Services 06:53 The Value of Podcast Guesting 09:12 Building Authentic Relationships 12:24 The Importance of Consistency 14:57 Practicing for Success 17:57 Future Trends in Podcasting 21:35 Building Trust 22:48 Podcasting and Video Content 23:01 Do All Businesses Need a Podcast? 25:41 Long-Form Content 27:39 Making It Easy for Clients to Find You 31:49 Leveraging AI 34:49 Effective Calls to Action If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. <a href='https://www.nickberry.info/content/nick-berry-podc
S2 E50 · Wed, March 19, 2025
Chase Murdock: Growing a HoldCo and Attracting and Retaining Great Leaders
Full Episode Page: Chase Murdock: Growing a HoldCo and Attracting and Retaining Great Leaders Summary: Nick Berry interviews Chase Murdock , CEO of Decada Group , on building a diversified holding company. Chase shares his approach to acquisitions, how he makes three bets on every deal, and the challenge of identifying great operators. He also discusses Durable , his new venture supporting small business owners. Takeaways: 🔹 Make 3 key bets —industry, business, and leadership—to drive success in acquisitions. 🔹 Holding companies need vision —accumulating businesses without strategy leads to burnout. 🔹 Great operators are essential —finding and keeping the right leaders determines long-term success. 🔹 Community matters —Durable helps small business owners grow through support and education. Links: Chase Murdock’s Website Decada Group Durable Chase on LinkedIn Chase on X Chase's Local Legends Newsletter Chapters: 03:28 Building Decada Group 06:29 Navigating Challenges and Opportunities 09:29 Acquisition Strategy 12:10 Industry and Leadership 15:00 Evolving Strategies: From Growth to Stability 17:38 The Three Bets: Racetrack, Horse, and Jockey 20:14 Diversifying the Portfolio 25:44 Building a Visionary Holding Company 32:56 Attracting and Retaining Top Talent 36:44 Identifying Operators 39:22 Introducing Durable 44:34 Creating Community for Small Business Owners If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is h
S2 E49 · Wed, March 12, 2025
Anne McGinty: Entrepreneurship, Financial Freedom, and How to Grow My Small Business Podcast
Full Episode Page: Anne McGinty: Entrepreneurship, Financial Freedom, and How to Grow My Small Business Podcast Summary: How do you grow a business, achieve financial freedom, and still follow your passion? Anne McGinty , host of How I Built My Small Business , shares her journey from launching multiple businesses - including two successful exits - to building a top 1% global podcast. Anne opens up about the creative process behind her show, balancing passion with business, and why internal validation matters more than external success. Whether you're scaling your business or refining your mindset, this episode is packed with game-changing insights. Key Takeaways from Anne McGinty’s Journey Turn Passion into Success – Learn how Anne grew a thriving podcast without monetizing it. Lessons from Business Exits – How selling businesses shaped her approach to entrepreneurship. Seek Mentorship & Growth – Why reaching out to experts can fast-track your success. Internal Validation Wins – Success isn’t about recognition—it’s about knowing you did it right. Links: Anne McGinty’s Official Site The How I Built My Small Business Podcast – Listen on Apple Podcasts Anne on LinkedIn Anne on Facebook Chapters: 00:00 About Anne McGinty 02:18 The Creative Process Behind the Podcast 05:09 Balancing Passion and Business 07:49 Methodical Approach to Podcasting 10:54 Quality Control and Guest Selection 13:32 Business Background and Lessons Learned 16:18 Financial Strategies and Early Retirement 18:47 Empathy and Knowledge Sharing 33:22 Managing Seasonal Businesses 36:23 Hiring and Team Management 38:13 Seeking Mentorship and Learning from Others 40:06 Navigating Business Growth and Pandemic Challenges 42:01 Lessons from Podcast Guests 49:42 Personal Stories and Experiences 51:11 The Role of Internal Validation in Success If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owne
S2 E48 · Wed, March 05, 2025
Season 2 of The Business Owner's Journey: The Need for Speed
Full episode page: Season 2 of The Business Owner's Journey: The Need for Speed Episode Summary: Nick Berry kicks off Season 2 of The Business Owner’s Journey with a preview episode with a short lesson on business growth and the power of speed in entrepreneurship. Nick previews this season’s lineup of top-tier guests - entrepreneurs, experts, and business strategists - who will share game-changing lessons to help you move faster, make better decisions, and lead with confidence. Some of the upcoming episodes include: Anne McGinty, host of How I Built My Small Business Chase Murdock , CEO of Decada Group Jessica Rhodes, Founder of Interview Connections Joe Daniels , Founder of NicheBuilder and many others! He also share how a business owner’s needs evolve over time and why mentorship, networking, and advisory boards are critical for growth. Takeaways: Your speed of learning determines success – Faster insights mean faster business growth. Three pillars of business support matter – Get a mentor, community, and peer board for success. Upcoming guests will challenge your thinking – Learn from top entrepreneurs and strategists. This season will help you lead better, faster – Make smarter moves with real stories & strategies. Where to Connect with Nick: Nick Berry’s Website Nick on LinkedIn Nick on X Nick on Instagram Nick on YouTube Nick Berry, CEO of Fitness Revolution Nick’s Linktree Chapters: 00:00 Introduction to Season Two 02:09 The Importance of Growth and Learning as a Leader 04:02 Upcoming Guests and Their Insights The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick
S1 E47 · Wed, January 08, 2025
Season 1: Reflection and What's Ahead
Full Episode Page : Season 1: Reflection and What's Ahead Episode Summary: In this special episode wrapping up Season 1 of The Business Owner’s Journey , host Nick Berry reflects on the lessons learned and what’s to come in Season 2. Nick explores the mental aspects of business, how podcasting can accelerate personal and professional growth, and his strategies for creating value for guests and listeners alike. With a focus on resilience, mindset, and creating lasting connections, Nick highlights the unique impact the podcast has had on him, his guests, and his audience. Takeaways: Mindset drives business success; frameworks alone aren’t enough. Podcasting refines your personal brand and storytelling. Creating guest value creates ripple effects for all parties. Efficient workflows amplify the impact of your content. Links: Nick on YouTube Nick on LinkedIn Nick on X (Twitter) Nick on Facebook Nick on Instagram Nick Berry, CEO, Fitness Revolution Nick Berry's Linktree Chapters 00:00 Season One Recap and Reflections 04:23 The Importance of Mindset in Business 07:08 Building a Personal Brand 07:52 Creating Value for Guests 11:10 Leveraging Podcasting for Business Goals 14:23 Looking Ahead to Season Two Want to know what Nick Berry does for Small Businesses? The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG . 🟢 Series Sponsors: SEOContentSurge , FR , Entrepreneur's Edge ➕ Interested in sponsoring, appearing on tBOJ, or having N
S1 E46 · Wed, December 25, 2024
Dana Farber: How to Use Customer Insight Mapping to Reveal Misconceptions Sabotaging Your Marketing
The '12 Days of Business' Mini-Series Day 12: Dana Farber: How to Use Customer Insight Mapping to Reveal Misconceptions Sabotaging Your Marketing Get all ' 12 Days of Business ' here. Episode Summary: As part of our special "12 Days of Business" mini-series, Nick Berry shares a segment with Dana Farber , Founder of Moonstone Marketing, to explore the power of customer insight mapping. Dana shares how marketers can uncover hidden biases and better understand their customers’ journeys to build authentic brand trust. Through a live exercise, Dana and Nick reverse-engineer a recent purchase to reveal the subtle touchpoints and emotions influencing buying decisions. This episode is packed with actionable insights to help business owners elevate their marketing strategies with empathy, authenticity, and data-driven approaches. Takeaways: Understand touchpoints: Small moments build trust and shape the customer journey. Stories over discounts: Authentic storytelling drives full-price conversions. Know your audience: Empathy bridges the gap between assumptions and reality. Holistic strategies win: Multi-touchpoint marketing creates a seamless journey. Links: Moonstone Marketing Dana on LinkedIn Moonstone Marketing Instagram Chapters: 03:40 What is Customer Insight Mapping? 07:37 Building Awareness Through Influence 08:44 Gaining Trust Through Familiarity 09:31 Engaging with the Brand for Confirmation 11:57 From Intention to Purchase 17:07 The Right Story Beats Discounts 20:22 Owners Don’t Always Understand Their Customers 22:10 Marketing Requires a Holistic Approach Prior Episodes from The '12 Days of Business' Mini-Series Day 11: Romi Wallach & Nicole Mastrangelo: Empathy, Understanding, and Truly Connecting with Your Customers If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. <a href='https://www.nickberry.inf
S1 E45 · Tue, December 24, 2024
Romi Wallach & Nicole Mastrangelo: Empathy, Understanding, and Truly Connecting with Your Customers
The '12 Days of Business' Mini-Series Day 11: Romi Wallach & Nicole Mastrangelo: Empathy, Understanding, and Truly Connecting with Your Customers Get all ' 12 Days of Business ' here. Episode Summary: As part of the 12 Days of Business mini-series wrapping up Season 1 of The Business Owner’s Journey , host Nick Berry is joined by Romi Wallach and Nicole Mastrangelo , co-founders of Daily Drip Media. This dynamic duo shares how empathy in business, listening to customers, and building authentic connections can transform your brand. They offer actionable advice on leveraging emotional connections and community building to accelerate growth. Romi and Nicole’s impressive journey includes creating a hyper-local, female-driven media platform that has grown organically to 4,000+ members. Their strategies focus on understanding customers deeply, pivoting based on audience feedback, and thriving by going deeper, not wider. Takeaways: Empathy unlocks authentic connections and lasting loyalty. Listening to customers drives insight and meaningful growth. Pivoting based on audience feedback builds trust. Go deeper, not wider, to create impactful relationships. Links: The Daily Drip Official Website Romi Wallach on LinkedIn Nicole Mastrangelo on LinkedIn The Daily Drip Instagram Chapters: 00:00 The Power of Customer-Centric Thinking 00:48 Empathetic Understanding vs. Generic Profiles 04:23 Paying Attention and Listening 06:34 Hearing Customers and Deciding to Pivot 07:30 Getting Buy-in from the Community Members 09:12 Growth Through Depth, Not Just Expansion 13:01 Recognizing the Signs of an Ideal Client Prior Episodes from The '12 Days of Business' Mini-Series Day 10: Anthony Milia's Business Journey: 5 Inflection Points That Shaped His Leadership The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal sto
S1 E44 · Mon, December 23, 2024
Anthony Milia’s Business Journey: 5 Inflection Points That Shaped His Leadership
The '12 Days of Business' Mini-Series Day 10: Anthony Milia’s Business Journey: 5 Inflection Points That Shaped His Leadership Get all ' 12 Days of Business ' here. Episode Summary: Nick Berry interviews Anthony Milia , founder of Milia Marketing, speaker, and author. Anthony reflects on five pivotal moments that shaped his leadership journey and helped him scale his award-winning marketing agency. From John DiJulius' mentorship to implementing the EOS framework and leveraging peer communities like Entrepreneur's Organization, Anthony embraced opportunities and built his personal brand to become an industry thought leader. Takeaways: Raise the bar : Deliver a world-class customer experience by focusing on small but impactful details. Think big : Find mentors and programs like Goldman Sachs 10K to uncover transformative growth opportunities. Peer power : Peer groups like EO provide perspective, support, and fast solutions to tough problems. Scale smarter : EOS brings clarity, accountability, and alignment to your business operations. Links: Milia Marketing Anthony on LinkedIn Anthony Milia Official Site Anthony previously on tBOJ: Data Driven Marketing & Best Business Decisions Chapters 05:12 Learning from the Best: Mentorship and Growth 08:34 GS10KSB Prompted Niching Down 08:56 Implementing EOS: Clarity and Accountability 14:42 Writing 'Marketing Magnifier' 20:23 Finding Entrepreneur's Organization (EO) 21:24 Valuing Peer Groups: Finding Support in Business Prior Episodes from The '12 Days of Business' Mini-Series Day 9: Tips for Biz Owners to Prioritize Health & Manage Stress in '25 If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. <a href='https://www.nickberry.i
S1 E43 · Sun, December 22, 2024
Vivien Hudson Shares Tips for Business Owners to Prioritize Health and Manage Stress in 2025
The '12 Days of Business' Mini-Series Day 9: Vivien Hudson: Tips for Business Owners to Prioritize Health and Manage Stress in 2025 Get all ' 12 Days of Business ' here. Episode Summary: As part of our 12 Days of Business mini-series, Nick Berry is joined by Vivien Hudson , Stress and Performance Coach and Founder of Brain, Body, and Business. Known as the 'Anti-Pharmacist,' Vivien delivers actionable insights into how entrepreneurs can improve their health, manage stress, and achieve peak performance in 2025. Drawing on her expertise as a former pharmacist and life coach, she emphasizes the importance of mindset shifts, proactive health measures, and building habits that support well-being. Whether you're stuck in a cycle of long office hours or seeking strategies to break free from sedentary routines, Vivien shares advice that will inspire you to take control of your health and your business. Takeaways: Reclaim your health by focusing on what you can do, not what\u2019s holding you back. Build habits like short walks or standing desks to combat long hours at the office. Shift your mindset to prioritize how good healthy choices make you feel. Proactively manage stress to avoid burnout and thrive as a leader. Links: Brain, Body, and Business Official Website Vivien Hudson on LinkedIn Vivien Hudson on Instagram Vivien Hudson on Facebook Chapters : 02:53 Taking a Proactive Approach to Health 03:04 Having agency, taking responsibility for your health while running a business 04:59 Having the mindset to be a healthier business owner 07:11 Why business owners are so stressed and have health issues 07:54 Business owners can be 'tethered' in the office and sitting all day 09:22 How Wearables can Help 09:47 Things You Can Use While in the Office 11:22 How Nick Works on Mindset and Getting Un-Tethered from Sitting All Day Prior Episodes from The '12 Days of Business' Mini-Series Day 8: Shireen Hilal's Top 3 Trends in Business for 2025 and How to Take Advantage of Them <a href='https://www.nickberry.info/content/nick-berry-podcast/about-business-owners-journ
S1 E42 · Sat, December 21, 2024
Shireen Hilal's Top 3 Trends in Business for 2025 and How to Take Advantage of Them
The '12 Days of Business' Mini-Series Day 8: Shireen Hilal's Top 3 Trends in Business for 2025 and How to Take Advantage of Them Get all ' 12 Days of Business ' here. Episode Summary: As part of the special 12 Days of Business mini-series, Nick Berry welcomes Shireen Hilal , founder and CEO of Maior Strategic Consulting, back to the podcast. Shireen shares her expertise on the top three trends in business for 2025, including how client disconnect, remote work challenges, and the demand for efficiency are reshaping the professional landscape. With years of experience in executive roles and consulting for growing firms, Shireen offers actionable insights for staying ahead in a competitive environment. Tune in for strategies that can transform how you approach clients, teams, and efficiency in your business. Takeaways: Prioritize client connection: Build trust with personalized communication and clear processes. Adapt to remote challenges: Blend full-time, fractional, and nearshore talent to optimize results. Understand client needs: Address costs, team expertise, and proven results in every pitch. Focus on efficiency: Small improvements drive profitability, morale, and client satisfaction. Links: Shireen Hilal’s Official Website Shireen on LinkedIn Shireen's previous episode: Growth Strategies for Professional Services Firms Chapters 01:35 Business Trends for 2025 01:51 Clients are Feeling Disconnected and are Price Sensitive 05:18 The 3 Things Clients Really Want to Know 06:56 Remote Work Has Spread Teams too Thin 07:21 The Opportunity to Build a Connected and Engaged Culture 11:35 Emphasizing Efficiency as a Core Value 12:24 Innovating and Empowering to Find Efficiencies 14:55 Recognize the Signs, Get Out in Front of the Trends Prior Episodes from The '12 Days of Business' Mini-Series Day 7: Brett Bartholomew Explains the Skill Behind Building Trust, Resolving Conflict, and Communicating Better in Your Business The Business
S1 E41 · Fri, December 20, 2024
Brett Bartholomew Explains the Skill Behind Building Trust, Resolving Conflict, and Communicating Better in Your Business
The '12 Days of Business' Mini-Series Day 7: Brett Bartholomew: Building Trust, Resolving Conflict, and Communicating Better in Your Business Get all ' 12 Days of Business ' here. Episode Summary: Nick Berry sits down with Brett Bartholomew , a performance coach, best-selling author, and founder of Art of Coaching . Brett brings his expertise in leadership, communication, and power dynamics to share actionable insights for business owners. He explains how social agility, reading the room, and adapting communication styles can help leaders build trust in leadership and improve team dynamics. Brett’s unique background and practical approach offer clear takeaways for navigating workplace challenges and becoming a more effective leader. Takeaways: Develop social agility to adapt and connect with your team. Learn to read the room to avoid costly communication missteps. Tailor your communication to suit different personalities and styles . Navigate power dynamics to foster trust and collaboration. Links: Art of Coaching Website Brett Bartholomew on LinkedIn Brett on Instagram Brett on Facebook Art of Coaching Podcast Conscious Coaching Book Chapters 00:20 Real-world application of social agility 02:28 Leadership Opportunities and Intentions 03:34 Social agility 04:11 Why “reading the room” matters for business owners. 06:01 How to tailor your communication style to different personalities 07:03 Power dynamics and why influence doesn’t always come from title 08:44 How to audit your communication style and avoid resistance in tough conversations Prior Episodes from The '12 Days of Business' Mini-Series Day 6 : Jessica Yarmey: Authentic Personal Branding, Do You Separate the Leader You Are from the Content You Share The Business Owner's
S1 E40 · Thu, December 19, 2024
Jessica Yarmey: Authentic Personal Branding - Do You Separate the Leader You Are from the Content You Share
The '12 Days of Business' Mini-Series Day 6 : Jessica Yarmey: Authentic Personal Branding - Do You Separate the Leader You Are from the Content You Share Get all ' 12 Days of Business ' here. Episode Summary: Nick Berry chats with Jessica Yarmey , an experienced entrepreneur and founder of FlexSociety and SizzleSociety. Jessica shares her journey of building successful brands, from franchising to launching her own startups. As she reflects on her leadership, she opens up about embracing authenticity in personal branding. She explains how leaders often filter their true selves and how unlocking the next level of success comes from showing up unapologetically. This conversation offers a fresh perspective for any business owner ready to take their leadership and personal brand to new heights. Takeaways: Leadership starts with embracing authenticity in your personal brand. Stop filtering who you are; show up unapologetically in your content. Influencer branding is about mass appeal; personal branding attracts the right people. Success is about depth, not numbers—focus on quality connections over vanity metrics. Links: Jessica Yarmey’s Official Website Sizzle Society Marketing Agency Jessica on LinkedIn Jessica on Instagram Jessica on Facebook Jessica on X (Twitter) The Society Pod Chapters: 00:00 Setting the Stage for Authenticity 04:25 Embracing Polarization in Personal Branding 09:49 Navigating the Influencer vs. Personal Brand Dilemma 15:10 Measuring Success Beyond Numbers Prior Episodes from The '12 Days of Business' Mini-Series Day 4: Sara Nay on Burnout, Delegation, and the Mindset for Entrepreneurship Day 5: John DiJulius and Nick Berry Discuss How All Business Problems Are Leadership Prob <a href='https://www.nick
S1 E39 · Wed, December 18, 2024
John DiJulius and Nick Berry Discuss How All Business Problems Are Leadership Problems
The '12 Days of Business' Mini-Series Day 5: John DiJulius and Nick Berry Discuss How All Business Problems Are Leadership Problems Get all ' 12 Days of Business ' here. Episode Summary: In this insightful conversation, Nick Berry interviews John DiJulius , president of The DiJulius Group and a global authority on world-class customer and employee experience. John breaks down the biggest challenge in business leadership: how unprepared “accidental managers” can sabotage team morale. He also explains why leadership today demands two previously overlooked skills: managing remote staff and addressing employee mental health. John’s practical advice challenges leaders to accept responsibility for their teams’ success, proving that all business problems are leadership problems. Takeaways: 82% of managers are unprepared for leadership—train before promoting. Remote work demands intentional communication to engage teams. Addressing employee mental health fosters trust and retention. Embrace accountability: every problem in your business is your responsibility. Links: John DiJulius Official Website The DiJulius Group Website John’s LinkedIn John’s Instagram Chapters 00:23 About John DiJulius 01:26 All Problems are Leadership Problems 02:58 The Biggest Challenge in Leadership 03:17 Accidental Managers 04:54 Two Skills Leaders Have to Have Now 05:19 Leadership in a Remote Work Environment 05:40 Employee's Mental Wellbeing Prior Episodes from The '12 Days of Business' Mini-Series Day 2: Matt Diggity's Hiring Strategy for Identifying and Hiring 'A' Players Only Day 3: Dr. Haley Perlus: The Problem With Resolutions and Why You Should Replace Them With Purpose and Values Day 4: Sara Nay on Burnout, Delegation, and the Mindset for Entrepreneurship <a href='https://www.nickberry.
S1 E38 · Tue, December 17, 2024
Sara Nay on Burnout, Delegation, and the Mindset for Entrepreneurship
The '12 Days of Business' Mini-Series Day 4: Sara Nay on Burnout, Delegation, and the Mindset for Entrepreneurship Get all ' 12 Days of Business ' here. Episode Summary: In this episode of The Business Owner’s Journey , Nick Berry speaks with Sara Nay , CEO of Duct Tape Marketing, about the mental toughness required to navigate entrepreneurship. Sara shares her personal experience with burnout and how a mindset shift and strategic delegation helped her overcome challenges. With over a decade of experience advising thousands of small business owners, Sara delivers actionable insights on identifying limiting beliefs, reframing failure, and building a team around your strengths. This conversation is packed with practical advice for business owners looking to grow sustainably while avoiding burnout. Takeaways: Learn to identify the early signs of burnout before it impacts your business and well-being. Delegation empowers your team and frees you to focus on your zone of genius. Reframe limiting beliefs into opportunities for growth and self-improvement. Build resilience by embracing failure as a stepping stone to success. Links: Sara Nay on LinkedIn Duct Tape Marketing Choose Your Own Adventure - Duct Tape Marketing Duct Tape Marketing on Facebook Duct Tape Marketing on Instagram Chapters 00:00 The Need to Reflect and Recharge 05:26 Mindset and Mental Toughness for Business Owners 06:24 The Struggle With Burnout 08:00 Recognizing the Symptoms of Business Owner Burnout 09:19 Mindset Challenges and Limiting Beliefs for Business Owners 14:51 Handling Uncertainty and Decisionmaking Prior Episodes from The '12 Days of Business' Mini-Series Day 2: Matt Diggity's Hiring Strategy for Identifying and Hiring 'A' Players Only Day 3: Dr. Haley Perlus: The Problem With Resolutions and Why You Should Replace Them With Purpose and Values <a href='https://www.nickberry.info/content/nick-berry-podcast/a
S1 E37 · Mon, December 16, 2024
Haley Perlus: The Problem With Resolutions and Why You Should Replace Them With Purpose and Values
The '12 Days of Business' Mini-Series Day 3: Haley Perlus: The Problem With Resolutions and Why You Should Replace Them With Purpose and Values Get all ' 12 Days of Business ' here. Episode Summary : In this episode of The Business Owner’s Journey , Nick Berry welcomes Haley Perlus, Doctor of Sport and Performance Psychology, speaker, and author. Dr. Perlus shares a transformative perspective on replacing New Year’s resolutions with purpose and values. She dives into practical ways to reflect on your strengths, align your actions with your values, and stay curious about opportunities. Whether you’re looking to grow as a business owner, leader, or individual, this conversation offers insightful strategies for achieving meaningful, sustainable progress. Takeaways Resolutions often fail because they lack purpose and alignment with core values. Reflecting on values ensures you stay aligned with what matters most. Identifying strengths and values guides intentional decision-making. Curiosity opens the door to opportunities for personal and professional growth. Links Haley Perlus Official Website Haley Perlus on LinkedIn Haley Perlus on Instagram Personal Podium: How to Use Your Mind to Maximize Your Potential (Amazon) Haley Perlus on YouTube Chapters 02:19 Rethinking New Year's Resolutions 03:11 Finding Purpose and Values 03:57 Using Values to Make Choices 04:43 Reflecting on Your Strengths and Values 05:12 Being Open-Minded and Curious About Opportunities Prior Episodes from The '12 Days of Business' Mini-Series Day 1: Daniel Wakefield Attract Your Ideal Clients by Solving the Problem Everyone Else Ignores Day 2: Matt Diggity's Hiring Strategy for Identifying and Hiring 'A' Players Only The Business Owner's Journey podcast is
S1 E36 · Sun, December 15, 2024
Matt Diggity's Strategy for Identifying and Hiring 'A' Players Only
The '12 Days of Business' Mini-Series Day 2: Matt Diggity's Hiring Strategy for Identifying and Hiring 'A' Players Only Get all ' 12 Days of Business ' here. Episode Summary : Matt Diggity , a renowned SEO expert and founder of Diggity Marketing, joins The Business Owner’s Journey to share his proven hiring strategies and insights on building high-performing teams. He explains how identifying A players can transform your organization, boost productivity, and maintain an inspiring company culture. Drawing from his experiences with multiple successful businesses and partnerships, Matt offers actionable advice on leadership, hiring, and scaling businesses. He also discusses the cultural risks of tolerating mediocrity and how partnerships can fuel exponential growth. Takeaways: Identify A players: Discover practical methods to find and recruit top talent. Build thriving teams: Learn how high performers create a strong, winning company culture. Avoid mediocrity: Understand the impact of B and C players on your team's success. Scale with partnerships: Leverage complementary skills to maximize business potential. Links: Diggity Marketing Official Website Matt on LinkedIn Matt on Twitter Matt's YouTube Channel Chapters 00:00 Building a Great Team of 'A' Players 03:10 The Process of Hiring 'A' Players 05:21 Why 'B' and 'C' Players Doesn't Work 07:18 Partnering with 'A' Players Prior Episodes from The '12 Days of Business' Mini-Series Day 1: Daniel Wakefield Shares How to Attract Your Ideal Clients by Solving the Problem Everyone Else Ignores The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & <a href='https://www.nickberry.info/companies/about-fi
S1 E35 · Sat, December 14, 2024
Daniel Wakefield Shares How to Attract Your Ideal Clients by Solving the Problem Everyone Else Ignores
The '12 Days of Business' Mini-Series Day 1: Daniel Wakefield Shares How to Attract Your Ideal Clients by Solving the Problem Everyone Else Ignores Get all ' 12 Days of Business ' here. Episode Summary : In this episode of The Business Owner’s Journey , Nick Berry speaks with Daniel Wakefield , founder of Top-Tier Headshots and an innovative entrepreneur redefining personal branding. Daniel shares how solving overlooked problems helped him build a thriving business and stand out in competitive markets. From headshots to groundbreaking keynote portraits, he’s elevating his clients’ images while showing other creatives how to grow their businesses. Daniel also introduces his "Hype Tornado" strategy, a powerful framework for turning exceptional client experiences into unstoppable momentum. Whether you’re a speaker, entrepreneur, or creative, Daniel’s insights on positioning and problem-solving will leave you inspired and ready to act. Takeaways: Solve unaddressed client problems for breakthrough opportunities. Position your service by highlighting benefits, not features. Use exceptional client experiences to generate a “Hype Tornado.” Elevate your personal brand with strategic and engaging visuals. Links: Top-Tier Headshots Official Website Daniel Wakefield Official Website Daniel Wakefield on LinkedIn Top-Tier Headshots Instagram Daniel's Accelerator Business Workshop Top-Tier Headshots YouTube Channel Chapters 01:21 Daniel's "Hype Tornado" Strategy 04:48 Recognizing the Market Niche Everyone is Ignoring 05:54 Identifying the Problem: Speaker's Need for Quality Shots 09:07 The Thought Process Behind Market Positioning 10:47 The Unique Approach: Studio vs. Event Photography 15:20 Daniel's LinkedIn Shares Portfolio and Networking Skills 19:31 Expression Coaching and Capturing Authentic Moments The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as busines
S1 E34 · Wed, December 04, 2024
Haley Perlus: Strengthening Self-Belief and Resilience in Business Leadership (Part 2)
Full Episode Page: Haley Perlus: Strengthening Self-Belief and Resilience in Business Leadership (Part 2) Episode Summary: In this episode of The Business Owner’s Journey , host Nick Berry continues his conversation with Haley Perlus , Doctor of Sport Performance Psychology. Haley dives into actionable strategies for building self-belief in business leadership, balancing ambition and contentment, and fostering adaptability. She reveals how leaders can harness mental toughness and the "What If" plan to prepare for challenges while staying agile. The discussion also covers how procrastination, when reframed, can drive creativity and performance. Whether you’re a seasoned entrepreneur or just starting out, this episode delivers practical tools and mindset shifts to help you lead with confidence and resilience. Takeaways: Self-belief is built by taking action and learning from experience. Balance ambition and contentment to fuel both progress and satisfaction. Adaptability comes from planning for “What If” scenarios and thinking critically. Procrastination can inspire focus and creativity when used intentionally. Links: Haley Perlus Official Website Haley Perlus on LinkedIn Haley Perlus on Instagram Personal Podium by Haley Perlus on Amazon Haley Perlus on YouTube Chapters 01:00 Earning Self-belief 02:18 Balancing Contentment and Ambition 04:48 Using Flow State 06:50 Goal Setting: Dream, Next, and Now Goals 10:57 Adaptability and the What If Plan 16:11 Training Your Mind for Critical Thinking and Adaptability 21:23 Why Procrastination Works for Some People If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 <a href='https://www.
S1 E33 · Wed, November 27, 2024
Haley Perlus: The Psychology of Risk-Taking and Trailblazing in Business (Part 1)
Full Episode Page: Haley Perlus: The Psychology of Risk-Taking and Trailblazing in Business (Part 1) Episode Summary: Join host Nick Berry as he interviews Haley Perlus , Doctor of Sport Performance Psychology, speaker, author, and entrepreneur. In this episode, Haley talks about the psychology of risk-taking in business, sharing her insights on confidence, mindset shifts, and accountability. Haley’s ability to help leaders identify mental barriers and unlock their potential makes her a powerhouse of practical wisdom. She shares stories of trailblazing in her field, navigating challenges, and aligning actions with values to achieve success. Expect actionable advice on building mental toughness and cultivating resilience in leadership. Takeaways: Lead with confidence: Focus on your strengths to navigate risks with clarity. Accountability matters: Choose partners who challenge and empower, not enable. Growth mindset wins: Reframe setbacks as opportunities for growth and innovation. Trailblaze boldly: Align your actions with values to carve your unique path. Links: Haley Perlus Official Website Haley Perlus on LinkedIn Haley Perlus on Instagram Personal Podium by Haley Perlus on Amazon Haley Perlus on Youtube Chapters: 01:48 Trailblazing Through Challenges 04:36 The Art of Collaboration and Listening 07:16 Innovative Thinking and Risk-Taking 10:10 Transferring Skills and Self-Efficacy 12:50 Embracing Failure and Growth Mindset 15:00 Creating Opportunities from Challenges 17:37 Building Confidence Through Consistency 22:43 Navigating Change 33:25 The Power of Reflection and Learning 35:51 Accountability and Growth Mindset If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, lead
S1 E32 · Wed, November 20, 2024
Nick Berry: The 3 Pillars of Support Every Small Business Owner Needs
Full Episode Page: Nick Berry: The 3 Pillars of Support Every Small Business Owner Needs Episode Summary: In this solo episode of The Business Owner’s Journey , host Nick Berry shares his 3 essential pillars of support that every small business owner needs to thrive: individualized guidance, a community network, and a peer advisory board. Drawing on over 20 years of experience as an entrepreneur, Nick shares actionable insights to help business owners overcome isolation, build resilience, and grow strategically. He explains how trusted advisors, industry networks, and intimate peer groups provide the tools and perspectives necessary to solve challenges faster, avoid costly mistakes, and maintain a forward-thinking mindset. Takeaways: Trusted advisors give clarity, challenge you, and enhance your leadership. Peer networks inspire, educate, and connect you with trends and solutions. Advisory boards offer high-trust, tailored support to drive business growth. Building your support system is essential for long-term resilience and success. Links: What Does Nick Berry Do For Small Businesses? Nick on LinkedIn Nick on Instagram Nick on X Nick on Facebook 3 Pillars of Support (Article) Fitness Revolution Business Coaching Chapters 00:00 Podcast Guest Updates 02:49 The Importance of Support Systems for Small Business Owners 02:49 3 Pillars of Support for Small Business Owners 05:36 Individualized Guidance from a Trusted Advisor 12:58 A Community Network of Peers 16:11 The Role of a Peer Advisory Group If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, a
S1 E31 · Wed, November 13, 2024
Anthony Milia: Data Driven Marketing and My Best Business Decisions
Full Episode Page: Anthony Milia: Data Driven Marketing and My Best Business Decisions Episode Summary: In this insightful episode of The Business Owner’s Journey , Nick Berry talks with Anthony Milia , founder of Milia Marketing, a Cleveland-based agency specializing in the Stone, Kitchen and Bath industry. Anthony shares his journey from running a generalist agency to creating a niche marketing powerhouse. He discusses the importance of data-driven marketing, the creation of his innovative marketing benchmarking platform, and the transformative role of EOS in his agency’s growth. From leveraging AI tools to offering actionable insights and advising clients, Anthony reveals the secrets to delivering a world-class partner experience. Whether you’re an entrepreneur looking to niche down, adopt EOS, or amplify your personal brand, Anthony provides lessons that will inspire you to take action and elevate your business. Takeaways: Data transforms emotions into actionable marketing insights. Specializing in a niche amplifies impact and expertise. EOS boosts clarity, accountability, and focus across teams. AI enhances productivity but requires human insight. Links: Milia Marketing's Website Anthony Milia's Official Site Marketing Magnifier Book by Anthony Milia Anthony on LinkedIn Chapters 00:00 Marketing Benchmark Platform 03:52 Data Driven Marketing 08:40 Personal Branding and Growth 10:49 The Evolution of Milia Marketing 13:20 Kitchen and Bath Industry Marketing 16:23 Working with Family-Owned Businesses 19:01 Inflection Points in Business Growth 23:08 Learning from the Best Mentors 24:08 The Advantage of Niching Down 25:30 Clarity and Accountability from Implementing EOS 26:52 Common Language is Another Benefit of EOS 29:02 The Journey of Writing a Book 32:00 Speaking Engagements 37:22 Goldman Sachs 10,000 Small Business Program 39:45 The Value of Peer Advisory Groups If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. <a href='https://www.nickberry.info/content/nick-b
S1 E30 · Wed, November 06, 2024
Romi Wallach & Nicole Mastrangelo: The Daily Drip Formula for Building a Community of Businesswomen
Full Episode Page : Romi Wallach & Nicole Mastrangelo: The Daily Drip Formula for Building a Community of Businesswomen Episode Summary : In this episode, Nick Berry sits down with Romi Wallach and Nicole Mastrangelo , co-founders of Daily Drip Media. They share their remarkable path from launching a grassroots platform to growing an influential community supporting South Florida businesswomen. Romi and Nicole emphasize how building a culture of storytelling and vulnerability has led to deeper connections and impactful personal growth. The duo discusses how their content and events amplify local leaders, foster thought leadership, and create a space where professional women feel seen and heard. Learn the strategies they’ve used to build a thriving, authentic network and gain valuable lessons on the power of community in business development. Takeaways : The 'secret sauce behind Daily Drip's success The role of community in business growth Maintaining a culture of vulnerability and authenticity How to know when you need community support or are ready for thought leadership Where to Find Romi & Nicole : The Daily Drip Official Website The Daily Drip LinkedIn The Daily Drip Instagram The Daily Drip Facebook Romi Wallach LinkedIn Nicole Mastrangelo LinkedIn Chapters 00:00 The Daily Drip's Secret Sauce 06:49 Creating Space for Authenticity 09:27 Building a Business Community 12:09 Vulnerability in Leadership 14:50 Business Community Dynamics 17:35 Content for Community Building 20:01 Community Roles and Structure 24:46 Business Growth Strategies 28:23 Community Engagement 32:07 Thought Leadership 36:37 The Intersection of Personal and Professional 43:04 Community and Connection If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. <a href='https://www.nickberry.info/content
S1 E29 · Wed, October 30, 2024
Vivien Hudson: The Anti-Pharmacist Helping Entrepreneurs Handle Stress Better
Full Episode Page: Vivien Hudson: The Anti-Pharmacist Helping Entrepreneurs Handle Stress Better Episode Summary: In this unique episode of The Business Owner's Journey , Nick Berry interviews Vivien Hudson , a former pharmacy owner and now Stress & Performance Coach for leaders. Known as the “anti-pharmacist,” Vivien shares her journey from growing two pharmacies to coaching entrepreneurs on managing stress, breaking negative thought patterns, and achieving work-life balance. Vivien introduces her Three Pillars of Habit Change—Clarity, Conviction, and Consistency—and discusses how small daily actions and reprogramming self-talk can lead to breakthroughs in stress management and personal growth. Drawing inspiration from The Regrets of the Dying , she offers practical wisdom on avoiding burnout, staying grounded, and living with intention. Takeaways: Clarity, Conviction, Consistency: Key pillars for transforming habits and stress management. Self-Talk for Better Sleep : Simple techniques to quiet the mind and reclaim restful sleep. Live Without Regrets: Lessons from The Regrets of the Dying for a balanced, fulfilled life. Stress Reduction Tactics: Powerful breathing techniques to ease stress in the moment. Where to Find Vivien: Brain, Body and Business Official Website Vivien Hudson on LinkedIn Vivien Hudson on Instagram Vivien Hudson on Facebook Chapters 00:00 An Entrepreneurial Pharmacist 02:46 Driving Growth With Comfort Footwear 12:07 Transitioning to Human Behavior 18:18 Business Owners Managing Stress 20:56 3 Pillars of Habit Chage 27:43 Becoming the Anti-Pharmacist 27:51 Recognizing Symptoms of Stress 39:32 The Regrets of the Dying 44:13 Unspoken Expectations 47:51 Creating Meaningful Moments 53:47 Balance = Harmony, not 50/50 If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators t
S1 E28 · Wed, October 23, 2024
Brooke Lively: Running a Business by the Numbers and Fractional CFO Services
Full Episode Page : Brooke Lively: Running a Business by the Numbers and Fractional CFO Services Episode Summary : In this episode, Brooke Lively , founder and CFO of CathCap, joins Nick Berry to share her journey of rebuilding after losing 94% of her revenue by firing her largest client. She delves into her six key numbers methodology, which helps business owners manage and grow their businesses strategically. Brooke discusses how the Entrepreneurial Operating System (EOS) can accelerate business growth and explains her Rule of Thirds approach for managing finances. Listeners will gain actionable insights into overcoming financial struggles, aligning values with business goals, and leveraging metrics for sustainable growth. Takeaways: How to recover after losing a major client and rebuild stronger. The Rule of Thirds method for managing small business finances. Six essential numbers for tracking and scaling business growth. Using EOS to turn business challenges into growth opportunities. Links: Brooke Lively Official Website CathCap's Official Website Brooke Lively on LinkedIn CathCap on LinkedIn Brooke's Book: From Panic to Profit Chapters 00:00 Firing a Major Client 05:26 Growing a Fractional CFO Business 10:12 Learning to Sell Fractional CFO Services 18:13 Running a Business by the Numbers 22:04 Delegation 26:06 The Six Key Numbers in Business 33:50 EOS Driving Small Business Growth If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & <a href='https://www.nickberry.info/companies/a
S1 E27 · Wed, October 16, 2024
Daniel Wakefield: How I Grew My Photography Business From Zero To Six Figures In 12 Months
Full Episode Page : Daniel Wakefield: How I Grew My Photography Business From Zero To Six Figures In 12 Months Episode Summary: Daniel Wakefield , founder of Top Tier Headshots, shares how he transformed headshot photography into a high-end service, growing his business from a side hustle to six figures in just 12 months. In this episode, Daniel reveals his key strategies for business growth, from de-commoditizing a service to building strategic partnerships and developing confidence in pricing. He also touches on the power of meaningful networking and why focusing on authentic client relationships is critical for long-term success. Get ready for some invaluable insights into growing your photography or creative business! Takeaways De-commoditize headshots: Create premium experiences clients rave about. Meaningful networking: Build real connections, not just transactions. Confident pricing: Know your worth and charge for the value you deliver. Strategic collaborations: Partnerships open doors to new clients and opportunities. Links: Daniel Wakefield Official Website Top Tier Headshots Official Website Daniel Wakefield on LinkedIn Top Tier Headshots Instagram Daniel's Accelerator Business Workshop Top Tier Headshots LinkedIn Top Tier Headshots YouTube Chapters 00:00 The Value of Professional Headshots 07:13 Expression Coaching 12:20 Personal Stories of Transformation 17:49 Meaningful Connections Fuel Business Growth 32:03 Transactional vs Meaningful Networking 34:39 Growth Through Strategic Partnerships and Collaborations 37:30 Mindset on Pricing and Positioning 42:27 Confidence in Pricing 51:58 Business Coaching and Mentorship If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. <a href='https://www.nickberry.info/content/nick-berry-podcast/about-business-owners-
S1 E26 · Wed, October 09, 2024
Phil Putnam: How Desire-Based Leadership Sparks Employee Motivation and Performance
Full Episode Page: Phil Putnam: How Desire-Based Leadership Sparks Employee Motivation and Performance Episode Summary: In this engaging episode of The Business Owner’s Journey , Nick Berry talks with Phil Putnam , founder of Phil Putnam Coaching. Phil shares his innovative "Desire-Based Leadership" approach, explaining how aligning employee goals with business needs leads to higher performance and retention. He also delves into modern challenges, such as managing Gen Z in the workforce, fostering emotional safety, and embracing vulnerability as a leader. With years of experience working with top organizations like Apple and Adobe, Phil offers business owners actionable insights that can shift how they think about leadership and motivation. Takeaways: Understand employees' desires to boost motivation and performance. Leaders must acknowledge the power dynamic with their team. Curiosity and vulnerability are core leadership strengths. Gen Z values personal well-being over company goals—leaders must adapt. Links: Phil Putnam Coaching Phil on LinkedIn Desire-Based Leadership Book Chapters 03:54 Curiosity as a Leadership Skill 07:01 Motivating Employee Performance 15:21 Vulnerability in Leadership 18:16 Navigating Isolation in Entrepreneurship 21:32 Shift in Employee Expectations Post-COVID 23:57 The Impact of Generational Changes on Work Culture 29:35 Building a Support System as an Entrepreneur 32:23 The Role of Curiosity in Leadership 35:33 Aligning Employee and Business Goals 37:38 The Cost of Employee Turnover 49:27 The Importance of Prioritization If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is
S1 E25 · Wed, October 02, 2024
Matt Diggity: How a World-Class SEO Expert Builds a Digital Marketing Empire
Full Episode Page: Matt Diggity: How a World-Class SEO Expert Builds a Digital Marketing Empire Summary: In this episode, SEO expert and entrepreneur Matt Diggity sits down with Nick Berry to discuss the evolution of search engine optimization, affiliate marketing, and how AI is reshaping the industry. From his early days as an electrical engineer to building a portfolio of thriving SEO businesses, Matt shares key strategies for business growth, the importance of hiring 'A' players, and his insights on the future of SEO with AI, including how businesses can leverage it for long-term success. Takeaways: Prime traffic sources: Leveraging three very good traffic sources to drive business growth. Listen wisely: Discover who to trust for reliable SEO insights and strategies. Hire A-players: Matt shares why A-players are crucial to maintaining company culture. Embrace AI: Explore how AI will revolutionize SEO and help your business grow. Lean into advisors and consultants: Build a support system and ask them for help. Where to Find Matt: Diggity Marketing Diggity Media The Search Initiative Affiliate Lab Chiang Mai SEO Conference Matt on Twitter Matt on Facebook Matt on LinkedIn Matt on YouTube Chapters 00:00 The Journey to SEO Success 07:55 Navigating Challenges in SEO 14:13 The Role of Leadership in SEO 21:01 Adapting to Google's Algorithm Changes 28:06 Leveraging SEO for Business Growth 35:09 The Future of SEO and AI 41:22 Building Partnerships If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, lead
S1 E24 · Wed, September 25, 2024
Shireen Hilal: Growth Strategies for Professional Services Firms
Full episode page: Shireen Hilal: Growth Strategies for Professional Services Firms Shireen Hilal is the founder and CEO of Maior, a consultancy helping professional services firms overcome their pain points and plateaus. Shireen started her career practicing law, and then served in several executive roles, including COO of a national law firm where she boosted revenue +20%, profits +30%, and secured spots on best places to work lists, leading strategy and operations for divisions of enterprise firms KPMG and BDO, and building out the growth division of a communications consulting firm. Now through her own firm, she helps growing firms skyrocket, early-stage firms scale, and mature firms gain a fresh perspective. Summary: In this episode of The Business Owner’s Journey , Nick Berry speaks with Shireen Hilal, founder and CEO of Maior Consultancy, about her career and insights into helping professional services firms scale and overcome business challenges. Shireen discusses the pressures of meeting client expectations in today’s tech-driven environment, how firms can maintain their core values while scaling, and strategies to differentiate in an increasingly competitive market. She also shares unique tips for market research and her experiences with private equity's impact on professional service industries. Takeaways: What being an 'accidental' business owner means. Strategies for meeting today’s client expectations. How firms scale while keeping their 'secret sauce.' Use conference agendas to track market trends. Links: Shireen Hilal's Website: Maior Consultants Shireen on LinkedIn If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG . <b
S1 E23 · Wed, September 18, 2024
Melissa Darville: From School Founder to Franchise Founder
Full episode page: Melissa Darville: From School Founder to Franchise Founder Melissa Darville is the founder of the Shiver Caribbean franchise. She participated in the 2022 Climate Launchpad Green Business Idea Competition, was named a Top 100 Finalist in the Entrepreneurship World Cup, and is a representative for the Global Entrepreneur Network. She credits her involvement with organizations like Gen Global and Caribbean Women in Trade for their support and guidance. Prior to Shiver she founded and ran CMS Learning Centre, a special needs school in the Bahamas, for over a decade. Summary: In this episode of The Business Owner’s Journey , Nick Berry chats with Melissa, who shares her transformation from an educator to a successful entrepreneur, creating a health-conscious sorbet brand with Caribbean roots. She discusses the challenges and rewards of scaling her business through franchising, the importance of maintaining product integrity, and the role of networking in her journey. Takeaways: Passion-Driven Transition: Melissa’s move from teaching to entrepreneurship was fueled by her commitment to creating healthy products and helping others. Franchising as Growth Strategy: She explains how franchising allowed her to scale Shiver Caribbean while retaining ownership and control. Commitment to Quality: Maintaining product integrity is crucial, as she prioritizes health and sustainability in all aspects of her business. The Power of Networking: She highlights the importance of peer support and networking in navigating the challenges of entrepreneurship. Links: Melissa Darville's Official Website Shiver Caribbean's Official Website Melissa on LinkedIn Melissa on Instagram Melissa on X Melissa on Facebook If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. <a href='https://www.nickberry.info/content/nick-berry-podcast/about-business-owners-journey-p
S1 E22 · Wed, September 11, 2024
John DiJulius: Elevating Customer and Employee Experience to World-Class Standards
Full Episode Page: John DiJulius: Elevating Customer and Employee Experience to World-Class Standards Episode Summary: In this episode of The Business Owner’s Journey , Nick Berry interviews John DiJulius, the expert on world-class customer and employee experiences. John shares his journey from starting a salon with his wife to becoming a sought-after speaker and consultant, working with top brands like Starbucks and Chick-fil-A. He discusses the importance of personalized customer service and how to deliver memorable experiences that build loyalty. John also dives into the employee experience revolution, explaining how great leadership can transform workplace culture, reduce turnover, and foster long-term success. Key Takeaways: Personalized customer service can differentiate your business and create a “wow” factor. Great companies invest in both customer and employee experiences for lasting impact. The frequency of 'Accidental Manager' situations and the problems that arise from them. How leaders must evolve to handle two (2) new challenges: remote work and employee well-being. The 3 Objectives of a recruitment process that will attract the right candidates and builds a strong company culture. Links: (NEW!) The Employee Experience Revolution by John DiJulius John DiJulius Official Website The DiJulius Group John DiJulius on LinkedIn John DiJulius tBOJ Guest Profile The Employee Experience Executive Academy (Dec '24) If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & <a href='h
S1 E21 · Wed, September 04, 2024
Jessica Yarmey: Navigating the Entrepreneurial Mindset to Build Brands and Fitness Franchises
Full Episode Page : Jessica Yarmey: Building Brands, Fitness Franchises, and Embracing Resilience Episode Summary : In this episode of The Business Owner’s Journey , Nick Berry chats with Jessica Yarmey, a seasoned entrepreneur who has spent over 25 years in the franchise industry, working with global brands like Gold’s Gym and Burger King. Jessica shares her journey of launching and scaling her own ventures, including KickHouse, FlexSociety, and SizzleSociety. The conversation delves into the importance of self-awareness, the power of pivoting in business, and the role of mentorship in achieving entrepreneurial success. Jessica also highlights the value of leveraging core strengths and authenticity in building a personal brand. Takeaways: The Power of Pivoting: Stay open to changing direction when necessary to unlock new opportunities. Leveraging Core Strengths: Focus on what you do best to drive success, especially in challenging times. Mentorship and Networking: Surround yourself with mentors and peers who can provide guidance and diverse perspectives. Authenticity in Branding: Building a personal brand rooted in authenticity is crucial in a noisy digital world. Links: Jessica's Official Website Sizzle Society Marketing Agency Jessica on Instagram Jessica on LinkedIn Jessica on X Jessica's Guest Profile If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG . 🟢 Series Sponsors: <a href='https://www.seocontentsur
S1 E20 · Wed, August 28, 2024
Nick Berry: Leadership, Intentionality, and the Power of Personal Agency
Full Episode Page : Nick Berry: Leadership, Intentionality, and the Power of Personal Agency Episode Summary: In this special episode of The Business Owner’s Journey , Nick Berry is interviewed by his wife, Kelly Berry, host of Life Intended . They dive into Nick's entrepreneurial journey from a small-town farm to becoming a successful CEO and mentor. Nick shares his views on leadership, the importance of personal agency, and how intentionality shapes his approach to both business and life. If you're looking for practical strategies to enhance your leadership skills and mindset, this episode is packed with valuable insights. Takeaways: Intentional Leadership: Leadership requires preparation and setting clear intentions to be effective in every interaction. Personal Agency: Embrace your ability to control your circumstances and actively work to change them. Resilience Through Challenges: Engaging in challenging tasks builds the discipline and resilience needed for success. Maximizing Time and Energy: Eliminate small points of friction to focus on high-value tasks that matter. Links: Kelly Berry's Official Website The Life Intended Podcast Kelly on Instagram Kelly on LinkedIn Life Intended on Instagram Dana Farber , Moonstone Marketing, tBOJ Episode: Mindful Marketing for Visionary Leaders and Brands Leadership Opportunities and Intentions If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 <a href='https://www.n
S1 E19 · Wed, August 21, 2024
Sara Nay: Continuous Learning & Growth at Duct Tape Marketing
Full Episode Page : Sara Nay: Continuous Learning & Growth at Duct Tape Marketing Episode Summary: In this episode of The Business Owner’s Journey , Sara Nay , COO of Duct Tape Marketing, shares her insights on effective delegation, company culture, and overcoming burnout. Sara discusses how her role as an integrator complements her father John Jantsch's visionary approach, allowing them to lead Duct Tape Marketing to success. She emphasizes the importance of continuous learning and how quarterly planning helps keep the business on track. Sara also opens up about her experience with burnout, explaining how realigning her role with her strengths helped her regain balance and productivity. Takeaways: Effective delegation not only frees up your time but can also lead to better results when team members bring their strengths to the task. Quarterly reviews are crucial for assessing both performance and employee happiness, ensuring everyone feels valued and motivated. Recognizing and addressing burnout early on can prevent long-term stress and help you refocus on what drives your passion. Continuous learning is essential for staying ahead in a rapidly evolving business landscape. Links: Duct Tape Marketing , FB , X , Insta Sara Nay's Guest Profile Sara on LinkedIn Duct Tape Marketing Resources John Janstch on tBOJ podcast If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and pr
S1 E18 · Wed, August 14, 2024
Dana Farber: Mindful Marketing for Visionary Leaders and Brands
Full Episode Page : Dana Farber: Mindful Marketing for Visionary Leaders and Brands Episode Summary: Dana Farber , founder of Moonstone Marketing, shares her backstory and the challenges of starting her own business. Dana's approach involves getting deep into the minds of her clients, adopting their perspectives, and building strong relationships. She also discusses the significance of carving a unique niche in the market and working with visionary entrepreneurs. Takeaways Understanding the motivations and goals of clients is crucial for creating authentic and empathetic marketing strategies. Working with visionary entrepreneurs who have a strong vision for their business is rewarding. Mindful marketing involves going beyond the surface level and diving deeper into the psychology of clients and their businesses. Dana's approach to marketing involves starting with brand insight and tailoring strategies to each client's specific needs. Marketing should be empathetic, customer-led, and data-driven to achieve success. Follow Dana Farber and Moonstone Marketing: Moonstone Marketing – Dana Farber’s agency website. Dana Farber on LinkedIn Moonstone Marketing on Instagram – Dana's agency's Instagram profile. Chapters 02:03 Mindful Marketing 08:14 Overcoming Challenges 12:08 Building Relationships with Visionary Brands 16:43 Understanding the Customer Journey 24:29 Authentic and Empathetic Marketing 27:16 Consumer Insight Mapping Exercise 34:20 Factors Influencing Purchase Decisions 39:15 The Subtleties and Influence of Marketing 47:34 Strategy and Process in Marketing 53:25 Dana's Marketing and Brand Insight Process If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own jou
S1 E17 · Fri, August 09, 2024
Kelly Berry: Six Big Lessons We've Taken from Our Podcast Guests
Full Episode Page : Kelly Berry: Six Big Lessons from Our Podcast Guests Episode Summary: Nick and Kelly Berry each bring three big lessons they've taken from their podcast guests. The 6 Takeways are: - Even accomplished individuals can struggle with imposter syndrome ( The Power of Inner Work & Breaking Free from Societal Norms with Dr. Margie Serrato ) - Creating an ideal day and realizing that she is not far from achieving it ( How Entrepreneurs Can Rediscover Their Purpose and Drive with Sailynn Doyle ) - Overcoming a scarcity mindset and embracing an abundance mindset ( Corporate to Consultant: Lisa Rigoli on Authentic Leadership and Building Trust ) - Dr. Haley Perlus: how to use images, videos, and songs as reset tools ( Dr. Haley Perlus: Mental Toughness as a Business Owner ) - Brett Bartholomew breaking social agility into three components: reading the room, communication styles, and power dynamics ( Brett Bartholomew: The Power of Effective Communication and Self-Awareness ) - Scott Fay distinguishing between problems and situations helps to focus on what can be solved If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and st
S1 E16 · Tue, August 06, 2024
Matt Goebel: Scaling a SAAS Solution for Multi-Unit Businesses and Franchises
Full Episode Page : Matt Goebel: Scaling a SAAS Solution for Multi-Unit Businesses and Franchises Episode Summary: Matt Goebel shares his entrepreneurial journey, starting with his first job in consulting and the itch to be an entrepreneur. He quit his job during the financial crisis and started his own consulting company, which eventually became Lumarc Solutions. He then had a failed startup in the wedding planning industry before becoming a multi-unit franchisee with Massage Heights. This experience led him to create Woven, a SaaS product for franchise operations and workforce management. Their main audience is multi-unit businesses with 20 or more locations in the service industry. Takeways: Could Matt make his failed startup work today? Market lessons and the importance of scale. The decision to bootstrap Woven and the later shift to raising capital. Balancing growth strategies with ongoing product development. Transitioning from a founder-driven business to empowering a team. Building Woven for multi-unit service businesses, focusing on solving complex operational challenges. Where to Find Matt Goebel and Woven: Matt on LinkedIn Woven's Website Matt Goebel's tBOJ Guest Profile Chapters 04:48 The Journey from Consulting to Building Woven 13:25 Strategic Fundraising 31:23 Building Strong Relationships and Partnerships 32:57 Targeting Multi-Unit Businesses in the Service Industry 33:23 Underserved Segments in Franchising 34:56 Support and Service in Customer Retention 36:22 Challenges Faced by Small Businesses in Scaling 41:13 Building Relationships and Adding Value to Customers 45:30 Delegating and Empowering the Right People If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from the
Bonus · Thu, August 01, 2024
Mental Toughness and Resilience in Business: Rocks, Jellybeans, and Marshmallows
Full Episode Page : Mental Toughness and Resilience in Business: Rocks, Jellybeans, and Marshmallows Episode Summary: Nick Berry discusses the importance of mental toughness and resilience in being a successful business owner. He shares how Hall of Fame Coach Beauford Sanders taught him the analogy of rocks, jellybeans, and marshmallows to categorize one's response to adversity. Rocks are solid and unchanging, jellybeans appear solid but crack under pressure, and marshmallows quickly melt away. The key takeaway is to aspire to be a rock and work on developing mental toughness. It is important to assess oneself honestly and seek feedback to improve. The analogy can also be used to assess and develop team members. Takeaways Mental toughness and resilience are important for success in business. Aspire to be a rock and work on developing mental toughness. Assess oneself honestly and seek feedback to improve. The rocks, jellybeans, and marshmallows analogy can be used to assess and develop team members. Quotes from the Episode: "Mental toughness and resilience are crucial parts of the makeup of a successful business owner." — Nick Berry "There are three types of people: rocks, jellybeans, and marshmallows. How they respond to adversity reveals their true nature." — Nick Berry "Everyone aspires to be a rock, but maintaining that level of resilience requires ongoing effort and self-awareness." — Nick Berry The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG . 🟢 Series Sponsors: SEOContentSurge , FR , Entrepreneur's Edge ➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast? ➕ Learn more about Nick Berry
S1 E14 · Mon, July 29, 2024
Austin Mullins: Becoming an SEO and Content Craftsman, Agency Builder and Thought Leader
Full Episode Page : Austin Mullins: Becoming an SEO and Content Craftsman, Agency Builder and Thought Leader Episode Summary: In this conversation, Austin Mullins discusses the importance of effective communication in business and the value of gaining experience and expertise. He shares his journey from copywriting to sales to starting his own agency, Conversion Media. The conversation covers the importance of both tangible and intangible aspects of marketing, the need for prioritization in technical SEO, the value of understanding the audience, the limitations of AI in content creation, and the SEO skills assessment and coaching program. Takeaways Gaining experience and expertise through practice and exposure to different industries can enhance your skills and knowledge. There is a tension between wanting a definite path in marketing and the limitations of data visibility. Technical SEO should be prioritized based on estimated impact and ROI Content marketing is a portfolio game where not everything will work, but enough quality work will yield results The SEO skills assessment helps measure skills maturity and plan learning and development initiatives Upskilling existing team members can be more effective than hiring senior SEO talent Access the free Ascent SEO Skills Assessment tool here . Where to Find Austin: Conversion Media Ascent SEO Coaching Austin on LinkedIn Austin on X Austin Mullins tBOJ Guest Profile If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 <a href='https:
Bonus · Thu, July 25, 2024
tBOJ Resource: Upleveling Business Strategy with the Strategic Alignment Plan
Full Episode Page : tBOJ Resource: Upleveling Business Strategy with the Strategic Alignment Plan Go here to get your copy of the Strategic Alignment Plan. Episode Summary: Host Nick Berry delves into the Strategic Alignment Plan, a crucial framework for small business owners looking to streamline their vision, goals, and decision-making processes. Learn how this simple yet powerful tool can help you align your core values, set smart goals, and ensure your business stays on track. The Importance of a Strategic Alignment Plan The Strategic Alignment Plan (SAP) framework helps businesses capture both strategic and operational goals, bringing them into one cohesive place. This ensures that every team member is aligned and aware of the business’s direction, ultimately creating a common operating system that fosters coherence and alignment. Defining Core Values and Culture Core values are fundamental to the success and culture of a business. Nick advises that three to seven core values should guide behavior, hiring, and training. These values should be shared regularly with the team to keep them at the forefront of everyone's mind, reinforcing decision-making and gaining team buy-in. Crafting a Long-Term Vision The long-term vision acts as the North Star, guiding decision-making and strategic planning. He recommends setting a vision that spans three or more years into the future and revisiting it annually to ensure it remains relevant and inspiring. Identifying Your Core Offer and Ideal Client Profile Nick walks through how to identify the product or service around which the business is built, ensuring it meets the ideal client's needs and is profitable. He also details the importance of demographic and psychographic information in profiling the ideal client, focusing on characteristics that truly define them. Setting SMARTER Goals and Quarterly Rocks Nick advocates for the SMARTR goal framework—Specific, Measurable, Attainable, Realistic, Timely, and Results-oriented. He explains how to set one-year goals that align with the long-term vision and break them down into quarterly rocks to keep the team focused and on track. Resources: An Overview of the Strategic Alignment Plan The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as
S1 E12 · Mon, July 22, 2024
Scott Fay: Turning Distressed Companies into Success Stories
Full Episode Page : Scott Fay: Turning Distressed Companies into Success Stories Episode Summary: Scott Fay has a successful track record of turning around distressed companies. He has rolled up 17 distressed companies under TCI Rood and has found a formula for success. Part of his formula has been learning that his strength is fixing broken companies rather than creating new ones. Fay also shares his experience with John Maxwell, who called him the father of the John Maxwell team. He emphasizes the importance of valuing people and building relationships for success. Fay's book "Discover Your Sweet Spot" highlights the principle that our reality is a result of our best thinking. Takeaways Scott's realization that he's better at fixing broken companies rather than creating new ones. Our reality is a result of our best thinking. Sometimes you need to go to a different place at a different pace to gain a different perspective. View problems as opportunities and focus on the design issues that contribute to the problems. Language, symbols, and example play a crucial role in shaping company culture. Address conflicts openly and honestly to foster trust and clarity. Chapters 00:07 The Formula for Business Success and Personal Significance 01:04 The Impact of Mindset on Reality and Results 12:07 The Power of Relationships and Self-Awareness 25:34 Understanding Your 'Why' and Overcoming Challenges 32:58 Problem-Solving and Design Thinking: Every Problem is a Design Issue 38:42 Leadership and Company Culture: Shaping the Environment 47:11 Building Trust and Accountability Where to Find Scott Fay: Connect with Scott here. Get Scott's book " Discover Your Sweet Spot " on Amazon If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info<
S1 E11 · Wed, July 17, 2024
Haley Perlus: The Need for Mental Toughness as a Business Owner
Full Episode Page : Haley Perlus: The Need for Mental Toughness as a Business Owner Episode Summary: Haley Perlus is a Doctor of Sport Performance Psychology, author, speaker and entrepreneur. Haley works with elite executives, brands and athletes all over the world on mindset and mental toughness in achieving peak performance. Haley encourages individuals to embrace discomfort, take responsibility, and prioritize success over fear of failure. The conversation explores the mental game of professional athletes, including stories about how Rory McIlroy, Scottie Scheffler, and Roger Federer have all dealt with adversity. Takeaways Mindset and mental toughness are crucial for achieving peak performance in sports, fitness, and business. Embracing discomfort and taking responsibility are key to personal growth and success. Failure is an option and an opportunity for resilience and learning. Success requires prioritizing success over fear of failure and embracing uncertainty. Press mute on irrelevant distractions and focus on what's relevant in the present moment. Embrace emotions, vent them, and then quickly move forward. Chapters 00:00 Haley's Background and Journey to Sports Psychology 06:37 The Impact of Thoughts, Emotions, and Body on Performance 19:21 Dealing with Uncertainty and Complexity in Business 24:36 Embracing Failure and Taking Responsibility 32:59 Concentration and Mental Toughness 35:01 Venting and Processing Emotions 39:31 Using Reset Tools for Recovery and Refocus 43:24 Pressing Mute on Irrelevant Distractions Where to Find Dr. Perlus: Haley Perlus Official Website On LinkedIn , Instagram Her book on Amazon: Personal Podium If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 <a href='https
S1 E10 · Thu, July 11, 2024
John Jantsch: Building a Business on Marketing Strategies, Systems, and Fractional CMOs
Full Episode Page : John Jantsch: Building a Business on Marketing Strategies, Systems, and Fractional CMOs Episode Summary: John Jantsch , founder of Duct Tape Marketing, shares his journey and the milestones that led to the creation of his marketing methodology. John and host Nick Berry discuss the importance of strategy in marketing and how it can differentiate businesses in a crowded market. Jantsch also discusses the rise of fractional CMOs and the value they bring to businesses in terms of strategic thinking and execution. He highlights the need for a framework and a system when hiring a fractional CMO and the benefits of developing a trusted advisor relationship with clients. Takeaways Marketing is a system and the most important system in a business. Strategy is crucial in marketing and should be the starting point for any marketing initiative. Fractional CMOs provide strategic thinking and execution at a fraction of the cost of hiring a full-time CMO. The role of a fractional CMO is to develop a trusted advisor relationship with clients and orchestrate the execution of marketing plans. AI can be a valuable tool in marketing, but it should be used strategically and not as a replacement for human expertise. Learning from experienced marketers, even if their marketing tactics are questionable, can provide insights into the psychology of marketing and the importance of testing and measuring. Chapters 00:00 The Story of Duct Tape Marketing and Its Milestones 14:52 The Importance of Strategy and Signs You Need a Fractional CMO 24:22 Elevating the Role of Marketing Consultants through Strategy 28:59 The Importance of Reading Outside of the Business Genre 32:29 Learning from Old-School Internet Marketers Follow John: DTM.world/growth LinkedIn , FB , X , Insta If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and in
S1 E9 · Mon, July 08, 2024
Steve McFarland: Being an Emotionally Intelligent Business Leader
Full Episode Page : Steve McFarland: Being an Emotionally Intelligent Business Leader (with full list of resources shared) Episode Summary: Steve McFarland is a Master Chair of CEO Peer Advisory groups and Executive Coach with Vistage International. He’s also a Mental Fitness Coach with Positive Intelligence, and is a small business owner with 5 franchises of the School of Rock. Steve talks about his background in big business and small business, and the lessons he has learned along the way. The conversation covers various topics related to leadership, business, and personal development. Some key themes include the power of personal experiences in shaping leadership style, the importance of building relationships with customers and employees, the value of small and nimble businesses, the concept of love in business, the impact of peer groups and coaching on personal growth, and the significance of investing in employee development. Takeaways Emotional intelligence can be developed through positive intelligence and mindfulness exercises. Engaging our sage can help us make better decisions and manage our emotions. Peer groups provide valuable support and perspective for business owners. Lessons learned from past experiences shape our approach to future challenges. Being part of a high-performing peer group or receiving coaching can significantly enhance personal growth and performance. Investing in employee development is a powerful retention strategy and demonstrates a commitment to their success. Chapters 00:00 The Power of Emotional Intelligence and Positive Intelligence 06:27 The Impact of Peer Groups on Business Owners 08:30 Navigating Big Business and Small Business Perspectives 38:44 The Concept of Love in Business 40:38 Investing in Employee Development and Training 50:41 The Impact of Peer Groups and Leadership Where to Find Steve McFarland Steve on LinkedIn If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategi
S1 E8 · Mon, July 01, 2024
Brett Bartholomew: The Power of Effective Communication and Self-Awareness
Full Episode Page : Brett Bartholomew: The Power of Effective Communication and Self-Awareness Episode Summary: Brett Bartholomew , founder of Art of Coaching, shares his journey as an entrepreneur and the evolution of leadership communication. Brett started Art of Coaching, where they focus on guiding and leading people through the messy realities of leadership and life. He emphasizes the importance of understanding communication styles, contextual competence, communication strategy, and power literacy in effective leadership communication. One key theme was the importance of effective communication and its role in building relationships and resolving conflicts. Brett emphasized the value of self-awareness and the ability to manage one's emotional state. Takeaways Effective leadership communication requires understanding communication styles, contextual competence, communication strategy, and power literacy. Effective communication is crucial for building relationships and resolving conflicts Self-awareness and the ability to manage one's emotional state are important for effective communication Being open to feedback is essential for personal growth and improvement Improv is a valuable tool for developing adaptability and improving communication skills Chapters 00:00 Power Dynamics in Business and Personal Relationships 19:46 Social Agility 28:59 Understanding Individual Styles 33:48 Embracing Discomfort 40:44 Improv as a Tool for Self-Discovery 51:40 Confronting Limitations 56:27 The Power of Improvisation in Communication 01:04:24 The Dark Side of Leadership Where to Find Brett: ArtofCoaching.com Brett on LinkedIn , Facebook , Instagram , X If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business own
S1 E7 · Thu, June 20, 2024
[Ep.7] Roland Gurney: Standing Out in a Saturated Market
Full Episode Page : Roland Gurney: Mastering Positioning and Standing Out in a Saturated Market Episode Summary: Roland Gurney , owner of Treacle, a marketing agency for other marketing agencies, shares his perspective on positioning, differentiation, and messaging. He emphasizes the importance of finding what makes each agency unique and valuable, rather than just focusing on how the copy sounds. Roland emphasizes the value of embracing friction, taking risks, and being unafraid to challenge and push clients to find their unique positioning. The conversation concludes with a discussion on how Roland approaches crafting compelling messaging and the upcoming masterclass he is hosting on agency positioning. Takeaways: Focus on what makes your agency unique and valuable, rather than just how the copy sounds. Understand your target customers and their evolving fears and frustrations. Specialize and stand out in a saturated agency market. Embrace friction, take risks, and challenge clients to find their unique positioning. Testing and validating your positioning strategy in the market is essential. Crafting compelling messaging requires clarity, simplicity, and style. Where to Find Roland: Treacle.Agency Roland's Article Nick kept raving about Roland Gurney on Linkedin You can also get these additional episode resources for free: Treacle's Agency Proposition Canvas™ and Roland's book " Why You? How to create a unique agency proposition " If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.inf
S1 E6 · Tue, June 11, 2024
[Ep.6] Kiri Masters (Pt 2): Strengthening Your Personal Brand
Full Episode Page : Kiri Masters (Pt 2): Personal Branding and Overcoming Mental Barriers Kiri Masters (Pt 1): The Challenges of Founding, Building, and Exiting Her Marketing Agency in 7 Years Episode Summary: In Part 2 of the conversation, Nick and Kiri Masters discuss personal branding and the challenges that come with it. Kiri emphasizes the importance of reframing thought patterns and beliefs about oneself and personal branding. Kiri also addresses Nick's aversion to social media and suggests finding a channel that suits his personality and audience. Takeaways: Personal branding is a mental game that requires reframing thought patterns and beliefs about oneself. Avoid calling yourself an expert or thought leader; let others recognize and label you as such. Find a social media channel that suits your personality and audience. Both a personal brand and a company brand are important for success. Where to Find Kiri: KiriMasters.com Kiri is most active on LI Her new podcast is TheObsessionPodcast.com Get all of the episode resources, like Kiri's podcast recommendations, contact info for her CFO and her M & A Advisor, and her favorite AI tool, in the ' Resources Mentioned In This Episode' section here If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategie
S1 E5 · Mon, June 10, 2024
[Ep.5] Kiri Masters (Pt 1): Founding, Building, and Exiting Her Marketing Agency in 7 Years
Full Episode Page : Kiri Masters: The Challenges of Founding, Building, and Exiting Her Marketing Agency in 7 Years Episode Summary: Kiri Masters shares the story of Bobsled Marketing, the company she built and sold, and discusses her expertise in personal branding. Kiri attributes the success of Bobsled Marketing to leaning heavily into content marketing and building a brand of expertise in the Amazon ecosystem. The conversation covers various entrepreneurial themes, including the importance of building a support system, the decision to sell a company, the challenges of transitioning after a sale, and the value of personal branding. Takeaways: Building a support system is crucial for entrepreneurs, including having a coach and being part of a community. Resources like EOS and EO provide valuable frameworks and guidance for business operations. Selling a company is a complex decision that requires careful consideration of various factors, such as burnout and future growth potential. The transition after selling a company can be challenging in terms of identity and mental health. Personal branding is important for entrepreneurs and can help establish credibility and attract opportunities. Where to Find Kiri: KiriMasters.com Kiri is most active on LI Her new podcast is TheObsessionPodcast.com Get all of the episode resources, like Kiri's podcast recommendations, contact info for her CFO and her M & A Advisor, and her favorite AI tool, in the ' Resources Mentioned In This Episode' section here . If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and s
Bonus · Tue, May 28, 2024
An Episode Entirely About Nick Berry (Business and a bit of Life)
Full Episode Page : A Podcast Episode Entirely About Nick Berry (Business and a bit of Life) (NickBerry.info) Episode Summary: Nick Berry, host of The Business Owner's Journey , offers a high-level overview of his background, and explains his mission to shorten the learning curve for business owners. With over two decades of experience, Nick shares insights into entrepreneurial leadership, business strategy, and mentorship. Learn how Nick’s experiences and strategies can help you navigate the challenges of your business journey. Key Takeaways: Nick Berry's Business Journey Nick provides a detailed overview of his background as an entrepreneur, CEO, author, and mentor. He emphasizes the importance of anticipating and preparing for challenges in business, and how his insights can help other entrepreneurs succeed. Business Strategy and Leadership Nick delves into the core aspects of his business strategy and leadership philosophy. He talks about the importance of recurring revenue, maintaining a strong company culture, and client satisfaction. Nick also shares his approach to decision-making and the tools and frameworks he uses to stay organized and efficient. Mentorship and Support Systems Nick explains the significance of having a robust support system for business owners. He believes in continuous self-improvement and being part of a community that includes direct mentorship, peer masterminds, and larger business networks. Quotes from the Episode "My goal with the podcast is to shorten the learning curve for business owners." "One of the biggest lessons that I'll share is that your job is to be a decision maker and you have to work to be good at being a decision maker." "I've always aimed to be someone you want in your corner if you're a business owner and you're trying to level up." What You Can Do Next: If you enjoyed this episode, please subscribe to the podcast on your favorite platform and leave a review. Your feedback helps us bring you more valuable content. About Nick Berry The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, <a href='https:/
Bonus · Fri, May 24, 2024
Make Your Values 'Stickier' by Embedding Them in These Checkpoints
Full Episode Page : Make Your Business Core Values Sticky (NickBerry.info) Also check out the Building a Sticky Business Culture Using Five Key Checkpoints blog post. ' The Business Owner's Journey ' Episode Overview How do you establish the culture you want in your business? How do you maintain (defend?) it? Nick Berry shares five essential checkpoints for creating awareness and reinforcing a strong business culture - and then making it 'sticky', so it lasts. Learn how to address common business culture problems by leveraging core values, leadership messaging, hiring processes, performance reviews, and the "culture infusion cycle". These five checkpoints can transform your business culture, ensuring alignment with your core values and fostering a positive work environment. Key Takeaways Core Values : Establish clear and memorable core values that guide behavior within your organization. Leadership Message : Communicate the business vision and values regularly to keep them top of mind. Hiring Process : Integrate core values into every interview and onboarding session to ensure cultural alignment. Performance Reviews : Evaluate employees on their adherence to core values during performance reviews. Culture Infusion Cycle : Implement a system of consistent activities to reinforce core values at all levels of the business. Quotes from the Episode "Your culture exists whether or not you are intentional about guiding it, so if you haven't defined it, chances are it's not going the direction you would want." "Performance reviews should evaluate adherence to core values." "The culture infusion cycle turns values from words on a wall into daily practices." Resources Mentioned Download: Five Checkpoints for Values and Culture One-Sheet The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & <a href=
Bonus · Mon, May 20, 2024
tBOJ Resource: Recognizing Your Leadership Opportunities and Intentions
Full Episode Page: Recognizing Your Leadership Opportunities and Intentions (NickBerry.info) Also check out the Leadership Opportunities and Intentions blog post . Episode Overview In this episode of The Business Owner's Journey , Nick explains how you, as an entrepreneurial leader, can enhance your influence and effectiveness by recognizing and preparing for leadership opportunities. Don't leave your leadership interactions to chance—learn to be intentional and make every interaction count. You can turn every interaction into a meaningful leadership moment with a structured approach I call the Leadership Opportunities and Intentions Exercise. Key Takeaways The Leadership Opportunities and Intentions Exercise helps you identify who you'll interact with and how you can prepare to make those interactions impactful. Identifying leadership opportunities and stakeholders helps leaders prepare for interactions and set clear objectives. Understanding stakeholders' state of mind and perception helps leaders tailor their approach and communication. Being clear, purposeful, and present in interactions can create a positive impact as a leader. Shownotes 00:40 Introduction to Leadership Opportunities and Intentions 01:38 Identifying Leadership Opportunities 04:10 Applying the Exercise: Examples 08:00 Key Elements for Successful Leadership Interactions 09:26 It Becomes Habitual Additional Resources for Leadership Opportunities and Intentions Download: Leadership Opportunities and Intentions One-Sheet Art Petty: Leadership & Executive Coach, Author | ArtPetty.com The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG . 🟢 Series Sponsors: SEOContentSurge , FR , <a href='h
Trailer · Sat, May 18, 2024
The Business Owner's Journey Trailer
The path of a business owner is paved with lessons learned, moments of doubt, big wins, plenty of mistakes... But above all else, the constant pursuit of growth. Welcome to ‘ The Business Owner’s Journey ', the podcast that’s here to help you navigate your way in the world of business ownership. I’m Nick Berry. I’m a 20 year entrepreneur myself, and this is my podcast. And I’m bringing you Entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own business owner’s journey. It’s crowdsourced business mentorship in highly concentrated doses. We’ll cover: Strategy Leadership Ideas & Opportunities Best practices Tools and resources All of the Lessons and experience from our guests This podcast for the business owners who are driven to grow and improve, Who want realistic and actionable insights. Who understand the immeasurable value in lessons learned from others. And that they’re just one lightbulb moment away from a big breakthrough. As business owners, we don’t know what we don’t know. But we won’t find out what that is if we don’t look for it. If that's what you're searching for, I'm glad you're here. My goal is to shorten your learning curve so you can get out in front of challenges and be prepared for opportunities. I don’t sugarcoat it: ‘The Business Owner’s Journey’ is hard. It’s complex, it’s stressful, and can be lonely. But it can also be exciting, rewarding, and fulfilling, and you don’t have to do it alone. Join me as I share insights and experiences of my own as well as other business owners and how they’re navigating their own Business Owner’s Journeys, so you don't have to figure it all out on your own. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info 🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG . 🟢 Series Sponsors: SEOContentSurge , FR , Entrepreneur's Edge ➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your
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